FURP.ORG / PUBLIC DATA EXPLORER

AUSTIN CONVENTION AND VISITORS BUREAU INC: Form 990, tax year 2023

View the entire original 990 at ProPublica ↗

Organization
AUSTIN CONVENTION AND VISITORS BUREAU INC (EIN 75-2648097)
Tax period
2023-10-01 to 2024-09-30
Filed
2025-08-12
IRS object ID
202542249349302504
Schema version
2023v6.0
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2025-08-12T15:20:39-05:00ReturnTs
Tax Period End2024-09-30TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN742900215PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1MAXWELL LOCKE & RITTER LLPBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line1401 CONGRESS AVENUE SUITE 2000AddressLine1Txt
CityAUSTINCityNm
State AbbreviationTXStateAbbreviationCd
ZIP787019682ZIPCd
FieldValueIRS element (for citing)
Return Type990ReturnTypeCd
Tax Period Begin2023-10-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN752648097EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1AUSTIN CONVENTION AND VISITORS BUREAUBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlAUSTBusinessNameControlTxt
Phone5124745171PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1111 CONGRESS AVENUE 700AddressLine1Txt
CityAUSTINCityNm
State AbbreviationTXStateAbbreviationCd
ZIP78701ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonGINA PALMERTREEPersonNm
Person TitleDIRECTOR OF FINANCEPersonTitleTxt
Phone5124745171PhoneNum
Signature2025-08-11SignatureDt
Discuss With Paid PreparerYes (1)DiscussWithPaidPreparerInd
FieldValueIRS element (for citing)
IRS Responsible Prty Info CurrYes (1)IRSResponsiblePrtyInfoCurrInd

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonSHANNON PETERSONPreparerPersonNm
PTINP01281287PTIN
Phone5123703200PhoneNum
Preparation2025-08-11PreparationDt
FieldValueIRS element (for citing)
Tax2023TaxYr
Build TS2025-03-06 01:10:19ZBuildTS

Form 990 IRS990

Doing Business As Name DoingBusinessAsName

FieldValueIRS element (for citing)
Business Name Line1VISIT AUSTINBusinessNameLine1Txt
FieldValueIRS element (for citing)
Principal OfficerTHOMAS NOONANPrincipalOfficerNm

