2012-08-14T15:50:00-05:00 2011-09-30 PETERSON SULLIVAN LLP CPA'S 601 UNION ST STE 2300 SEATTLE WA 981012345 990 2010-10-01 061664153 GRIST MAGAZINE INC GRIS 2068762020 710 2ND AVE NO 860 SEATTLE WA 98104 CHARLES GILLER 2068762020 2012-08-07 1 RAYMON G HOLMDAHL 2063827777 2012-08-07 2010 2016-02-24 21:20:13Z CHARLES GILLER 710 2ND AVE NO 860 SEATTLE WA 98104 3947108 0 X WWW.GRIST.ORG X 2002 MA GRIST MAGAZINE, INC. ("GRIST") (WWW.GRIST.ORG) IS THE MOST INFLUENTIAL AND IRREVERENT GREEN MEDIA PLATFORM IN THE NATION. OUR MISSION IS TO SET THE AGENDA BY SHOWING HOW GREEN, IN ALL ITS FORMS, IS RESHAPING OUR WORLD. WE ARE COMMITTED TO CUTTING THROUGH THE NOISE AND EMPOWERING A NEW GENERATION TO MAKE CHANGE. 14 13 45 30 513483 0 1644389 3126886 281 0 6610 4742 348595 568862 1999875 3700490 0 0 0 0 1756419 2068697 0 0 385655 1231762 953593 2988181 3022290 -988306 678200 1633147 2348768 288703 320321 1344444 2028447 X SEE SCHEDULE OGRIST MAGAZINE, INC. ("GRIST") (WWW.GRIST.ORG) IS THE MOST INFLUENTIAL AND IRREVERENT GREEN MEDIA PLATFORM IN THE NATION. OUR MISSION IS TO SET THE AGENDA BY SHOWING HOW GREEN, IN ALL ITS FORMS, IS RESHAPING OUR WORLD. WE ARE COMMITTED TO CUTTING THROUGH THE NOISE AND EMPOWERING A NEW GENERATION TO MAKE CHANGE. 0 0 2178295 SEE SCHEDULE OAMONG GRIST'S ACCOMPLISHMENTS IN FY2011 WERE: 1. PUBLISHING MORE THAN 4,000 INFLUENTIAL, ENGAGING ARTICLES ON ENVIRONMENTAL TOPICS, RANGING FROM SHORT NEWS ITEMS TO IN-DEPTH INTERVIEWS AND FEATURES. THIS WORK INCLUDED SPECIAL SERIES THAT HIGHLIGHTED SUSTAINABILITY LEADERS AND SOLUTIONS: "NEW ACTIVISTS" LOOKED AT THOSE LEADING A MORE JUST AND SUSTAINABLE FOOD MOVEMENT; "BIKENOMICS" EXPLORED THE ECONOMIC IMPACT OF BIKING; AND "GREAT PLACES" EXAMINED HOW IMPROVING CITIES CAN HELP TACKLE ECONOMIC AND ENVIRONMENTAL ISSUES. WE MADE COMPLICATED ISSUES ACCESSIBLE BY USING HUMOR AND UNEXPECTED APPROACHES, AS EXHIBITED IN PIECES SUCH AS "THE CLIMATE BILL IN SIX ACTS: A TRAGICOMIC", TO SERVE OUR MISSION OF BRINGING NEW, YOUNGER AUDIENCES INTO THE ENVIRONMENTAL CONVERSATION.2. INCREASING OUR MONTHLY AUDIENCE TO MORE THAN 1,000,000, A MILESTONE THAT ENSURES MORE PEOPLE ARE SPREADING THE WORD ABOUT SUSTAINABILITY AND GRIST. WE ALSO TRIPLED OUR SOCIAL-MEDIA FOLLOWING TO 100,000 AND HAVE EXPERIMENTED WITH NEW TOOLS SUCH AS GOOGLE PLUS. GRIST WAS DUBBED THE "SOCIAL-MEDIA SUCCESS STORY OF THE YEAR" IN 2011 BY NONPROFIT COMMUNICATIONS GURU BETH KANTER.3. INSPIRING 65 PERCENT OF OUR USERS TO TAKE REGULAR ACTION BASED ON OUR CONTENT, FROM STARTING AN ORGANIC FARM TO GOING VINYL-FREE, FROM SEALING THEIR DUCTWORK TO GETTING INVOLVED IN LOCAL BIKING INITIATIVES.4. INFLUENCING THE NATIONAL CONVERSATION, FROM THE INTRODUCTION OF TERMS SUCH AS "CLIMATE HAWK," "BIKENOMICS," AND "THE MEDIUM CHILL" TO OUR APPEARANCE IN PROMINENT NATIONAL MEDIA OUTLETS. OUR NEWS AND ANALYSIS WERE WIDELY RECOGNIZED - INCLUDING A 2011 JAMES BEARD FOUNDATION AWARD NOMINATION; OUR WRITERS AND EDITORS WERE FREQUENTLY INVITED TO CONTRIBUTE