MADISON CHILDRENS MUSEUM INC: Form 990, tax year 2023

View the entire original 990 at ProPublica ↗

Organization
MADISON CHILDRENS MUSEUM INC (EIN 39-1383497)
Tax period
2023-07-01 to 2024-06-30
Filed
2025-03-25
IRS object ID
202530849349301318
Schema version
2023v6.0
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2025-03-25T16:12:09-05:00ReturnTs
Tax Period End2024-06-30TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN391203191PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1SVA CERTIFIED PUBLIC ACCTS SCBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line11221 JOHN Q HAMMONS DRIVEAddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP53717ZIPCd
FieldValueIRS element (for citing)
Return Type990ReturnTypeCd
Tax Period Begin2023-07-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN391383497EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1MADISON CHILDREN'S MUSEUM INCBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlMADIBusinessNameControlTxt
Phone6082566445PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1100 N HAMILTON STAddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP537032116ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonTOM LINFIELDPersonNm
Person TitlePRESIDENT & CEOPersonTitleTxt
Phone6082566445PhoneNum
Signature2025-03-17SignatureDt
Discuss With Paid PreparerYes (1)DiscussWithPaidPreparerInd
FieldValueIRS element (for citing)
IRS Responsible Prty Info CurrYes (1)IRSResponsiblePrtyInfoCurrInd

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonKIRSTEN HOUGHTONPreparerPersonNm
PTINP01273230PTIN
Phone6088318181PhoneNum
FieldValueIRS element (for citing)
Tax2023TaxYr
Build TS2025-03-06 01:10:19ZBuildTS

