ADVERTISING EDUCATIONAL FOUNDATION: Form 990PF, tax year 2024
View the entire original 990 at ProPublica ↗
- Organization
- ADVERTISING EDUCATIONAL FOUNDATION (EIN 13-3228986)
- Tax period
- 2024-01-01 to 2024-12-31
- Filed
- 2025-11-17
- IRS object ID
- 202523219349108757
- Schema version
- 2024v5.2
- Source
- Download XML · Original 990 at ProPublica
Every field in the e-filed return. Faint text is the IRS element name, for citing.
- Return header
- Form 990-PF
- Schedule B
- Other Assets Schedule
- Other Decreases Schedule
- Other Expenses Schedule
- Other Income Schedule2
- Other Liabilities Schedule
- Other Professional Fees Schedule
- Taxes Schedule
Return header ReturnHeader
| Field | Value | IRS element (for citing) |
|---|---|---|
| Return | 2025-11-17T19:14:12-06:00 | ReturnTs |
| Tax Period End | 2024-12-31 | TaxPeriodEndDt |
Preparer Firm PreparerFirmGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Preparer Firm EIN | 331374517 | PreparerFirmEIN |
Preparer Firm Name PreparerFirmName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | PKF O'CONNOR DAVIES ADVISORY LLC | BusinessNameLine1Txt |
Preparer US Address PreparerUSAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | 245 PARK AVENUE 12TH FLOOR | AddressLine1Txt |
| City | NEW YORK | CityNm |
| State Abbreviation | NY | StateAbbreviationCd |
| ZIP | 10167 | ZIPCd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Return Type | 990PF | ReturnTypeCd |
| Tax Period Begin | 2024-01-01 | TaxPeriodBeginDt |
Filer Filer
| Field | Value | IRS element (for citing) |
|---|---|---|
| EIN | 133228986 | EIN |
Business Name BusinessName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | THE ADVERTISING EDUCATIONAL FOUNDATION | BusinessNameLine1Txt |
| Business Name Line2 | INC | BusinessNameLine2Txt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Control | ADVE | BusinessNameControlTxt |
| Phone | 2129868060 | PhoneNum |
US Address USAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | 155 EAST 44TH STREET | AddressLine1Txt |
| City | NEW YORK | CityNm |
| State Abbreviation | NY | StateAbbreviationCd |
| ZIP | 10017 | ZIPCd |
Business Officer BusinessOfficerGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Person | CHRISTINE MANNA | PersonNm |
| Person Title | AUTHORIZED OFFICER | PersonTitleTxt |
| Phone | 2129868060 | PhoneNum |
| Signature | 2025-11-17 | SignatureDt |
| Discuss With Paid Preparer | Yes (1) | DiscussWithPaidPreparerInd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| IRS Responsible Prty Info Curr | Yes (1) | IRSResponsiblePrtyInfoCurrInd |
Preparer Person PreparerPersonGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Preparer Person | EVA MRUK | PreparerPersonNm |
| PTIN | P00543254 | PTIN |
| Phone | 2122862600 | PhoneNum |
| Preparation | 2025-11-17 | PreparationDt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Tax | 2024 | TaxYr |
| Build TS | 2025-03-06 01:10:19Z | BuildTS |
Form 990-PF IRS990PF
| Field | Value | IRS element (for citing) |
|---|---|---|
| Organization501c3 Exempt PF | Yes (X) | Organization501c3ExemptPFInd |
| FMV Assets EOY | $5,685,900 | FMVAssetsEOYAmt |
| Method Of Accounting Accrual | Yes (X) | MethodOfAccountingAccrualInd |
Analysis Of Revenue And Expenses AnalysisOfRevenueAndExpenses
| Field | Value | IRS element (for citing) |
|---|---|---|
| Contri Rcvd Rev And Expnss | $1,837,570 | ContriRcvdRevAndExpnssAmt |
| Dividends Rev And Expnss | $263,993 | DividendsRevAndExpnssAmt |
| Dividends Net Invst Incm | $263,993 | DividendsNetInvstIncmAmt |
| Dividends Adj Net Incm | $263,993 | DividendsAdjNetIncmAmt |
| Cap Gain Net Incm Net Invst Incm | $0 | CapGainNetIncmNetInvstIncmAmt |
| Net ST Capital Gain Adj Net Incm | $0 | NetSTCapitalGainAdjNetIncmAmt |
| Other Income Rev And Expnss | $169,961 | OtherIncomeRevAndExpnssAmt |
| Other Income Net Invst Incm | $57,162 | OtherIncomeNetInvstIncmAmt |
| Other Income Adj Net Incm | $169,961 | OtherIncomeAdjNetIncmAmt |
| Total Rev And Expnss | $2,271,524 | TotalRevAndExpnssAmt |
| Total Net Invst Incm | $321,155 | TotalNetInvstIncmAmt |
| Total Adj Net Incm | $433,954 | TotalAdjNetIncmAmt |
| Comp Ofcr Dir Trst Rev And Expnss | $423,238 | CompOfcrDirTrstRevAndExpnssAmt |
| Comp Ofcr Dir Trst Net Invst Incm | $0 | CompOfcrDirTrstNetInvstIncmAmt |
| Comp Ofcr Dir Trst Adj Net Incm | $0 | CompOfcrDirTrstAdjNetIncmAmt |
| Comp Ofcr Dir Trst Dsbrs Chrtbl | $423,238 | CompOfcrDirTrstDsbrsChrtblAmt |
| Oth Empl Slrs Wgs Rev And Expnss | $988,423 | OthEmplSlrsWgsRevAndExpnssAmt |
| Oth Empl Slrs Wgs Net Invst Incm | $0 | OthEmplSlrsWgsNetInvstIncmAmt |
| Oth Empl Slrs Wgs Adj Net Incm | $0 | OthEmplSlrsWgsAdjNetIncmAmt |
| Oth Empl Slrs Wgs Dsbrs Chrtbl | $988,423 | OthEmplSlrsWgsDsbrsChrtblAmt |
| Pension Empl Bnft Rev And Expnss | $296,391 | PensionEmplBnftRevAndExpnssAmt |
| Pension Empl Bnft Net Invst Incm | $0 | PensionEmplBnftNetInvstIncmAmt |
| Pension Empl Bnft Adj Net Incm | $0 | PensionEmplBnftAdjNetIncmAmt |
| Pension Empl Bnft Dsbrs Chrtbl | $296,391 | PensionEmplBnftDsbrsChrtblAmt |
| Other Prof Fees Rev And Expnss | $298,236 | OtherProfFeesRevAndExpnssAmt |
| Other Prof Fees Net Invst Incm | $175 | OtherProfFeesNetInvstIncmAmt |
| Other Prof Fees Adj Net Incm | $175 | OtherProfFeesAdjNetIncmAmt |
| Other Prof Fees Dsbrs Chrtbl | $291,881 | OtherProfFeesDsbrsChrtblAmt |
| Taxes Rev And Expnss | $6,000 | TaxesRevAndExpnssAmt |
| Taxes Net Invst Incm | $0 | TaxesNetInvstIncmAmt |
| Taxes Adj Net Incm | $0 | TaxesAdjNetIncmAmt |
| Taxes Dsbrs Chrtbl | $6,000 | TaxesDsbrsChrtblAmt |