VIA PLATFORMS SUCH AS MSNBC; AND OUR WORK INFLUENCED AND INFORMED COVERAGE IN PROMINENT OUTLETS INCLUDING THE NEW YORK TIMES, THE NEW YORKER, AND USA TODAY.5. BECOMING A MORE ACCESSIBLE, AGILE PLATFORM FOR THE PUBLIC, BY MAKING KEY UPGRADES SUCH AS REDESIGNING OUR HOME PAGE, ENSURING THAT WE OFFER ACCESSIBLE MOBILE VERSIONS OF GRIST, AND LAUNCHING THE MIGRATION OF GRIST.ORG TO THE WORDPRESS PLATFORM, WHICH ALLOWS GREATER FLEXIBILITY AND PROVIDES A STRONG BASE FOR EXPERIMENTAL PROJECTS IN THE MONTHS AHEAD. 2178295 1 1 0 0 0 0 0 0 0 1 0 0 0 1 1 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 1 50 0 1 45 1 1 1 0 0 0 0 1 1 0 0 0 0 X 14 13 0 0 0 0 0 0 0 1 1 0 0 0 1 1 1 1 1 1 1 0 WA MA X X X WENTINA HURTADO 2068762020 710 2ND AVE STE 860 SEATTLE WA 98104 KAUFMAN SUSAN 1.00 X X 0 0 0 MORELLO-FROSCH RACHEL 1.00 X X 0 0 0 STRAUSS BENJAMIN 1.00 X X 0 0 0 ALDERMAN JOHN 0.50 X 0 0 0 BORLAND GINO 0.50 X 0 0 0 CONRAD TONY 0.50 X 0 0 0 DEBONIS LAURA 0.50 X 0 0 0 GRIMM KRISTEN 0.50 X 0 0 0 KATZ DANIEL 0.50 X 0 0 0 MCKIBBEN BILL 0.50 X 0 0 0 MULLENWEG MATT 0.50 X 0 0 0 SCHMIDT WENDY 0.50 X 0 0 0 WIRTH KELSEY 0.50 X 0 0 0 GILLER CHARLES 50.00 X X 157569 0 6457 FARWELL REBECCA 50.00 X 97822 0 4735 255391 0 11192 1 0 1 0 0 3126886 57288 3126886 48602 48602 202758 246618 -43860 -43860 -43860 ADVERTISING 541800 509328 509328 PROCEEDS FROM LEGAL SE 900099 41530 41530 COPY EDITING 900099 7500 7500 10504 4155 6349 568862 3700490 0 513483 60121 303845 213052 27479 63314 1452973 1011930 261704 179339 28062 19591 4085 4386 112364 78318 17046 17000 171453 120338 24824 26291 2351 2351 2758 2758 408407 374915 16463 17029 19788 19788 73463 48746 16636 8081 88741 61966 21923 4852 112100 86317 13452 12331 110765 64059 28500 18206 54488 51480 2206 802 11411 10460 496 455 MISCELLANEOUS 24865 15056 6795 3014 DUES AND SUBSCRIPTIONS 16189 12614 260 3315 PROCESSING FEES 10195 343 3004 6848 TAXES 9600 9600 SMALL EQUIP PURCHASES 8472 6759 1109 604 3022290 2178295 458340 385655 221683 141569 1123951 1651420 51691 359748 124981 107504 25740 39694 244625 211275 76538 33350 8563 15483 1633147 2348768 266010 276389 7269 22693 36663 288703 320321 X 1102944 1416947 241500 611500 1344444 2028447 1633147 2348768 X 678200 5803 X 0 1 0 X 0 X 3851408 1937323 2119185 1580182 3126886 12614984 3851408 1937323 2119185 1580182 3126886 12614984 5505906 7109078 61193 62488 25345 41049 48602 238677 186766 360855 404188 341947 513483 1807239 1219 7127 11152 6648 55379 81525 14742425 116665 0.48220 0.44860 X SCHEDULE A, PART II, LINE 10, EXPLANATION OF OTHER INCOME: WORKSTUDY REIMBURSEMENT MISCELLANEOUS PROCEEDS FROM LEGAL SETTLEMENT RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 244625 211275 33350 33350 DEFERRED LEASE INCENTIVE 34555 CAPITAL LEASE OBLIGATION 2108 36663 3700490 3022290 678200 5803 5803 684003 3892280 5803 185987 191790 3700490 0 3700490 3208277 185987 185987 3022290 0 3022290 DESCRIPTION OF UNCERTAIN TAX POSITIONS UNDER FIN 48: PART X: GRIST REPORTS A LIABILITY, IF