IPO registrations (S-1, F-1) · Registrants
Vera Bradley, Inc.
- SEC CIK
- 1495320 · filings on EDGAR ↗
- Registration
- Form S-1, first filed 2010-07-01, last 2011-04-08; 2 initial registrations, 9 amendments
- Outcome
- Final prospectus filed 2010-10-21; declared effective 2010-10-20
- Industry (SIC)
- Leather & Leather Products 3100
- Business address
- 12420 STONEBRIDGE ROAD, Roanoke, IN 46783
- EIN
- 27-2935063
- Ticker
- VRA (Nasdaq)
- EDGAR entity type
- operating
- Insiders and CEO pay
- Vera Bradley, Inc. on the corporate pages
Offering terms
- Proposed price range
- $14.00–$16.00 per share (S-1/A filed 2010-10-19)
- Final price
- $16.00 per share, within the range (424B4 filed 2010-10-21, an initial public offering)
- Shares sold
- 11,000,000 (4,000,000 by the company, 7,000,000 by selling holders)
- Gross proceeds
- $176,000,000 before underwriting discounts and any over-allotment option
- Listing
- Nasdaq under the symbol VRA
- Lead underwriters
- Baird (5,500,000 shares)
- Syndicate
- Piper Sandler (2,640,000); Wells Fargo (1,320,000); KeyBanc Capital Markets (770,000); Lazard (770,000)
Read from the cover pages of the filings listed under “Prospectus pages read” below; check the document for anything that matters.
On this site
- Business registration: VERA BRADLEY, INC. Fuzzy (name and state)
- SEC filer: Vera Bradley, Inc. EXACT (CIK (EXACT))
- Person page: Stephen J Hackman Fuzzy (officer, director or 10% owner on the company's Forms 3, 4 and 5 (Director))
Filings 16
| Filed | Form | What it is | Name as filed | EDGAR |
|---|---|---|---|---|
| 2010-07-01 | S-1 | S-1 (registration) | Vera Bradley, Inc. | 0001193125-10-152576 ↗ |
| 2010-08-13 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-188584 ↗ |
| 2010-09-07 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-205796 ↗ |
| 2010-09-24 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-216467 ↗ |
| 2010-10-04 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-222377 ↗ |
| 2010-10-06 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-224879 ↗ |
| 2010-10-13 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-228923 ↗ |
| 2010-10-19 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-231184 ↗ |
| 2010-10-19 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-10-231698 ↗ |
| 2010-10-20 | EFFECT | EFFECT (declared effective) | Vera Bradley, Inc. | 9999999995-10-002991 ↗ |
| 2010-10-21 | 424B4 | 424B4 (final prospectus) | Vera Bradley, Inc. | 0001193125-10-233474 ↗ |
| 2011-04-01 | S-1 | S-1 (registration) | Vera Bradley, Inc. | 0001193125-11-086994 ↗ |
| 2011-04-08 | S-1/A | S-1/A (amendment) | Vera Bradley, Inc. | 0001193125-11-092635 ↗ |
| 2011-04-08 | EFFECT | EFFECT (declared effective) | Vera Bradley, Inc. | 9999999995-11-000976 ↗ |
| 2011-04-13 | S-1MEF | S-1MEF (added securities) | Vera Bradley, Inc. | 0001193125-11-096862 ↗ |
| 2011-04-14 | 424B4 | 424B4 (final prospectus) | Vera Bradley, Inc. | 0001193125-11-097792 ↗ |
Prospectus pages read 3
| Filed | Form | Read as | Range | Price | Shares | Proceeds | Listing | Underwriters | What was found | Document |
|---|---|---|---|---|---|---|---|---|---|---|
| 2010-10-19 | S-1/A | registration statement | $14.00–$16.00 | 11,000,000 | - | Nasdaq VRA | 5 | primary document; range, shares headline, cover names 5 | document ↗ | |