Form 990 IRS990

FieldValueIRS element (for citing)
Principal OfficerMATT PREMOPrincipalOfficerNm

US Address USAddress

FieldValueIRS element (for citing)
Address Line1100 N HAMILTON STAddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP537032116ZIPCd
FieldValueIRS element (for citing)
Gross Receipts$9,579,088GrossReceiptsAmt
Group Return For Affiliates0GroupReturnForAffiliatesInd
Organization501c3Yes (X)Organization501c3Ind
Website AddressWWW.MADISONCHILDRENSMUSEUM.ORGWebsiteAddressTxt
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Formation1980FormationYr
Legal Domicile StateWILegalDomicileStateCd
Activity Or MissionMADISON CHILDREN'S MUSEUM PROVIDES EDUCATIONAL EXHIBITS AND PROGRAMS FOR LEARNING THROUGH PLAYActivityOrMissionDesc
Voting Members Governing Body14VotingMembersGoverningBodyCnt
Voting Members Independent14VotingMembersIndependentCnt
Total Employee77TotalEmployeeCnt
Total Volunteers312TotalVolunteersCnt
Total Gross UBI$0TotalGrossUBIAmt
Net Unrelated Bus Txbl Incm$0NetUnrelatedBusTxblIncmAmt
PY Contributions Grants$2,811,332PYContributionsGrantsAmt
CY Contributions Grants$9,421,888CYContributionsGrantsAmt
PY Program Service Revenue$0PYProgramServiceRevenueAmt
CY Program Service Revenue$0CYProgramServiceRevenueAmt
PY Investment Income$57,307PYInvestmentIncomeAmt
CY Investment Income$157,200CYInvestmentIncomeAmt
PY Other Revenue$0PYOtherRevenueAmt
CY Other Revenue$0CYOtherRevenueAmt
PY Total Revenue$2,868,639PYTotalRevenueAmt
CY Total Revenue$9,579,088CYTotalRevenueAmt
PY Grants And Similar Paid$0PYGrantsAndSimilarPaidAmt
CY Grants And Similar Paid$0CYGrantsAndSimilarPaidAmt
PY Benefits Paid To Members$0PYBenefitsPaidToMembersAmt
CY Benefits Paid To Members$0CYBenefitsPaidToMembersAmt
PY Salaries Comp Emp Bnft Paid$2,480,254PYSalariesCompEmpBnftPaidAmt
CY Salaries Comp Emp Bnft Paid$2,912,949CYSalariesCompEmpBnftPaidAmt
PY Total Prof Fndrsng Expns$0PYTotalProfFndrsngExpnsAmt
CY Total Prof Fndrsng Expns$0CYTotalProfFndrsngExpnsAmt
CY Total Fundraising Expense$667,671CYTotalFundraisingExpenseAmt
PY Other Expenses$1,956,162PYOtherExpensesAmt
CY Other Expenses$2,316,777CYOtherExpensesAmt
PY Total Expenses$4,436,416PYTotalExpensesAmt
CY Total Expenses$5,229,726CYTotalExpensesAmt
PY Revenues Less Expenses-$1,567,777PYRevenuesLessExpensesAmt
CY Revenues Less Expenses$4,349,362CYRevenuesLessExpensesAmt
Total Assets BOY$14,244,142TotalAssetsBOYAmt
Total Assets EOY$18,534,778TotalAssetsEOYAmt
Total Liabilities BOY$1,621,093TotalLiabilitiesBOYAmt
Total Liabilities EOY$1,562,367TotalLiabilitiesEOYAmt
Net Assets Or Fund Balances BOY$12,623,049NetAssetsOrFundBalancesBOYAmt
Net Assets Or Fund Balances EOY$16,972,411NetAssetsOrFundBalancesEOYAmt
Info In Schedule O Part IIIYes (X)InfoInScheduleOPartIIIInd
MissionMADISON CHILDREN'S MUSEUM CONNECTS CHILDREN WITH THEIR FAMILIES, THEIR COMMUNITIES, AND THE WORLD BEYOND THROUGH DISCOVERY LEARNING AND CREATIVE PLAY. MADISON CHILDREN'S MUSEUM STRIVES TO BE A WELCOMING, IMAGINATIVE, JOYFUL LEARNING ENVIRONMENT THAT SUPPORTS FAMILIES IN NURTURING CHILDREN'S CREATIVITY AND CURIOSITY. WE FOSTER THE HEALTHY DEVELOPMENT OF ALL CHILDREN SO THAT THEY WILL FULFILL THEIR POTENTIAL AND BECOME ENGAGED COMMUNITY MEMBERS AND GLOBAL CITIZENS. OUR CORE VALUES REFLECT WHAT WE BELIEVE IS IN THE BEST INTEREST OF CHILDREN-ALWAYS. WE BELIEVE IN: PLAY, INTEGRITY, CREATIVITY, COLLABORATION, RISK, INCLUSIVENESS, LEARNING, AND SUSTAINABILITY.MissionDesc
Significant New Program Srvc0SignificantNewProgramSrvcInd
Significant Change0SignificantChangeInd
Expense$1,463,863ExpenseAmt
DescEXHIBIT ENVIRONMENTS CREATE THE CORE EDUCATIONAL AREAS AND PLAY SPACES WITHIN THE MUSEUM SETTING, PROVIDING INTERACTIVE, ENGAGING PLAY OPPORTUNITIES FOR CHILDREN OF ALL AGES, ALONG WITH THEIR ADULT CAREGIVERS. EXHIBITS ARE INTERDISCIPLINARY AND WEAVE TOGETHER THEMES FROM OUR CORE EDUCATIONAL INITIATIVES: ART, HISTORY, CULTURE, SCIENCE, PHYSICAL, AND INNOVATION.THE NICE AGE TRAIL OPENED IN JUNE 2024, CREATING AN IMMERSIVE NEW PLAY SPACE FOR MCM VISITORS. THE NICE AGE TRAIL IS A RICH INTERACTIVE AND HANDS ON EXHIBIT FOR CHILDREN AND FAMILIES THAT EXPLORES THE SCIENCE BEHIND LIFE'S NATURAL RHYTHMS, THE TRADITIONAL ECOLOGICAL KNOWLEDGE ABOUT THE WAYS OF KNOWING THE NATURAL WORLD, AND THE UNIQUE WAYS OUR VARIED CULTURES EXPRESS THIS INNATE MYSTERY WITH JOY, AWE AND WONDER. THE EXHIBIT EXPLORES NATURE'S BIOLOGICAL RHYTHMS WITH A SENSE OF MAGIC AND FLOW AND DIGS DEEPER INTO THE WAY CULTURES AROUND THE WORLD REPRESENT THIS INNATE SENSE OF TIME INTO EXPRESSIVE ART FORMS. THE NICE AGE TRAIL CONNECTS CHILDREN TO NATURE IN PROFOUND WAYS, WHEN THEY LEARN THAT EVEN PLANTS HAVE NATURAL SLEEP AND WAKING CYCLES, OR THAT ANIMALS ADAPT TO THE SEASONS AND TIMES OF DAY, JUST LIKE THEM. THE GOAL OF THE NICE AGE TRAIL IS TO INSPIRE WONDER AND CREATE EMPATHIC CONNECTIONS BETWEEN CHILDREN AND OTHER LIVING BEINGS, THROUGH EXPLORING THE SIMILARITIES WE HAVE WITH OTHER SPECIES, WHILE LEARNING ABOUT THE UNIVERSE AND THE SCIENCE BEHIND OUR SHARED, NATURAL RHYTHMIC CONNECTIONS. THROUGH HANDS ON EXPERIENCES IN A RICH AND IMMERSIVE ENVIRONMENT, CHILDREN WILL EXPLORE THE SHARED NATURAL RHYTHMS, BETWEEN HUMANS, ANIMALS, AND PLANTS, THAT GUIDE OUR DAILY LIVES, ROUTINES, RITUALS, AND EXPRESSIONS. THIS STEAM-RICH EXHIBIT INFUSES WONDER AND CURIOSITY ABOUT THE WORLD INTO EVERY EXHIBIT EXPERIENCE, WHILE INTRODUCING CHILDREN TO CORE STEAM CONCEPTS ABOUT EARTH SCIENCE, ASTRONOMY, BIOLOGY, MATHEMATICS, MUSIC, ART AND THE CULTURES OF THE WORLD. THE NICE AGE TRAIL IS ORGANIZED BY THE FOUR SEASONS, WITH EACH SEASON REPRESENTED BY A DIFFERENT CULTURE, THE EXHIBIT HIGHLIGHTS CULTURAL CUSTOMS AND RITUALS AROUND NATURE'S RHYTHMS WHILE EXPLORING BIOLOGICAL SYSTEMS AND HOW THEY AFFECT EVERY PART OF LIFE. THE EXHIBIT FOCUSES ON BOTH BIOLOGICAL WAYS OF KNOWING AND TRADITIONAL ECOLOGICAL KNOWLEDGE ROOTED IN INNATE UNDERSTANDING OF THE INTERCONNECTEDNESS OF ALL LIVING THINGS. WITH THE WONDERGROUND EXPANSION IN FY2223, EXHIBITS NOW OCCUPY MORE THAN 40,000 SQUARE FEET OF INDOOR AND OUTDOOR PUBLIC SPACE - DESIGNED AND FABRICATED BY A WISCONSIN WORKFORCE IN COLLABORATION WITH THE COMMUNITYINCLUDING MORE THAN 130 LOCAL ARTISTSAND FEATURE THE USE OF LOCALLY OBTAINED MATERIALS. EXHIBIT AREAS PROMOTE LEARNING THROUGH PLAY FOR AGES 5 AND UNDER IN THE WILDERNEST AND URB GARDEN EXHIBITS, BOTH OF WHICH ARE CONSTRUCTED OF NATURAL AND REPURPOSED MATERIALS. THE FOLLOWING AREAS ENGAGE CHILDREN UP TO AGE 12: THE TWO-STORY HODGEPODGE MAHAL CLIMBER AND HUMAN-SIZED GERBIL WHEEL FOR WHOLE-BODY EXERCISE; AND THE ART STUDIO FOR CREATIVE EXPRESSION. AN ACCESSIBLE GREEN ROOF, THE ROOFTOP RAMBLE, ENABLES FOUR-SEASON EXPLORATION OF NATURE IN A "PARK IN THE SKY; AN INTERACTIVE EXHIBIT ABOUT LAKES AND WATER QUALITY CALLED SEYMORE'S ADVENTURE; AND AN HISTORICAL EXHIBIT ABOUT THE HISTORY OF CHILDREN'S SEWING CIRCLES CALLED "A STITCH IN TIME".Desc

