TEMECULA VALLEY CONVENTION &VISITORS BUREAU: Form 990, tax year 2023

View the entire original 990 at ProPublica ↗

Organization
TEMECULA VALLEY CONVENTION &VISITORS BUREAU (EIN 20-3794884)
Tax period
2023-01-01 to 2023-12-31
Filed
2024-11-07
IRS object ID
202443129349303004
Schema version
2023v5.1
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2024-11-07T10:31:31-08:00ReturnTs
Tax Period End2023-12-31TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN300636241PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1NIGRO & NIGRO PCBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line125220 Hancock Ave Ste 400AddressLine1Txt
CityMURRIETACityNm
State AbbreviationCAStateAbbreviationCd
ZIP92562ZIPCd
FieldValueIRS element (for citing)
Return Type990ReturnTypeCd
Tax Period Begin2023-01-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN203794884EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1TEMECULA VALLEY CONVENTIONBusinessNameLine1Txt
Business Name Line2& VISITORS BUREAUBusinessNameLine2Txt
FieldValueIRS element (for citing)
Business Name ControlTEMEBusinessNameControlTxt
Phone9514916085PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line128690 MERCEDES ST 201AddressLine1Txt
CityTEMECULACityNm
State AbbreviationCAStateAbbreviationCd
ZIP92590ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonScott WilsonPersonNm
Person TitlePresident & CEOPersonTitleTxt
Signature2024-11-07SignatureDt
Discuss With Paid PreparerYes (true)DiscussWithPaidPreparerInd
FieldValueIRS element (for citing)
IRS Responsible Prty Info CurrYes (true)IRSResponsiblePrtyInfoCurrInd

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonAnzhelika Vartikyan CPAPreparerPersonNm
PTINP01722429PTIN
Phone9516988783PhoneNum
FieldValueIRS element (for citing)
Tax2023TaxYr
Build TS2024-10-15 13:58:12ZBuildTS