US Address USAddress

FieldValueIRS element (for citing)
Address Line1111 CONGRESS AVENUE 700AddressLine1Txt
CityAUSTINCityNm
State AbbreviationTXStateAbbreviationCd
ZIP78701ZIPCd
FieldValueIRS element (for citing)
Gross Receipts$28,057,753GrossReceiptsAmt
Group Return For Affiliates0GroupReturnForAffiliatesInd
Organization501cYes (X)Organization501cInd
Website AddressWWW.VISITAUSTIN.ORGWebsiteAddressTxt
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Formation1998FormationYr
Legal Domicile StateTXLegalDomicileStateCd
Activity Or MissionMARKETING AUSTIN NATIONALLY AND INTERNATIONALLY AS A PREMIER BUSINESS AND LEISURE DESTINATION.ActivityOrMissionDesc
Voting Members Governing Body33VotingMembersGoverningBodyCnt
Voting Members Independent33VotingMembersIndependentCnt
Total Employee77TotalEmployeeCnt
Total Volunteers0TotalVolunteersCnt
Total Gross UBI$351,867TotalGrossUBIAmt
Net Unrelated Bus Txbl Incm$254,973NetUnrelatedBusTxblIncmAmt
PY Contributions Grants$0PYContributionsGrantsAmt
CY Contributions Grants$0CYContributionsGrantsAmt
PY Program Service Revenue$14,383,785PYProgramServiceRevenueAmt
CY Program Service Revenue$26,741,781CYProgramServiceRevenueAmt
PY Investment Income$30,037PYInvestmentIncomeAmt
CY Investment Income$64,532CYInvestmentIncomeAmt
PY Other Revenue$402,233PYOtherRevenueAmt
CY Other Revenue$613,779CYOtherRevenueAmt
PY Total Revenue$14,816,055PYTotalRevenueAmt
CY Total Revenue$27,420,092CYTotalRevenueAmt
PY Grants And Similar Paid$0PYGrantsAndSimilarPaidAmt
CY Grants And Similar Paid$0CYGrantsAndSimilarPaidAmt
PY Benefits Paid To Members$0PYBenefitsPaidToMembersAmt
CY Benefits Paid To Members$0CYBenefitsPaidToMembersAmt
PY Salaries Comp Emp Bnft Paid$6,480,016PYSalariesCompEmpBnftPaidAmt
CY Salaries Comp Emp Bnft Paid$7,794,332CYSalariesCompEmpBnftPaidAmt
PY Total Prof Fndrsng Expns$0PYTotalProfFndrsngExpnsAmt
CY Total Prof Fndrsng Expns$0CYTotalProfFndrsngExpnsAmt
CY Total Fundraising Expense$0CYTotalFundraisingExpenseAmt
PY Other Expenses$6,729,038PYOtherExpensesAmt
CY Other Expenses$13,553,736CYOtherExpensesAmt
PY Total Expenses$13,209,054PYTotalExpensesAmt
CY Total Expenses$21,348,068CYTotalExpensesAmt
PY Revenues Less Expenses$1,607,001PYRevenuesLessExpensesAmt
CY Revenues Less Expenses$6,072,024CYRevenuesLessExpensesAmt
Total Assets BOY$19,887,205TotalAssetsBOYAmt
Total Assets EOY$23,121,324TotalAssetsEOYAmt
Total Liabilities BOY$11,907,310TotalLiabilitiesBOYAmt
Total Liabilities EOY$8,948,413TotalLiabilitiesEOYAmt
Net Assets Or Fund Balances BOY$7,979,895NetAssetsOrFundBalancesBOYAmt
Net Assets Or Fund Balances EOY$14,172,911NetAssetsOrFundBalancesEOYAmt
Info In Schedule O Part IIIYes (X)InfoInScheduleOPartIIIInd
MissionPROMOTING CONVENTIONS, TRAVEL AND TOURISM IN AND TO THE CITY OF AUSTIN, AND PROVIDING RELATED SERVICES TO CONVENTION ATTENDEES, TRAVELERS, AND TOURISTS.MissionDesc
Significant New Program Srvc0SignificantNewProgramSrvcInd
Significant Change0SignificantChangeInd
DescCONVENTION SERVICES TEAM PROVIDED MEETING SERVICES ON 3,263 ACCOUNTS. ADDITIONALLY, CONVENTION SERVICES CONDUCTED 105 SITE VISITS AND PLANNING MEETINGS. LOCAL BUSINESSES RECEIVED 1,100 SUPPLIER REFERRALS AND LEADS. THE TEAM ALSO MET WITH 179 LOCAL BUSINESSES TO EDUCATE THEM ON WORKING WITH THE CONVENTION AND MEETINGS MARKET IN AUSTIN. THE AUSTIN FILM COMMISSION FACILITATED 161 PRODUCTION PACKAGES, 62 PRODUCTION STARTS AND 745 PRODUCTION DAYS FISCAL YEAR 2023-24. CONVENTION SALES GENERATED 635,204 HOTEL ROOM NIGHTS. CONVENTION CENTER BOOKINGS REPRESENTED 92,684 OF THOSE ROOM NIGHTS. 4,158 LEADS WERE GENERATED REPRESENTING OVER 4.2 MILLION ROOM NIGHTS.SIGNIFICANT BOOKINGS INCLUDE: NATIONAL FEDERATION OF THE BLIND -- JUNE/JULY 2026 AND 2027 9.783 HOTEL ROOM NIGHTS FOR EACH YEAR 3,500 ATTENDEESRDC WORLD- REAL DREAMS CHANGE THE WORLD -- JULY 2024 7,445 HOTEL ROOM NIGHTS 20,000 ATTENDEESSTRYKER -- JANUARY 2026 4,845 HOTEL ROOM NIGHTS 1,300 ATTENDEESTEXAS ASSOCIATION OF SCHOOL -- BUSINESS OFFICIALS FEBRUARY 2031 5,700 HOTEL ROOM NIGHTS 3,000 ATTENDEESAMERICAN TRUCKING ASSOCIATION -- OCTOBER 2030 5,900 HOTEL ROOM NIGHTS 3,000 ATTENDEESSAILPOINT TECHNOLOGIES -- SEPTEMBER/OCTOBER 2025 4,528 HOTEL ROOM NIGHTS 1,950 ATTENDEESBUILDING PERFORMANCE ASSOCIATION -- APRIL 2027 5,045 HOTEL ROOM NIGHTS 3,000 ATTENDEESMARKETING/COMMUNICATIONS -- FY23/24 PAID ADVERTISING EFFORTS SCALED FOR THE FIRST TIME SINCE 2019 WITH ADVERTISING BUDGETS RETURNING TO PRE-PANDEMIC LEVELS. THE INTEGRATED MEDIA CAMPAIGN SPANNING CUSTOM CONTENT, EXPERIENTIAL, PAID SOCIAL AND DIGITAL BUYS IN KEY FLY AND DRIVE MARKETS DELIVERED 463.8 MILLION IMPRESSIONS, 2.4 MILLION CLICKS AND INSPIRED 255,168 HOTEL SEARCHES AND 16,530 FLIGHT SEARCHES. NOTABLY, THE CAMPAIGN HAD 143,065 CONFIRMED HOTEL NIGHT BOOKINGS TIED TO CAMPAIGN EXPOSURE. KEY EXPERIENTIAL PROGRAMS INCLUDED ACTIVATIONS AND PARTNERSHIPS AT SXSW SYDNEY AND CAMBRIDGE CLUB FESTIVAL IN THE UK WITH BRAND USA, PITCHFORK MUSIC FESTIVAL IN CHICAGO, AND PARTNERSHIPS WITH TRAVEL TEXAS IN THE UK AT THE LONG ROAD FESTIVAL AND MEATOPIA. VISIT AUSTIN ALSO PRODUCED ITS FIRST EDITORIAL PHOTOSHOOT TO UPDATE LEISURE AND MEETINGS PHOTOGRAPHY, FEATURING 9 LOCAL BUSINESSES AND LOCATIONS IN AUSTIN. TOURISM -- LEISURE TRAVEL REPRESENTS AN AREA OF STRATEGIC GROWTH FOR OUR HOSPITALITY PARTNERS TO INCREASE VISITATION TO AUSTIN. IN FY23/24, THE TOURISM DEPARTMENT FOCUSED ON HIGH-VALUE IN-PERSON MEETINGS AND MARKETING AND PROMOTION TO TRAVEL TRADE TO INCREASE PRODUCT PACKAGING, WITH 1,200 DESTINATION TRAININGS COMPLETED WITH TOUR PROVIDERS AND PARTNERSHIPS WITH INDUSTRY ENTITIES INCLUDING BRAND USA, UNITED STATES TRAVEL ASSOCIATION, HABLO AND THE TEXAS TOURISM OFFICE. SIGNIFICANT TRAVEL TRADE AND SALES MISSIONS INCLUDED IPW LOS ANGELES, BRAND USA SOUTH KOREA AND JAPAN SALES MISSIONS, AND CANADA CONNECT. WE HAVE EXPANDED CONTRACTING WITH INTERNATIONAL-BASED REPRESENTATION TO ASSIST WITH ONGOING MARKETING AND FLIGHT SERVICE ACTIVITIES IN THE UK, EUROPE, MEXICO, CANADA, ASIA AND LATIN/CENTRAL AMERICA. THE TOURISM STAFF ALSO WORKED WITH THE AUSTIN AIRPORT TO SECURE AND GROW AIR SERVICE WITH NEW NONSTOPS TO MONTREAL IN MAY 2024 AND REINSTATED AIR SERVICE TO MONTEREY IN MARCH 2024. AUSTIN ALSO CELEBRATED 10 YEARS OF NONSTOP AIR SERVICE BETWEEN AUS AND LHR ON BRITISH AIRWAYS, AND WORKED CLOSELY WITH THE AIRPORT TEAM TO SECURE THE ANNOUNCEMENT OF A DOUBLE DAILY LAUNCH IN MARCH 2025.Desc

