Patents
US 10991006 B2: Beacon based campaign management
- Granted
- 2021-04-27
- Filed
- 2019-06-17 application 16442607
- Type
- Utility · 20 claims
- Elsewhere
- Google Patents ↗ · USPTO patent document ↗ · USPTO Patent Center record ↗
Abstract
A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device. The method also includes generating the campaign notification message based on the received condition set and the received proximity information and transmitting the campaign notification message to the mobile computing device.
Source: PVGPATDIS, file of 2026-04-10 (ipg210427.xml).
Assignees
| Assignee | Type | Place | Also on furp.org | Source |
|---|---|---|---|---|
| KELLOGG COMPANY 110 patents | US company or organization | Battle Creek, MI | KELLOGG COMPANY Federal lobbying client EXACT high confidence: identical full name and state | PVGPATDIS, file of 2026-04-10 |
Inventors
| Inventor | Place | Patents | Person page | Source |
|---|---|---|---|---|
| Ganapa Sashidhara Murthy | Portage, MI | 8 | PVGPATDIS, file of 2026-04-10 |
CPC categories
| Subclass | Category | First group | Source |
|---|---|---|---|
| G06Q | Information and communication technology [ict] specially adapted for administrative, commercial, financial, managerial or supervisory purposes; systems or methods specially adapted for administrative, commercial, financial, managerial or supervisory purposes, not otherwise provided for | G06Q30/0257 | PVGPATDIS, file of 2026-04-10 |
| H04L | Transmission of digital information, e.g. telegraphic communication | H04L12/1859 | PVGPATDIS, file of 2026-04-10 |
Cooperative Patent Classification, as currently assigned (one row per subclass).
Assignments and security interests
| Recorded | What | From | To | Reel/frame | Source |
|---|---|---|---|---|---|
| 2024-07-11 | Name change Change of name | KELLOGG COMPANY signed 2023-09-29 | KELLANOVA BATTLE CREEK, MI | 68283/595 | PASDL, file of 2026-10-15 |
| 2019-06-17 | Assignment Assignment of assignor's interest | MURTHY, GANAPA SASHIDHARA signed 2015-04-30 | KELLOGG COMPANY BATTLE CREEK, MI | 49481/805 | ECORSEXC, file of 2026-09-25 |
Documents recorded with the USPTO Assignment Recordation Branch that list this patent. A security interest is a lender’s claim on the patent as collateral; a release ends it.
USPTO bulk data: PatentsView granted patents, disambiguated (PVGPATDIS) for patents, assignees, inventors, places and CPC categories; the USPTO Patent Assignment Dataset (ECORSEXC) for assignments and security interests. Patents filed in the last 20 years. No claims or full text. Links to other records are by name (and state): EXACT means the identical full name and state; FUZZY means a looser name match, with the confidence shown.