Form 990 IRS990

FieldValueIRS element (for citing)
Principal OfficerScott WilsonPrincipalOfficerNm
Gross Receipts$4,242,335GrossReceiptsAmt
Group Return For AffiliatesfalseGroupReturnForAffiliatesInd
Organization501cYes (X)Organization501cInd
Website Addresswww.temeculacvb.comWebsiteAddressTxt
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Legal Domicile StateCALegalDomicileStateCd
Activity Or MissionTHE PURPOSE OF THIS CORPORATION IS TO STIMULATE ECONOMIC GROWTH AND TOURISM IN THE REGION BY DEVELOPING, EXPANDING, AND MARKETING THE DESTINATION TO CONVENTIONS, MEETINGS AND LEISURE TRAVEL MARKETS.ActivityOrMissionDesc
Voting Members Governing Body22VotingMembersGoverningBodyCnt
Voting Members Independent8VotingMembersIndependentCnt
Total Employee11TotalEmployeeCnt
Total Gross UBI$0TotalGrossUBIAmt
PY Contributions Grants$3,717,459PYContributionsGrantsAmt
CY Contributions Grants$4,203,075CYContributionsGrantsAmt
PY Program Service Revenue$24,097PYProgramServiceRevenueAmt
CY Program Service Revenue$36,539CYProgramServiceRevenueAmt
PY Investment Income$410PYInvestmentIncomeAmt
CY Investment Income$2,721CYInvestmentIncomeAmt
PY Other Revenue$2,641PYOtherRevenueAmt
CY Other Revenue$0CYOtherRevenueAmt
PY Total Revenue$3,744,607PYTotalRevenueAmt
CY Total Revenue$4,242,335CYTotalRevenueAmt
CY Grants And Similar Paid$0CYGrantsAndSimilarPaidAmt
CY Benefits Paid To Members$0CYBenefitsPaidToMembersAmt
PY Salaries Comp Emp Bnft Paid$720,066PYSalariesCompEmpBnftPaidAmt
CY Salaries Comp Emp Bnft Paid$1,051,511CYSalariesCompEmpBnftPaidAmt
CY Total Prof Fndrsng Expns$0CYTotalProfFndrsngExpnsAmt
CY Total Fundraising Expense$0CYTotalFundraisingExpenseAmt
PY Other Expenses$4,098,719PYOtherExpensesAmt
CY Other Expenses$2,749,976CYOtherExpensesAmt
PY Total Expenses$4,818,785PYTotalExpensesAmt
CY Total Expenses$3,801,487CYTotalExpensesAmt
PY Revenues Less Expenses-$1,074,178PYRevenuesLessExpensesAmt
CY Revenues Less Expenses$440,848CYRevenuesLessExpensesAmt
Total Assets BOY$2,479,410TotalAssetsBOYAmt
Total Assets EOY$2,487,089TotalAssetsEOYAmt
Total Liabilities BOY$1,420,373TotalLiabilitiesBOYAmt
Total Liabilities EOY$987,204TotalLiabilitiesEOYAmt
Net Assets Or Fund Balances BOY$1,059,037NetAssetsOrFundBalancesBOYAmt
Net Assets Or Fund Balances EOY$1,499,885NetAssetsOrFundBalancesEOYAmt
MissionTHE PURPOSE OF THIS CORPORATION IS TO STIMULATE ECONOMIC GROWTH AND TOURISM IN THE REGION BY DEVELOPING, EXPANDING, AND MARKETING THE DESTINATION TO CONVENTIONS, MEETINGS AND LEISURE TRAVEL MARKETS.MissionDesc
Significant New Program SrvcfalseSignificantNewProgramSrvcInd
Significant ChangefalseSignificantChangeInd
Expense$3,181,006ExpenseAmt
DescTo market the Temecula Valley region to grow the economic viability of our local tourism business, by promoting and marketing the region through trade shows, familiarization tours, site visits, advertising (print, tv and online), social media, press releases, our website, special events and the Visitor Center.Desc
Total Program Service Expenses$3,181,006TotalProgramServiceExpensesAmt
Described In Section501c3falseDescribedInSection501c3Ind
Schedule B RequiredYes (true)ScheduleBRequiredInd
Political Campaign ActyfalsePoliticalCampaignActyInd
Subject To Proxy TaxfalseSubjectToProxyTaxInd
Donor Advised FundfalseDonorAdvisedFundInd
Conservation EasementsfalseConservationEasementsInd
Collections Of ArtfalseCollectionsOfArtInd
Credit CounselingfalseCreditCounselingInd
Donor Rstr Or Quasi EndowmentsfalseDonorRstrOrQuasiEndowmentsInd
Report Land Building EquipmentfalseReportLandBuildingEquipmentInd
Report Investments Other SecfalseReportInvestmentsOtherSecInd
Report Program Related InvstfalseReportProgramRelatedInvstInd