Prog Srvc Accom Acty2 ProgSrvcAccomActy2Grp

FieldValueIRS element (for citing)
DescMUSIC MARKETING OFFICE CONFIRMED 171 PERFORMANCE BOOKINGS FOR AUSTIN MUSICIANS AND HAD A TOTAL OF 770 MUSIC INQUIRIES. THE MUSIC OFFICES' KEY ACCOMPLISHMENTS INCLUDED SUPPORTING LOCAL MUSICIANS WITH PERFORMANCE OPPORTUNITIES AS WELL AS 3 MUSIC LICENSING OPPORTUNITIES FOR AUSTIN SONGWRITERS. THE MUSIC OFFICE ALSO BROUGHT BACK THE "LOCAL AND LIVE" MUSIC SERIES TO OUR VISIT AUSTIN VISITOR CENTER FEATURING 9 PERFORMERS DURING SXSW MUSIC WEEK. THE 2024 EXPERIENTIAL CAMPAIGN RESULTED IN 43.9M BRAND IMPRESSIONS, INCLUDING OVER 51K UNIQUE ONSITE IMPRESSIONS, 26 MUSICIAN PERFORMANCE AND 8 LOCAL AUSTIN BUSINESSES SHOWCASED IN UK, CHICAGO, SAN DIEGO AND SYDNEY, AUSTRALIA.Desc

Prog Srvc Accom Acty3 ProgSrvcAccomActy3Grp

FieldValueIRS element (for citing)
DescTHIS YEAR, THE STRATEGIC ALLIANCES DEPARTMENT SUCCESSFULLY INCREASED REVENUE AND EXPANDED COMMUNITY IMPACT, GENERATING OVER $1M IN TOTAL REVENUE AND $855K IN DONATED SERVICES FOR VISIT AUSTIN. WE GREW THE VISIT AUSTIN FOUNDATION'S REACH BY RAISING OVER $111K, LAUNCHING NEW EDUCATION PROGRAMS INCLUDING THE EXECUTIVE EDUCATION SERIES IN PARTNERSHIP WITH MCCOMBS SCHOOL OF BUSINESS AND AUSTIN INSIDER TRAINING. WE DEEPENED INDUSTRY ENGAGEMENT THROUGH EVENTS LIKE GIVE BACK GIG AND THANKS FORE GIVING. WE ALSO ENHANCED PARTNER PROGRAMMING, IMPROVED SPONSORSHIP FULFILLMENT, AND HOSTED OUR LARGEST ANNUAL MEETING TO DATE WITH 771 ATTENDEES.Desc
FieldValueIRS element (for citing)
Described In Section501c30DescribedInSection501c3Ind
Schedule B Required0ScheduleBRequiredInd
Political Campaign Acty0PoliticalCampaignActyInd
Subject To Proxy Tax0SubjectToProxyTaxInd
Donor Advised Fund0DonorAdvisedFundInd
Conservation Easements0ConservationEasementsInd
Collections Of Art0CollectionsOfArtInd
Credit Counseling0CreditCounselingInd
Donor Rstr Or Quasi Endowments0DonorRstrOrQuasiEndowmentsInd
Report Land Building EquipmentYes (1)ReportLandBuildingEquipmentInd
Report Investments Other Sec0ReportInvestmentsOtherSecInd
Report Program Related Invst0ReportProgramRelatedInvstInd
Report Other AssetsYes (1)ReportOtherAssetsInd
Report Other LiabilitiesYes (1)ReportOtherLiabilitiesInd
Include FIN48 Footnote0IncludeFIN48FootnoteInd
Independent Audit Fincl Stmt0IndependentAuditFinclStmtInd
Consolidated Audit Fincl StmtYes (1)ConsolidatedAuditFinclStmtInd
School Operating0SchoolOperatingInd
Foreign Office0ForeignOfficeInd
Foreign ActivitiesYes (1)ForeignActivitiesInd
More Than5000 K To Org0MoreThan5000KToOrgInd
More Than5000 K To Individuals0MoreThan5000KToIndividualsInd
Professional Fundraising0ProfessionalFundraisingInd
Fundraising Activities0FundraisingActivitiesInd
Gaming Activities0GamingActivitiesInd
Operate Hospital0OperateHospitalInd
Grants To Organizations0GrantsToOrganizationsInd
Grants To Individuals0GrantsToIndividualsInd
Schedule J RequiredYes (1)ScheduleJRequiredInd
Tax Exempt Bonds0TaxExemptBondsInd
Loan Outstanding0LoanOutstandingInd
Grant To Related Person0GrantToRelatedPersonInd
Business Rln With Org Mem0BusinessRlnWithOrgMemInd
Business Rln With Fam Mem0BusinessRlnWithFamMemInd
Business Rln With35 Ctrl Ent0BusinessRlnWith35CtrlEntInd
Deductible Non Cash Contri0DeductibleNonCashContriInd
Deductible Art Contribution0DeductibleArtContributionInd
Terminate Operations0TerminateOperationsInd
Partial Liquidation0PartialLiquidationInd
Disregarded Entity0DisregardedEntityInd
Related EntityYes (1)RelatedEntityInd
Related Organization Ctrl Ent0RelatedOrganizationCtrlEntInd
Activities Conducted Prtshp0ActivitiesConductedPrtshpInd
Schedule O RequiredYes (1)ScheduleORequiredInd
IRP Document70IRPDocumentCnt
IRP Document W2 G0IRPDocumentW2GCnt
Employee77EmployeeCnt
Employment Tax Returns FiledYes (1)EmploymentTaxReturnsFiledInd
Unrelated Bus Incm Over LimitYes (1)UnrelatedBusIncmOverLimitInd
Form990 T FiledYes (1)Form990TFiledInd
Foreign Financial Account0ForeignFinancialAccountInd
Prohibited Tax Shelter Trans0ProhibitedTaxShelterTransInd
Taxable Party Notification0TaxablePartyNotificationInd
Nondeductible Contributions0NondeductibleContributionsInd
Indoor Tanning Services0IndoorTanningServicesInd
Subj To Tax Rmnrtn Ex Prcht Pymt0SubjToTaxRmnrtnExPrchtPymtInd
Subject To Excs Tax Net Invst Inc0SubjectToExcsTaxNetInvstIncInd
Info In Schedule O Part VIYes (X)InfoInScheduleOPartVIInd
Governing Body Voting Members33GoverningBodyVotingMembersCnt
Independent Voting Member33IndependentVotingMemberCnt
Family Or Business Rln0FamilyOrBusinessRlnInd
Delegation Of Mgmt Duties0DelegationOfMgmtDutiesInd
Change To Org Documents0ChangeToOrgDocumentsInd
Material Diversion Or Misuse0MaterialDiversionOrMisuseInd
Members Or Stockholders0MembersOrStockholdersInd
Election Of Board Members0ElectionOfBoardMembersInd
Decisions Subject To Approva0DecisionsSubjectToApprovaInd
Minutes Of Governing BodyYes (1)MinutesOfGoverningBodyInd
Minutes Of CommitteesYes (1)MinutesOfCommitteesInd
Officer Mailing Address0OfficerMailingAddressInd
Local Chapters0LocalChaptersInd
Form990 Provided To Gvrn BodyYes (1)Form990ProvidedToGvrnBodyInd
Conflict Of Interest PolicyYes (1)ConflictOfInterestPolicyInd
Annual Disclosure Covered PrsnYes (1)AnnualDisclosureCoveredPrsnInd
Regular Monitoring EnfrcYes (1)RegularMonitoringEnfrcInd
Whistleblower PolicyYes (1)WhistleblowerPolicyInd
Document Retention PolicyYes (1)DocumentRetentionPolicyInd
Compensation Process CEOYes (1)CompensationProcessCEOInd
Compensation Process OtherYes (1)CompensationProcessOtherInd
Investment In Joint Venture0InvestmentInJointVentureInd
Upon RequestYes (X)UponRequestInd