| Trav Conf Meeting Rev And Expnss | $99,200 | TravConfMeetingRevAndExpnssAmt |
| Trav Conf Meeting Net Invst Incm | $0 | TravConfMeetingNetInvstIncmAmt |
| Trav Conf Meeting Adj Net Incm | $0 | TravConfMeetingAdjNetIncmAmt |
| Trav Conf Meeting Dsbrs Chrtbl | $94,053 | TravConfMeetingDsbrsChrtblAmt |
| Other Expenses Rev And Expnss | $505,453 | OtherExpensesRevAndExpnssAmt |
| Other Expenses Net Invst Incm | $0 | OtherExpensesNetInvstIncmAmt |
| Other Expenses Adj Net Incm | $224,910 | OtherExpensesAdjNetIncmAmt |
| Other Expenses Dsbrs Chrtbl | $269,054 | OtherExpensesDsbrsChrtblAmt |
| Tot Opr Expenses Rev And Expnss | $2,616,941 | TotOprExpensesRevAndExpnssAmt |
| Tot Opr Expenses Net Invst Incm | $175 | TotOprExpensesNetInvstIncmAmt |
| Tot Opr Expenses Adj Net Incm | $225,085 | TotOprExpensesAdjNetIncmAmt |
| Tot Opr Expenses Dsbrs Chrtbl | $2,369,040 | TotOprExpensesDsbrsChrtblAmt |
| Contri Paid Rev And Expnss | $10,604 | ContriPaidRevAndExpnssAmt |
| Contri Paid Dsbrs Chrtbl | $10,604 | ContriPaidDsbrsChrtblAmt |
| Total Expenses Rev And Expnss | $2,627,545 | TotalExpensesRevAndExpnssAmt |
| Total Expenses Net Invst Incm | $175 | TotalExpensesNetInvstIncmAmt |
| Total Expenses Adj Net Incm | $225,085 | TotalExpensesAdjNetIncmAmt |
| Total Expenses Dsbrs Chrtbl | $2,379,644 | TotalExpensesDsbrsChrtblAmt |
| Excess Revenue Over Expenses | -$356,021 | ExcessRevenueOverExpensesAmt |
| Net Investment Income | $320,980 | NetInvestmentIncomeAmt |
| Adjusted Net Income | $208,869 | AdjustedNetIncomeAmt |
Form990 PF Balance Sheets Form990PFBalanceSheetsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Cash BOY | $195,450 | CashBOYAmt |
| Cash EOY | $115,111 | CashEOYAmt |
| Cash EOYFMV | $115,111 | CashEOYFMVAmt |
| Sav And Temp Cash Invst BOY | $5,440,851 | SavAndTempCashInvstBOYAmt |
| Sav And Temp Cash Invst EOY | $5,034,125 | SavAndTempCashInvstEOYAmt |
| Sav And Temp Cash Invst EOYFMV | $5,034,125 | SavAndTempCashInvstEOYFMVAmt |
| Acct Rcvbl | $171,497 | AcctRcvblAmt |
| Acct Rcvbl BOY | $75,615 | AcctRcvblBOYAmt |
| Acct Rcvbl EOY | $171,497 | AcctRcvblEOYAmt |
| Acct Rcvbl EOYFMV | $171,497 | AcctRcvblEOYFMVAmt |
| Pledges Rcvbl | $323,300 | PledgesRcvblAmt |
| Pledges Rcvbl BOY | $365,350 | PledgesRcvblBOYAmt |
| Pledges Rcvbl EOY | $323,300 | PledgesRcvblEOYAmt |
| Pledges Rcvbl EOYFMV | $323,300 | PledgesRcvblEOYFMVAmt |
| Prepaid Expenses BOY | $15,224 | PrepaidExpensesBOYAmt |
| Prepaid Expenses EOY | $13,585 | PrepaidExpensesEOYAmt |
| Prepaid Expenses EOYFMV | $13,585 | PrepaidExpensesEOYFMVAmt |
| Other Assets BOY | $0 | OtherAssetsBOYAmt |
| Other Assets EOY | $28,282 | OtherAssetsEOYAmt |
| Other Assets EOYFMV | $28,282 | OtherAssetsEOYFMVAmt |
| Total Assets BOY | $6,092,490 | TotalAssetsBOYAmt |
| Total Assets EOY | $5,685,900 | TotalAssetsEOYAmt |
| Total Assets EOYFMV | $5,685,900 | TotalAssetsEOYFMVAmt |
| Accounts Payable BOY | $214,711 | AccountsPayableBOYAmt |
| Accounts Payable EOY | $137,793 | AccountsPayableEOYAmt |
| Deferred Revenue BOY | $116,225 | DeferredRevenueBOYAmt |
| Deferred Revenue EOY | $229,150 | DeferredRevenueEOYAmt |
| Other Liabilities BOY | $86,031 | OtherLiabilitiesBOYAmt |
| Other Liabilities EOY | $0 | OtherLiabilitiesEOYAmt |
| Total Liabilities BOY | $416,967 | TotalLiabilitiesBOYAmt |
| Total Liabilities EOY | $366,943 | TotalLiabilitiesEOYAmt |
| Organization Follows FASB117 | Yes (X) | OrganizationFollowsFASB117Ind |
| Donor Rstr Net Assets BOY | $5,675,523 | DonorRstrNetAssetsBOYAmt |
| Donor Rstr Net Assets EOY | $5,318,957 | DonorRstrNetAssetsEOYAmt |
| Tot Net Ast Or Fund Balances BOY | $5,675,523 | TotNetAstOrFundBalancesBOYAmt |
| Tot Net Ast Or Fund Balances EOY | $5,318,957 | TotNetAstOrFundBalancesEOYAmt |
| Total Liabilities Net Ast BOY | $6,092,490 | TotalLiabilitiesNetAstBOYAmt |
| Total Liabilities Net Ast EOY | $5,685,900 | TotalLiabilitiesNetAstEOYAmt |
Chg In Net Assets Fund Balances ChgInNetAssetsFundBalancesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Tot Net Ast Or Fund Balances BOY | $5,675,523 | TotNetAstOrFundBalancesBOYAmt |
| Excess Revenue Over Expenses | -$356,021 | ExcessRevenueOverExpensesAmt |
| Other Increases | $0 | OtherIncreasesAmt |
| Subtotal | $5,319,502 | SubtotalAmt |
| Other Decreases | $545 | OtherDecreasesAmt |
| Tot Net Ast Or Fund Balances EOY | $5,318,957 | TotNetAstOrFundBalancesEOYAmt |
Excise Tax Based On Invst Incm ExciseTaxBasedOnInvstIncmGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Investment Income Excise Tax | $4,462 | InvestmentIncomeExciseTaxAmt |
| Tax Under Section511 | $0 | TaxUnderSection511Amt |
| Subtotal | $4,462 | SubtotalAmt |
| Subtitle A Tax | $0 | SubtitleATaxAmt |
| Tax Based On Investment Income | $4,462 | TaxBasedOnInvestmentIncomeAmt |
| Estimated Plus Ovpmt Incm Tx | $4,574 | EstimatedPlusOvpmtIncmTxAmt |
| Exempt Frgn Org Tax Wthld At Srce | $0 | ExemptFrgnOrgTaxWthldAtSrceAmt |
| Extsn Request Income Tax Paid | $3,000 | ExtsnRequestIncomeTaxPaidAmt |
| Backup Withholding Withheld | $0 | BackupWithholdingWithheldAmt |
| Total Payments And Credits | $7,574 | TotalPaymentsAndCreditsAmt |
| Form2220 Attached | Yes (X) | Form2220AttachedInd |
| Es Penalty | $48 | EsPenaltyAmt |
| Overpayment | $3,064 | OverpaymentAmt |
| Applied To ES Tax | $3,064 | AppliedToESTaxAmt |
| Refund | $0 | RefundAmt |
Statements Regarding Acty StatementsRegardingActyGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Legislative Political Acty | 0 | LegislativePoliticalActyInd |
| More Than100 Spent | 0 | MoreThan100SpentInd |
| Form1120 POL Filed | 0 | Form1120POLFiledInd |
