ALTRUISM MEDIA INC: Form 990, tax year 2024

View the entire original 990 at ProPublica ↗

Organization
ALTRUISM MEDIA INC (EIN 87-4455294)
Tax period
2024-01-01 to 2024-12-31
Filed
2025-05-14
IRS object ID
202511349349307366
Schema version
2024v5.0
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2025-05-14T14:24:28-04:00ReturnTs
Tax Period End2024-12-31TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN431628835PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1WESTBROOK & CO PCBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line1749 DRISKILL DRAddressLine1Txt
CityRICHMONDCityNm
State AbbreviationMOStateAbbreviationCd
ZIP640851608ZIPCd
FieldValueIRS element (for citing)
Return Type990ReturnTypeCd
Tax Period Begin2024-01-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN874455294EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1ALTRUISM MEDIA INCBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlALTRBusinessNameControlTxt
Phone8164822749PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1PO BOX 252AddressLine1Txt
CityLEXINGTONCityNm
State AbbreviationMOStateAbbreviationCd
ZIP64067ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonTONIA WRIGHTPersonNm
Person TitleCEOPersonTitleTxt
Phone6602593700PhoneNum
Signature2025-05-13SignatureDt
FieldValueIRS element (for citing)
IRS Responsible Prty Info CurrYes (true)IRSResponsiblePrtyInfoCurrInd

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonLEA ANN O'BRIENPreparerPersonNm
PTINP01233926PTIN
Phone8167763584PhoneNum
Preparation2025-05-13PreparationDt
FieldValueIRS element (for citing)
Tax2024TaxYr
Build TS2025-03-06 01:10:19ZBuildTS

Form 990 IRS990

FieldValueIRS element (for citing)
Principal OfficerTONIA WRIGHTPrincipalOfficerNm