Prog Srvc Accom Acty2 ProgSrvcAccomActy2Grp

FieldValueIRS element (for citing)
Expense$561,670ExpenseAmt
DescEDUCATION PROGRAMMING ENRICHES THE VISITOR EXPERIENCE THROUGH CLASSES, DROP-IN ACTIVITIES, RESIDENCIES, SPECIAL EVENTS, AND FACILITATION OF THE VISITOR EXPERIENCE IN THE MUSEUM'S EXHIBIT GALLERIES. PROGRAMS PROVIDE DEEPER ENGAGEMENT FOR VISITORS IN THE MUSEUM'S CORE INITIATIVES OF ARTS, SCIENCE AND INNOVATION, CULTURE AND HISTORY, HEALTH, SUSTAINABILITY, EARLY LEARNING, AND ACCESSIBILITY. THE MUSEUM USES ITS PROGRAMS TO EXPRESS ITS VALUES, INCLUDING PLAY, INTEGRITY, CREATIVITY, COLLABORATION, RISK, INCLUSIVENESS, LEARNING, AND SUSTAINABILITY DURING FY2324, MCM SERVED 190,000 CHILDREN AND FAMILIES ON SITE, AND PRODUCED OVER 1000 PROGRAMS. THE MCM ROADSHOW PROVIDED MOBILE OUTREACH EXHIBITS AND PROGRAMS THROUGHOUT THE REGION. SEVENTY LOCATIONS IN DIVERSE, MULTI-LINGUAL NEIGHBORHOODS WERE SERVED IN FY2324. THE MUSEUM STRIVES TO SERVE EVERY CHILD, REGARDLESS OF ABILITY, CULTURE, OR ECONOMIC BACKGROUND. THE MUSEUM'S ACCESS FOR EVERYONE PROGRAMS PROVIDE ACCESS FOR NEARLY 1/3 OF ALL VISITORS THROUGH FREE AND LOW-COST ADMISSIONS, MEMBERSHIPS, OUTREACH PROGRAMMING, AND EVENTS. THE MUSEUM INCREASED ITS FREE ADMISSION HOURS IN FY2324 BY ADDING WEEKLY FREE ADMISSION HOURS ON THURSDAY EVENINGS BEGINNING IN JANUARY 2024Desc