| Section4955 Organization Tax | $0 | Section4955OrganizationTaxAmt |
| Section4955 Managers Tax | $0 | Section4955ManagersTaxAmt |
| Tax Reimbursed | $0 | TaxReimbursedAmt |
| Activities Not Previously Rpt | 0 | ActivitiesNotPreviouslyRptInd |
| Changes To Articles Or Bylaws | 0 | ChangesToArticlesOrBylawsInd |
| Unrelated Bus Incm Over Limit | 0 | UnrelatedBusIncmOverLimitInd |
| Organization Dissolved Etc | 0 | OrganizationDissolvedEtcInd |
| Section508e Rqr Satisfied | Yes (1) | Section508eRqrSatisfiedInd |
| At Least5000 In Assets | Yes (1) | AtLeast5000InAssetsInd |
| Org Report Or Register State | NY | OrgReportOrRegisterStateCd |
| Form990 PF Filed With Atty Gen | Yes (1) | Form990PFFiledWithAttyGenInd |
| Private Operating Foundation | Yes (1) | PrivateOperatingFoundationInd |
| New Substantial Contributors | 0 | NewSubstantialContributorsInd |
| Own Controlled Entity | 0 | OwnControlledEntityInd |
| Donor Advised Fund | 0 | DonorAdvisedFundInd |
| Comply With Public Insp Rqr | Yes (1) | ComplyWithPublicInspRqrInd |
| Website Address | N/A | WebsiteAddressTxt |
Persons With Books Name PersonsWithBooksName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | TOM O'HARA CO ANA | BusinessNameLine1Txt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Phone | 2126975950 | PhoneNum |
Location Of Books US Address LocationOfBooksUSAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | 155 EAST 44TH STREET | AddressLine1Txt |
| City | NEW YORK | CityNm |
| State Abbreviation | NY | StateAbbreviationCd |
| ZIP | 10017 | ZIPCd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Foreign Accounts Question | 0 | ForeignAccountsQuestionInd |
Statements Regarding Acty4720 StatementsRegardingActy4720Grp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Sale Or Exch Disqualified Prsn | 0 | SaleOrExchDisqualifiedPrsnInd |
| Brrw Or Lend Disqualified Prsn | 0 | BrrwOrLendDisqualifiedPrsnInd |
| Furn Goods Disqualified Prsn | Yes (1) | FurnGoodsDisqualifiedPrsnInd |
| Pay Comp Disqualified Prsn | 0 | PayCompDisqualifiedPrsnInd |
| Transfer Ast Disqualified Prsn | 0 | TransferAstDisqualifiedPrsnInd |
| Payment To Government Official | 0 | PaymentToGovernmentOfficialInd |
| Acts Fail To Qlfy As Exceptions | 0 | ActsFailToQlfyAsExceptionsInd |
| Uncorrected Prior Acts | 0 | UncorrectedPriorActsInd |
| Undistributed Income PY | 0 | UndistributedIncomePYInd |
| Business Holdings | 0 | BusinessHoldingsInd |
| Jeopardy Investments | 0 | JeopardyInvestmentsInd |
| Uncorrected PY Jeopardy Invst | 0 | UncorrectedPYJeopardyInvstInd |
| Influence Legislation | 0 | InfluenceLegislationInd |
| Influence Election | 0 | InfluenceElectionInd |
| Grants To Individuals | Yes (1) | GrantsToIndividualsInd |
| Grants To Organizations | 0 | GrantsToOrganizationsInd |
| Noncharitable Purpose | 0 | NoncharitablePurposeInd |
| Transactions Fail To Qlfy As Exc | Yes (1) | TransactionsFailToQlfyAsExcInd |
| Rcv Fnds To Pay Prsnl Bnft Cntrct | 0 | RcvFndsToPayPrsnlBnftCntrctInd |
| Pay Premiums Prsnl Bnft Cntrct | 0 | PayPremiumsPrsnlBnftCntrctInd |
| Prohibited Tax Shelter Trans | 0 | ProhibitedTaxShelterTransInd |
| Subj To Tax Rmnrtn Ex Prcht Pymt | 0 | SubjToTaxRmnrtnExPrchtPymtInd |
Officer Dir Trst Key Empl Info OfficerDirTrstKeyEmplInfoGrp
Officer Dir Trst Key Empl OfficerDirTrstKeyEmplGrp (57 entries)
| Address Line1USAddress/AddressLine1Txt | CityUSAddress/CityNm | State AbbreviationUSAddress/StateAbbreviationCd | ZIPUSAddress/ZIPCd | TitleTitleTxt | Average Hrs Per Wk Devoted To PosAverageHrsPerWkDevotedToPosRt | CompensationCompensationAmt | Employee Benefit ProgramEmployeeBenefitProgramAmt | Expense Account Other AllwncExpenseAccountOtherAllwncAmt |
|---|---|---|---|---|---|---|---|---|
| MR GORDON MCLEAN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | PRESIDENT & CEO | 35.00 | $423,238 | $38,588 | $0 |
| MS CHRISTINE MANNA | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | PRESIDENT & COO OF ANA | 1.20 | $0 | $0 | $0 |
| MS VAL DIFEBO | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | CHAIR | 1.00 | $0 | $0 | $0 |
| MR DAVID J MOORE | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | TREASURER / VICE CHAIR | 1.00 | $0 | $0 | $0 |
| MS NICKI GRANT | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | VICE CHAIR | 1.00 | $0 | $0 | $0 |
| MS VITA HARRIS | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | VICE CHAIR | 1.00 | $0 | $0 | $0 |
| MR BILL IMADA | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | VICE CHAIR | 1.00 | $0 | $0 | $0 |
| MR PAT LAFFERTY | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | VICE CHAIR | 1.00 | $0 | $0 | $0 |
| MS NANCY RABSTEJNEK NICHOLS | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | VICE CHAIR | 1.00 | $0 | $0 | $0 |
| MR ERIC AUSTIN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR LOU AVERSANO | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS MICHELLE BARLOW | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR DOUWE BERGSMA | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR THRU MAR 2024 | 1.00 | $0 | $0 | $0 |
| MS JUDITH BOOKBINDER | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR THRU JUL 2024 | 1.00 | $0 | $0 | $0 |
| MR TIMOTHY CASTELLI | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR DANIEL CHERRY III | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS LISA COLEMAN PHD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR JOHN DUNLEAVY | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS DAISY EXPOSITO-ULLA | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS NERMIN EYUBOGLU PHD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS TORI FERNANDES | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS BELLE FRANK | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR THRU JAN 2024 | 1.00 | $0 | $0 | $0 |
