Trademarks
KELLANOVA
- Serial number
- 97840655
- Registration number
- 8368652
- Filed
- 2023-03-15
- Registered
- 2026-07-28
- Status
- Registered (USPTO status code 700, 2026-07-28; as of the dataset)
- Classes
- 035
- Elsewhere
- USPTO TSDR record (current status) ↗
- Source
- TRTDXFAP, file of 2026-07-29
Goods and services
Promoting public awareness of farming, sustainability and nutrition by means of public advocacy; providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Arranging and conducting incentive reward programs to promote the sale of food which permit consumers to earn rewards, prizes and coupons based on purchases and other activities; assistance, advisory services and consultancy with regard to business analysis and business organization in the field of sales, distribution and development of products in the food industry
Owners
| Owner | Role | Entity | Place | Also on furp.org | Source |
|---|---|---|---|---|---|
| Kellogg Company | Original applicant | Corporation | Battle Creek, MI | KELLOGG COMPANY Federal lobbying client EXACT high confidence: identical full name and state | TRTDXFAP, file of 2026-07-29 |
| KELLANOVA | New applicant before publication, Owner at publication, Original registrant | Corporation | BATTLE CREEK, MI | KELLANOVA CORPORATION State business registration FUZZY medium confidence: same name (legal endings aside) and state | TRTDXFAP, file of 2026-07-29 |
Assignment history
| Recorded | What | From | To | Reel/frame | Source |
|---|---|---|---|---|---|
| 2023-12-07 | Name change Change of name | KELLOGG COMPANY | KELLANOVA BATTLE CREEK, MI | 8312/717 | TRASECO, file of 2026-09-29 |
USPTO bulk data: the Trademark Case Files Dataset (TRCFECO2; the latest release, March 2024, runs through 2023) for marks, owners, classes and goods and services; the Trademark Assignment Dataset (TRASECO) for assignments. Marks filed in the last 20 years, plus older marks still registered. Status here is read from the dataset’s dates and status code; TSDR has the current status. Links to other records are by name (and state): EXACT means the identical full name and state; FUZZY means a looser name match, with the confidence shown.