US Address USAddress

FieldValueIRS element (for citing)
Address Line1PO BOX 252AddressLine1Txt
CityLEXINGTONCityNm
State AbbreviationMOStateAbbreviationCd
ZIP64067ZIPCd
FieldValueIRS element (for citing)
Gross Receipts$410,635GrossReceiptsAmt
Group Return For AffiliatesfalseGroupReturnForAffiliatesInd
Organization501c3Yes (X)Organization501c3Ind
Website AddressWWW.ALTRUISM-INC.ORGWebsiteAddressTxt
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Formation2021FormationYr
Legal Domicile StateMOLegalDomicileStateCd
Activity Or MissionEMPOWER COMMUNITIES TO THRIVE EQUITABLY BY EQUIPPING THEM WITH INFORMATION AND RESOURCES THAT ADVANCE WHOLE-PERSON CARE.ActivityOrMissionDesc
Voting Members Governing Body4VotingMembersGoverningBodyCnt
Voting Members Independent4VotingMembersIndependentCnt
Total Employee5TotalEmployeeCnt
Total Volunteers5TotalVolunteersCnt
Total Gross UBI$0TotalGrossUBIAmt
PY Contributions Grants$406,300PYContributionsGrantsAmt
CY Contributions Grants$410,635CYContributionsGrantsAmt
CY Program Service Revenue$0CYProgramServiceRevenueAmt
CY Investment Income$0CYInvestmentIncomeAmt
CY Other Revenue$0CYOtherRevenueAmt
PY Total Revenue$406,300PYTotalRevenueAmt
CY Total Revenue$410,635CYTotalRevenueAmt
PY Grants And Similar Paid$125,000PYGrantsAndSimilarPaidAmt
CY Grants And Similar Paid$175,000CYGrantsAndSimilarPaidAmt
CY Benefits Paid To Members$0CYBenefitsPaidToMembersAmt
PY Salaries Comp Emp Bnft Paid$120,889PYSalariesCompEmpBnftPaidAmt
CY Salaries Comp Emp Bnft Paid$123,851CYSalariesCompEmpBnftPaidAmt
CY Total Prof Fndrsng Expns$0CYTotalProfFndrsngExpnsAmt
CY Total Fundraising Expense$0CYTotalFundraisingExpenseAmt
PY Other Expenses$84,326PYOtherExpensesAmt
CY Other Expenses$107,594CYOtherExpensesAmt
PY Total Expenses$330,215PYTotalExpensesAmt
CY Total Expenses$406,445CYTotalExpensesAmt
PY Revenues Less Expenses$76,085PYRevenuesLessExpensesAmt
CY Revenues Less Expenses$4,190CYRevenuesLessExpensesAmt
Total Assets BOY$116,591TotalAssetsBOYAmt
Total Assets EOY$120,781TotalAssetsEOYAmt
Total Liabilities EOY$0TotalLiabilitiesEOYAmt
Net Assets Or Fund Balances BOY$116,591NetAssetsOrFundBalancesBOYAmt
Net Assets Or Fund Balances EOY$120,781NetAssetsOrFundBalancesEOYAmt
MissionEMPOWER COMMUNITIES TO THRIVE EQUITABLY BY EQUIPPING THEM WITH INFORMATION AND RESOURCES THAT ADVANCE WHOLE-PERSON CARE.MissionDesc
Significant New Program SrvcfalseSignificantNewProgramSrvcInd
Significant ChangefalseSignificantChangeInd
Expense$399,239ExpenseAmt
Grant$175,000GrantAmt
DescPROVIDE WRAPAROUND SERVICES FOR BIRTHING PEOPLE WITH THE HELP OF DOULAS, COMMUNITY HEALTHWORKERS.Desc
Total Program Service Expenses$399,239TotalProgramServiceExpensesAmt
Described In Section501c3Yes (true)DescribedInSection501c3Ind
Schedule B RequiredfalseScheduleBRequiredInd
Political Campaign ActyfalsePoliticalCampaignActyInd
Lobbying ActivitiesfalseLobbyingActivitiesInd
Subject To Proxy TaxfalseSubjectToProxyTaxInd
Donor Advised FundfalseDonorAdvisedFundInd
Conservation EasementsfalseConservationEasementsInd
Collections Of ArtfalseCollectionsOfArtInd
Credit CounselingfalseCreditCounselingInd
Donor Rstr Or Quasi EndowmentsfalseDonorRstrOrQuasiEndowmentsInd
Report Land Building EquipmentfalseReportLandBuildingEquipmentInd
Report Investments Other SecfalseReportInvestmentsOtherSecInd
Report Program Related InvstfalseReportProgramRelatedInvstInd
Report Other AssetsfalseReportOtherAssetsInd
Report Other LiabilitiesfalseReportOtherLiabilitiesInd
Include FIN48 FootnotefalseIncludeFIN48FootnoteInd
Independent Audit Fincl StmtfalseIndependentAuditFinclStmtInd