| MS KATHLEEN FRANZ PHD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR GARETH GOODALL | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS AMBER GUILD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR VINCE HUDSON | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS CAROLE IRGANG | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR TIM JONES | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR THRU MAR 2024 | 1.00 | $0 | $0 | $0 |
| MR JOE KELLY | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS EILEEN KIERNAN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR THRU NOV 2024 | 1.00 | $0 | $0 | $0 |
| MR CLARENCE LEE PHD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS DAWN LERMAN PHD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR ROBERT D LIODICE | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.75 | $0 | $0 | $0 |
| MR JASON LONSDALE | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR CHRIS MACDONALD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR DAVID MATARANGLO | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR PETER J MCGUINESS III | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR DAVID N MECHLIN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS LEAH MERANUS | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS TIFFANY PERKINS-MUNN PHD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS DARLA PRICE | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR JOE PROTA | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR JEF RICHARDS JD PHD | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR HAYES ROTH | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS CYNTHIA ROUND | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS ANN RUBIN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR DAVID RUBIN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR VAN SAPP | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR DENIS SISON | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR ANDREA SPIEGEL | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS RANDI STIPES | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR ANDREW SUSMAN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MS SADIE THOMA | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR MARK TRUSS | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR BARRY WACKSMAN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| PROF WILLIAM H WEINTRAUB | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
| MR CARLOS ZEPEDA | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 1.00 | $0 | $0 | $0 |
Compensation Highest Paid Empl CompensationHighestPaidEmplGrp (5 entries)
| Address Line1USAddress/AddressLine1Txt | CityUSAddress/CityNm | State AbbreviationUSAddress/StateAbbreviationCd | ZIPUSAddress/ZIPCd | TitleTitleTxt | Average Hrs Per Wk Devoted To PosAverageHrsPerWkDevotedToPosRt | CompensationCompensationAmt | Employee BenefitsEmployeeBenefitsAmt | Expense AccountExpenseAccountAmt |
|---|---|---|---|---|---|---|---|---|
| MS MARNI GORDON | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | SENIOR VICE PRESIDEN | 35.00 | $235,783 | $31,748 | $0 |
| MS MARCIA SOLING | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | SENIOR VICE PRESIDEN | 35.00 | $163,706 | $16,861 | $0 |
| MR ELLIOT LUM | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | EVP, TALENT STRATEGY | 17.50 | $154,520 | $18,418 | $0 |
| MS AISHA Y BROWN | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | SENIOR DIRECTOR | 35.00 | $133,182 | $16,004 | $0 |
| MS JUDITH N PAUL | ||||||||
| 155 EAST 44TH STREET | NEW YORK | NY | 10017 | DIRECTOR | 35.00 | $139,226 | $3,861 | $0 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Other Employee Paid Over50k | 2 | OtherEmployeePaidOver50kCnt |
Compensation Of Hghst Pd Cntrct CompensationOfHghstPdCntrctGrp (4 entries)
| Address Line1USAddress/AddressLine1Txt | CityUSAddress/CityNm | State AbbreviationUSAddress/StateAbbreviationCd | ZIPUSAddress/ZIPCd | Service TypeServiceTypeTxt | CompensationCompensationAmt |
|---|---|---|---|---|---|
| THE PIERRE NEW YORK | |||||
| BOX 90091 DUKE UNIVERSITY | DURHAM | NC | 27708 | CATERING SERVICES | $142,800 |
| EDWARD TIMKE | |||||
| 1515 7TH STREET | MENOMINEE | MI | 49585 | EDITORIAL SERVICES | $99,414 |
| DUKE UNIVERSITY | |||||
| BOX 90091 DUKE UNIVERSITY | DURHAM | NC | 27708 | EDITORIAL SERVICES | $80,845 |
| KRISTINA DESROSIERS | |||||
| 8 BROOKSIDE LANE | NORFOLK | MA | 02056 | MARKETING SERVICES | $68,955 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Contractor Paid Over50k | 0 | ContractorPaidOver50kCnt |
Summary Of Direct Chrtbl Acty SummaryOfDirectChrtblActyGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Description1 | ACADEMIC PROGRAMS - AEF HAS TWO MAIN ACADEMIC PROGRAMS: ADVERTISING & SOCIETY QUARTERLY (ASQ) AND ADTEXT. ASQ IS A PEER-REVIEWED SCHOLARLY JOURNAL PUBLISHED BY THE AEF AND DISTRIBUTED BY THE JOHNS HOPKINS UNIVERSITY PRESS (JHUP) PROJECT MUSE. ADTEXT IS AN INTERDISCIPLINARY CURRICULUM CREATED BY THE FOUNDATION THAT EXPLORES ADVERTISING FROM THE PERSPECTIVES OF SOCIETY, CULTURE, HISTORY, ETHICS AND BRAND MANAGEMENT. | Description1Txt |
| Expenses1 | $238,005 | Expenses1Amt |
