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      <Form990ScheduleIPartIII>
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      <Form990ScheduleIPartIII>
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        <TypeOfGrant>Women's Track Scholarships</TypeOfGrant>
        <NumberOfRecipients>17</NumberOfRecipients>
        <AmountOfCashGrant>573037</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Women's Volleyball Scholarships</TypeOfGrant>
        <NumberOfRecipients>10</NumberOfRecipients>
        <AmountOfCashGrant>332436</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Baseball Scholarships</TypeOfGrant>
        <NumberOfRecipients>12</NumberOfRecipients>
        <AmountOfCashGrant>396144</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Men's Basketball Scholarships</TypeOfGrant>
        <NumberOfRecipients>12</NumberOfRecipients>
        <AmountOfCashGrant>421221</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Football Scholarships</TypeOfGrant>
        <NumberOfRecipients>75</NumberOfRecipients>
        <AmountOfCashGrant>2554097</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Men's Golf Scholarships</TypeOfGrant>
        <NumberOfRecipients>4</NumberOfRecipients>
        <AmountOfCashGrant>152155</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Men's Swimming Scholarships</TypeOfGrant>
        <NumberOfRecipients>10</NumberOfRecipients>
        <AmountOfCashGrant>335486</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Men's Track Scholarships</TypeOfGrant>
        <NumberOfRecipients>12</NumberOfRecipients>
        <AmountOfCashGrant>417832</AmountOfCashGrant>
        <MethodOfValuation>FMV</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIII>
        <TypeOfGrant>Men's Tennis Scholarships</TypeOfGrant>
        <NumberOfRecipients>4</NumberOfRecipients>
        <AmountOfCashGrant>135550</AmountOfCashGrant>
        <MethodOfValuation>fmv</MethodOfValuation>
      </Form990ScheduleIPartIII>
      <Form990ScheduleIPartIV>
        <Identifier>Form 990, Schedule I</Identifier>
        <ReturnReference>Description of Organization's Procedures for Monitoring the Use of Grants</ReturnReference>
        <Explanation>FOLLOWING NCAA RULES AND REGULATIONS, INDIVIDUAL COACHES DETERMINE HOW MUCH SCHOLARSHIP THEY WISH TO AWARD TO A STUDENT. THE INFORMATION IS FORWARDED TO THE ASSISTANT ATHLETIC DIRECTOR FOR ACADEMICS AND ELIGIBILITY, WHO IN TURN ISSUES SCHOLARSHIP PAPERS (SIGNING PAPERS) TO THE STUDENT. THE STUDENT SIGNS TO ACCEPT THE AWARD. REPORTS ARE CREATED AND SENT TO THE UGA FINANCIAL AID OFFICE TO HAVE THE SCHOLARSHIP PUT ON THE STUDENT'S AWARD LETTER. INFORMATION IS ALSO SENT TO THE BURSAR'S OFFICE WITH SPECIFICS OF WHICH STUDENTS GET WHAT AMOUNT OF MONEY DEFERRED BY ATHLETICS. THE BURSAR'S OFFICE BILLS THE ATHLETIC ASSOCIATION FOR THE DEFERRMENTS (FOR TUITION, ROOM AND MEALS ON CAMPUS). THE ATHLETIC ASSOCIATION ALSO ISSUES CHECKS DIRECTLY TO STUDENTS IF THEY LIVE OFF CAMPUS AND RECEIVE SCHOLARSHIPS FOR ROOM AND MEALS. BOOK SCHOLARSHIPS ARE PROVIDED BY HAVING THE ATHLETIC COUNSELOR GIVE A CHARGE SLIP TO THE STUDENT WHICH LISTS THE BOOKS THEY ARE ALLOWED TO PURCHASE AT THE UGA BOOKSTORE. THE ATHLETIC ASSOCIATION RECEIVES A MONTHLY BILL FROM THE UGA BOOKSTORE TO PAY FOR THESE CHARGES. THE COUNSELORS ONLY ISSUE BOOK FORMS TO STUDENTS WHOSE NAMES APPEAR ON THE SCHOLARSHIP BOOK LIST PROVIDED BY THE ASSISTANT ATHLETIC DIRECTOR EACH SEMESTER.</Explanation>
      </Form990ScheduleIPartIV>
    </IRS990ScheduleI>
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      <SubstantiationRequired>true</SubstantiationRequired>
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      <CompensationSurvey>X</CompensationSurvey>
      <BoardOrCommitteeApproval>X</BoardOrCommitteeApproval>
      <SeverancePayment>true</SeverancePayment>
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      <Form990ScheduleJPartIII>
        <Identifier>Supplemental Compensation Information</Identifier>
        <Explanation>Dennis Felton received a severance payment of $1,483,641.</Explanation>
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      <Form990ScheduleJPartIII>
        <Identifier>Part I, Line 1a</Identifier>