| 2010-10-19 | S-1/A | registration statement | - | - | 0 | primary document; no terms found | document ↗ | |||
| 2010-10-21 | 424B4 | final prospectus | $16.00 | 11,000,000 | $176,000,000 | Nasdaq VRA | 5 | primary document; price sentence, shares headline, proceeds table, underwriting table 5, cover names 5 | document ↗ |
Officers, directors and large holders Forms 3, 4 and 5
| Insider | Role | Title | Filings | Years | On this site |
|---|---|---|---|---|---|
| Baekgaard Barbara B. | Director; Director,Officer; Director,Officer,TenPercentOwner; Director,TenPercentOwner | Chief Creative Officer | 19 | 2010–2019 | |
| BLADE JEFFREY A | Officer | EVP ?? CF & Admin Officer; EVP-CF & Admin Officer | 6 | 2010–2012 | |
| Colby Kimberly F. | Officer | EVP - Design; EVP ?? Design | 21 | 2010–2017 | |
| KYEES JOHN E | Director | 14 | 2010–2022 | ||
| Mann Charles R. | Officer | EVP-Strategy/Bus Devel; EVP??Strategy&BusinessDvlpmnt; EVP-Strategy/Operations | 25 | 2010–2016 | |
| Miller Patricia R. | Director,TenPercentOwner; TenPercentOwner | 71 | 2010–2025 | ||
| Miller P. Michael | Director; Director,TenPercentOwner; TenPercentOwner | 70 | 2010–2025 | ||
| Nichols Jill A. | Officer | EVP Philanthropy&Community Rel; EVP-Philanthropy&Community Rel | 7 | 2010–2012 | |
| Ray Michael C. | Director,Officer; Director,Officer,TenPercentOwner; Other; TenPercentOwner | Chief Executive Officer | 117 | 2010–2025 | |
| Schmults Edward M | Director | 19 | 2010–2023 | ||
| Thompson David O. | Officer | Sen. VP-Multi Channel Commerce; VP - Direct Sales; VP ?? Direct Sales | 29 | 2010–2014 | |
| Wojewuczki Matthew C. | Officer | EVP - Operations; EVP ?? Operations | 10 | 2010–2013 | |
| Hall Robert J | Director; Director,Other; DirectorOther; Director,TenPercentOwner; TenPercentOwner | 46 | 2010–2026 | ||
| Philip Frances P | Director | 21 | 2011–2025 | ||
| McEvoy Matthew | Director | 18 | 2011–2020 | ||
| Hackman Stephen J | Director | 3 | 2011–2012 | person page Fuzzy | |
| Baum Richard | Director | 11 | 2011–2020 | ||
| Knapper Anastacia S | Officer | General Counsel; General Counsel and Secretary; SVP - General Counsel and Sec. | 8 | 2011–2016 | |
| Sierks Kevin J | Officer | EVP - Chief Fin. Officer; VP, Corporate Controller | 15 | 2011–2017 | |
| KAPLAN KAREN | Director | 4 | 2012–2015 | ||
| Barbara B. Baekgaard 2009 Grantor Retained Annuity Trust | Other; TenPercentOwner | 16 | 2013–2025 | ||
| Hall Joan B. | Other; TenPercentOwner | 28 | 2013–2025 | ||
| Inza Bonita | Officer | EVP Sales & Mkting-Cf Exp Ofcr | 3 | 2013 | |
| Wallstrom Robert | Director,Officer | President & Chief Exec Officer | 28 | 2013–2022 | |
| Fuller Sue Ellen | Officer | EVP, Chf Merchandising Ofcr | 9 | 2014–2017 | |
| Peters Karen | Officer | EVP, Retail & Wholesale Sales | 4 | 2014–2015 | |
| Ilagan Angel | Officer | EVP, Chief Marketing Officer | 4 | 2014–2015 | |
| Byrne James Bradley | Other; TenPercentOwner | 25 | 2014–2025 | ||
| Byrne Thomas Farrell II | Other; TenPercentOwner | 25 | 2014–2025 | ||
| Palermo Theresa | Officer | EVP, Chief Marketing Officer | 7 | 2015–2017 | |
| Ray Anne Marie | Other; TenPercentOwner | 49 | 2015–2025 | ||
| Barbara Bradley Baekgaard Family Foundation | Other | 16 | 2015–2021 | ||
| Kelley Mary Lou | Director | 11 | 2015–2024 | ||
| Dely Mark C | Officer | Chief Administrative Officer; CHIEF ADMINISTRATIVE OFFICER; VP - Chief Legal Off. and Sec. | 36 | 2016–2026 | |