Books In Care Of Detail BooksInCareOfDetail

FieldValueIRS element (for citing)
PersonGINA PALMERTREEPersonNm
Phone5124745171PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1111 CONGRESS AVENUE SUITE 700AddressLine1Txt
CityAUSTINCityNm
State AbbreviationTXStateAbbreviationCd
ZIP78701ZIPCd

Form990 Part VII Section A Form990PartVIISectionAGrp (44 entries)

TitleTitleTxtAverage Hours Per WeekAverageHoursPerWeekRtIndividual Trustee Or DirectorIndividualTrusteeOrDirectorIndReportable Comp From OrgReportableCompFromOrgAmtReportable Comp From Rltd OrgReportableCompFromRltdOrgAmtOther CompensationOtherCompensationAmtOfficerOfficerIndAverage Hours Per Week Rltd OrgAverageHoursPerWeekRltdOrgRtKey EmployeeKeyEmployeeIndHighest Compensated EmployeeHighestCompensatedEmployeeInd
ZO QADRI
DIRECTOR1.00Yes (X)$0$0$0
WILL BRIDGES
DIRECTOR1.00Yes (X)$0$0$0
VIJAY PATEL
DIRECTOR1.00Yes (X)$0$0$0
TRISHA TATRO CMP
DIRECTOR1.00Yes (X)$0$0$0
TOM STACY
DIRECTOR1.00Yes (X)$0$0$0
TINA CANNON
DIRECTOR1.00Yes (X)$0$0$0
TAM HAWKINS
DIRECTOR1.00Yes (X)$0$0$0
STEVEN STOUT
DIRECTOR1.00Yes (X)$0$0$0
SKEETER MILLER
BOARD CHAIRMAN1.00Yes (X)$0$0$0Yes (X)
SCOTT BLALOCK
DIRECTOR1.00Yes (X)$0$0$0
RODNEY SIEBELS
DIRECTOR1.00Yes (X)$0$0$0
ROB GILLETTE
DIRECTOR1.00Yes (X)$0$0$0
NENAD PRAPORSKI
DIRECTOR1.00Yes (X)$0$0$0
MONICA ANDRY
DIRECTOR1.00Yes (X)$0$0$0
MARK DUVAL
DIRECTOR1.00Yes (X)$0$0$0
KIRK WATSON
DIRECTOR1.00Yes (X)$0$0$0
JOE BOLASH
DIRECTOR1.00Yes (X)$0$0$0
JOANNA MCCREARY
DIRECTOR1.00Yes (X)$0$0$0
JJ GOTTSCH
DIRECTOR1.00Yes (X)$0$0$0
JIM RITTS
DIRECTOR1.00Yes (X)$0$0$0
JESUS GARZA
DIRECTOR1.00Yes (X)$0$0$0
JEREMY MARTIN
DIRECTOR1.00Yes (X)$0$0$0
JENNIFER CURRIER
DIRECTOR1.00Yes (X)$0$0$0
GREG CHANON
DIRECTOR1.00Yes (X)$0$0$0
GHIZLANE BADAWI
DIRECTOR1.00Yes (X)$0$0$0
ELIZABETH ALDERSON
DIRECTOR1.00Yes (X)$0$0$0
DOTTIE WATKINS
DIRECTOR1.00Yes (X)$0$0$0
DIANNE BANGLE
DIRECTOR1.00Yes (X)$0$0$0
DEWITT PEART
DIRECTOR1.00Yes (X)$0$0$0
DAVID MASTERS
DIRECTOR1.00Yes (X)$0$0$0
CINDY LO
IMMEDIATE PAST BOARD CHAIR1.00Yes (X)$0$0$0
BEVERLY MAGEE
DIRECTOR1.00Yes (X)$0$0$0
ANDY LOUGHNANE
DIRECTOR1.00Yes (X)$0$0$0
THOMAS NOONAN
CEO40.00$473,263$0$60,495Yes (X)1.00
STEPHEN GENOVESI
EVP40.00$296,345$0$52,807Yes (X)
JULIE CHASE
CMO40.00$215,248$0$31,623Yes (X)
MARY KAY HACKLEY
VP40.00$194,012$0$23,337Yes (X)
LINDA ATKINS
VP40.00$163,486$0$28,769Yes (X)
ALYSIA RODEN
VP40.00$214,085$0$26,886Yes (X)
SHANNON CANNON
SR DIRECTOR OF TX ACCOUNTS40.00$136,477$0$26,113Yes (X)
SARAH MCCABE
DIRECTOR OF NORTHEAST REG SALES40.00$153,992$0$10,779Yes (X)
LINDSEY ELLIOTT
DIRECTOR OF WEST COAST SALES40.00$138,027$0$12,876Yes (X)
KRISTEN PARKER
DIRECTOR OF EASTERN REG SALES40.00$148,708$0$26,451Yes (X)
ANDREW HAYS
EXEC DIR, AUSTIN SPORTS COMMISSION0.00$140,251$0$18,66940.00Yes (X)
FieldValueIRS element (for citing)
Total Reportable Comp From Org$2,273,894TotalReportableCompFromOrgAmt
Tot Reportable Comp Rltd Org$0TotReportableCompRltdOrgAmt
Total Other Compensation$318,805TotalOtherCompensationAmt
Indiv Rcvd Greater Than100 K21IndivRcvdGreaterThan100KCnt
Former Ofcr Employees Listed0FormerOfcrEmployeesListedInd
Total Comp Greater Than150 KYes (1)TotalCompGreaterThan150KInd
Compensation From Other Srcs0CompensationFromOtherSrcsInd