        <Explanation>First-class and charter travel: Officers and Key Employees fly first class only through free upgrades earned from frequent flyer benefits. The University of Georgia Athletic Association owns a private plane available to this group to use for business purposes. However, if the plane is at least filled 50% with occupants traveling for a bona fide business purpose, these individuals are allowed to fill open seats. Travel for Companions: Officers and Key Employees may bring associates or family members on a chartered flight or the private plane only if seats are available and the plane is used at least 50% for business purposes. Companions may fill open seats. Health or social club dues or initiation fees: Officers and Key Employees pay for social club monthly dues. UGAA reimburses them 50% of the monthly cost without substantiation. The reimbursement is taxable compensation reported on Form W-2.</Explanation>
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        <DescriptionOfPurpose>SEE SCHEDULE O</DescriptionOfPurpose>
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        <DescriptionOfPurpose>SEE SCHEDULE O</DescriptionOfPurpose>
        <Defeased>false</Defeased>
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        <YearOfSubstCompletion>2005</YearOfSubstCompletion>
        <CurrentRefunding>false</CurrentRefunding>
        <AdvanceRefunding>false</AdvanceRefunding>
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        <CapitalExpenditures>30152939</CapitalExpenditures>
        <YearOfSubstCompletion>2008</YearOfSubstCompletion>
        <CurrentRefunding>false</CurrentRefunding>
        <AdvanceRefunding>false</AdvanceRefunding>
        <FinalAllocationMade>true</FinalAllocationMade>
        <AdequateBooksAndRecdsMaintaind>true</AdequateBooksAndRecdsMaintaind>
      </Form990ScheduleKPartII>
      <Form990ScheduleKPartIII>
        <OwningBondFinancedProperty>false</OwningBondFinancedProperty>
        <AnyLeaseArrangements>false</AnyLeaseArrangements>
        <MngmentCntrctBondFinancdPrprty>false</MngmentCntrctBondFinancdPrprty>
        <AnyResearchAgreements>false</AnyResearchAgreements>
        <PrcntgePrvtBusinessUseByOthers>0.00000</PrcntgePrvtBusinessUseByOthers>
        <PercentageOfPrvtBusinessReUBI>0.00000</PercentageOfPrvtBusinessReUBI>
        <TotalPrivateBusinessUse>0.00000</TotalPrivateBusinessUse>
        <PostIssuanceComplianceProcdrs>true</PostIssuanceComplianceProcdrs>
      </Form990ScheduleKPartIII>
      <Form990ScheduleKPartIII>
        <OwningBondFinancedProperty>false</OwningBondFinancedProperty>
        <AnyLeaseArrangements>false</AnyLeaseArrangements>
        <MngmentCntrctBondFinancdPrprty>false</MngmentCntrctBondFinancdPrprty>
        <AnyResearchAgreements>false</AnyResearchAgreements>
        <PrcntgePrvtBusinessUseByOthers>0.00000</PrcntgePrvtBusinessUseByOthers>
        <PercentageOfPrvtBusinessReUBI>0.00000</PercentageOfPrvtBusinessReUBI>
        <TotalPrivateBusinessUse>0.00000</TotalPrivateBusinessUse>
        <PostIssuanceComplianceProcdrs>true</PostIssuanceComplianceProcdrs>
      </Form990ScheduleKPartIII>
      <Form990ScheduleKPartIV>
        <Form8038TFiled>true</Form8038TFiled>
        <VariableRateIssue>true</VariableRateIssue>
        <HedgeIdentifiedInBooksAndRecds>true</HedgeIdentifiedInBooksAndRecds>
        <NameOfHedgeProvider>
          <BusinessNameLine1>BANK OF AMERICA</BusinessNameLine1>
        </NameOfHedgeProvider>
        <TermOfHedge>28.</TermOfHedge>
        <GrossProceedsInvestedInGIC>false</GrossProceedsInvestedInGIC>
        <GrossProceedsInvested>false</GrossProceedsInvested>
        <ExceptionToRebate>false</ExceptionToRebate>
      </Form990ScheduleKPartIV>
      <Form990ScheduleKPartIV>
        <Form8038TFiled>false</Form8038TFiled>
        <VariableRateIssue>true</VariableRateIssue>
        <HedgeIdentifiedInBooksAndRecds>true</HedgeIdentifiedInBooksAndRecds>
        <NameOfHedgeProvider>
          <BusinessNameLine1>BANK OF AMERICA</BusinessNameLine1>
        </NameOfHedgeProvider>
        <TermOfHedge>30.</TermOfHedge>
        <GrossProceedsInvestedInGIC>false</GrossProceedsInvestedInGIC>
        <GrossProceedsInvested>false</GrossProceedsInvested>
        <ExceptionToRebate>false</ExceptionToRebate>
      </Form990ScheduleKPartIV>
    </IRS990ScheduleK>
    <IRS990ScheduleO documentId="IRS990ScheduleO">
      <GeneralExplanation>
        <Identifier>VOLUNTEERS</Identifier>
        <ReturnReference>Form 990, Part I, Question 6</ReturnReference>
