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Census › Wisconsin › Rusk County

Rusk County, WI

People
Population14,179B01003
Population, 2020 census14,188P1
Median age49.2B01002
Under 1820.0%B01001
65 and over26.0%B01001
Households6,355B11001
Foreign born1.1%B05002
Money
Median household income$59,944B19013
Median family income$76,292B19113
Per capita income$33,309B19301
Poverty rate13.1%B17001
Unemployment rate5.4%B23025
Civilian labor force6,467B23025
Mean commute (minutes)26.9B08013
Education
Bachelor's degree or higher16.9%B15003
Housing
Housing units8,663B25001
Owner-occupied77.9%B25003
Renters22.1%B25003
Median home value$163,400B25077
Median gross rent$874B25064
Race and ethnicity
White, not Hispanic93.1%B03002
Black1.2%B03002
Hispanic or Latino2.1%B03002
Asian0.4%B03002
American Indian and Alaska Native0.3%B03002

Figures from the 2020-2024 American Community Survey five-year estimates (table codes link to the same table for this area at data.census.gov) and the 2020 census (P1), via IPUMS NHGIS. Estimates for small areas carry wide margins of error; a tract's figures describe its residents, not any one organization.

Against the state: median household income here is 77% of Wisconsin's ($77,485); poverty 13.1% against 10.6%; 0.2% of the state's people live here.

Census tracts

Census Tract 9601: 3,343Census Tract 9602: 1,961Census Tract 9603: 2,449Census Tract 9604: 2,865Census Tract 9605: 3,561LadysmithBruceHawkinsSheldonWeyerhaeuserTonyGlen FloraConrathIngramZIP 54848: 130 nonprofits, $225,955,535ZIP 54819: 21 nonprofits, $159,255ZIP 54895: 14 nonprofits, $200,305ZIP 54563: 10 nonprofits, $144,465ZIP 54530: 7 nonprofits, $50,447ZIP 54526: 5 nonprofitsZIP 54731: 5 nonprofitsPopulation (ACS 2020-2024)up to 2,4492,449 to 2,8652,865 to 3,343over 3,343nonprofits (circle size: how many)

Click an area for its page. Circles are FURP records at their ZIP code's center point, sized by how many. Download this map's areas with their census figures: CSV (center points) · GeoJSON (outlines), ready for Datawrapper, Mapshaper or Google My Maps. Outlines: Census TIGER/Line 2026, simplified.

Places in the county

FURP records in Rusk County, WI

RecordsHow manyTotalBiggest
Nonprofits192$226,510,007 revenue (latest return)DISABLED AMERICAN VETERANS ($193,069,229)
Nonprofit contractors9$54,960,468 paid by nonprofitsZIELIES TREE SERVICE INC ($25,168,465)
Form 5500 plan sponsors3440 plansARTISANS, INC. (3)
Open Payments recipients19$2,267 industry paymentsBRITA L BUSH ($340)
Patent and trademark owners1439 patents and marksArtisans, Inc. (20)
Federal award recipients709$149,282,389 federal awardsINDIANHEAD COMMUNITY ACTION AGENCY, INCORPORATED. ($80,577,316)
State business registrations39LEGACY GROUP SALES INC

Cross-reference: 192 nonprofits for 14,179 residents is 135.4 per 10,000 people; their latest-year revenue of $226,510,007 is $15,975 per resident, 59.5% of all household income here (households at the median income).

Highest-paid people on nonprofit returns here

#NameTitleOrganizationPayYearTimes the median household income
1BARRY A JESINOSKINATIONAL ADJUTANT / CEO / SECRETARYDISABLED AMERICAN VETERANS$533,35620258.9x
2THERESA L BURGOONCHIEF DEVELOPMENT OFFICERDISABLED AMERICAN VETERANS$509,64120258.5x
3EDWARD R REESE JREXEC. DIR. NATL. LHQDISABLED AMERICAN VETERANS$463,39120197.7x
4SUSAN LOTHSR. CHIEF DEV. OFFICERDISABLED AMERICAN VETERANS$430,57220207.2x
5Joy J IlemNATIONAL LEGISLATIVE DIRECTORDISABLED AMERICAN VETERANS$428,72620247.2x
6ANITA BLUMCOMPTROLLERDISABLED AMERICAN VETERANS$422,18520217.0x
7BRYAN C VANBOXELEXECUTIVE DIRECTOR NATL HQ / CFODISABLED AMERICAN VETERANS$411,02120256.9x
8EDWARD R REESEEXECUTIVE DIRECTOR NATL LHQDISABLED AMERICAN VETERANS$410,46020256.8x
9KURT HARRISGENERAL MANAGERJUMP RIVER ELECTRIC COOPERATIVE INC$382,41420256.4x
10JAMES T MARSZALEKNATIONAL SERVICE DIRECTORDISABLED AMERICAN VETERANS$376,49620256.3x

Each person's latest year on a 990 at a nonprofit placed here (reported pay including related organizations and other compensation); people paid under $50,000 are left out. The median household income here is $59,944.

Nonprofits: biggest by revenue (latest return)

Nonprofit contractors: biggest by paid by nonprofits

Form 5500 plan sponsors: biggest by plans

Open Payments recipients: biggest by industry payments

Patent and trademark owners: biggest by patents and marks

Federal award recipients: biggest by federal awards

All 5 tracts

Every tract with its figures is in the CSV and GeoJSON downloads.

TractPopulationMedian household incomePoverty rateMedian age
Census Tract 96053,561$46,36919.8%48.2
Census Tract 96013,343$61,82710.5%53.5
Census Tract 96042,865$66,04912.2%45.0
Census Tract 96032,449$57,44311.5%50.1
Census Tract 96021,961$75,4099.1%50.6

Census figures are from IPUMS NHGIS: the American Community Survey 2020-2024 five-year estimates (ACS table codes shown with each figure) and the 2020 decennial census (Demographic and Housing Characteristics), by state, county, place and census tract. FURP records are placed by ZIP code (the Census Bureau's 2020 ZCTA-to-county and ZCTA-to-tract relationship files: the county or tract holding most of the ZIP's land) and by city name (Census place names, normalized), so a record's tract is its ZIP's main tract, not its street's. Cite: Jonathan Schroeder, David Van Riper, Steven Manson, Grace Cooper, Zachary Krause, Tracy Kugler, Tsu Zhu, and Steven Ruggles. IPUMS National Historical Geographic Information System: Version 21.0 [dataset]. Minneapolis, MN: IPUMS. 2026. http://doi.org/10.18128/D050.V21.0