Contractor Compensation ContractorCompensationGrp (5 entries)

Address Line1ContractorAddress/USAddress/AddressLine1TxtCityContractorAddress/USAddress/CityNmState AbbreviationContractorAddress/USAddress/StateAbbreviationCdZIPContractorAddress/USAddress/ZIPCdServicesServicesDescCompensationCompensationAmt
THIRD EAR
828 WEST 6TH STAUSTINTX78703ADVERTISING$674,393
GREENBERG TRAURIG LLP
300 WEST 6TH STAUSTINTX78701LEGAL$225,078
SIMPLEVIEW
8950 N ORACLE ROADTUCSONAZ85704WEBSITE HOSTING$223,884
ORANGE 142
716 CONGRESS AVENUEAUSTINTX78701ADVERTISING$195,000
CVENT
PO BOX 822699PHILADELPHIAPA19182GROUP LEAD SOURCING SOFTWARE$177,096
FieldValueIRS element (for citing)
Cntrct Rcvd Greater Than100 K10CntrctRcvdGreaterThan100KCnt

Program Service Revenue ProgramServiceRevenueGrp (4 entries)

DescDescBusinessBusinessCdTotal Revenue ColumnTotalRevenueColumnAmtRelated Or Exempt Func IncomeRelatedOrExemptFuncIncomeAmtUnrelated Business RevenueUnrelatedBusinessRevenueAmt
GOV'T CONTRACTS-AUSTIN900099$25,731,862$25,731,862
SPONSORSHIPS900099$973,928$658,052$315,876
HOUSING & REGISTRATION SERVICES900099$28,241$28,241
BROCHURE RACK PLACEMENT900099$7,750$7,750
FieldValueIRS element (for citing)
Total Program Service Revenue$26,741,781TotalProgramServiceRevenueAmt

Investment Income InvestmentIncomeGrp

FieldValueIRS element (for citing)
Total Revenue Column$64,532TotalRevenueColumnAmt
Exclusion$64,532ExclusionAmt
FieldValueIRS element (for citing)
Gross Sales Of Inventory$1,251,440GrossSalesOfInventoryAmt
Cost Of Goods Sold$637,661CostOfGoodsSoldAmt

Net Income Or Loss NetIncomeOrLossGrp

FieldValueIRS element (for citing)
Total Revenue Column$613,779TotalRevenueColumnAmt
Related Or Exempt Func Income$613,779RelatedOrExemptFuncIncomeAmt

Total Revenue TotalRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$27,420,092TotalRevenueColumnAmt
Related Or Exempt Func Income$27,003,693RelatedOrExemptFuncIncomeAmt
Unrelated Business Revenue$351,867UnrelatedBusinessRevenueAmt
Exclusion$64,532ExclusionAmt

