THE W O W PROJECT INC

Cite this

Plain text THE W O W PROJECT INC. furp.org, nonprofit organization profile, tax years 2021–2024. https://furp.org/org/the-w-o-w-project-inc-853155239. Retrieved 2026-10-27.

APA furp.org. (n.d.). THE W O W PROJECT INC [Nonprofit organization profile; tax years 2021–2024]. Retrieved October 27, 2026, from https://furp.org/org/the-w-o-w-project-inc-853155239

MLA “THE W O W PROJECT INC.” furp.org, tax years 2021–2024, https://furp.org/org/the-w-o-w-project-inc-853155239. Accessed 27 Oct. 2026.

Retrieved 2026-10-27; covers tax years 2021–2024. Data: furp.org, CC BY 4.0.

2024 · Form 990 · revenue $1.3M · expenses $775K · assets $1.3M

EIN
85-3155239
Address
26 MOTT STREET, NEW YORK, NY 10013-5220
Website
WWW.WOWPROJECTNYC.ORG
NTEE code
A01
Exempt type
501(c)(3): charitable, religious, educational, scientific or literary (corporation)
Ruling date
December 2021 (when the IRS recognized its exemption)
IRS status
Exempt (unconditional) (IRS Business Master File) IRS data ↗
Tax-deductible donations
Yes: listed in IRS Publication 78 (public charity) Pub 78 ↗
Foundation status
Public charity supported by the public (170(b)(1)(a)(vi))
Cross-check
ProPublica Nonprofit Explorer

Mission

THE W.O.W. PROJECTS CORE MISSION IS TO CREATE SPACE FOR CONVERSATIONS THAT CROSS GENERATIONAL GAPS TO SEED INTERGENERATIONAL UNDERSTANDING.

Each tax year counts once: when a return was amended, only the latest return for that period is used below (superseded returns stay listed, greyed, under Finances).

People paid by the organization

2 people paid across every filing: current people first, then by total pay from this organization. Organizations counts every nonprofit each person appears on.

NameLatest titleYearsLatest year payTotal pay from hereOrganizations
Marisa Lum EXECUTIVE DIRECTOR2021-2024 $123,694$243,291 1
Di Wang DEPUTY DIRECTOR2024 $99,308$99,308 1

Officers and directors, no compensation reported

7 people listed on the returns with $0 (or no amount) in every compensation column: current people first. Hours are as filed on the latest return each person appears on.

NameLatest titleYearsHrs/wk (latest)CompensationOrganizations
Jade Levine FORMER CHAIR2021-2024 3 $0 reported 1
Elizabeth Moy SECRETARY2022-2024 3 $0 reported 1
Emily Chow Bluck BOARD CHAIR2022-2024 3 $0 reported 1
Emily Mock DIRECTOR2022-2024 3 $0 reported 1
Diane Wong (former) FORMER CO-CHAIR2021-2023 3 $0 reported 1
Em He (former) FORMER CO-CHAIR2023 3 $0 reported 1
Chu Ying He (former) CO-CHAIR2021 2 $0 reported 1