ANY, FOR UNRECOGNIZED TAX BENEFITS RESULTING FROM UNCERTAIN INCOME TAX POSITIONS TAKEN OR EXPECTED TO BE TAKEN IN AN INCOME TAX RETURN. ESTIMATED INTEREST AND PENALTIES, IF ANY, ARE RECORDED AS A COMPONENT OF INTEREST EXPENSE AND OTHER EXPENSE, RESPECTIVELY. NO LIABILITY HAS BEEN RECORDED FOR UNCERTAIN TAX POSITIONS, OR RELATED INTEREST OR PENALTIES AS OF SEPTEMBER 30, 2011. TAX YEARS THAT REMAIN SUBJECT TO EXAMINATION BY FEDERAL AUTHORITIES ARE THE YEARS FROM SEPTEMBER 30, 2008 TO 2011. X X X 0 0 0 0 0 0 0 0 0 GILLER CHARLES 121969 0 35600 0 0 0 5492 0 965 0 164026 0 0 0 X SOFTWARE USAGE 1 37500 COST X DONOR PREMIUMS 11 19788 COST 0 1 0 FORM 990, PART VI, SECTION B, LINE 11 BEFORE THE TAX RETURN IS FILED, MEMBERS OF GRIST'S MANAGEMENT TEAM INCLUDING THE PRESIDENT, DIRECTOR OF DEVELOPMENT, AND DIRECTOR OF FINANCE WILL REVIEW THE DETAILED INFORMATION INCLUDED IN THE RETURN FOR ACCURACY AND APPROPRIATENESS. THIS GROUP HAS A STRONG UNDERSTANDING OF GRIST'S OPERATIONS AND FINANCES AS WELL AS THE RETURN'S FORMAT AND PURPOSE. ANY QUESTIONS OR ISSUES WILL BE DISCUSSED AND CONCURRED ON AS A GROUP. THE ENTIRE BOARD WILL RECEIVE A COPY OF THE FORM 990 AT THE NEXT BOARD MEETING AFTER THE RETURN IS FILED. FORM 990, PART VI, SECTION B, LINE 12C ALL OFFICERS, DIRECTORS AND EMPLOYEES OF THE ORGANIZATION MUST COMPLY WITH GRIST'S CONFLICT OF INTEREST POLICY. OFFICERS AND DIRECTORS REVIEW AND SIGN THE POLICY ON AN ANNUAL BASIS; EMPLOYEES DO SO AT THEIR START OF EMPLOYMENT. ANY CONFLICTS OR MATTERS THAT MAY ARISE ARE DISCUSSED AND CONSIDERED IMMEDIATELY. IF A TRUE CONFLICT EXISTS, THE AFFECTED INDIVIDUAL(S) ARE RESTRICTED FROM PARTICIPATING IN ANY DECISION-MAKING RELATED TO THE MATTER. NO CONFLICTS HAVE ARISEN IN THE PAST. FORM 990, PART VI, SECTION B, LINE 15 FOR THE PRESIDENT: AN INDEPENDENT COMMITTEE OF THE BOARD, LED BY BOARD CHAIR SUSAN KAUFMAN AND INCLUDING THE BOARD TREASURER AND TWO OTHER BOARD MEMBERS, USES COMMITTEE MEMBERS' UNDERSTANDING OF AND COMPARISON TO OTHER NONPROFIT ORGANIZATIONS TO DETERMINE COMPENSATION. THIS COMMITTEE CONDUCTS TWO COMPENSATION EVALUATION PROCESSES. 1) SALARY: THE PRESIDENT IS ELIGIBLE FOR SALARY INCREASES IN LINE WITH THE REST OF THE STAFF BASED ON A PERFORMANCE REVIEW. THE COMMITTEE COLLECTS INPUT FROM THE BOARD AND STAFF ABOUT HOW THE PRESIDENT IS PERFORMING AS A MANAGER AND LEADER. WHEN APPLICABLE, THE COMMITTEE MAY ALSO CONSIDER A MARKET ADJUSTMENT TO THE SALARY. 2) PRESIDENT'S BONUS: A SET BONUS POOL IS DETERMINED AT THE BEGINNING OF THE FISCAL YEAR, AND THE AMOUNT AWARDED IS CALCULATED BY THE COMMITTEE BASED ON ACTUAL PERFORMANCE VERSUS BUDGETARY AND OBJECTIVE GOALS FOR THE ORGANIZATION. FOR OTHER EMPLOYEES: OTHER EMPLOYEES' COMPENSATION AMOUNTS ARE DETERMINED BY THE PRESIDENT. FORM 990, PART VI, SECTION C, LINE 19 FINANCIAL STATEMENTS ARE DISTRIBUTED VIA BIENNIAL ANNUAL REPORTS AND AVAILABLE UPON REQUEST. CHANGES IN NET ASSETS OR FUND BALANCES: FORM 990, PART XI, LINE 5: NET UNREALIZED GAINS ON INVESTMENTS: 5,803.