Comp Current Ofcr Directors CompCurrentOfcrDirectorsGrp

FieldValueIRS element (for citing)
Total$1,407,042TotalAmt

Other Salaries And Wages OtherSalariesAndWagesGrp

FieldValueIRS element (for citing)
Total$5,016,262TotalAmt

Pension Plan Contributions PensionPlanContributionsGrp

FieldValueIRS element (for citing)
Total$251,359TotalAmt

Other Employee Benefits OtherEmployeeBenefitsGrp

FieldValueIRS element (for citing)
Total$663,854TotalAmt

Payroll Taxes PayrollTaxesGrp

FieldValueIRS element (for citing)
Total$455,815TotalAmt

Fees For Services Legal FeesForServicesLegalGrp

FieldValueIRS element (for citing)
Total$259,901TotalAmt

Fees For Services Accounting FeesForServicesAccountingGrp

FieldValueIRS element (for citing)
Total$31,800TotalAmt

Fees For Services Other FeesForServicesOtherGrp

FieldValueIRS element (for citing)
Total$405,255TotalAmt

Office Expenses OfficeExpensesGrp

FieldValueIRS element (for citing)
Total$242,483TotalAmt

Information Technology InformationTechnologyGrp

FieldValueIRS element (for citing)
Total$204,607TotalAmt

Occupancy OccupancyGrp

FieldValueIRS element (for citing)
Total$1,316,966TotalAmt

Interest InterestGrp

FieldValueIRS element (for citing)
Total$966TotalAmt

Depreciation Depletion DepreciationDepletionGrp

FieldValueIRS element (for citing)
Total$124,069TotalAmt

Insurance InsuranceGrp

FieldValueIRS element (for citing)
Total$79,619TotalAmt

Other Expenses OtherExpensesGrp (4 entries)

DescDescTotalTotalAmt
MEDIA PLACEMENT$4,475,210
PROJECT COSTS$3,619,674
PRODUCTION COSTS$2,382,444
DUES AND SUBSCRIPTIONS$205,727

All Other Expenses AllOtherExpensesGrp

FieldValueIRS element (for citing)
Total$205,015TotalAmt

Total Functional Expenses TotalFunctionalExpensesGrp

FieldValueIRS element (for citing)
Total$21,348,068TotalAmt

Cash Non Interest Bearing CashNonInterestBearingGrp

FieldValueIRS element (for citing)
BOY$1,491BOYAmt
EOY$1,491EOYAmt

Savings And Temp Cash Invst SavingsAndTempCashInvstGrp

FieldValueIRS element (for citing)
BOY$4,309,511BOYAmt
EOY$6,544,638EOYAmt

Accounts Receivable AccountsReceivableGrp

FieldValueIRS element (for citing)
BOY$2,985,598BOYAmt
EOY$5,387,516EOYAmt

Inventories For Sale Or Use InventoriesForSaleOrUseGrp

FieldValueIRS element (for citing)
BOY$121,165BOYAmt
EOY$219,201EOYAmt

Prepaid Expenses Defrd Charges PrepaidExpensesDefrdChargesGrp

FieldValueIRS element (for citing)
BOY$704,620BOYAmt
EOY$745,215EOYAmt
FieldValueIRS element (for citing)
Land Bldg Equip Cost Or Other Bss$3,292,331LandBldgEquipCostOrOtherBssAmt
Land Bldg Equip Accum Deprec$2,022,469LandBldgEquipAccumDeprecAmt

Land Bldg Equip Basis Net LandBldgEquipBasisNetGrp

FieldValueIRS element (for citing)
BOY$206,269BOYAmt
EOY$1,269,862EOYAmt

Investments Pub Traded Sec InvestmentsPubTradedSecGrp

FieldValueIRS element (for citing)
BOY$438,008BOYAmt
EOY$511,304EOYAmt

Other Assets Total OtherAssetsTotalGrp

FieldValueIRS element (for citing)
BOY$11,120,543BOYAmt
EOY$8,442,097EOYAmt

Total Assets TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$19,887,205BOYAmt
EOY$23,121,324EOYAmt

Accounts Payable Accr Expnss AccountsPayableAccrExpnssGrp

FieldValueIRS element (for citing)
BOY$987,622BOYAmt
EOY$1,525,475EOYAmt

Grants Payable GrantsPayableGrp

FieldValueIRS element (for citing)
BOY$130,746BOYAmt
EOY$21,196EOYAmt

Deferred Revenue DeferredRevenueGrp

FieldValueIRS element (for citing)
BOY$74,401BOYAmt
EOY$12,166EOYAmt

Mortg Notes Pybl Scrd Invst Prop MortgNotesPyblScrdInvstPropGrp

FieldValueIRS element (for citing)
BOY$33,267BOYAmt
EOY$18,729EOYAmt

Other Liabilities OtherLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$10,681,274BOYAmt
EOY$7,370,847EOYAmt

Total Liabilities TotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$11,907,310BOYAmt
EOY$8,948,413EOYAmt
FieldValueIRS element (for citing)
Organization Follows FASB117Yes (X)OrganizationFollowsFASB117Ind

No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$7,979,895BOYAmt
EOY$14,172,911EOYAmt

Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$7,979,895BOYAmt
EOY$14,172,911EOYAmt

Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$19,887,205BOYAmt
EOY$23,121,324EOYAmt
FieldValueIRS element (for citing)
Reconcilation Revenue Expnss$6,072,024ReconcilationRevenueExpnssAmt
Net Unrlzd Gains Losses Invst$120,992NetUnrlzdGainsLossesInvstAmt
Other Changes In Net Assets$0OtherChangesInNetAssetsAmt
Info In Schedule O Part XIIYes (X)InfoInScheduleOPartXIIInd
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Accountant Compile Or Review0AccountantCompileOrReviewInd
FS AuditedYes (1)FSAuditedInd

FS Audited Basis FSAuditedBasisGrp

FieldValueIRS element (for citing)
Consolidated Basis Fincl StmtYes (X)ConsolidatedBasisFinclStmtInd
FieldValueIRS element (for citing)
Audit CommitteeYes (1)AuditCommitteeInd
Federal Grant Audit Required0FederalGrantAuditRequiredInd

Schedule D IRS990ScheduleD

Leasehold Improvements LeaseholdImprovementsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$2,195,508OtherCostOrOtherBasisAmt
Depreciation$1,244,821DepreciationAmt
Book Value$950,687BookValueAmt

Equipment EquipmentGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$989,722OtherCostOrOtherBasisAmt
Depreciation$674,120DepreciationAmt
Book Value$315,602BookValueAmt