Prog Srvc Accom Acty3 ProgSrvcAccomActy3Grp

FieldValueIRS element (for citing)
Expense$1,451,834ExpenseAmt
DescMARKETING AND COMMUNICATIONS PROGRAMS HELP THE MUSEUM MEET ITS MISSION BY DEVELOPING AND DELIVERING INFORMATION ABOUT EXHIBITS, PROGRAMS, AND SPECIAL EVENTS TO CONSTITUENTS THROUGHOUT SOUTH CENTRAL WISCONSIN AND FURTHER OUT. THE MUSEUM USES A VARIETY OF COMMUNICATION METHODS TO SPREAD THE WORD ABOUT MUSEUM ACTIVITIES, INCLUDING ITS WEBSITE, SOCIAL MEDIA, EMAIL, MEDIA RELATIONS, ADVERTISING, AND PRINTED COLLATERAL MATERIALS . EXHIBIT SIGNAGE AND MANY MUSEUM PUBLICATIONS INCLUDE BOTH ENGLISH AND SPANISH VERSIONS.THE CENTERPIECE OF THE YEAR'S ADVERTISING PROMOTED THE NICE AGE TRAIL, THE MUSEUM'S NEWEST EXHIBIT. AN INTEGRATED MARKETING PLAN REACHED WELL OVER 100,000 PEOPLE AND RESULTED IN VISITATION AT A RATE OF 16% OVER THE PREVIOUS SUMMER. ADDING FREE THURSDAY EVENING OPEN HOURS ALSO CONTRIBUTED TO THE INCREASED ATTENDANCE.THE MUSEUM COLLABORATES WITH ORGANIZATIONS REPRESENTING DIVERSE COMMUNITIES AND STAKEHOLDERS IN ORDER TO EXPAND ITS REACH THROUGH STRATEGIC PARTNERSHIPS. THESE ORGANIZATIONS INCLUDE THE DOWNTOWN BUSINESS IMPROVEMENT DISTRICT; GREATER MADISON CHAMBER OF COMMERCE; GREATER MADISON CONVENTION & VISITORS BUREAU; AND THE BLACK, LATINO, AND LGBTQ CHAMBERS OF COMMERCE.THE DEPARTMENT RESEARCHED VENUE RENTAL PRICING AND POLICIES IN THE AREA AND ADJUSTED ITS OWN FACILITY RENTAL PRICING AND POLICIES ACCORDINGLY. INTEREST IN THE PROGRAM HAS BEEN INCREASING, THOUGH REVENUE LAGS DUE TO ACCRUAL ACCOUNTING. THE DEPARTMENT PROVIDES SIGNIFICANT COMMUNICATIONS SUPPORT TO THE MUSEUM'S CARETAKERS OF WONDER NATIONAL LEADERSHIP PROJECT AND OTHER SUSTAINABILITY INITIATIVES. THIS WORK STRENGTHENS THE PROJECT COLLABORATIVE AND ALLOWS PARTNERING MUSEUMS TO ADDRESS CLIMATE CHANGE IN WAYS THAT SUPPORT FAMILIES IN THEIR COMMUNITY AND MODEL EFFECTIVE WAYS TO MAKE CHANGE.Desc
FieldValueIRS element (for citing)
Total Program Service Expenses$3,477,367TotalProgramServiceExpensesAmt
Described In Section501c3Yes (1)DescribedInSection501c3Ind
Schedule B RequiredYes (1)ScheduleBRequiredInd
Political Campaign Acty0PoliticalCampaignActyInd
Lobbying Activities0LobbyingActivitiesInd
Subject To Proxy Tax0SubjectToProxyTaxInd
Donor Advised Fund0DonorAdvisedFundInd
Conservation Easements0ConservationEasementsInd
Collections Of Art0CollectionsOfArtInd
Credit Counseling0CreditCounselingInd
Donor Rstr Or Quasi Endowments0DonorRstrOrQuasiEndowmentsInd
Report Land Building EquipmentYes (1)ReportLandBuildingEquipmentInd
Report Investments Other Sec0ReportInvestmentsOtherSecInd
Report Program Related Invst0ReportProgramRelatedInvstInd
Report Other Assets0ReportOtherAssetsInd
Report Other LiabilitiesYes (1)ReportOtherLiabilitiesInd
Include FIN48 Footnote0IncludeFIN48FootnoteInd
Independent Audit Fincl Stmt0IndependentAuditFinclStmtInd
Consolidated Audit Fincl StmtYes (1)ConsolidatedAuditFinclStmtInd
School Operating0SchoolOperatingInd
Foreign Office0ForeignOfficeInd
Foreign Activities0ForeignActivitiesInd
More Than5000 K To Org0MoreThan5000KToOrgInd
More Than5000 K To Individuals0MoreThan5000KToIndividualsInd
Professional Fundraising0ProfessionalFundraisingInd
Fundraising Activities0FundraisingActivitiesInd
Gaming Activities0GamingActivitiesInd
Operate Hospital0OperateHospitalInd
Grants To Organizations0GrantsToOrganizationsInd
Grants To Individuals0GrantsToIndividualsInd
Schedule J Required0ScheduleJRequiredInd
Tax Exempt Bonds0TaxExemptBondsInd
Engaged In Excess Benefit Trans0EngagedInExcessBenefitTransInd
PY Excess Benefit Trans0PYExcessBenefitTransInd
Loan Outstanding0LoanOutstandingInd
Grant To Related Person0GrantToRelatedPersonInd
Business Rln With Org Mem0BusinessRlnWithOrgMemInd
Business Rln With Fam Mem0BusinessRlnWithFamMemInd
Business Rln With35 Ctrl Ent0BusinessRlnWith35CtrlEntInd
Deductible Non Cash Contri0DeductibleNonCashContriInd
Deductible Art Contribution0DeductibleArtContributionInd
Terminate Operations0TerminateOperationsInd
Partial Liquidation0PartialLiquidationInd
Disregarded Entity0DisregardedEntityInd
Related EntityYes (1)RelatedEntityInd
Related Organization Ctrl EntYes (1)RelatedOrganizationCtrlEntInd
Transaction With Control Ent0TransactionWithControlEntInd
Trnsfr Exmpt Non Chrtbl Rltd Org0TrnsfrExmptNonChrtblRltdOrgInd
Activities Conducted Prtshp0ActivitiesConductedPrtshpInd
Schedule O RequiredYes (1)ScheduleORequiredInd
IRP Document44IRPDocumentCnt
IRP Document W2 G0IRPDocumentW2GCnt
Backup Wthld ComplianceYes (1)BackupWthldComplianceInd
Employee77EmployeeCnt
Employment Tax Returns FiledYes (1)EmploymentTaxReturnsFiledInd
Unrelated Bus Incm Over Limit0UnrelatedBusIncmOverLimitInd
Foreign Financial Account0ForeignFinancialAccountInd
Prohibited Tax Shelter Trans0ProhibitedTaxShelterTransInd
Taxable Party Notification0TaxablePartyNotificationInd
Nondeductible Contributions0NondeductibleContributionsInd
Quid Pro Quo Contributions0QuidProQuoContributionsInd
Form8282 Property Disposed Of0Form8282PropertyDisposedOfInd
Rcv Fnds To Pay Prsnl Bnft Cntrct0RcvFndsToPayPrsnlBnftCntrctInd
Pay Premiums Prsnl Bnft Cntrct0PayPremiumsPrsnlBnftCntrctInd
Indoor Tanning Services0IndoorTanningServicesInd
Subj To Tax Rmnrtn Ex Prcht Pymt0SubjToTaxRmnrtnExPrchtPymtInd
Subject To Excs Tax Net Invst Inc0SubjectToExcsTaxNetInvstIncInd
Info In Schedule O Part VIYes (X)InfoInScheduleOPartVIInd
Governing Body Voting Members14GoverningBodyVotingMembersCnt
Independent Voting Member14IndependentVotingMemberCnt
Family Or Business Rln0FamilyOrBusinessRlnInd
Delegation Of Mgmt Duties0DelegationOfMgmtDutiesInd
Change To Org Documents0ChangeToOrgDocumentsInd
Material Diversion Or Misuse0MaterialDiversionOrMisuseInd
Members Or Stockholders0MembersOrStockholdersInd
Election Of Board Members0ElectionOfBoardMembersInd
Decisions Subject To Approva0DecisionsSubjectToApprovaInd
Minutes Of Governing BodyYes (1)MinutesOfGoverningBodyInd
Minutes Of CommitteesYes (1)MinutesOfCommitteesInd
Officer Mailing Address0OfficerMailingAddressInd
Local Chapters0LocalChaptersInd
Form990 Provided To Gvrn BodyYes (1)Form990ProvidedToGvrnBodyInd
Conflict Of Interest PolicyYes (1)ConflictOfInterestPolicyInd
Annual Disclosure Covered PrsnYes (1)AnnualDisclosureCoveredPrsnInd
Regular Monitoring EnfrcYes (1)RegularMonitoringEnfrcInd
Whistleblower PolicyYes (1)WhistleblowerPolicyInd
Document Retention PolicyYes (1)DocumentRetentionPolicyInd
Compensation Process CEOYes (1)CompensationProcessCEOInd
Compensation Process Other0CompensationProcessOtherInd
Investment In Joint Venture0InvestmentInJointVentureInd
States Where Copy Of Return Is FldWIStatesWhereCopyOfReturnIsFldCd
Own WebsiteYes (X)OwnWebsiteInd
Upon RequestYes (X)UponRequestInd