| Description2 | EDUCATIONAL CONFERENCES, MEETING AND EVENTS -AEF HOLDS VARIOUS MEETINGS AND EVENTS TO ENGAGE: 1) THE MARKETING AND ADVERTISING COMMUNITY, 2) ACADEMIC INSTITUTIONS, 3) PROFESSORS, 4) STUDENTS. AEF OFFERS CLASSROOM GUEST SPEAKERS WHO ARE VISITING MARKETING AND ADVERTISING PROFESSIONALS AND ANNUAL VISITING PROFESSOR FELLOWSHIPS THAT PARTNER ACADEMICS WITH AGENCIES AND MARKETING ORGANIZATIONS, COMPELLING THOUGHT LEADERSHIP SYMPOSIA. ASQ COLLOQUIUMS ALLOWING PROFESSORS COLLABORATION AND SHARE BEST PRACTICES.ALL EDUCATIONAL CONFERENCES, MEETINGS AND EVENTS WERE COMPLIMENTARY TO ATTENDEES. | Description2Txt |
| Expenses2 | $163,457 | Expenses2Amt |
| Description3 | INTERNSHIP PROGRAM -THE MARKETING AND ADVERTISING EDUCATION (MADE) INTERNSHIP PROGRAM PLACES STUDENTS IN PAID SUMMER INTERNSHIPS, MENTORSHIPS, AND CONNECTS STUDENT TO THE ADVERTISING AND MARKETING INDUSTRY. | Description3Txt |
| Expenses3 | $25,353 | Expenses3Amt |
Sum Of Program Related Invst SumOfProgramRelatedInvstGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $0 | TotalAmt |
Minimum Investment Return MinimumInvestmentReturnGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Average Monthly FMV Of Sec | $0 | AverageMonthlyFMVOfSecAmt |
| Average Monthly Cash Balances | $5,264,797 | AverageMonthlyCashBalancesAmt |
| FMV All Other Noncharitable Ast | $482,286 | FMVAllOtherNoncharitableAstAmt |
| Total FMV Of Unused Assets | $5,747,083 | TotalFMVOfUnusedAssetsAmt |
| Reduction Claimed | $0 | ReductionClaimedAmt |
| Acquisition Indebtedness | $0 | AcquisitionIndebtednessAmt |
| Adjusted Total FMV Of Unused Ast | $5,747,083 | AdjustedTotalFMVOfUnusedAstAmt |
| Cash Deemed Charitable | $86,206 | CashDeemedCharitableAmt |
| Net Vl Noncharitable Assets | $5,660,877 | NetVlNoncharitableAssetsAmt |
| Minimum Investment Return | $283,044 | MinimumInvestmentReturnAmt |
Distributable Amount DistributableAmountGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Sect4942j3j5 Fndtn And Frgn Org | Yes (X) | Sect4942j3j5FndtnAndFrgnOrgInd |
PF Qualifying Distributions PFQualifyingDistributionsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Expenses And Contributions | $2,379,644 | ExpensesAndContributionsAmt |
| Program Related Invst Total | $0 | ProgramRelatedInvstTotalAmt |
| Qualifying Distributions | $2,379,644 | QualifyingDistributionsAmt |
Private Operating Foundations PrivateOperatingFoundationsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Section4942j3 | Yes (X) | Section4942j3Ind |
Lessor Adj Net Incm Min Invst Ret LessorAdjNetIncmMinInvstRetGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Current Year | $208,869 | CurrentYearAmt |
| Year1 | $127,052 | Year1Amt |
| Year2 | $352,269 | Year2Amt |
| Year3 | $411,679 | Year3Amt |
| Total | $1,099,869 | TotalAmt |
Pct85 Lessor Adj Incm Or Min Ret Pct85LessorAdjIncmOrMinRetGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Current Year | $177,539 | CurrentYearAmt |
| Year1 | $107,994 | Year1Amt |
| Year2 | $299,429 | Year2Amt |
| Year3 | $349,927 | Year3Amt |
| Total | $934,889 | TotalAmt |
Qualifying Distributions QualifyingDistributionsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Current Year | $2,379,644 | CurrentYearAmt |
| Year1 | $2,396,028 | Year1Amt |
| Year2 | $2,170,941 | Year2Amt |
| Year3 | $1,587,451 | Year3Amt |
| Total | $8,534,064 | TotalAmt |
Qualifying Distri Not Used Drt QualifyingDistriNotUsedDrtGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Current Year | $10,604 | CurrentYearAmt |
| Year1 | $11,315 | Year1Amt |
| Year2 | $20,104 | Year2Amt |
| Year3 | $15,000 | Year3Amt |
| Total | $57,023 | TotalAmt |
Qualifying Distri Made Drt QualifyingDistriMadeDrtGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Current Year | $2,369,040 | CurrentYearAmt |
| Year1 | $2,384,713 | Year1Amt |
| Year2 | $2,150,837 | Year2Amt |
| Year3 | $1,572,451 | Year3Amt |
| Total | $8,477,041 | TotalAmt |
Total Assets TotalAssetsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $0 | TotalAmt |
Total Assets Sect4942j3 Bi TotalAssetsSect4942j3BiGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $0 | TotalAmt |
Two Thirds Minimum Invst Ret TwoThirdsMinimumInvstRetGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Current Year | $188,696 | CurrentYearAmt |
| Year1 | $206,890 | Year1Amt |
| Year2 | $234,846 | Year2Amt |
| Year3 | $274,453 | Year3Amt |
| Total | $904,885 | TotalAmt |
Total Support TotalSupportGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $0 | TotalAmt |
Public Support Type PublicSupportType
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $0 | TotalAmt |
Largest Support From EO LargestSupportFromEOGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $0 | TotalAmt |
Gross Investment Income GrossInvestmentIncomeGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $0 | TotalAmt |
Supplementary Information SupplementaryInformationGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Only Contri To Preselected | Yes (X) | OnlyContriToPreselectedInd |
Application Submission Info ApplicationSubmissionInfoGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Recipient Person | MARNI GORDON SENIOR VICE PRESIDENT | RecipientPersonNm |
Recipient US Address RecipientUSAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | 155 EAST 44TH STREET | AddressLine1Txt |
| City | NEW YORK | CityNm |
| State Abbreviation | NY | StateAbbreviationCd |
| ZIP | 10017 | ZIPCd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Recipient Phone | 2129868060 | RecipientPhoneNum |
| Recipient Email Address | MG@AEF.COM | RecipientEmailAddressTxt |