Other Land Buildings OtherLandBuildingsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$107,101OtherCostOrOtherBasisAmt
Depreciation$103,528DepreciationAmt
Book Value$3,573BookValueAmt
FieldValueIRS element (for citing)
Total Book Value Land Buildings$1,269,862TotalBookValueLandBuildingsAmt

Other Assets Org OtherAssetsOrgGrp (3 entries)

DescDescBook ValueBookValueAmt
SECURITY DEPOSITS$53,655
INTERCOMPANY RECEIVABLE$2,234,631
RIGHT OF USE ASSET$6,153,811
FieldValueIRS element (for citing)
Total Book Value Other Assets$8,442,097TotalBookValueOtherAssetsAmt

Other Liabilities Org OtherLiabilitiesOrgGrp (3 entries)

DescDescAmtAmt
DEFERRED COMPENSATION OBLIGATION$511,304
ST LEASE LIABILITY$609,234
LT LEASE LIABILITY$6,250,309
FieldValueIRS element (for citing)
Total Liability$7,370,847TotalLiabilityAmt
Total Rev Etc Audited Fincl Stmt$28,543,928TotalRevEtcAuditedFinclStmtAmt
Net Unrealized Gains Invst$120,992NetUnrealizedGainsInvstAmt
Donated Services And Use Fclts$855,532DonatedServicesAndUseFcltsAmt
Other Revenue$147,312OtherRevenueAmt
Revenue Not Reported$1,123,836RevenueNotReportedAmt
Revenue Subtotal$27,420,092RevenueSubtotalAmt
Revenue Not Reported Fincl Stmt$0RevenueNotReportedFinclStmtAmt
Total Revenue Per Form990$27,420,092TotalRevenuePerForm990Amt
Tot Expns Etc Audited Fincl Stmt$23,103,889TotExpnsEtcAuditedFinclStmtAmt
Donated Services Use Fclts$855,532DonatedServicesUseFcltsAmt
Other Expenses Included$900,289OtherExpensesIncludedAmt
Expenses Not Reported$1,755,821ExpensesNotReportedAmt
Expenses Subtotal$21,348,068ExpensesSubtotalAmt
Expenses Not Rpt Fincl Stmt$0ExpensesNotRptFinclStmtAmt
Total Expenses Per Form990$21,348,068TotalExpensesPerForm990Amt

Supplemental Information Detail SupplementalInformationDetail (2 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
PART XI, LINE 2D - OTHER ADJUSTMENTS:AUSTIN COMMISSION ON SPORTS 36,215. VISIT AUSTIN FOUNDATION 111,097.
PART XII, LINE 2D - OTHER ADJUSTMENTS:AUSTIN COMMISSION ON SPORTS 887,534. VISIT AUSTIN FOUNDATION 12,755.

Schedule F IRS990ScheduleF

Account Activities Outside US AccountActivitiesOutsideUSGrp (3 entries)

RegionRegionTxtOfficesOfficesCntEmployeeEmployeeCntType Of Activities ConductedTypeOfActivitiesConductedTxtSpecific Services ProvidedSpecificServicesProvidedTxtRegion Total ExpendituresRegionTotalExpendituresAmt
EUROPE (INCLUDING ICELAND & GREENLAND)00PROGRAM SERVICESPROMOTE AUSTIN TO DRIVE FUTURE VISITATION$124,164
EAST ASIA AND THE PACIFIC00PROGRAM SERVICESPROMOTE AUSTIN TO DRIVE FUTURE VISITATION$167,983
NORTH AMERICA00PROGRAM SERVICESPROMOTE AUSTIN TO DRIVE FUTURE VISITATION$44,076
FieldValueIRS element (for citing)
Subtotal Offices0SubtotalOfficesCnt
Subtotal Employees0SubtotalEmployeesCnt
Continuation Total Office0ContinuationTotalOfficeCnt
Continuation Total Employee0ContinuationTotalEmployeeCnt
Total Office0TotalOfficeCnt
Total Employee0TotalEmployeeCnt
Subtotal Spent$336,223SubtotalSpentAmt
Continuation Spent$0ContinuationSpentAmt
Total Spent$336,223TotalSpentAmt
Transfer To Foreign Corp0TransferToForeignCorpInd
Interest In Foreign Trust0InterestInForeignTrustInd
Foreign Corp Ownership0ForeignCorpOwnershipInd
Passive Foreign Investmest Co0PassiveForeignInvestmestCoInd
Foreign Partnership0ForeignPartnershipInd
Boycott Countries0BoycottCountriesInd

Schedule J IRS990ScheduleJ

FieldValueIRS element (for citing)
Written Employment ContractYes (X)WrittenEmploymentContractInd
Compensation SurveyYes (X)CompensationSurveyInd
Board Or Committee ApprovalYes (X)BoardOrCommitteeApprovalInd
Severance Payment0SeverancePaymentInd
Supplemental Nonqual Rtr Plan0SupplementalNonqualRtrPlanInd
Equity Based Comp Arrngm0EquityBasedCompArrngmInd

Rltd Org Officer Trst Key Empl RltdOrgOfficerTrstKeyEmplGrp (11 entries)

