Census › Nebraska › Lancaster County › Roca
Roca village, Nebraska
| Population | 242 | B01003 |
|---|---|---|
| Population, 2020 census | 201 | P1 |
| Median age | 34.5 | B01002 |
| Under 18 | 25.6% | B01001 |
| 65 and over | 10.7% | B01001 |
| Households | 90 | B11001 |
| Foreign born | 2.5% | B05002 |
| Median household income | $100,000 | B19013 |
|---|---|---|
| Median family income | $108,750 | B19113 |
| Per capita income | $40,907 | B19301 |
| Poverty rate | 0.8% | B17001 |
| Unemployment rate | 0.7% | B23025 |
| Civilian labor force | 138 | B23025 |
| Mean commute (minutes) | 32.7 | B08013 |
| Bachelor's degree or higher | 15.3% | B15003 |
|---|
| Housing units | 90 | B25001 |
|---|---|---|
| Owner-occupied | 93.3% | B25003 |
| Renters | 6.7% | B25003 |
| Median home value | $231,300 | B25077 |
| Median gross rent | $1,125 | B25064 |
| White, not Hispanic | 87.2% | B03002 |
|---|---|---|
| Black | 0.0% | B03002 |
| Hispanic or Latino | 10.3% | B03002 |
| Asian | 0.0% | B03002 |
| American Indian and Alaska Native | 0.0% | B03002 |
Figures from the 2020-2024 American Community Survey five-year estimates (table codes link to the same table for this area at data.census.gov) and the 2020 census (P1), via IPUMS NHGIS. Estimates for small areas carry wide margins of error; a tract's figures describe its residents, not any one organization.
Against the county: median household income here is 134% of Lancaster County's ($74,793); poverty 0.8% against 11.9%.
Map
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FURP records in Roca, NE
| Records | How many | Total | Biggest |
|---|---|---|---|
| Nonprofits | 24 | $4,627,010 revenue (latest return) | CAMP SONSHINE ($1,853,175) |
| Nonprofit contractors | 2 | $493,981 paid by nonprofits | Ebke Anesthesia Services LLC ($337,385) |
| Form D issuers | 1 | $830,000 amount sold | Landoption, Inc. ($830,000) |
| Form 5500 plan sponsors | 11 | 11 plans | SILVER SKY IMPORTS (1) |
| Open Payments recipients | 2 | $516 industry payments | ALLISON CHRISTINE HURLBUT ($496) |
| Patent and trademark owners | 4 | 6 patents and marks | Silver Sky Imports, LLC (3) |
| Federal award recipients | 213 | $32,455,953 federal awards | PACIFIC ENGINEERING, INC. ($29,247,832) |
| State business registrations | 13 | THE REALTY OUTLET L.L.C. |
Cross-reference: 24 nonprofits for 242 residents is 991.7 per 10,000 people; their latest-year revenue of $4,627,010 is $19,120 per resident, 51.4% of all household income here (households at the median income).
Highest-paid people on nonprofit returns here
| # | Name | Title | Organization | Pay | Year | Times the median household income |
|---|---|---|---|---|---|---|
| 1 | KRISTIN CRAWFORD | PRESIDENT AND GENERAL COUN | ASSOCIATED BEVERAGE DISTRIBUTORS OF NEBRASKA | $207,369 | 2025 | 2.1x |
| 2 | Silver Sky Imports LLCJeff Howard | Incorporator | Vibrational Sound Association Inc | $123,078 | 2018 | 1.2x |
| 3 | Jeffrey L Keiser | Executive Director | CAMP SONSHINE | $77,885 | 2024 | 0.8x |
| 4 | KAREN BAHN | EXECUTIVE DI | PRAIRIE HILL LEARNING CENTER | $71,805 | 2024 | 0.7x |
| 5 | Trisha A Keiser | Treasurer | CAMP SONSHINE | $68,106 | 2024 | 0.7x |
| 6 | Adrianna Tarin | Secretary | CAMP SONSHINE | $55,850 | 2024 | 0.6x |
| 7 | JORDAN HOPE | EXECUTIVE DIRECTOR | PRAIRIE HILL LEARNING CENTER | $53,347 | 2019 | 0.5x |
| 8 | Shane Critel | Office Assistant | Vibrational Sound Association Inc | $50,445 | 2018 | 0.5x |
Each person's latest year on a 990 at a nonprofit placed here (reported pay including related organizations and other compensation); people paid under $50,000 are left out. The median household income here is $100,000.