| Form And Info And Materials | APPLICATIONS ARE SENT TO, AND SELECTED BY, A SELECTION COMMITTEE. APPLICATIONS MUST INCLUDE THE FOLLOWING: - LETTER OF RECOMMENDATION FROM A PROFESSOR AND/OR DEAN - STUDENTS NEED TO SUBMIT A RESUME - STUDENTS NEED TO WRITE A STATEMENT EXPLAINING WHY THEY ARE PASSIONATE ABOUT PURSUING A CAREER IN MARKETING AND ADVERTISING - STUDENTS NEED TO CREATE A 2-MINUTE VIDEO ABOUT THEIR INTERESTS, ACCOMPLISHMENTS, RELATING TO ADVERTISING, MARKETING, ETC. | FormAndInfoAndMaterialsTxt |
| Submission Deadlines | MARCH 28, 2023 | SubmissionDeadlinesTxt |
| Restrictions On Awards | THE SCHOLARSHIP WAS GRANTED TO 2 HBCU STUDENTS CURRENTLY IN THEIR SOPHOMORE YEAR, WITH AN EXPECTED GRADUATION DATE OF MAY 2025. | RestrictionsOnAwardsTxt |
Grant Or Contribution Pd Dur Yr GrantOrContributionPdDurYrGrp (5 entries)
| Address Line1RecipientUSAddress/AddressLine1Txt | CityRecipientUSAddress/CityNm | State AbbreviationRecipientUSAddress/StateAbbreviationCd | ZIPRecipientUSAddress/ZIPCd | Recipient RelationshipRecipientRelationshipTxt | Recipient Foundation StatusRecipientFoundationStatusTxt | Grant Or Contribution PurposeGrantOrContributionPurposeTxt | AmtAmt |
|---|---|---|---|---|---|---|---|
| ARRIANE KERNES | |||||||
| 2819 WOODBROOK AVENUE | BALTIMORE | MD | 11217 | N/A | I | FINANCIALLY SUPPORT HBCU STUDENTS WHO ASPIRE TO WORK IN MARKETING, ADVERTISING OR COMMUNICATIONS INDUSTRY | $2,500 |
| FOOD BANK FOR NEW YORK CITY | |||||||
| 39 BROADWAY 10TH FLOOR | NEW YORK | NY | 10006 | N/A | PC | SUPPORT FOR ORGANIZATION'S MISSION | $104 |
| MEDIAVILLAGE 501(C)(3) EDUCATIONAL FOUNDATION | |||||||
| PO BOX 30010 | TUCSON | AZ | 85715 | N/A | PC | SUPPORT FOR ORGANIZATION'S MISSION | $3,000 |
| NATIONAL HBCU BUSINESS DEANS ROUNDTABLE INC | |||||||
| PO BOX 6673 | COLUMBUS | GA | 31907 | N/A | PC | SUPPORT FOR ORGANIZATION'S MISSION | $2,500 |
| TAMIA JOHNSON | |||||||
| 814 NORTH 64TH STREET | PHILADELPHIA | PA | 19151 | N/A | I | FINANCIALLY SUPPORT HBCU STUDENTS WHO ASPIRE TO WORK IN MARKETING, ADVERTISING OR COMMUNICATIONS INDUSTRY | $2,500 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Grant Or Contri Pd Dur Yr | $10,604 | TotalGrantOrContriPdDurYrAmt |
| Total Grant Or Contri Apprv Fut | $0 | TotalGrantOrContriApprvFutAmt |
Analysis Income Producing Acty AnalysisIncomeProducingActyGrp
Program Service Revenue Dtl ProgramServiceRevenueDtl
| Field | Value | IRS element (for citing) |
|---|---|---|
| Desc | CONFERENCE | Desc |
| Related Or Exempt Function Incm | $999 | RelatedOrExemptFunctionIncmAmt |
Dividends And Interest From Sec Dtl DividendsAndInterestFromSecDtl
| Field | Value | IRS element (for citing) |
|---|---|---|
| Exclusion | 14 | ExclusionCd |
| Exclusion | $263,993 | ExclusionAmt |
Net Income Loss From Special Evt NetIncomeLossFromSpecialEvtGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Exclusion | 01 | ExclusionCd |
| Exclusion | -$58,161 | ExclusionAmt |
Other Revenue Described OtherRevenueDescribedGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Desc | ROYALTIES | Desc |
| Exclusion | 15 | ExclusionCd |
| Exclusion | $57,162 | ExclusionAmt |
Subtotals Incm Producing Acty SubtotalsIncmProducingActyGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Unrelated Business Taxbl Incm | $0 | UnrelatedBusinessTaxblIncmAmt |
| Exclusion | $262,994 | ExclusionAmt |
| Related Or Exempt Function Incm | $999 | RelatedOrExemptFunctionIncmAmt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Income Producing Acty | $263,993 | TotalIncomeProducingActyAmt |
Rln Of Acty To Accom Of Exmpt Prps RlnOfActyToAccomOfExmptPrpsGrp
Rln Of Acty To Accom Of Exmpt Prps RlnOfActyToAccomOfExmptPrpsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Line Number | 1 | LineNumberTxt |
| Relationship Statement | CAMPUS-BASED CONFERENCES ADVANCE THE FOUNDATION'S EDUCATIONAL MISSION BY ENGAGING STUDENTS DIRECTLY IN ADVERTISING AND MARKETING TOPICS, ENHANCING THEIR ACADEMIC LEARNING WITH REAL-WORLD EXPERIENCE. | RelationshipStatementTxt |
Trnsfr Trans Rln Nonchrtbl EO TrnsfrTransRlnNonchrtblEOGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Trnsfr Of Cash To Nonchrtbl EO | 0 | TrnsfrOfCashToNonchrtblEOInd |
| Trnsfr Other Asset Nonchrtbl EO | 0 | TrnsfrOtherAssetNonchrtblEOInd |
| Sales Or Exchanges Of Assets | 0 | SalesOrExchangesOfAssetsInd |
| Purchase Of Assets Nonchrtbl EO | 0 | PurchaseOfAssetsNonchrtblEOInd |
| Rental Of Facilities Oth Assets | 0 | RentalOfFacilitiesOthAssetsInd |
| Reimbursement Arrangements | Yes (1) | ReimbursementArrangementsInd |
| Loans Or Loan Guarantees | 0 | LoansOrLoanGuaranteesInd |
| Performance Of Services Etc | 0 | PerformanceOfServicesEtcInd |
| Sharing Of Facilities Etc | Yes (1) | SharingOfFacilitiesEtcInd |
Transfer Schedule Detail TransferScheduleDetail (2 entries)
| Line NumberLineNumberTxt | InvolvedInvolvedAmt | Transfers Trans And Shr ArrngmTransfersTransAndShrArrngmDesc |
|---|---|---|
| ASSOCIATION OF NATIONAL ADVERTISERS INC | ||
| 1b(4) | $1,663,053 | THE ASSOCIATION OF NATIONAL ADVERTISERS, INC. (ANA) PAYS FOR CERTAIN EXPENSES ON BEHALF OF ITS FOUNDATION. ANA ALSO COLLECTS CONTRIBUTIONS FROM ITS MEMBERS THAT HAVE BEEN DESIGNATED FOR AEF. TOTAL REIMBURSEMENTS PAID DURING THE TAX YEAR WAS $1,663,053. |
| ASSOCIATION OF NATIONAL ADVERTISERS INC | ||
| 1c | $420,393 | THE ASSOCIATION OF NATIONAL ADVERTISERS, INC. (ANA) PROVIDES ADMINISTRATIVE, MANAGEMENT, OPERATIONAL AND SUPPORT ELEMENTS TO AEF AT NO CHARGE. THIS INCLUDES A PROVISION FOR OFFICE SPACE, ADMINISTRATION AND MAINTENANCE OF TELEPHONE AND INTERNET SERVICES, IT SUPPORT AND MAINTENANCE, AUDIT, ACCOUNTING AND LEGAL SERVICES, AND COMMUNICATIONS AND MARKETING. THE ESTIMATED FAIR MARKET VALUE OF SUCH SUPPORT SERVICES PROVIDED DURING THE TAX YEAR WAS $420,393. |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Relationships Nonchrtbl EO | Yes (1) | RelationshipsNonchrtblEOInd |