Books In Care Of Detail BooksInCareOfDetail

FieldValueIRS element (for citing)
PersonTOM LINFIELDPersonNm
Phone6082566445PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1100 N HAMILTON STAddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP53703ZIPCd

Form990 Part VII Section A Form990PartVIISectionAGrp (17 entries)

TitleTitleTxtAverage Hours Per WeekAverageHoursPerWeekRtAverage Hours Per Week Rltd OrgAverageHoursPerWeekRltdOrgRtIndividual Trustee Or DirectorIndividualTrusteeOrDirectorIndOfficerOfficerIndReportable Comp From OrgReportableCompFromOrgAmtReportable Comp From Rltd OrgReportableCompFromRltdOrgAmtOther CompensationOtherCompensationAmtHighest Compensated EmployeeHighestCompensatedEmployeeInd
JENNIFER JOHNSON
IMMEDIATE PAST CHAIR0.500.50Yes (X)Yes (X)$0$0$0
CRISTINA CHOI
SECRETARY0.500.50Yes (X)Yes (X)$0$0$0
ASYA ALEXANDROVICH
DIRECTOR1.00Yes (X)$0$0$0
SARAH CONDELLA
OFFICER AT LARGE1.00Yes (X)Yes (X)$0$0$0
MATT CORNWELL
OFFICER AT LARGE1.00Yes (X)Yes (X)$0$0$0
MARTA GIALAMAS
DIRECTOR1.00Yes (X)$0$0$0
GLORIA LADSON-BILLINGS
DIRECTOR1.00Yes (X)$0$0$0
JOEL MARTIN
VICE CHAIR & TREASURER0.500.50Yes (X)Yes (X)$0$0$0
BRUCE NEVIASER
DIRECTOR1.00Yes (X)$0$0$0
MATT PREMO
CHAIR0.500.50Yes (X)Yes (X)$0$0$0
JANE VILLA
DIRECTOR1.00Yes (X)$0$0$0
BRYAN CHAN
DIRECTOR1.00Yes (X)$0$0$0
KRISTIN SHUTTS
DIRECTOR1.00Yes (X)$0$0$0
MARIA SOBRIDO
DIRECTOR1.00Yes (X)$0$0$0
DEB GILPIN
PRESIDENT & CEO35.005.00Yes (X)$140,713$0$9,272
BRENDA BAKER
VP OF EXHIBITS, FACILITIES & STRATEGIC INITIATIVES35.005.00$107,713$0$1,299Yes (X)
KIA KARLEN
VP OF EDUCATION & COMMUNITY ENGAGEMENT35.005.00$103,986$0$7,419Yes (X)
FieldValueIRS element (for citing)
Total Reportable Comp From Org$352,412TotalReportableCompFromOrgAmt
Tot Reportable Comp Rltd Org$0TotReportableCompRltdOrgAmt
Total Other Compensation$17,990TotalOtherCompensationAmt
Indiv Rcvd Greater Than100 K1IndivRcvdGreaterThan100KCnt
Former Ofcr Employees Listed0FormerOfcrEmployeesListedInd
Total Comp Greater Than150 K0TotalCompGreaterThan150KInd
Compensation From Other Srcs0CompensationFromOtherSrcsInd
Cntrct Rcvd Greater Than100 K0CntrctRcvdGreaterThan100KCnt
Related Organizations$9,421,888RelatedOrganizationsAmt
Total Contributions$9,421,888TotalContributionsAmt

Investment Income InvestmentIncomeGrp

FieldValueIRS element (for citing)
Total Revenue Column$157,200TotalRevenueColumnAmt
Exclusion$157,200ExclusionAmt

Total Revenue TotalRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$9,579,088TotalRevenueColumnAmt
Related Or Exempt Func Income$0RelatedOrExemptFuncIncomeAmt
Unrelated Business Revenue$0UnrelatedBusinessRevenueAmt
Exclusion$157,200ExclusionAmt
FieldValueIRS element (for citing)
Info In Schedule O Part IXYes (X)InfoInScheduleOPartIXInd