Report Other AssetsfalseReportOtherAssetsInd
Report Other LiabilitiesYes (true)ReportOtherLiabilitiesInd
Include FIN48 FootnotefalseIncludeFIN48FootnoteInd
Independent Audit Fincl StmtYes (true)IndependentAuditFinclStmtInd
Consolidated Audit Fincl StmtfalseConsolidatedAuditFinclStmtInd
School OperatingfalseSchoolOperatingInd
Foreign OfficefalseForeignOfficeInd
Foreign ActivitiesfalseForeignActivitiesInd
More Than5000 K To OrgfalseMoreThan5000KToOrgInd
More Than5000 K To IndividualsfalseMoreThan5000KToIndividualsInd
Professional FundraisingfalseProfessionalFundraisingInd
Fundraising ActivitiesfalseFundraisingActivitiesInd
Gaming ActivitiesfalseGamingActivitiesInd
Operate HospitalfalseOperateHospitalInd
Grants To OrganizationsfalseGrantsToOrganizationsInd
Grants To IndividualsfalseGrantsToIndividualsInd
Schedule J RequiredfalseScheduleJRequiredInd
Tax Exempt BondsfalseTaxExemptBondsInd
Loan OutstandingfalseLoanOutstandingInd
Grant To Related PersonfalseGrantToRelatedPersonInd
Business Rln With Org MemfalseBusinessRlnWithOrgMemInd
Business Rln With Fam MemfalseBusinessRlnWithFamMemInd
Business Rln With35 Ctrl EntfalseBusinessRlnWith35CtrlEntInd
Deductible Non Cash ContrifalseDeductibleNonCashContriInd
Deductible Art ContributionfalseDeductibleArtContributionInd
Terminate OperationsfalseTerminateOperationsInd
Partial LiquidationfalsePartialLiquidationInd
Disregarded EntityfalseDisregardedEntityInd
Related EntityfalseRelatedEntityInd
Related Organization Ctrl EntfalseRelatedOrganizationCtrlEntInd
Activities Conducted PrtshpfalseActivitiesConductedPrtshpInd
Schedule O RequiredYes (true)ScheduleORequiredInd
IRP Document4IRPDocumentCnt
IRP Document W2 G0IRPDocumentW2GCnt
Backup Wthld ComplianceYes (true)BackupWthldComplianceInd
Employee11EmployeeCnt
Employment Tax Returns FiledYes (true)EmploymentTaxReturnsFiledInd
Unrelated Bus Incm Over LimitfalseUnrelatedBusIncmOverLimitInd
Foreign Financial AccountfalseForeignFinancialAccountInd
Prohibited Tax Shelter TransfalseProhibitedTaxShelterTransInd
Taxable Party NotificationfalseTaxablePartyNotificationInd
Nondeductible ContributionsfalseNondeductibleContributionsInd
Indoor Tanning ServicesfalseIndoorTanningServicesInd
Subj To Tax Rmnrtn Ex Prcht PymtfalseSubjToTaxRmnrtnExPrchtPymtInd
Subject To Excs Tax Net Invst IncfalseSubjectToExcsTaxNetInvstIncInd
Info In Schedule O Part VIYes (X)InfoInScheduleOPartVIInd
Governing Body Voting Members22GoverningBodyVotingMembersCnt
Independent Voting Member8IndependentVotingMemberCnt
Family Or Business RlnfalseFamilyOrBusinessRlnInd
Delegation Of Mgmt DutiesfalseDelegationOfMgmtDutiesInd
Change To Org DocumentsfalseChangeToOrgDocumentsInd
Material Diversion Or MisusefalseMaterialDiversionOrMisuseInd
Members Or StockholdersfalseMembersOrStockholdersInd
Election Of Board MembersfalseElectionOfBoardMembersInd
Decisions Subject To ApprovafalseDecisionsSubjectToApprovaInd
Minutes Of Governing BodyYes (true)MinutesOfGoverningBodyInd
Minutes Of CommitteesYes (true)MinutesOfCommitteesInd
Officer Mailing AddressfalseOfficerMailingAddressInd
Local ChaptersfalseLocalChaptersInd
Form990 Provided To Gvrn BodyYes (true)Form990ProvidedToGvrnBodyInd
Conflict Of Interest PolicyYes (true)ConflictOfInterestPolicyInd
Annual Disclosure Covered PrsnYes (true)AnnualDisclosureCoveredPrsnInd
Regular Monitoring EnfrcYes (true)RegularMonitoringEnfrcInd
Whistleblower PolicyYes (true)WhistleblowerPolicyInd
Document Retention PolicyfalseDocumentRetentionPolicyInd
Compensation Process CEOYes (true)CompensationProcessCEOInd
Compensation Process OtherfalseCompensationProcessOtherInd
Investment In Joint VenturefalseInvestmentInJointVentureInd
Upon RequestYes (X)UponRequestInd