Relationship Schedule Detail RelationshipScheduleDetail
Organization Business Name OrganizationBusinessName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | ASSOCIATION OF NATIONAL ADVERTISERS INC | BusinessNameLine1Txt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Organization Type | 501(C)(6) | OrganizationTypeDesc |
| Relationship Description | THE ASSOCIATION OF NATIONAL ADVERTISERS, INC. (ANA) IS THE SOLE MEMBER OF THE AEF. | RelationshipDescriptionTxt |
Schedule B IRS990ScheduleB
| Field | Value | IRS element (for citing) |
|---|---|---|
| Organization501c3 Exempt PF | Yes (X) | Organization501c3ExemptPFInd |
| General Rule | Yes (X) | GeneralRuleInd |
Contributor Information ContributorInformationGrp (62 entries)
| ContributorContributorNum | Address Line1ContributorUSAddress/AddressLine1Txt | CityContributorUSAddress/CityNm | State AbbreviationContributorUSAddress/StateAbbreviationCd | ZIPContributorUSAddress/ZIPCd | Total ContributionsTotalContributionsAmt | Person ContributionPersonContributionInd | Address Line1ContributorForeignAddress/AddressLine1Txt | CityContributorForeignAddress/CityNm | CountryContributorForeignAddress/CountryCd |
|---|---|---|---|---|---|---|---|---|---|
| WALT DISNEY | |||||||||
| 1 | 500 SOUTH BUENA VISTA STREET | BURBANK | CA | 91521 | $112,267 | Yes (X) | |||
| ABBOTT | |||||||||
| 2 | 100 ABBOTT PARK ROAD | ABBOTT PARK | IL | 60064 | $107,500 | Yes (X) | |||
| 3 | 1600 AMPHITHEATRE PARKWAY | MOUNTAIN VIEW | CA | 94043 | $78,100 | Yes (X) | |||
| PUBLICIS GROUPE | |||||||||
| 4 | 375 HUDSON STREET | NEW YORK | NY | 10014 | $67,400 | Yes (X) | |||
| AE NETWORKS | |||||||||
| 5 | 235 EAST 45TH STREET | NEW YORK | NY | 10017 | $63,808 | Yes (X) | |||
| BILL IMADA | |||||||||
| 6 | 6300 WILSHIRE BOULEVARD SUITE 2150 | LOS ANGELES | CA | 90048 | $57,800 | Yes (X) | |||
| UNITED STATES POSTAL SERVICE | |||||||||
| 7 | 1213 GALVESTON AVENUE | PITTSBURGH | PA | 15233 | $56,250 | Yes (X) | |||
| OGILVY | |||||||||
| 8 | 200 FIFTH AVENUE | NEW YORK | NY | 10010 | $50,800 | Yes (X) | |||
| SHIPT INC | |||||||||
| 9 | 17 20TH STREET NORTH SUITE 100 | BIRMINGHAM | AL | 35203 | $44,800 | Yes (X) | |||
| DOUBLEVERIFY INC | |||||||||
| 10 | 462 BROADWAY | NEW YORK | NY | 10013 | $44,700 | Yes (X) | |||
| UNIVERSAL MCCANN (IPG) | |||||||||
| 11 | 100 WEST 33RD STREET | NEW YORK | NY | 10001 | $43,800 | Yes (X) | |||
| EOS PRODUCTS | |||||||||
| 12 | 19 WEST 44TH STEET | NEW YORK | NY | 10036 | $39,100 | Yes (X) | |||
| HEWLETT PACKARD | |||||||||
| 13 | 1501 PAGE MILL ROAD | PALO ALTO | CA | 94304 | $38,800 | Yes (X) | |||
| VML | |||||||||
| 14 | 333 NORTH GREEN STREET | CHICAGO | IL | 60607 | $34,250 | Yes (X) | |||
| PARAMOUNT GLOBAL | |||||||||
| 15 | ONE ASTOR PLACE | NEW YORK | NY | 10036 | $33,700 | Yes (X) | |||
| MCCANN NY | |||||||||
| 16 | 622 3RD AVE | NEW YORK | NY | 10017 | $33,400 | Yes (X) | |||
| DENTSU | |||||||||
| 17 | 150 EAST 42ND STREET | NEW YORK | NY | 10017 | $32,800 | Yes (X) | |||
| KARGO | |||||||||
| 18 | 826 BROADWAY 4TH FLOOR | NEW YORK | NY | 10003 | $30,573 | Yes (X) | |||
| DEUTSCH INC | |||||||||
| 19 | 330 WEST 34TH STREET | NEW YORK | NY | 10001 | $28,100 | Yes (X) | |||
| IBM | |||||||||
| 20 | 1 NEW ORCHARD ROAD | ARMONK | NY | 10504 | $26,775 | Yes (X) | |||
| HEARTS & SCIENCE | |||||||||
| 21 | 200 VARICK STREET | NEW YORK | NY | 10014 | $26,100 | Yes (X) | |||
| GROUPM | |||||||||
| 22 | 175 GREENWICH STREET | NEW YORK | NY | 10006 | $23,100 | Yes (X) | |||
| META | |||||||||
| 23 | 30 HUDSON YARDS | NEW YORK | NY | 10003 | $23,100 | Yes (X) | |||
| MASTERCARD | |||||||||
| 24 | 2000 PURCHASE STREET | PURCHASE | NY | 10577 | $22,700 | Yes (X) | |||
| PHD MEDIA | |||||||||
| 25 | 220 EAST 42ND STREET 9TH FLOOR | NEW YORK | NY | 10017 | $22,400 | Yes (X) | |||
| UNILEVER | |||||||||
| 26 | 800 SYLVAN AVENUE | ENGELWOOD CLIFFS | NJ | 07632 | $22,400 | Yes (X) | |||
| AMERICAN EXPRESS | |||||||||
| 27 | 200 VESEY STREET | NEW YORK | NY | 10285 | $22,400 | Yes (X) | |||
| EPSILON | |||||||||
| 28 | 6021 CONNECTION DRIVE | TEXAS | TX | 75039 | $21,700 | Yes (X) | |||
| ALSAC - THE FUNDRAISING AND AWARENESS ORGANIZATION FOR ST JUDE CHILDREN'S | |||||||||
| 29 | RESEARCH HOSPITAL 501 ST JUDES PLAC | MEMPHIS | TN | 38105 | $21,400 | Yes (X) | |||
| GOLDMAN SACHS PHILANTHROPY FUND | |||||||||
| 30 | PO BOX 15203 | ALBANY | NY | 122125203 | $21,400 | Yes (X) | |||
| LENOVO | |||||||||
| 31 | 1009 THINK PLACE | MORRISVILLE | NC | 27560 | $21,400 | Yes (X) | |||
| AB INBEVANHEUSER-BUSCH | |||||||||
| 32 | 125 WEST 24TH STREET | NEW YORK | NY | 10011 | $15,180 | Yes (X) | |||
| THE WEATHER COMPANY | |||||||||
| 33 | 300 INTERSTATE NORTH PARKWAY SOUTHE | ATLANTA | GA | 30339 | $14,298 | Yes (X) | |||
| FCB WORLDWIDE | |||||||||
| 34 | 100 WEST 33RD STREET 5TH FLOOR | NEW YORK | NY | 10001 | $14,180 | Yes (X) | |||
| VERIZON | |||||||||
| 35 | ONE VERIZON WAY | BASKING RIDGE | NJ | 07920 | $13,400 | Yes (X) | |||
| EDELMAN | |||||||||
| 36 | 250 HUDSON STREET | NEW YORK | NY | 10013 | $12,700 | Yes (X) | |||
| ACCELERATION COMMUNITY OF COMPANIES | |||||||||
| 37 | 599 BROADWAY | NEW YORK | NY | 10012 | $12,400 | Yes (X) | |||
| IW GROUP INC | |||||||||
| 38 | 215 PARK AVE SOUTH | NEW YORK | NY | 10003 | $12,400 | Yes (X) | |||
| 39 | 1450 BROADWAY | NEW YORK | NY | 10018 | $12,400 | Yes (X) | |||