Consolidated Audit Fincl StmtfalseConsolidatedAuditFinclStmtInd
School OperatingfalseSchoolOperatingInd
Foreign OfficefalseForeignOfficeInd
Foreign ActivitiesfalseForeignActivitiesInd
More Than5000 K To OrgfalseMoreThan5000KToOrgInd
More Than5000 K To IndividualsfalseMoreThan5000KToIndividualsInd
Professional FundraisingfalseProfessionalFundraisingInd
Fundraising ActivitiesfalseFundraisingActivitiesInd
Gaming ActivitiesfalseGamingActivitiesInd
Operate HospitalfalseOperateHospitalInd
Grants To OrganizationsYes (true)GrantsToOrganizationsInd
Grants To IndividualsfalseGrantsToIndividualsInd
Schedule J RequiredfalseScheduleJRequiredInd
Tax Exempt BondsfalseTaxExemptBondsInd
Engaged In Excess Benefit TransfalseEngagedInExcessBenefitTransInd
PY Excess Benefit TransfalsePYExcessBenefitTransInd
Loan OutstandingfalseLoanOutstandingInd
Grant To Related PersonfalseGrantToRelatedPersonInd
Business Rln With Org MemfalseBusinessRlnWithOrgMemInd
Business Rln With Fam MemfalseBusinessRlnWithFamMemInd
Business Rln With35 Ctrl EntfalseBusinessRlnWith35CtrlEntInd
Deductible Non Cash ContrifalseDeductibleNonCashContriInd
Deductible Art ContributionfalseDeductibleArtContributionInd
Terminate OperationsfalseTerminateOperationsInd
Partial LiquidationfalsePartialLiquidationInd
Disregarded EntityfalseDisregardedEntityInd
Related EntityfalseRelatedEntityInd
Related Organization Ctrl EntfalseRelatedOrganizationCtrlEntInd
Trnsfr Exmpt Non Chrtbl Rltd OrgfalseTrnsfrExmptNonChrtblRltdOrgInd
Activities Conducted PrtshpfalseActivitiesConductedPrtshpInd
Schedule O RequiredYes (true)ScheduleORequiredInd
IRP Document3IRPDocumentCnt
IRP Document W2 G0IRPDocumentW2GCnt
Backup Wthld CompliancefalseBackupWthldComplianceInd
Employee5EmployeeCnt
Employment Tax Returns FiledYes (true)EmploymentTaxReturnsFiledInd
Unrelated Bus Incm Over LimitfalseUnrelatedBusIncmOverLimitInd
Foreign Financial AccountfalseForeignFinancialAccountInd
Prohibited Tax Shelter TransfalseProhibitedTaxShelterTransInd
Taxable Party NotificationfalseTaxablePartyNotificationInd
Nondeductible ContributionsfalseNondeductibleContributionsInd
Indoor Tanning ServicesfalseIndoorTanningServicesInd
Subj To Tax Rmnrtn Ex Prcht PymtfalseSubjToTaxRmnrtnExPrchtPymtInd
Subject To Excs Tax Net Invst IncfalseSubjectToExcsTaxNetInvstIncInd
Info In Schedule O Part VIYes (X)InfoInScheduleOPartVIInd
Governing Body Voting Members4GoverningBodyVotingMembersCnt
Independent Voting Member4IndependentVotingMemberCnt
Family Or Business RlnfalseFamilyOrBusinessRlnInd
Delegation Of Mgmt DutiesfalseDelegationOfMgmtDutiesInd
Change To Org DocumentsfalseChangeToOrgDocumentsInd
Material Diversion Or MisusefalseMaterialDiversionOrMisuseInd
Members Or StockholdersfalseMembersOrStockholdersInd
Election Of Board MembersfalseElectionOfBoardMembersInd
Decisions Subject To ApprovafalseDecisionsSubjectToApprovaInd
Minutes Of Governing BodyYes (true)MinutesOfGoverningBodyInd
Minutes Of CommitteesYes (true)MinutesOfCommitteesInd
Officer Mailing AddressfalseOfficerMailingAddressInd
Local ChaptersfalseLocalChaptersInd
Form990 Provided To Gvrn BodyYes (true)Form990ProvidedToGvrnBodyInd
Conflict Of Interest PolicyYes (true)ConflictOfInterestPolicyInd
Annual Disclosure Covered PrsnYes (true)AnnualDisclosureCoveredPrsnInd
Regular Monitoring EnfrcYes (true)RegularMonitoringEnfrcInd
Whistleblower PolicyYes (true)WhistleblowerPolicyInd
Document Retention PolicyfalseDocumentRetentionPolicyInd
Compensation Process CEOfalseCompensationProcessCEOInd
Compensation Process OtherfalseCompensationProcessOtherInd
Investment In Joint VenturefalseInvestmentInJointVentureInd
Upon RequestYes (X)UponRequestInd