Books In Care Of Detail BooksInCareOfDetail

FieldValueIRS element (for citing)
PersonCassidy LozinskyPersonNm
Phone9512522134PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line128690 MERCEDES ST STE 201AddressLine1Txt
CityTEMECULACityNm
State AbbreviationCAStateAbbreviationCd
ZIP92590ZIPCd
FieldValueIRS element (for citing)
No Listed Persons CompensatedYes (X)NoListedPersonsCompensatedInd

Form990 Part VII Section A Form990PartVIISectionAGrp (22 entries)

TitleTitleTxtAverage Hours Per WeekAverageHoursPerWeekRtAverage Hours Per Week Rltd OrgAverageHoursPerWeekRltdOrgRtReportable Comp From OrgReportableCompFromOrgAmtReportable Comp From Rltd OrgReportableCompFromRltdOrgAmtOther CompensationOtherCompensationAmtIndividual Trustee Or DirectorIndividualTrusteeOrDirectorIndOfficerOfficerInd
SCOTT WILSON
PRESIDENT & CEO40.000.00$138,368$0$4,566
CASSIDY LOZINSKY
CFO40.000.00$122,196$0$3,222
ANNETTE BROWN
CMO40.000.00$121,280$0$3,568
Cherise Manning
1st VICE CHAIR1.000.00$0$0$0Yes (X)Yes (X)
John Kelliher
2ND VICE CHAIR1.000.00$0$0$0Yes (X)Yes (X)
Robert Kellerhouse
Director1.000.00$0$0$0Yes (X)Yes (X)
Chris Baily
Director1.000.00$0$0$0Yes (X)
Jeffrey Kurtz
Director1.000.00$0$0$0Yes (X)Yes (X)
Michael Feeley
Chairman1.000.00$0$0$0Yes (X)
Samantha Doffo
Secretary1.000.00$0$0$0Yes (X)
Matt Ezor
Director1.000.00$0$0$0Yes (X)
Chris Johnson
Director1.000.00$0$0$0Yes (X)
Chris Keyson
Director1.000.00$0$0$0Yes (X)
James Pulver
Director1.000.00$0$0$0Yes (X)
Laura Stearn
Director1.000.00$0$0$0Yes (X)
Leah Ponte
Director1.000.00$0$0$0Yes (X)
Ken Westmyer
TID CHAIRMAN1.000.00$0$0$0Yes (X)Yes (X)
Krista Chaich
Director1.000.00$0$0$0Yes (X)
John Goldsmith
Director1.000.00$0$0$0Yes (X)
Melody Burnsting
Director1.000.00$0$0$0Yes (X)
Ken Smith
Treasurer1.000.00$0$0$0Yes (X)
Bill Wilson
Director1.000.00$0$0$0Yes (X)Yes (X)
FieldValueIRS element (for citing)
Total Reportable Comp From Org$381,844TotalReportableCompFromOrgAmt
Total Other Compensation$11,356TotalOtherCompensationAmt
Indiv Rcvd Greater Than100 K3IndivRcvdGreaterThan100KCnt
Former Ofcr Employees ListedfalseFormerOfcrEmployeesListedInd
Total Comp Greater Than150 KfalseTotalCompGreaterThan150KInd
Compensation From Other SrcsfalseCompensationFromOtherSrcsInd

Contractor Compensation ContractorCompensationGrp (3 entries)

Address Line1ContractorAddress/USAddress/AddressLine1TxtCityContractorAddress/USAddress/CityNmState AbbreviationContractorAddress/USAddress/StateAbbreviationCdZIPContractorAddress/USAddress/ZIPCdServicesServicesDescCompensationCompensationAmt
GREENHAUS
2660 FIRST AVENUESAN DIEGOCA92103ADVERTISING$1,760,020
SIMPLEVIEW LLC
8950 N Oracle RoadTucsonAZ85704MARKETING$148,738
CITY OF TEMECULA
41000 Main StreetTemeculaCA92592RENT$100,672
FieldValueIRS element (for citing)
Cntrct Rcvd Greater Than100 K3CntrctRcvdGreaterThan100KCnt
Membership Dues$46,861MembershipDuesAmt
Government Grants$3,906,214GovernmentGrantsAmt
All Other Contributions$250,000AllOtherContributionsAmt
Total Contributions$4,203,075TotalContributionsAmt

Program Service Revenue ProgramServiceRevenueGrp (3 entries)

DescDescTotal Revenue ColumnTotalRevenueColumnAmtRelated Or Exempt Func IncomeRelatedOrExemptFuncIncomeAmt
TICKET SALES$22,300$22,300
TOURISM ADVERTISING
TRADESHOWS$14,239$14,239
FieldValueIRS element (for citing)
Total Program Service Revenue$36,539TotalProgramServiceRevenueAmt