People by year

2024 · 6 people listed · 2 paid, $223K · 13 employees · 24 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MARISA LUM EXECUTIVE DIRECTOR40 $112,309$0$11,385 $123,6941
DI WANG DEPUTY DIRECTOR40 $87,986$0$11,322 $99,3081
JADE LEVINE FORMER CHAIR3 $0$0$0 $01
ELIZABETH MOY SECRETARY3 $0$0$0 $01
EMILY CHOW BLUCK BOARD CHAIR3 $0$0$0 $01
EMILY MOCK DIRECTOR3 $0$0$0 $01
2023 · 7 people listed · 1 paid, $100K · 14 employees · 20 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MARISA LUM EXECUTIVE DIRECTOR40 $99,597$0$0 $99,5971
JADE LEVINE CHAIR3 $0$0$0 $01
ELIZABETH MOY SECRETARY3 $0$0$0 $01
EMILY CHOW BLUCK TREASURER3 $0$0$0 $01
EMILY MOCK DIRECTOR3 $0$0$0 $01
DIANE WONG FORMER CO-CHAIR3 $0$0$0 $01
EM HE FORMER CO-CHAIR3 $0$0$0 $01
2022 · 5 people listed · 1 paid, $20K · 0 employees · 4 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MARISA LUM EXECUTIVE DIRECTOR40 $0$0$20,000 $20,0001
JADE LEVINE CHAIR3 $0$0$0 $01
ELIZABETH MOY SECRETARY3 $0$0$0 $01
EMILY CHOW BLUCK TREASURER3 $0$0$0 $01
EMILY MOCK DIRECTOR3 $0$0$0 $01
2021 · 4 people listed · none paid
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MARISA LUM EXECUTIVE DIRECTOR TREASURER4 $0-- $01
DIANE WONG CO-CHAIR2 $0-- $01
JADE LEVINE SECRETARY4 $0-- $01
CHU YING HE CO-CHAIR2 $0-- $01

Highest-paid independent contractors

No independent contractors reported.

State business registration

The same business name in the same state, from the state’s official registry data.

Who gave

Contributor names are not public for this form type.

Public charities filing Form 990 or 990-EZ report large donors on Schedule B, but the IRS withholds their names and addresses from public copies. Private foundations (990-PF) are different: their contributors are public.

Finances

Newest first. Each filing: its name on one row, its figures on the row beneath. Greyed filings are superseded by a later return for the same period and are left out everywhere else on this page.

RevenueExpensesAssetsNet assetsContributionsProgram revenueOfficer payEmployeesVolunteers
2024 · Form 990 period ending 2025-06-30 · view filing · original 990 ↗
$1,302,091$775,190 $1,251,458$1,210,389 $1,295,211$0 $222,6351324
2023 · Form 990 period ending 2024-06-30 · amended · view filing · original 990 ↗
$812,928$1,096,757 $712,196$683,488 $812,618$0 $212,9381420
2023 · Form 990 period ending 2024-06-30 · superseded · view filing · original 990 ↗
$781,379$405,545 $1,367,192$1,343,151 $780,269$0 $27,2771420
2022 · Form 990 period ending 2023-06-30 · amended · view filing · original 990 ↗
$1,082,219$289,718 $976,442$967,317 $1,078,677$0 $69,76804
2022 · Form 990 period ending 2023-06-30 · superseded · view filing · original 990 ↗
$759,299$296,153 $640,537$637,962 $759,299$0 $78,952144
2021 · Form 990EZ period ending 2022-06-30 · view filing · original 990 ↗
$190,612$15,796 $177,391$174,816 $186,812$3,800 ---

Funders of this organization

8 grantors reported grants to this organization, $699,222 in all, tax years 2021 to 2025. Exact: the grantor wrote this organization's EIN. Fuzzy: the grantor wrote only a name (foundations' 990-PF has no EIN field), matched to the same or a near-identical name in the same state; the name as filed is shown. From the latest return for each grantor and year, so amended returns aren't counted twice. CSV

GrantorTypeMatchYears givenGrantsTotalLatest yearLatest year's amountGrants
TIDES CENTER Public charity Exact 2022-2024 3$327,000 2024$227,000
show
NEW YORK WOMENS FOUNDATION Public charity Exact 2022-2024 5$245,000 2024$60,000
show
SCHERMAN FOUNDATION INC Private foundation Fuzzy filed as “THE W O W PROJECT INC” 2023 1$40,000 2023$40,000
show
AMERICAN ONLINE GIVING FOUNDATION INC DAF sponsor Exact 2022, 2025 2$30,047 2025$23,671
show
MS FOUNDATION FOR WOMEN INC DAF sponsor Exact 2021-2022 2$28,000 2022$20,000
show
REISENBACH PHILANTHROPIES INC Public charity Exact 2023 1$12,500 2023$12,500
show
NATIONAL COALITION FOR ASIAN PACIFIC AMERICAN COMMUNITY DEV Public charity Exact 2024 1$11,375 2024$11,375
show
DONOR ADVISED CHARITABLE GIVING DAF sponsor Exact 2024 1$5,300 2024$5,300
show