Books In Care Of Detail BooksInCareOfDetail

FieldValueIRS element (for citing)
PersonTONIA WRIGHTPersonNm
Phone8164822749PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1721 S BUSINESS HIGHWAY 13AddressLine1Txt
CityLEXINGTONCityNm
State AbbreviationMOStateAbbreviationCd
ZIP64067ZIPCd

Form990 Part VII Section A Form990PartVIISectionAGrp (5 entries)

TitleTitleTxtAverage Hours Per WeekAverageHoursPerWeekRtIndividual Trustee Or DirectorIndividualTrusteeOrDirectorIndOfficerOfficerIndReportable Comp From OrgReportableCompFromOrgAmtReportable Comp From Rltd OrgReportableCompFromRltdOrgAmtOther CompensationOtherCompensationAmt
PAMELA TAYLOR
PRESIDENT1.00Yes (X)Yes (X)$0$0$0
GABI DOMBROWSKI
VICE PRESIDE1.00Yes (X)Yes (X)$0$0$0
JESSI HARLAN
TREASURER1.00Yes (X)Yes (X)$0$0$0
MISSY MARTIN
SECRETARY1.00Yes (X)Yes (X)$0$0$0
TONIA WRIGHT
CEO25.00Yes (X)$9,064$0$0
FieldValueIRS element (for citing)
Total Reportable Comp From Org$9,064TotalReportableCompFromOrgAmt
Former Ofcr Employees ListedfalseFormerOfcrEmployeesListedInd
Total Comp Greater Than150 KfalseTotalCompGreaterThan150KInd
Compensation From Other SrcsfalseCompensationFromOtherSrcsInd
All Other Contributions$410,635AllOtherContributionsAmt
Total Contributions$410,635TotalContributionsAmt

Total Revenue TotalRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$410,635TotalRevenueColumnAmt
FieldValueIRS element (for citing)
Info In Schedule O Part IXYes (X)InfoInScheduleOPartIXInd

Grants To Domestic Orgs GrantsToDomesticOrgsGrp

FieldValueIRS element (for citing)
Total$175,000TotalAmt
Program Services$175,000ProgramServicesAmt

Other Salaries And Wages OtherSalariesAndWagesGrp

FieldValueIRS element (for citing)
Total$119,223TotalAmt
Program Services$114,691ProgramServicesAmt
Management And General$4,532ManagementAndGeneralAmt

Payroll Taxes PayrollTaxesGrp

FieldValueIRS element (for citing)
Total$4,628TotalAmt
Program Services$4,153ProgramServicesAmt
Management And General$475ManagementAndGeneralAmt

Fees For Services Accounting FeesForServicesAccountingGrp

FieldValueIRS element (for citing)
Total$2,199TotalAmt
Management And General$2,199ManagementAndGeneralAmt

Fees For Services Other FeesForServicesOtherGrp

FieldValueIRS element (for citing)
Total$47,988TotalAmt
Program Services$47,988ProgramServicesAmt

Advertising AdvertisingGrp

FieldValueIRS element (for citing)
Total$5,000TotalAmt
Program Services$5,000ProgramServicesAmt

Office Expenses OfficeExpensesGrp

FieldValueIRS element (for citing)
Total$4,427TotalAmt
Program Services$4,427ProgramServicesAmt

Occupancy OccupancyGrp

FieldValueIRS element (for citing)
Total$35,297TotalAmt
Program Services$35,297ProgramServicesAmt

Insurance InsuranceGrp

FieldValueIRS element (for citing)
Total$4,650TotalAmt
Program Services$4,650ProgramServicesAmt

Other Expenses OtherExpensesGrp (4 entries)

DescDescTotalTotalAmtProgram ServicesProgramServicesAmt
SUPPLIES$2,340$2,340
TELEPHONE$2,223$2,223
INTERNET AND TV SERVICES$1,332$1,332
SOFTWARE AND APPS$1,100$1,100

All Other Expenses AllOtherExpensesGrp

FieldValueIRS element (for citing)
Total$1,038TotalAmt
Program Services$1,038ProgramServicesAmt