TitleTitleTxtBase Compensation Filing OrgBaseCompensationFilingOrgAmtCompensation Based On Rltd OrgsCompensationBasedOnRltdOrgsAmtBonus Filing OrganizationBonusFilingOrganizationAmountBonus Related OrganizationsBonusRelatedOrganizationsAmtOther Compensation Filing OrgOtherCompensationFilingOrgAmtOther Compensation Rltd OrgsOtherCompensationRltdOrgsAmtDeferred Compensation Flng OrgDeferredCompensationFlngOrgAmtDeferred Comp Rltd OrgsDeferredCompRltdOrgsAmtNontaxable Benefits Filing OrgNontaxableBenefitsFilingOrgAmtNontaxable Benefits Rltd OrgsNontaxableBenefitsRltdOrgsAmtTotal Compensation Filing OrgTotalCompensationFilingOrgAmtTotal Compensation Rltd OrgsTotalCompensationRltdOrgsAmtComp Report Prior990 Filing OrgCompReportPrior990FilingOrgAmtComp Report Prior990 Rltd OrgsCompReportPrior990RltdOrgsAmt
THOMAS NOONAN
CEO$374,348$0$98,915$0$0$0$32,523$0$27,972$0$533,758$0$0$0
STEPHEN GENOVESI
EVP$229,806$0$66,539$0$0$0$31,613$0$21,194$0$349,152$0$0$0
JULIE CHASE
CMO$169,348$0$45,900$0$0$0$20,323$0$11,300$0$246,871$0$0$0
ALYSIA RODEN
VP$168,710$0$45,375$0$0$0$14,198$0$12,688$0$240,971$0$0$0
MARY KAY HACKLEY
VP$152,702$0$41,310$0$0$0$12,929$0$10,408$0$217,349$0$0$0
LINDA ATKINS
VP$128,207$0$35,279$0$0$0$11,713$0$17,056$0$192,255$0$0$0
KRISTEN PARKER
DIRECTOR OF EASTERN REG SALES$115,843$0$32,865$0$0$0$10,607$0$15,844$0$175,159$0$0$0
SARAH MCCABE
DIRECTOR OF NORTHEAST REG SALES$121,224$0$32,768$0$0$0$10,779$0$0$0$164,771$0$0$0
SHANNON CANNON
SR DIRECTOR OF TX ACCOUNTS$102,887$0$33,590$0$0$0$9,764$0$16,349$0$162,590$0$0$0
ANDREW HAYS
EXEC DIR, AUSTIN SPORTS COMMISSION$106,711$0$33,540$0$0$0$9,818$0$8,851$0$158,920$0$0$0
LINDSEY ELLIOTT
DIRECTOR OF WEST COAST SALES$102,327$0$35,700$0$0$0$2,957$0$9,919$0$150,903$0$0$0

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (5 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
FORM 990, PART VI, SECTION B, LINE 11BTHE FORM 990 IS REVIEWED BY SENIOR STAFF, THE EXECUTIVE COMMITTEE AND THE BOARD OF DIRECTORS PRIOR TO FILING.
FORM 990, PART VI, SECTION B, LINE 12CTHE ORGANIZATION REVIEWS THE REQUIRED ANNUAL DISCLOSURES AS PROVIDED BY OFFICERS, DIRECTORS AND KEY EMPLOYEES TO ENSURE COMPLIANCE WITH THE CONFLICT OF INTEREST POLICY.
FORM 990, PART VI, SECTION B, LINE 15A SURVEY OF SALARY INFORMATION IS PROVIDED BY THE DESTINATION MARKETING ASSOCIATION INTERNATIONAL AND IS USED IN DETERMINING COMPENSATION IN CONJUNCTION WITH REVIEWS BASED ON OBJECTIVE CRITERIA.
FORM 990, PART VI, SECTION C, LINE 19THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST.
FORM 990, PART XII, LINE 2C:THE ORGANIZATION'S OVERSIGHT PROCESS AND ITS PROCESS FOR SELECTION OF AN INDEPENDENT ACCOUNTANT DID NOT CHANGE DURING THE TAX YEAR.

Schedule R IRS990ScheduleR

Id Related Tax Exempt Org IdRelatedTaxExemptOrgGrp (2 entries)

Address Line1USAddress/AddressLine1TxtCityUSAddress/CityNmState AbbreviationUSAddress/StateAbbreviationCdZIPUSAddress/ZIPCdEINEINPrimary ActivitiesPrimaryActivitiesTxtLegal Domicile StateLegalDomicileStateCdExempt Code SectionExemptCodeSectionTxtControlled OrganizationControlledOrganizationIndPublic Charity StatusPublicCharityStatusTxt
AUSTIN COMMISSION ON SPORTS
111 CONGRESS AVENUE SUITE 700AUSTINTX78701205632288RECRUIT, RETAIN AND GROW PROFESSIONAL, COLLEGIATE AND AMATEUR SPORTING EVENTTX501(C)(6)0
VISIT AUSTIN FOUNDATION
111 CONGRESS AVENUE SUITE 700AUSTINTX78701824997347DEVELOP AND PROMOTE EDUCATION, JOB TRAINING AND CAREER OPPORTUNITIESTX501(C)(3)0LINE 7
FieldValueIRS element (for citing)
Receipt Of Int Annts Rnts Rylts0ReceiptOfIntAnntsRntsRyltsInd
Gift Grnt Or Cap Contri To Oth Org0GiftGrntOrCapContriToOthOrgInd
Gift Grnt Cap Contri From Oth Org0GiftGrntCapContriFromOthOrgInd
Loans Or Guarantees To Other Org0LoansOrGuaranteesToOtherOrgInd
Loans Or Guarantees From Oth Org0LoansOrGuaranteesFromOthOrgInd
Div Related Organization0DivRelatedOrganizationInd
Asset Sale To Other Org0AssetSaleToOtherOrgInd
Asset Purchase From Other Org0AssetPurchaseFromOtherOrgInd
Asset Exchange0AssetExchangeInd
Rental Of Facilities To Oth Org0RentalOfFacilitiesToOthOrgInd
Rental Of Fclts From Oth Org0RentalOfFcltsFromOthOrgInd
Perform Of Services For Oth Org0PerformOfServicesForOthOrgInd
Perform Of Services By Other Org0PerformOfServicesByOtherOrgInd
Sharing Of FacilitiesYes (1)SharingOfFacilitiesInd
Paid Employees SharingYes (1)PaidEmployeesSharingInd
Reimbursement Paid To Other Org0ReimbursementPaidToOtherOrgInd
Reimbursement Paid By Other Org0ReimbursementPaidByOtherOrgInd
Transfer To Other OrgYes (1)TransferToOtherOrgInd
Transfer From Other Org0TransferFromOtherOrgInd