        <Explanation>The Athletic Association has volunteer coaches for one of its teams. ORGANIZATIONS'S MISSION STATEMENT Form 990, Part III, Question 1 Our mission is to offer nationally competitive intercollegiate athletic programs which reflect the interests of our students and faculty, the Southeastern Conference, and the people of Georgia, and provide a worthwhile experience for our student-athletes, teaching them the meaning of integrity and ethical conduct, the basic principles of amateur competition, sportsmanship, and the principle of equitable opportunity for all students and staff. We seek to enhance the academic endeavors of the University, by helping through our success to attract both promising students and the assistance of private philanthropy, and by providing direct financial support.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Description of Significant Changes to Organizing or Enabling Document</Identifier>
        <ReturnReference>Form 990, Part VI, Question 4</ReturnReference>
        <Explanation>Revision to the Association's By-Laws dated 2/3/2010: Membership of the board was increased from seventeen to nineteen. The Senior Vice President for Academic Affairs and Provost along with the sitting president of the University of Georgia Alumni Association were designated as the new members. The seven alumni member segment of the board was redefined to read seven members at large with no fewer than six of those members being alumni of the University of Georgia. Meetings beyond the required three per year may be set by the Chairperson upon the written request of six members of the board. This previously required a written request from nine members. A new officer, a Vice-Chairperson, was designated. The Senior Vice President for Academic Affairs and Provost shall be the Vice-Chairperson and shall preside over the Board in the absence of the Chairperson. The designation of alumni members on each committee was re-worded to read at-large members (who are not faculty members). The Vice-Chairperson of the Board shall act as the Vice Chairperson of the Executive Committee. This position was previously appointed by the Chairperson. The Finance and Audit Committee was renamed the Finance Committee, and the Nominating Committee membership and duties were more clearly defined. The following section was removed: "ATHLETIC DIRECTOR. The Athletic Director is an employee of the University of Georgia and serves as the Chief Operating Officer of the Association. The Athletic Director reports directly to the President of the University of Georgia."</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Describe Process used by Management &amp;/or Governing Body to Review 990</Identifier>
        <ReturnReference>Form 990, Part VI, Question 11</ReturnReference>
        <Explanation>Form 990 is provided to board members prior to the filing deadline with sufficient lead-time to allow the board members to review it. The assistant to the Athletic Board Treasurer reviews it and also provides the required information for the completion of the form 990 to the tax manager with an independent accounting firm, which finishes the 990. The executive Director with the independent accounting firm also attends the board meeting to review the 990 and answer questions.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Description of Process to Monitor Transactions for Conflicts of Interest</Identifier>
        <ReturnReference>Form 990, Part VI, Question 12c</ReturnReference>
        <Explanation>Primary Monitoring of Conflict of Interest is done through the completion of a form by Board members, Officers and key employees of The University of Georgia Athletic Association, Inc requesting disclosure of all related entities and transactions. Any conflicts noted are discussed and appropriate action taken. If a conflict is confirmed, a plan for alleviating or managing the conflict is implemented. Individuals with potential conflicts may be asked to recuse and absent themselves from meetings in which an alleged conflict is discussed if so doing would better assure the integrity of the process.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Offices &amp; Positions for Which Process was Used, &amp; Year Process was Begun</Identifier>
        <ReturnReference>Form 990, Part VI, Question 15a</ReturnReference>
        <Explanation>The Athletic Director's salary is recommended by the President of the University of Georgia. The salary recommendation is then reviewed and approved by the Board for Directors. The President of the University of Georgia began determining the salary of the Athletic Director when the position began reporting directly to the President in 2004. Salaries are routinely compared to national averages.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Offices &amp; Positions for Which Process was Used, &amp; Year Process was Begun</Identifier>