Similar organizations

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ATHLETES FOR ISRAEL INCNYA01 $789,993$909,970 VICE-PRESIDENT$3,000 Same NTEE code A01, revenue within 2x, same state
BROADWAY EDUCATION ALLIANCE INCNYA01 $939,712$926,237 SECRETARY/TREASURER$0 Same NTEE code A01, revenue within 2x, same state
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MANHATTAN YOUTH BALLET INCNYA01 $1,094,416$980,519 DIRECTOR$0 Same NTEE code A01, revenue within 2x, same state
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ADVOCACY INCMIA01 $778,200$574,459 PRESIDENT$0 Same NTEE code A01, revenue within 2x
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ARTS COUNCIL OF FORT WORTH AND TARRANT COUNTY INCTXA01 $1,974,889$2,251,649 Executive Dir.$118,706 Same NTEE code A01, revenue within 2x
URBANART COMMISSIONTNA01 $1,043,963$1,183,599 OFFICER$96,982 Same NTEE code A01, revenue within 2x
FRIENDS OF JOE W BROWN MEMORIAL PARK & LOUISIANA NATURE CENTERLAA01 $698,220$306,379 DIRECTOR$0 Same NTEE code A01, revenue within 2x
PEOPLES ADVOCACY INSTITUTEMSA01 $981,152$1,011,726 None$0 Same NTEE code A01, revenue within 2x
BLACK MUSIC ACTION COALITION INCCAA01 $2,059,123$2,522,416 President & CEO$77,035 Same NTEE code A01, revenue within 2x
ROBERT M MERRYMAN PERFORMING ARTS CENTERNEA01 $771,160$562,910 SEC/TREAS$0 Same NTEE code A01, revenue within 2x
ARABIA MOUNTAIN HERITAGE AREA ALLIANCEGAA01 $672,687$712,235 Executive Dir.$118,400 Same NTEE code A01, revenue within 2x
FWD-DOCILA01 $861,131$396,559 Executive Dir.$115,000 Same NTEE code A01, revenue within 2x
COMPETITIVE POLICY INSTITUTEILA01 $1,655,000$848,157 Director$0 Same NTEE code A01, revenue within 2x
THE NORTH ATLANTIC ARTS ALLIANCEMEA01 $692,452$611,707 Executive Director$50,000 Same NTEE code A01, revenue within 2x
PRESERVATION CHICAGO NFPILA01 $1,830,249$636,100 EXECUTIVE DIRECTOR$122,357 Same NTEE code A01, revenue within 2x
WEST VIRGINIA ALLIANCE OF RECOVERY RESIDENCESWVA01 $1,028,982$866,687 EXECUTIVE DIRECTOR$80,173 Same NTEE code A01, revenue within 2x
AMERICAN THEATRE ORGAN SOCIETYCAA01 $780,675$391,448 DIRECTOR$0 Same NTEE code A01, revenue within 2x
GREEN BRANCH MANAGEMENT GROUP CORPMDA01 $1,853,589$1,593,696 President$216,059 Same NTEE code A01, revenue within 2x
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Who funds organizations like this

Grantors that funded the 100 most similar organizations. Ranked by total given to them. Foundations (990-PF) and donor-advised fund sponsors only. Same matching as Funders above (by EIN, or by name for foundations).