Total Functional Expenses TotalFunctionalExpensesGrp

FieldValueIRS element (for citing)
Total$406,445TotalAmt
Program Services$399,239ProgramServicesAmt
Management And General$7,206ManagementAndGeneralAmt
Fundraising$0FundraisingAmt

Cash Non Interest Bearing CashNonInterestBearingGrp

FieldValueIRS element (for citing)
BOY$116,591BOYAmt
EOY$120,781EOYAmt

Total Assets TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$116,591BOYAmt
EOY$120,781EOYAmt

Total Liabilities TotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$0BOYAmt
EOY$0EOYAmt
FieldValueIRS element (for citing)
Organization Follows FASB117Yes (X)OrganizationFollowsFASB117Ind

No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$116,591BOYAmt
EOY$120,781EOYAmt

Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$116,591BOYAmt
EOY$120,781EOYAmt

Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$116,591BOYAmt
EOY$120,781EOYAmt
FieldValueIRS element (for citing)
Reconcilation Revenue Expnss$4,190ReconcilationRevenueExpnssAmt
Method Of Accounting CashYes (X)MethodOfAccountingCashInd
Accountant Compile Or ReviewfalseAccountantCompileOrReviewInd
FS AuditedfalseFSAuditedInd

Schedule A IRS990ScheduleA

FieldValueIRS element (for citing)
Public Organization170Yes (X)PublicOrganization170Ind

Gifts Grants Contri Rcvd170 GiftsGrantsContriRcvd170Grp

FieldValueIRS element (for citing)
Current Tax Year Minus2 Years$65,310CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$406,300CurrentTaxYearMinus1YearAmt
Current Tax Year$410,635CurrentTaxYearAmt
Total$882,245TotalAmt

Total Calendar Year170 TotalCalendarYear170Grp

FieldValueIRS element (for citing)
Current Tax Year Minus2 Years$65,310CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$406,300CurrentTaxYearMinus1YearAmt
Current Tax Year$410,635CurrentTaxYearAmt
Total$882,245TotalAmt
FieldValueIRS element (for citing)
Public Support Total170$882,245PublicSupportTotal170Amt
Total Support$882,245TotalSupportAmt
Public Support CY1701.00000PublicSupportCY170Pct
Public Support PY1701.00000PublicSupportPY170Pct
Thirty Thr Pct Suprt Tests CY170Yes (X)ThirtyThrPctSuprtTestsCY170Ind

Schedule I IRS990ScheduleI

FieldValueIRS element (for citing)
Grant Records MaintainedYes (true)GrantRecordsMaintainedInd

Recipient Table RecipientTable

Recipient Business Name RecipientBusinessName

FieldValueIRS element (for citing)
Business Name Line1ATTANE HEALTHBusinessNameLine1Txt

US Address USAddress

FieldValueIRS element (for citing)
Address Line1420 NICHOLS ROADAddressLine1Txt
CityKANSAS CITYCityNm
State AbbreviationMOStateAbbreviationCd
ZIP64112ZIPCd
FieldValueIRS element (for citing)
Recipient EIN862943988RecipientEIN
Cash Grant$175,000CashGrantAmt
Purpose Of GrantAT-RISK BIRTH PROGRAPurposeOfGrantTxt

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (4 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
FORM 990, PAGE 6, PART VI, LINE 11BBOARD REVIEWS.
FORM 990, PAGE 6, PART VI, LINE 12CA FORM IS SENT THAT REQUESTS A LISTING OF ENTITIES THAT COULD POSE A CONFLICT OF INTEREST. BOARD MEMBERS ARE ASKED TO REPORT CONFLICTS WHEN AND IF THEY ARISE - AT THE TIME THEY ARISE.
FORM 990, PAGE 6, PART VI, LINE 19GOVERNING DOCUMENTS ARE MADE AVAILABLE TO THE PUBLIC UPON REQUEST.
FORM 990, PART IX, LINE 11G47,988 0 0

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