Comp Current Ofcr Directors CompCurrentOfcrDirectorsGrp

FieldValueIRS element (for citing)
Total$149,239TotalAmt
Management And General$149,239ManagementAndGeneralAmt

Other Salaries And Wages OtherSalariesAndWagesGrp

FieldValueIRS element (for citing)
Total$2,301,917TotalAmt
Program Services$1,853,138ProgramServicesAmt
Management And General$209,311ManagementAndGeneralAmt
Fundraising$239,468FundraisingAmt

Other Employee Benefits OtherEmployeeBenefitsGrp

FieldValueIRS element (for citing)
Total$219,623TotalAmt
Program Services$192,218ProgramServicesAmt
Management And General$15,820ManagementAndGeneralAmt
Fundraising$11,585FundraisingAmt

Payroll Taxes PayrollTaxesGrp

FieldValueIRS element (for citing)
Total$242,170TotalAmt
Program Services$189,739ProgramServicesAmt
Management And General$31,307ManagementAndGeneralAmt
Fundraising$21,124FundraisingAmt

Fees For Services Accounting FeesForServicesAccountingGrp

FieldValueIRS element (for citing)
Total$32,000TotalAmt
Management And General$32,000ManagementAndGeneralAmt

Fees For Services Other FeesForServicesOtherGrp

FieldValueIRS element (for citing)
Total$726,130TotalAmt
Program Services$348,870ProgramServicesAmt
Management And General$207,005ManagementAndGeneralAmt
Fundraising$170,255FundraisingAmt

Advertising AdvertisingGrp

FieldValueIRS element (for citing)
Total$31,712TotalAmt
Program Services$31,712ProgramServicesAmt

Office Expenses OfficeExpensesGrp

FieldValueIRS element (for citing)
Total$389,222TotalAmt
Program Services$246,280ProgramServicesAmt
Management And General$52,233ManagementAndGeneralAmt
Fundraising$90,709FundraisingAmt

Information Technology InformationTechnologyGrp

FieldValueIRS element (for citing)
Total$93,038TotalAmt
Program Services$58,289ProgramServicesAmt
Management And General$13,040ManagementAndGeneralAmt
Fundraising$21,709FundraisingAmt

Occupancy OccupancyGrp

FieldValueIRS element (for citing)
Total$300,331TotalAmt
Program Services$176,298ProgramServicesAmt
Management And General$78,963ManagementAndGeneralAmt
Fundraising$45,070FundraisingAmt

Travel TravelGrp

FieldValueIRS element (for citing)
Total$12,983TotalAmt
Program Services$3,481ProgramServicesAmt
Management And General$809ManagementAndGeneralAmt
Fundraising$8,693FundraisingAmt

Conferences Meetings ConferencesMeetingsGrp

FieldValueIRS element (for citing)
Total$65,827TotalAmt
Program Services$4,571ProgramServicesAmt
Management And General$17,799ManagementAndGeneralAmt
Fundraising$43,457FundraisingAmt

Interest InterestGrp

FieldValueIRS element (for citing)
Total$55,595TotalAmt
Program Services$7,421ProgramServicesAmt
Management And General$33,193ManagementAndGeneralAmt
Fundraising$14,981FundraisingAmt

Depreciation Depletion DepreciationDepletionGrp

FieldValueIRS element (for citing)
Total$530,101TotalAmt
Program Services$361,423ProgramServicesAmt
Management And General$168,678ManagementAndGeneralAmt

Insurance InsuranceGrp

FieldValueIRS element (for citing)
Total$42,016TotalAmt
Management And General$42,016ManagementAndGeneralAmt

Other Expenses OtherExpensesGrp (2 entries)

DescDescTotalTotalAmtManagement And GeneralManagementAndGeneralAmtProgram ServicesProgramServicesAmtFundraisingFundraisingAmt
BAD DEBT EXPENSE$24,550$24,550
DUES AND SUBSCRIPTIONS$13,272$8,725$3,927$620

Total Functional Expenses TotalFunctionalExpensesGrp

FieldValueIRS element (for citing)
Total$5,229,726TotalAmt
Program Services$3,477,367ProgramServicesAmt
Management And General$1,084,688ManagementAndGeneralAmt
Fundraising$667,671FundraisingAmt

Cash Non Interest Bearing CashNonInterestBearingGrp

FieldValueIRS element (for citing)
BOY$92,559BOYAmt
EOY$422,392EOYAmt

Savings And Temp Cash Invst SavingsAndTempCashInvstGrp

FieldValueIRS element (for citing)
BOY$165,917BOYAmt
EOY$172,701EOYAmt

Pledges And Grants Receivable PledgesAndGrantsReceivableGrp

FieldValueIRS element (for citing)
BOY$784,949BOYAmt
EOY$4,751,194EOYAmt

Accounts Receivable AccountsReceivableGrp

FieldValueIRS element (for citing)
BOY$95,880BOYAmt
EOY$193,610EOYAmt

Inventories For Sale Or Use InventoriesForSaleOrUseGrp

FieldValueIRS element (for citing)
BOY$6,990BOYAmt
EOY$7,074EOYAmt

Prepaid Expenses Defrd Charges PrepaidExpensesDefrdChargesGrp

FieldValueIRS element (for citing)
BOY$38,057BOYAmt
EOY$40,489EOYAmt
FieldValueIRS element (for citing)
Land Bldg Equip Cost Or Other Bss$19,302,889LandBldgEquipCostOrOtherBssAmt
Land Bldg Equip Accum Deprec$6,377,301LandBldgEquipAccumDeprecAmt