GrantorTypeTotal givenGrantsOrganizations fundedYearsWhich ones
ANDREW W MELLON FOUNDATION Private foundation$15,450,40019 42016–2024 ALLIANCE OF RESIDENT THEATRES NEW YORK INC; NATIONAL ASSOCIATION OF LATINO ARTS & CULTURE; AMERICANS FOR THE ARTS INC; FRIENDS OF JOE W BROWN MEMORIAL PARK & LOUISIANA NATURE CENTER
FIDELITY INVESTMENTS CHARITABLE GIFT FUND DAF sponsor$12,068,88272 222016–2024 NATIONAL ASSOCIATION OF LATINO ARTS & CULTURE; PARENTS TELEVISION COUNCIL INC; BUSINESS FORWARD FOUNDATION; GUARDIAN ORG FOUNDATION and 18 more
NATIONAL PHILANTHROPIC TR DAF sponsor$5,069,75032 102016–2024 OPPORTUNITY AGENDA INC; PARENTS TELEVISION COUNCIL INC; AMERICA SUCCEEDS; PRESERVATION CHICAGO NFP and 6 more
SILICON VALLEY COMMUNITY FOUNDATION DAF sponsor$4,758,30011 52017–2024 BLACK INNOVATION ALLIANCE; GUARDIAN ORG FOUNDATION; FREE MOM HUGS INC; ELLA PROJECT and 1 more
SURDNA FOUNDATION INC Private foundation$3,785,00015 22012–2024 NATIONAL ASSOCIATION OF LATINO ARTS & CULTURE; BLACK INNOVATION ALLIANCE
THE WALLACE FOUNDATION Private foundation$3,499,9023 12023–2024 NATIONAL ASSOCIATION OF LATINO ARTS & CULTURE
GATES FOUNDATION Private foundation$3,364,1557 32016–2024 GUARDIAN ORG FOUNDATION; AMERICA SUCCEEDS; MARION CULTURAL ALLIANCE INC
FORD FOUNDATION Private foundation$3,245,00014 52013–2024 AMERICANS FOR THE ARTS INC; NATIONAL ASSOCIATION OF LATINO ARTS & CULTURE; GUARDIAN ORG FOUNDATION; BLACK INNOVATION ALLIANCE and 1 more
DONOR ADVISED CHARITABLE GIVING funds this one DAF sponsor$3,004,70766 182014–2024 FEMM FOUNDATION; FERNANDO PULLUM COMMUNITY ARTS CENTER; PARENTS TELEVISION COUNCIL INC; GUARDIAN ORG FOUNDATION and 14 more
WILLIAM & FLORA HEWLETT FOUNDATION Private foundation$2,960,30025 42010–2024 AMERICANS FOR THE ARTS INC; AMERICA SUCCEEDS; BUSINESS FORWARD FOUNDATION; NATIONAL ASSOCIATION OF LATINO ARTS & CULTURE
HUMANITY UNITED Private foundation$2,700,0008 12018–2024 GUARDIAN ORG FOUNDATION
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WALTON FAMILY FOUNDATION INC Private foundation$2,650,0009 22020–2024 AMERICA SUCCEEDS; BUSINESS FORWARD FOUNDATION
THE SCHMIDT FAMILY FOUNDATION Private foundation$2,600,0006 12019–2024 GUARDIAN ORG FOUNDATION
WELLSPRING PHILANTROPIC FUND INC Private foundation$2,400,0008 12020–2023 OPPORTUNITY AGENDA INC

The full list · all similar organizations

Where the money went

Every expense line on each return, biggest first: Form 990 Part IX (with its program, management and fundraising columns), 990-EZ Part I, or 990-PF Part I. Event marks lines the organization itself describes as events. “Events” in each summary adds those lines, conferences and meetings, and the direct costs of fundraising events. Unusual is not the same as improper. Many of these patterns have ordinary explanations. Check the filing.