Nonprofits: biggest by revenue (latest return)
- CAMP SONSHINE Roca, NE · $1,853,175
- PRAIRIE HILL LEARNING CENTER Roca, NE · $1,099,429
- SESOSTRIS SHRINERS Roca, NE · $585,916
- ASSOCIATED BEVERAGE DISTRIBUTORS OF NEBRASKA Roca, NE · $558,329
- Vibrational Sound Association Inc Roca, NE · $465,257
- SESOSTRIS TEMPLE GROUP RETURN Roca, NE · $64,904
- 402 NONPAWFIT Roca, NE
- AMERICAN LEGION AUXILIARY Roca, NE
- CARITAS PLACE INC Roca, NE
- DIABETES FUNDRAISER INC Roca, NE
Nonprofit contractors: biggest by paid by nonprofits
- Ebke Anesthesia Services LLC Roca, NE · $337,385
- Lincoln Organ Company Roca, NE · $156,596
Form D issuers: biggest by amount sold
- Landoption, Inc. Roca, NE · $830,000
Form 5500 plan sponsors: biggest by plans
- CONSTRUCTIVE ENTERPRISES INC Roca, NE · 1
- EDWARD'S STONE, INC. Roca, NE · 1
- ELECTRICAL ENTERPRISES, INC. Roca, NE · 1
- LINCOLN CHILDREN'S ACADEMY Roca, NE · 1
- LINCOLN ORGAN CO. DBA BEDIENT PIPE ORGAN COMPANY Roca, NE · 1
- SILVER SKY IMPORTS Roca, NE · 1
- SITESCAPES, INC. Roca, NE · 1
- THE GLASS EDGE OF LINCOLN, INC. Roca, NE · 1
- THE P.O.D. GROUP LLC Roca, NE · 1
- TRI-POINT TREE & LANDSCAPING LLC Roca, NE · 1
Open Payments recipients: biggest by industry payments
- ALLISON CHRISTINE HURLBUT Roca, NE · $496
- DEBRA ANN WEBSTER Roca, NE · $20
Patent and trademark owners: biggest by patents and marks
- Silver Sky Imports, LLC Roca, NE · 3
- Decked Out Roca, NE · 1
- Vibrational Sound Association, Inc. Roca, NE · 1
- Whimsy & Ry, Inc. Roca, NE · 1
Federal award recipients: biggest by federal awards
- PACIFIC ENGINEERING, INC. Roca, NE · $29,247,832
- S & J CORPORATE SERVICES Roca, NE · $1,035,706
- MCF INC Roca, NE · $437,111
- ROBERT N MCDOWELL REV TRUST Roca, NE · $351,887
- GOLDENROD VILLAGE Roca, NE · $204,288
- SUNNY SLOPE FARM Roca, NE · $184,590
- NEBRASKA CITY SR LP Roca, NE · $164,160
- SCHRADER FARMS INC Roca, NE · $152,821
- HEBRON SR HSG LP Roca, NE · $106,436
- FINKNER FAMILY FARMS INC Roca, NE · $80,323
Census figures are from IPUMS NHGIS: the American Community Survey 2020-2024 five-year estimates (ACS table codes shown with each figure) and the 2020 decennial census (Demographic and Housing Characteristics), by state, county, place and census tract. FURP records are placed by ZIP code (the Census Bureau's 2020 ZCTA-to-county and ZCTA-to-tract relationship files: the county or tract holding most of the ZIP's land) and by city name (Census place names, normalized), so a record's tract is its ZIP's main tract, not its street's. Cite: Jonathan Schroeder, David Van Riper, Steven Manson, Grace Cooper, Zachary Krause, Tracy Kugler, Tsu Zhu, and Steven Ruggles. IPUMS National Historical Geographic Information System: Version 21.0 [dataset]. Minneapolis, MN: IPUMS. 2026. http://doi.org/10.18128/D050.V21.0