| COMCAST CABLE COMMUNICATIONS INC | |||||||||
| 40 | 1701 JOHN F KENNEDY BOULEVARD | PHILADELPHIA | PA | 19103 | $11,700 | Yes (X) | |||
| MCCORMICK & COMPANY INC | |||||||||
| 41 | 330 WEST 34TH STREET | HUNT VALLEY | MD | 21031 | $11,200 | Yes (X) | |||
| GOLDMAN SACHS & CO | |||||||||
| 42 | 200 WEST STREET | NEW YORK | NY | 10282 | $11,000 | Yes (X) | |||
| RUST-OLEUM CORPORATION | |||||||||
| 43 | 11 EAST HAWTHORN PARKWAY | VERNON HILLS | IL | 60061 | $11,000 | Yes (X) | |||
| SECURIAN FINANCIAL GROUP INC | |||||||||
| 44 | 400 ROBERT STREET NORTH | ST PAUL | MN | 55101 | $11,000 | Yes (X) | |||
| MCKINNEY | |||||||||
| 45 | 318 BLACKWELL STREET | DURHAM | NC | 27701 | $10,900 | Yes (X) | |||
| INDEX EXCHANGE USA LLC | |||||||||
| 46 | 3 WTC 175 GREENWICH STREET 39TH FLO | NEW YORK | NY | 10007 | $10,800 | Yes (X) | |||
| ABUNDANT ADVENTURE PARTNERS | |||||||||
| 47 | 515 NORTH STATE STREET SUITE 300 | CHICAGO | IL | 60654 | $10,700 | Yes (X) | |||
| BARCLAYS USCB | |||||||||
| 48 | 125 SOUTH WEST STREET | WILMINGTON | DE | 19801 | $10,700 | Yes (X) | |||
| BECTON DICKINSON | |||||||||
| 49 | 1 BECTON DRIVE | FRANKLIN LAKES | NJ | 07417 | $10,700 | Yes (X) | |||
| CARNIVAL CRUISE LINE | |||||||||
| 50 | 3655 NORTHWEST 87TH AVENUE | MIAMI | FL | 33178 | $10,700 | Yes (X) | |||
| CITIZENS BANK | |||||||||
| 51 | 200 STATION DRIVE | WESTWOOD | MA | 02090 | $10,700 | Yes (X) | |||
| ECOLAB | |||||||||
| 52 | ONE ECOLAB PLACE | ST PAUL | MN | 55102 | $10,700 | Yes (X) | |||
| EXXON MOBIL CORPORATION | |||||||||
| 53 | 22777 SPRINGWOODS VILLAGE PARKWAY | SPRING | TX | 77389 | $10,700 | Yes (X) | |||
| HELEN OF TROY | |||||||||
| 54 | HELEN OF TROY PLAZA | EL PASO | TX | 79912 | $10,700 | Yes (X) | |||
| KMM GROUP | |||||||||
| 55 | 2200 BYBERRY ROAD | HATBORO | PA | 19040 | $10,700 | Yes (X) | |||
| LEGO SYSTEMS | |||||||||
| 56 | $10,700 | Yes (X) | 8-10 NEW FETTER LANE | LONDON | UK | ||||
| PROCTER & GAMBLE | |||||||||
| 57 | 1 PROCTER GAMBLE PLAZA | CINCINNATI | OH | 45202 | $10,700 | Yes (X) | |||
| SEPHORA | |||||||||
| 58 | 1535 BROADWAY | NEW YORK | NY | 10036 | $10,700 | Yes (X) | |||
| INVESCO GROUP SERVICES | |||||||||
| 59 | PO BOX 78367 | ATLANTA | GA | 30357 | $10,300 | Yes (X) | |||
| NEW YORK TIMES | |||||||||
| 60 | 620 EIGHT AVENUE | NEW YORK | NY | 10018 | $8,098 | Yes (X) | |||
| POND LEHOCKY GIORDANO LLP | |||||||||
| 61 | 2005 MARKET STREET 18TH FLOOR | PHILADELPHIA | PA | 19103 | $8,000 | Yes (X) | |||
| NGOC MA ASSEMBLY GLOBAL | |||||||||
| 62 | ONE WORLD TRADE CENTER 67TH FLOOR | NEW YORK | NY | 10007 | $5,397 | Yes (X) | |||
Other Assets Schedule OtherAssetsSchedule
Other Assets Schedule OtherAssetsScheduleGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Desc | DUE FROM AFFILIATE | Desc |
| BOY Book Value | $0 | BOYBookValueAmt |
| EOY Book Value | $28,282 | EOYBookValueAmt |
| EOYFMV | $28,282 | EOYFMVAmt |
Other Decreases Schedule OtherDecreasesSchedule
Other Decreases Detail OtherDecreasesDetail
| Field | Value | IRS element (for citing) |
|---|---|---|
| Desc | NET UNREALIZED GAIN/LOSS ON INVESTMENTS | Desc |
| Amt | $545 | Amt |
Other Expenses Schedule OtherExpensesSchedule
Other Expenses Schedule OtherExpensesScheduleGrp (11 entries)
| DescDesc | Revenue And Expenses Per BooksRevenueAndExpensesPerBooksAmt | Net Investment IncomeNetInvestmentIncomeAmt | Adjusted Net IncomeAdjustedNetIncomeAmt | Disbursements Charitable PrpsDisbursementsCharitablePrpsAmt |
|---|---|---|---|---|
| ANNUAL GALA EXPENSES | $224,910 | $0 | $224,910 | $0 |
| WEBSITE | $2,806 | $0 | $0 | $1,931 |
| HOSTING/PROGRAMS | $7,980 | $0 | $0 | $6,180 |
| TALENT PROJECT | $275 | $0 | $0 | $275 |
| OFFICE EXPENSES | $2,939 | $0 | $0 | $2,939 |
| DUES AND SUBSCRIPTIONS | $10,214 | $0 | $0 | $10,214 |
| INSURANCE | $1,115 | $0 | $0 | $1,115 |
| OTHER OPERATING EXPENSES | $184,327 | $0 | $0 | $176,013 |
| ADVERTISING | $2,976 | $0 | $0 | $2,976 |
| INFORMATION TECHNOLOGY | $67,411 | $0 | $0 | $67,411 |
| BAD DEBT EXPENSE | $500 | $0 | $0 | $0 |
Other Income Schedule2 OtherIncomeSchedule2
Other Income Detail OtherIncomeDetail (3 entries)
| DescDesc | Revenue And Expenses Per BooksRevenueAndExpensesPerBooksAmt | Adjusted Net IncomeAdjustedNetIncomeAmt | Net Investment IncomeNetInvestmentIncomeAmt |
|---|---|---|---|
| CONFERENCE | $999 | $999 | |
| ROYALTIES | $57,162 | $57,162 | $57,162 |
| GROSS INCOME FROM SPECIAL FUNDRAISING EVENTS | $111,800 | $111,800 |
Other Liabilities Schedule OtherLiabilitiesSchedule
Other Liabilities Detail OtherLiabilitiesDetail
| Field | Value | IRS element (for citing) |
|---|---|---|
| Desc | DUE TO AFFILIATE | Desc |
| BOY Book Value | $86,031 | BOYBookValueAmt |
| EOY Book Value | $0 | EOYBookValueAmt |
Other Professional Fees Schedule OtherProfessionalFeesSchedule
Other Professional Fees Detail OtherProfessionalFeesDetail (2 entries)
| CategoryCategoryTxt | AmtAmt | Net Investment IncomeNetInvestmentIncomeAmt | Adjusted Net IncomeAdjustedNetIncomeAmt | Disbursements Charitable PrpsDisbursementsCharitablePrpsAmt |
|---|---|---|---|---|
| INVESTMENT MANAGEMENT FEES | $175 | $175 | $175 | $0 |
| CONSULTING | $298,061 | $0 | $0 | $291,881 |
Taxes Schedule TaxesSchedule
Taxes Detail TaxesDetail
| Field | Value | IRS element (for citing) |
|---|---|---|
| Category | EXCISE TAX | CategoryTxt |
| Amt | $6,000 | Amt |
| Net Investment Income | $0 | NetInvestmentIncomeAmt |
| Adjusted Net Income | $0 | AdjustedNetIncomeAmt |
| Disbursements Charitable Prps | $6,000 | DisbursementsCharitablePrpsAmt |
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