Investment Income InvestmentIncomeGrp

FieldValueIRS element (for citing)
Total Revenue Column$2,721TotalRevenueColumnAmt
Related Or Exempt Func Income$2,721RelatedOrExemptFuncIncomeAmt

Incm From Invest Bond Proceeds IncmFromInvestBondProceedsGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Royalties Revenue RoyaltiesRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Net Rental Income Or Loss NetRentalIncomeOrLossGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Net Gain Or Loss Investments NetGainOrLossInvestmentsGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Net Incm From Fundraising Evt NetIncmFromFundraisingEvtGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Net Income From Gaming NetIncomeFromGamingGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Net Income Or Loss NetIncomeOrLossGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt
FieldValueIRS element (for citing)
Other Revenue Total$0OtherRevenueTotalAmt

Total Revenue TotalRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$4,242,335TotalRevenueColumnAmt
Related Or Exempt Func Income$39,260RelatedOrExemptFuncIncomeAmt

Grants To Domestic Orgs GrantsToDomesticOrgsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Grants To Domestic Individuals GrantsToDomesticIndividualsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Foreign Grants ForeignGrantsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Benefits To Members BenefitsToMembersGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Comp Current Ofcr Directors CompCurrentOfcrDirectorsGrp

FieldValueIRS element (for citing)
Total$151,035TotalAmt
Program Services$53,942ProgramServicesAmt
Management And General$97,093ManagementAndGeneralAmt

Comp Disqual Persons CompDisqualPersonsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Other Salaries And Wages OtherSalariesAndWagesGrp

FieldValueIRS element (for citing)
Total$761,521TotalAmt
Program Services$591,823ProgramServicesAmt
Management And General$169,698ManagementAndGeneralAmt

Pension Plan Contributions PensionPlanContributionsGrp

FieldValueIRS element (for citing)
Total$77,113TotalAmt
Management And General$77,113ManagementAndGeneralAmt

Other Employee Benefits OtherEmployeeBenefitsGrp

FieldValueIRS element (for citing)
Total$4,708TotalAmt
Management And General$4,708ManagementAndGeneralAmt

Payroll Taxes PayrollTaxesGrp

FieldValueIRS element (for citing)
Total$57,134TotalAmt
Program Services$36,805ProgramServicesAmt
Management And General$20,329ManagementAndGeneralAmt

Fees For Services Management FeesForServicesManagementGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Services Legal FeesForServicesLegalGrp

FieldValueIRS element (for citing)
Total$4,957TotalAmt
Management And General$4,957ManagementAndGeneralAmt

Fees For Services Accounting FeesForServicesAccountingGrp

FieldValueIRS element (for citing)
Total$19,706TotalAmt
Management And General$19,706ManagementAndGeneralAmt

Fees For Services Lobbying FeesForServicesLobbyingGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Services Prof Fundraising FeesForServicesProfFundraising

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Srvc Invst Mgmnt Fees FeesForSrvcInvstMgmntFeesGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Services Other FeesForServicesOtherGrp

FieldValueIRS element (for citing)
Total$25,744TotalAmt
Management And General$25,744ManagementAndGeneralAmt

Advertising AdvertisingGrp

FieldValueIRS element (for citing)
Total$2,165,916TotalAmt
Program Services$2,165,916ProgramServicesAmt

Office Expenses OfficeExpensesGrp

FieldValueIRS element (for citing)
Total$14,726TotalAmt
Management And General$14,726ManagementAndGeneralAmt

Information Technology InformationTechnologyGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Royalties RoyaltiesGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Occupancy OccupancyGrp

FieldValueIRS element (for citing)
Total$111,940TotalAmt
Management And General$111,940ManagementAndGeneralAmt

Travel TravelGrp

FieldValueIRS element (for citing)
Total$75,348TotalAmt
Program Services$75,348ProgramServicesAmt