2024 · Form 990 · $775,190 spent · pay $470,821 · grants $0 · events $2,257
LineAs describedTotalProgramManagementFundraisingShare
Pay: officers, directors, trustees, key employees $222,635$58,582$68,740$95,313 28.7%
Other salaries and wages $152,516$131,855$4,596$16,065 19.7%
Occupancy $148,908$75,590$29,109$44,209 19.2%
Fees: other services $86,080$83,753$603$1,724 11.1%
Other employee benefits $61,579$31,259$12,038$18,282 7.9%
Payroll taxes $34,091$17,306$6,664$10,121 4.4%
Office expenses $32,580$25,148$2,198$5,234 4.2%
Fees: accounting $11,212-$11,212- 1.4%
Other (as described)PROGRAM EXPENSES $9,581$9,581-- 1.2%
Other (as described)FEES AND SUBSCRIPTIONS $7,435$3,685$1,594$2,156 1.0%
Travel $3,269$3,269-- 0.4%
Conferences, conventions and meetings $2,257$1,986$108$163 0.3%
Insurance $1,885$957$368$560 0.2%
Depreciation and depletion $1,162$590$227$345 0.1%
Total$775,190100%

View the filing

2023 · Form 990 · $1,096,757 spent · pay $810,627 · grants $0 · events $4,674
LineAs describedTotalProgramManagementFundraisingShare
Other salaries and wages $489,949$448,923$32,430$8,596 44.7%
Pay: officers, directors, trustees, key employees $212,938$57,776$66,909$88,253 19.4%
Occupancy $148,910$107,347$21,045$20,518 13.6%
Fees: other services $84,758$81,698$1,550$1,510 7.7%
Other employee benefits $55,830$40,247$7,891$7,692 5.1%
Payroll taxes $51,910$37,421$7,336$7,153 4.7%
Other (as described)PROGRAM EXPENSES $17,969$17,969-- 1.6%
Fees: accounting $11,000-$11,000- 1.0%
Other (as described)DUES AND SUBSCRIPTIONS $8,984$6,476$1,270$1,238 0.8%
Office expenses $7,928$7,066$436$426 0.7%
Conferences, conventions and meetings $3,370$3,370-- 0.3%
Other (as described) EventEVENT EXPENSES $1,304--$1,304 0.1%
Travel $855$855-- 0.1%
Depreciation and depletion $799$576$113$110 0.1%
Insurance $253$182$36$35 0.0%
Total$1,096,757100%

View the filing

2022 · Form 990 · $289,718 spent · pay $141,823 · grants $0 · events $18,985
LineAs describedTotalProgramManagementFundraisingShare
Pay: officers, directors, trustees, key employees $69,768$27,907$27,907$13,954 24.1%
Other salaries and wages $62,110$43,146$5,335$13,629 21.4%
Occupancy $61,987$49,589$6,199$6,199 21.4%
Fees: other services $35,122$10,625$16,959$7,538 12.1%
Office expenses $16,008$5,811$10,197- 5.5%
Payroll taxes $9,945$5,358$2,507$2,080 3.4%
Other (as described) EventEVENT EXPENSES $7,727--$7,727 2.7%
Other (as described)DUES AND SUBSCRIPTIONS $6,965$6,840$125- 2.4%
Fees: accounting $6,500-$6,500- 2.2%
Conferences, conventions and meetings $4,007$1,030$2,977- 1.4%
Other (as described)PROFESSIONAL DEVELOPMENT $4,000$2,000-$2,000 1.4%
Other (as described)PROGRAM EXPENSES $2,696$2,696-- 0.9%
Travel $898$898-- 0.3%
All other expenses $837-$837- 0.3%
Insurance $748--$748 0.3%
Depreciation and depletion $400-$400- 0.1%
Fundraising events Eventdirect expenses; gross income $5,305$7,251reported apart
Total$289,718100%

View the filing

2021 · Form 990EZ · $15,796 spent · pay $0 · grants $0 · events $0
LineAs describedTotalShare
Fees to independent contractors $8,500 53.8%
Other expenses (detail on Schedule O) $6,751 42.7%
Printing, publications, postage $545 3.5%
Total$15,796100%

View the filing

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