        <ReturnReference>Form 990, Part VI, Question 15b</ReturnReference>
        <Explanation>The Executive Associate Athletic Director's salary is set by benchmarking in the market (compared in conference and nationally). Compensation for key employees is determined by comparing data or benchmarking both in the SEC and nationally. Recommendations are made and submitted to the Executive Associate Athletic Director for Finance and Administration. Salaries are reviewed by the Athletic Director for final determination. All salaries are then reviewed and approved by the Board for Directors at the spring Board meeting. Officers of the University of Georgia Athletic Association, Inc. Board of Directors are employed by the University of Georgia and are compensated for the role performed for the Athletic Association by the University of Georgia. Salaries have routinely been compared to national averages.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Avail of Gov Docs, Conflict of Interest Policy, &amp; Fin Stmts to Gen Public</Identifier>
        <ReturnReference>Form 990, Part VI, Question 19</ReturnReference>
        <Explanation>University of Georgia Athletic Association's web site advises interested parties that governing documents, conflict of interest policy, and financial statements are available to the public upon request.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>SCHEDULE K INFORMATION</Identifier>
        <ReturnReference>SCHEDULE K, PART I, COLUMN F</ReturnReference>
        <Explanation>SERIES 2003: THE PROJECT CONSISTED OF ADDITIONS OR IMPROVEMENTS TO THE ATHLETIC FACILITIES OPERATED BY THE UNIVERSITY OF GEORGIA ATHLETIC ASSOCIATION, INC. AT THE UNIVERSITY OF GEORGIA IN ATHENS, GEORGIA INCLUDING A SOFTBALL STADIUM, IMPROVEMENTS TO SANFORD STADIUM, IMPROVEMENTS TO THE BUTTS-MEHRE BUILDING TROPHY ROOM AND FOOTBALL LOCKER ROOM, AND IMPROVEMENTS TO STEGEMAN COLISEUM. SERIES 2005: THE PROJECT CONSISTED OF ACQUISITION, CONSTRUCTION AND EQUIPPING OF A BASKETBALL AND GYMNASTICS PRACTICE FACILITY TO BE LOCATED ON THE CAMPUS OF THE UNIVERSITY OF GEORGIA. SCHEDULE K, PART II, LINE 5 SERIES 2005: TOTAL OF LINE 5 $267,370 CONSISTS OF $262,507 OF ISSUANCE COSTS AND $4,863 OF CREDIT ENHANCEMENT FEES. SCHEDULE K, PART III, LINE 3C SERIES 2003 AND 2005 NONE: SINCE THERE ARE NO MANAGEMENT OR SERVICE CONTRACTS OR RESEARCH AGREEMENTS RELATING TO THE FINANCED PROPERTY THERE ARE NO REVIEWS.</Explanation>
      </GeneralExplanation>
    </IRS990ScheduleO>
    <IRS990ScheduleR documentId="IRS990ScheduleR">
      <Form990ScheduleRPartII>
        <NameOfDisregardedEntity>
          <BusinessNameLine1>Universty of Georgia</BusinessNameLine1>
        </NameOfDisregardedEntity>
        <AddressUS>
          <AddressLine1>456 East Broad Street</AddressLine1>
          <City>Athens</City>
          <State>GA</State>
          <ZIPCode>30602</ZIPCode>
        </AddressUS>
        <EIN>586001998</EIN>
        <PrimaryActivities>University</PrimaryActivities>
        <LegalDomicileState>GA</LegalDomicileState>
        <ExemptCodeSection>GOV'T</ExemptCodeSection>
        <PublicCharityStatus>N/A</PublicCharityStatus>
        <DirectControllingEntityName>
          <BusinessNameLine1>na</BusinessNameLine1>
        </DirectControllingEntityName>
      </Form990ScheduleRPartII>
      <ReceiptOfIntAnnRentsRoyalties>false</ReceiptOfIntAnnRentsRoyalties>
      <GiftGrantOrCapContrToOtherOrg>true</GiftGrantOrCapContrToOtherOrg>
      <GiftGrantOrCapContrFrOtherOrg>false</GiftGrantOrCapContrFrOtherOrg>
      <LoansOrGuaranteesToOtherOrg>false</LoansOrGuaranteesToOtherOrg>
      <LoansOrGuaranteesFromOtherOrg>false</LoansOrGuaranteesFromOtherOrg>
      <SaleOfAssetsToOtherOrg>false</SaleOfAssetsToOtherOrg>
      <PurchaseOfAssetsFromOtherOrg>false</PurchaseOfAssetsFromOtherOrg>
      <ExchangeOfAssets>false</ExchangeOfAssets>
      <RentalOfFacilitiesToOtherOrgs>false</RentalOfFacilitiesToOtherOrgs>
      <RentalOfFacilitiesFrOtherOrgs>true</RentalOfFacilitiesFrOtherOrgs>
      <PerformOfServicesForOtherOrgs>false</PerformOfServicesForOtherOrgs>
      <PerformOfServicesByOtherOrgs>false</PerformOfServicesByOtherOrgs>
      <SharingOfFacilities>true</SharingOfFacilities>
      <SharingOfPaidEmployees>true</SharingOfPaidEmployees>
      <ReimbursementPaidToOtherOrg>true</ReimbursementPaidToOtherOrg>
      <ReimbursementPaidByOtherOrg>false</ReimbursementPaidByOtherOrg>
      <OtherTransferToOtherOrg>true</OtherTransferToOtherOrg>
      <OtherTransferFromOtherOrg>true</OtherTransferFromOtherOrg>
    </IRS990ScheduleR>
  </ReturnData>
</Return>