Pymt Travel Entrtnmnt Pub Ofcl PymtTravelEntrtnmntPubOfclGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Conferences Meetings ConferencesMeetingsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Interest InterestGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Payments To Affiliates PaymentsToAffiliatesGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Depreciation Depletion DepreciationDepletionGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Insurance InsuranceGrp

FieldValueIRS element (for citing)
Total$12,519TotalAmt
Management And General$12,519ManagementAndGeneralAmt

Other Expenses OtherExpensesGrp (4 entries)

DescDescTotalTotalAmtProgram ServicesProgramServicesAmt
EVENT HOSTING$104,368$104,368
DUES & REPORT SERVICES$67,445$67,445
FAM TOURS/SITE VISITS$35,297$35,297
RESEARCH$25,475$25,475

All Other Expenses AllOtherExpensesGrp

FieldValueIRS element (for citing)
Total$86,535TotalAmt
Program Services$24,587ProgramServicesAmt
Management And General$61,948ManagementAndGeneralAmt

Total Functional Expenses TotalFunctionalExpensesGrp

FieldValueIRS element (for citing)
Total$3,801,487TotalAmt
Program Services$3,181,006ProgramServicesAmt
Management And General$620,481ManagementAndGeneralAmt
Fundraising$0FundraisingAmt

Cash Non Interest Bearing CashNonInterestBearingGrp

FieldValueIRS element (for citing)
BOY$1,409,137BOYAmt
EOY$581,845EOYAmt

Savings And Temp Cash Invst SavingsAndTempCashInvstGrp

FieldValueIRS element (for citing)
BOY$218,805BOYAmt
EOY$662,919EOYAmt

Pledges And Grants Receivable PledgesAndGrantsReceivableGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Accounts Receivable AccountsReceivableGrp

FieldValueIRS element (for citing)
BOY$523,772BOYAmt
EOY$972,454EOYAmt

Receivables From Officers Etc ReceivablesFromOfficersEtcGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Rcvbl From Disqualified Prsn RcvblFromDisqualifiedPrsnGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Oth Notes Loans Receivable Net OthNotesLoansReceivableNetGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Inventories For Sale Or Use InventoriesForSaleOrUseGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Prepaid Expenses Defrd Charges PrepaidExpensesDefrdChargesGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Land Bldg Equip Basis Net LandBldgEquipBasisNetGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Investments Pub Traded Sec InvestmentsPubTradedSecGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Investments Other Securities InvestmentsOtherSecuritiesGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Investments Program Related InvestmentsProgramRelatedGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Intangible Assets IntangibleAssetsGrp

FieldValueIRS element (for citing)
BOY$320,945BOYAmt
EOY$263,120EOYAmt

Other Assets Total OtherAssetsTotalGrp

FieldValueIRS element (for citing)
BOY$6,751BOYAmt
EOY$6,751EOYAmt

Total Assets TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$2,479,410BOYAmt
EOY$2,487,089EOYAmt

Accounts Payable Accr Expnss AccountsPayableAccrExpnssGrp

FieldValueIRS element (for citing)
BOY$48,941BOYAmt
EOY$68,464EOYAmt

Deferred Revenue DeferredRevenueGrp

FieldValueIRS element (for citing)
BOY$1,050,487BOYAmt
EOY$655,620EOYAmt

Other Liabilities OtherLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$320,945BOYAmt
EOY$263,120EOYAmt

Total Liabilities TotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$1,420,373BOYAmt
EOY$987,204EOYAmt
FieldValueIRS element (for citing)
Organization Follows FASB117Yes (X)OrganizationFollowsFASB117Ind

No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$68,804BOYAmt
EOY$240,324EOYAmt

Donor Restriction Net Assets DonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$990,233BOYAmt
EOY$1,259,561EOYAmt

Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$1,059,037BOYAmt
EOY$1,499,885EOYAmt

Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$2,479,410BOYAmt
EOY$2,487,089EOYAmt
FieldValueIRS element (for citing)
Reconcilation Revenue Expnss$440,848ReconcilationRevenueExpnssAmt
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Accountant Compile Or ReviewYes (true)AccountantCompileOrReviewInd