Land Bldg Equip Basis Net LandBldgEquipBasisNetGrp

FieldValueIRS element (for citing)
BOY$12,995,375BOYAmt
EOY$12,925,588EOYAmt

Other Assets Total OtherAssetsTotalGrp

FieldValueIRS element (for citing)
BOY$64,415BOYAmt
EOY$21,730EOYAmt

Total Assets TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$14,244,142BOYAmt
EOY$18,534,778EOYAmt

Accounts Payable Accr Expnss AccountsPayableAccrExpnssGrp

FieldValueIRS element (for citing)
BOY$259,260BOYAmt
EOY$281,874EOYAmt

Mortg Notes Pybl Scrd Invst Prop MortgNotesPyblScrdInvstPropGrp

FieldValueIRS element (for citing)
BOY$1,301,955BOYAmt
EOY$1,259,933EOYAmt

Unsecured Notes Loans Payable UnsecuredNotesLoansPayableGrp

FieldValueIRS element (for citing)
BOY$5,730BOYAmt
EOY$4,285EOYAmt

Other Liabilities OtherLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$54,148BOYAmt
EOY$16,275EOYAmt

Total Liabilities TotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$1,621,093BOYAmt
EOY$1,562,367EOYAmt
FieldValueIRS element (for citing)
Organization Follows FASB117Yes (X)OrganizationFollowsFASB117Ind

No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$12,480,786BOYAmt
EOY$16,972,411EOYAmt

Donor Restriction Net Assets DonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$142,263BOYAmt
EOY$0EOYAmt

Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$12,623,049BOYAmt
EOY$16,972,411EOYAmt

Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$14,244,142BOYAmt
EOY$18,534,778EOYAmt
FieldValueIRS element (for citing)
Reconcilation Revenue Expnss$4,349,362ReconcilationRevenueExpnssAmt
Other Changes In Net Assets$0OtherChangesInNetAssetsAmt
Info In Schedule O Part XIIYes (X)InfoInScheduleOPartXIIInd
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Accountant Compile Or Review0AccountantCompileOrReviewInd
FS AuditedYes (1)FSAuditedInd

FS Audited Basis FSAuditedBasisGrp

FieldValueIRS element (for citing)
Consolidated Basis Fincl StmtYes (X)ConsolidatedBasisFinclStmtInd
FieldValueIRS element (for citing)
Audit CommitteeYes (1)AuditCommitteeInd
Federal Grant Audit Required0FederalGrantAuditRequiredInd

Schedule A IRS990ScheduleA

FieldValueIRS element (for citing)
Public Organization170Yes (X)PublicOrganization170Ind

Gifts Grants Contri Rcvd170 GiftsGrantsContriRcvd170Grp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$3,928,094CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$2,886,171CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$4,245,079CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$2,811,332CurrentTaxYearMinus1YearAmt
Current Tax Year$9,421,888CurrentTaxYearAmt
Total$23,292,564TotalAmt

Total Calendar Year170 TotalCalendarYear170Grp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$3,928,094CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$2,886,171CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$4,245,079CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$2,811,332CurrentTaxYearMinus1YearAmt
Current Tax Year$9,421,888CurrentTaxYearAmt
Total$23,292,564TotalAmt
FieldValueIRS element (for citing)
Public Support Total170$23,292,564PublicSupportTotal170Amt

Gross Investment Income170 GrossInvestmentIncome170Grp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$5,864CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$558CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$505CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$57,307CurrentTaxYearMinus1YearAmt
Current Tax Year$157,200CurrentTaxYearAmt
Total$221,434TotalAmt
FieldValueIRS element (for citing)
Total Support$23,513,998TotalSupportAmt
Public Support CY1700.99060PublicSupportCY170Pct
Public Support PY1700.99690PublicSupportPY170Pct
Thirty Thr Pct Suprt Tests CY170Yes (X)ThirtyThrPctSuprtTestsCY170Ind

Schedule B IRS990ScheduleB

Contributor Information ContributorInformationGrp

FieldValueIRS element (for citing)
ContributorRESTRICTEDContributorNum

Contributor Business Name ContributorBusinessName

FieldValueIRS element (for citing)
Business Name Line1RESTRICTEDBusinessNameLine1

Contributor US Address ContributorUSAddress

FieldValueIRS element (for citing)
Address Line1RESTRICTEDAddressLine1
Address Line2RESTRICTEDAddressLine2
CityRESTRICTEDCity
StateRESTRICTEDState
ZIP CodeRESTRICTEDZIPCode
FieldValueIRS element (for citing)
Total ContributionsRESTRICTEDTotalContributionsAmt

Schedule D IRS990ScheduleD

Buildings BuildingsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$18,622,756OtherCostOrOtherBasisAmt
Depreciation$5,896,468DepreciationAmt
Book Value$12,726,288BookValueAmt

Leasehold Improvements LeaseholdImprovementsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$19,064OtherCostOrOtherBasisAmt
Depreciation$19,064DepreciationAmt
Book Value$0BookValueAmt

Equipment EquipmentGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$661,069OtherCostOrOtherBasisAmt
Depreciation$461,769DepreciationAmt
Book Value$199,300BookValueAmt
FieldValueIRS element (for citing)
Total Book Value Land Buildings$12,925,588TotalBookValueLandBuildingsAmt

Other Liabilities Org OtherLiabilitiesOrgGrp

FieldValueIRS element (for citing)
DescLEASE OBLIGATIONSDesc
Amt$16,275Amt
FieldValueIRS element (for citing)
Total Liability$16,275TotalLiabilityAmt