| Enwright John | Officer | Chief Fin. Officer; CHIEF FIN. OFFICER; VP, Interim Chief Fin. Officer | 22 | 2017–2023 | |
| Mac Cabe Beatrice | Officer | Chief Creative Officer; CHIEF CREATIVE OFFICER | 17 | 2017–2022 | |
| Scheele Stephanie | Officer; Other | Chief Marketing Off.; Chief Purpose and Comm. Off.; Interim Chief Marketing Off. | 16 | 2017–2022 | |
| Korney Kevin | Officer | Chief Merchandising Officer | 13 | 2018–2022 | |
| Trypus Mary Beth | Officer | Chief Revenue Officer; CHIEF REVENUE OFFICER; Chief Sales Officer | 16 | 2018–2022 | |
| Hull Daren | Officer | Chief Customer Officer; Vera Bradley Brand President | 17 | 2018–2022 | |
| CASHMAN KRISTINA K | Director | 7 | 2020–2026 | ||
| Tharp Carrie | Director | 7 | 2020–2026 | ||
| Twine Nancy | Director | 3 | 2021–2023 | ||
| Ardrey Jacqueline | Director,Officer | President and CEO; PRESIDENT AND CEO | 6 | 2022–2025 | |
| Hiatt Alison | Officer | Chief Marketing Officer; CHIEF MARKETING OFFICER | 6 | 2023–2025 | |
| Schwindle Michael | Officer | CHIEF FINANCIAL OFFICER | 6 | 2023–2025 | |
| Weston Bradley Morgan | Director | 2 | 2024 | ||
| Rodriguez Jessica | Director | 4 | 2024–2026 | ||
| Hines Alissa | Officer | VP, GMM MERCHANDISING | 2 | 2024 | |
| Fund 1 Investments, LLC | TenPercentOwner | 2 | 2024–2025 | ||
| Pleasant Lake Onshore Feeder Fund LP | TenPercentOwner | 1 | 2024 | ||
| Pleasant Lake Partners LLC | TenPercentOwner | 2 | 2024–2025 | ||
| Meslow Andrew | Director | 6 | 2025–2026 | ||
| Bickley Ian | Director; Director,Officer | Chief Executive Officer | 10 | 2025–2026 | |
| PLP Funds Master Fund LP | TenPercentOwner | 1 | 2025 | ||
| Layding Martin | Officer | Chief Financial Officer | 5 | 2025–2026 | |
| Brockman Ivan | Director | 3 | 2025–2026 | ||
| Paraie Melinda | Officer | Chief Branding Officer | 3 | 2025–2026 |
Everyone who filed an insider report for this company, from the SEC’s Insider Transactions Data Sets (2006 on). Person pages are matched by name and state only.
Data: SEC EDGAR. The quarterly full index (every S-1, S-1/A, F-1 and F-1/A since 1993, with the pricing prospectus, notice of effectiveness and withdrawal request of each registrant) and the company submissions data (SIC, state of incorporation, address, EIN, tickers, former names). Company details are what EDGAR holds today, not at the time of the filing.
Also on this site Fuzzy
| Record | Name as filed | Where | Dataset | Matched by |
|---|---|---|---|---|
| Business registration | VERA BRADLEY, INC. | IN | State business registries | name and state |
| Nonprofit | VERA BRADLEY FOUNDATION FOR BREAST CANCER | IN | Nonprofits (IRS Form 990) | same street address and ZIP code, 12420 STONEBRIDGE RD 46783 (FUZZY: a shared address, not proof of a shared organization) |
| SEC filer | Vera Bradley, Inc. | SEC filers (EDGAR) | CIK (EXACT) | |
| Person page | Stephen J Hackman | People (Form 990 officers, directors and employees) | officer, director or 10% owner on the company's Forms 3, 4 and 5 (Director) |
Matched by an identifier (EIN, CIK, CRD), by name and state or city, or by street address; a shared name or address is not proof of the same person or organization. Every link says how it was made; how the cross-referencing works.
Others with the same interests
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Interests: Leather & Leather Products