Acct Compile Or Review Basis AcctCompileOrReviewBasisGrp

FieldValueIRS element (for citing)
Separate Basis Fincl StmtYes (X)SeparateBasisFinclStmtInd
FieldValueIRS element (for citing)
FS AuditedYes (true)FSAuditedInd

FS Audited Basis FSAuditedBasisGrp

FieldValueIRS element (for citing)
Separate Basis Fincl StmtYes (X)SeparateBasisFinclStmtInd
FieldValueIRS element (for citing)
Audit CommitteeYes (true)AuditCommitteeInd
Federal Grant Audit RequiredfalseFederalGrantAuditRequiredInd

Schedule B IRS990ScheduleB

Contributor Information ContributorInformationGrp

FieldValueIRS element (for citing)
ContributorRESTRICTEDContributorNum

Contributor Business Name ContributorBusinessName

FieldValueIRS element (for citing)
Business Name Line1RESTRICTEDBusinessNameLine1

Contributor US Address ContributorUSAddress

FieldValueIRS element (for citing)
Address Line1RESTRICTEDAddressLine1
Address Line2RESTRICTEDAddressLine2
CityRESTRICTEDCity
StateRESTRICTEDState
ZIP CodeRESTRICTEDZIPCode
FieldValueIRS element (for citing)
Total ContributionsRESTRICTEDTotalContributionsAmt

Schedule D IRS990ScheduleD

Other Liabilities Org OtherLiabilitiesOrgGrp

FieldValueIRS element (for citing)
DescLEASE LIABILITYDesc
Amt$263,120Amt
FieldValueIRS element (for citing)
Total Liability$263,120TotalLiabilityAmt
Total Rev Etc Audited Fincl Stmt$4,242,335TotalRevEtcAuditedFinclStmtAmt
Revenue Subtotal$4,242,335RevenueSubtotalAmt
Total Revenue Per Form990$4,242,335TotalRevenuePerForm990Amt
Tot Expns Etc Audited Fincl Stmt$3,801,487TotExpnsEtcAuditedFinclStmtAmt
Expenses Subtotal$3,801,487ExpensesSubtotalAmt
Total Expenses Per Form990$3,801,487TotalExpensesPerForm990Amt

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (5 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
Form 990, Part VI, Section B, Line 11bThe accounting firm will prepare the 990 and send a draft copy to Scott Wilson,President & CEO for approval before filing. Once approved, we will notify the accounting firm who will finalize the return for electronic filing.
Form 990, Part VI, Section B, Line 12cThe organization tracks and address all issues that might lead to a conflict of interest. Some Board members provided through their businesses services/products to the TVCVB. These are tracked and accounted for in the accounting records of the organization and are subject to Board review. Most of the 2023 amounts were under $500 per Board member. The exceptions over the $500 threshold were: Melody's Ad Works $25,600, Pechanga Resort and Casino $43,686, Temecula Valley Winegrower's Association $824, A Grape Escape Balloon Adventure $980, Wilson Creek Winery & Vineyards $740, Baily's Restaurant & Nightclub $1,154, Home2Suites $2,757, South Coast Winery Resort & Spa $5,221, Ponte Vineyard Inn & Winery $1,308, Europa Village Wineries & Resort $1,077, Stryder Transportation $1,350.(These organizations were related to Board Members)
Form 990, Part VI, Section B, Line 15aCOMPENSATION FOR THE CEO IS DETERMINED AND APPROVED BY THE BOARD. A REVIEW OF COMPARABLE SALARIES IS GENERALLY PERFORMED TO ENSURE THE SALARY PAID IS IN LINE WITH INDUSTRY STANDARDS.
Form 990, Part VI, Section B, Line 15bONE OF THE BOARD MEMBERS PERFORMS 1099 SERVICES FOR THE ORGANIZATION. THE BOARD REVIEWS INDEPENDENTLY THIS CONTRACT AND AMOUNT. KEY EMPLOYEE'S DURING THE 2023 YEAR ARE THE CEO, CFO, AND CMO.
Form 990, Part VI, Section C, Line 19Governing documents, conflict of interest policy and financial statements are made available to the public upon request.

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