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (7 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
FORM 990, PART VI, SECTION B, LINE 11BTHE CONTROLLER REVIEWS THE PREPARED FORM 990 IN DETAIL AND DISTRIBUTES IT TO ALL MEMBERS OF THE GOVERNING BODY FOR ANY COMMENTS OR CHANGES BEFORE THE RETURN IS FILED WITH THE IRS.
FORM 990, PART VI, SECTION B, LINE 12CTHE ORGANIZATION'S CONFLICT OF INTEREST POLICY COVERS ALL OF ITS DIRECTORS AND OFFICERS. ANY DIRECTOR, OFFICER, OR MEMBER OF A COMMITTEE WHO HAS A DIRECT OR INDIRECT FINANCIAL INTEREST IS CONSIDERED AN INTERESTED PERSON. AN INTERESTED PERSON MUST DISCLOSE THE EXISTENCE OF THE FINANCIAL INTEREST AND BE GIVEN THE OPPORTUNITY TO DISCLOSE ALL MATERIAL FACTS TO THE DIRECTORS CONSIDERING THE PROPOSED TRANSACTION OR ARRANGEMENT. THE INTERESTED PERSON MUST ABSTAIN FROM ANY VOTE ON THE ARRANGEMENT. EACH DIRECTOR AND OFFICER ANNUALLY SIGNS A CONFLICT OF INTEREST STATEMENT AND THE SIGNED STATEMENTS ARE REVIEWED BY MANAGEMENT.
FORM 990, PART VI, SECTION B, LINE 15ATHE EXECUTIVE COMMITTEE OF THE GOVERNING BODY ANNUALLY DETERMINES THE INITIAL COMPENSATION OF THE PRESIDENT AND CEO, WHICH IS BASED IN PART ON DATA OBTAINED FROM A THIRD PARTY ON APPROPRIATE COMPENSATION LEVELS, CONDUCTS AN ANNUAL PERFORMANCE REVIEW, AND IMPLEMENTS ANY RAISES OR OTHER COMPENSATION ADJUSTMENTS AS DEEMED APPROPRIATE BY THE COMMITTEE.
FORM 990, PART VI, SECTION C, LINE 19THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST.
FORM 990, PART IX, LINE 11GOTHER PROFESSIONAL SERVICES: PROGRAM SERVICE EXPENSES 348,870. MANAGEMENT AND GENERAL EXPENSES 207,005. FUNDRAISING EXPENSES 170,255. TOTAL EXPENSES 726,130.
FORM 990, PART IXTHE EXPENSES RELATED TO THE CAPITAL EXPANSION PROJECT ARE INCLUDED IN FUNDRAISING EXPENSES.
FORM 990, PART XII, LINE 2CTHERE WERE NO CHANGES IN THE CURRENT YEAR.

Schedule R IRS990ScheduleR

Id Related Tax Exempt Org IdRelatedTaxExemptOrgGrp

Disregarded Entity Name DisregardedEntityName

FieldValueIRS element (for citing)
Business Name Line1MADISON CHILDREN'S MUSEUM FOUNDATION INCBusinessNameLine1Txt

US Address USAddress

FieldValueIRS element (for citing)
Address Line1100 N HAMILTON STAddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP53703ZIPCd
FieldValueIRS element (for citing)
EIN431956290EIN
Primary ActivitiesSUPPORTING ORGANIZATION OF MADISON CHILDREN'S MUSEUM, INC.PrimaryActivitiesTxt
Legal Domicile StateWILegalDomicileStateCd
Exempt Code Section501(C)(3)ExemptCodeSectionTxt
Public Charity StatusLINE 12A, IPublicCharityStatusTxt

Direct Controlling Entity Name DirectControllingEntityName

FieldValueIRS element (for citing)
Business Name Line1MADISON CHILDREN'S MUSEUM INCBusinessNameLine1Txt
FieldValueIRS element (for citing)
Controlled OrganizationYes (1)ControlledOrganizationInd
FieldValueIRS element (for citing)
Receipt Of Int Annts Rnts Rylts0ReceiptOfIntAnntsRntsRyltsInd
Gift Grnt Or Cap Contri To Oth Org0GiftGrntOrCapContriToOthOrgInd
Gift Grnt Cap Contri From Oth OrgYes (1)GiftGrntCapContriFromOthOrgInd
Loans Or Guarantees To Other Org0LoansOrGuaranteesToOtherOrgInd
Loans Or Guarantees From Oth Org0LoansOrGuaranteesFromOthOrgInd
Div Related Organization0DivRelatedOrganizationInd
Asset Sale To Other Org0AssetSaleToOtherOrgInd
Asset Purchase From Other Org0AssetPurchaseFromOtherOrgInd
Asset Exchange0AssetExchangeInd
Rental Of Facilities To Oth Org0RentalOfFacilitiesToOthOrgInd
Rental Of Fclts From Oth Org0RentalOfFcltsFromOthOrgInd
Perform Of Services For Oth Org0PerformOfServicesForOthOrgInd
Perform Of Services By Other Org0PerformOfServicesByOtherOrgInd
Sharing Of FacilitiesYes (1)SharingOfFacilitiesInd
Paid Employees SharingYes (1)PaidEmployeesSharingInd
Reimbursement Paid To Other Org0ReimbursementPaidToOtherOrgInd
Reimbursement Paid By Other Org0ReimbursementPaidByOtherOrgInd
Transfer To Other Org0TransferToOtherOrgInd
Transfer From Other Org0TransferFromOtherOrgInd

Transactions Related Org TransactionsRelatedOrgGrp

Other Organization Name OtherOrganizationName

FieldValueIRS element (for citing)
Business Name Line1MADISON CHILDREN'S MUSEUM FOUNDATION INCBusinessNameLine1Txt
FieldValueIRS element (for citing)
Transaction TypeCTransactionTypeTxt
Involved$9,421,888InvolvedAmt
Method Of Amount DeterminationFACE AMOUNTMethodOfAmountDeterminationTxt

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