2012-11-15T11:44:52-06:00 2011-12-31 582676261 Rogers & Company PLLC 8300 Boone Boulevard Suite 600 Vienna VA 22182 990 2011-01-01 132942996 Marketing Research Association Inc MARK 2028002545 1156 15th Street NW No 302 Washington DC 20005 David Almy 2028002545 2012-11-15 1 Darrin S Rogers CPA P00618433 7038930300 2012-11-15 2011 2016-02-24 21:20:13Z X David Almy 1156 15th Street NW No 302 Washington DC 20005 2741350 0 X www.marketingresearch.org X 1957 NY Dedicated to promoting, unifying and advancing the insight, opinion and marketing research profession. 11 11 18 70 209278 669 715173 0 1762686 2639625 62742 47826 0 53899 2540601 2741350 0 0 0 0 1235701 1158468 0 0 0 1275218 1455414 2510919 2613882 29682 127468 1588611 1909770 754635 956925 833976 952845 X Founded in 1957, the Marketing Research Association (the Association) is the leading and largest association of the opinion and marketing research profession, which delivers insights and intelligence to guide the decisions of companies providing products and services to consumers and businesses. 0 0 Corporate Researchers Conference: The Corporate Researchers Conference (CRC) was developed by and for corporate researchers to provide the most effective way for them to learn, advance and gain a competitive edge. Development, promotion and dissemination of knowledge and information relationg to marketing research and the achievement of its exempt purpose and objectives through publications. Maintenance of industry programs and initiatives aimed at providing information and awareness of current events, changes in the industry, and presentation of federal activity affecting members. 0 0 0 1 0 0 0 0 0 1 0 0 0 0 1 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 2 0 18 1 1 1 0 0 0 0 0 X 11 11 0 0 1 0 1 1 1 1 1 0 1 1 1 1 1 1 0 1 1 0 0 CT X The Organization 2028002545 1156 15th Street NW No 302 Washington DC 20005 Elisa Galloway 1.00 X X 0 0 0 Kenneth Roberts 1.00 X X 0 0 0 Kim Larson 1.00 X X 0 0 0 Kevin Lonnie 1.00 X X 0 0 0 Jill Donahue 1.00 X X 0 0 0 Bette Ann Champion 1.00 X 0 0 0 Ted Donnelly 1.00 X 0 0 0 Angela Lorinchak 1.00 X 0 0 0 Janet Savoie 1.00 X 0 0 0 Scott Baker 1.00 X 0 0 0 Vaughn Mordecai 1.00 X 0 0 0 Melissa Pepper 1.00 X 0 0 0 Cathy Scott 1.00 X 0 0 0 Dan Womack 1.00 X 0 0 0 Debby Schlesinger-Hellman 1.00 X 0 0 0 Marisa Pope 1.00 X 0 0 0 Adam Weinstein 1.00 X 0 0 0 Magda Cooling 1.00 X 0 0 0 David Almy 40.00 X 227000 0 26125 Kristen Darby 40.00 X 126500 0 0 353500 0 26125 2 0 1 0 0 Conferences 900099 1350537 1350537 Business services 541800 677062 467784 209278 Membership & chapters 900099 551975 551975 Certifications 900099 60051 60051 2639625 47826 47826 Miscellaneous 900099 53899 53899 53899 2741350 2484246 209278 47826 379625 664792 2547 30103 81401 21519 11349 17749 64365 20371 100670 758 875287 16107 2776 Business services 154059 Bank fees 74995 Marketing 54913 Certification 20519 19977 2613882 208775 250503 3233 7452 18968 49086 286103 249448 39310 36655 1301454 1534190 9419 39336 1588611 1909770 21484 15941 733077 747475 193509 74 754635 956925 X 833976 952845 833976 952845 1588611 1909770 X 127468 -8599 X X 0 1 1 X 0 0 0 0 551975 55000 55000 55000 3000 1898 1102 106517 99708 6809 176586 147842 28744 36655 2741350 2613882 127468 -44289 35690 -8599 118869 2697061 -44289 -44289 2741350 0 2741350 2613882 0 2613882 0 2613882 Description of Uncertain Tax Positions Under FIN 48: Part X: The Association had no significant uncertain tax positions for the year ended December 31, 2011. X X X 0 0 0 David Almy 211000 0 16000 0 0 0 4125 0 22000 0 253125 0 0 0 Form 990, Part VI, Section A, line 4 The Association updated its Bylaws during 2011. Form 990, Part VI, Section A, line 6 The Association has five categories of members (Company, Individual, Government, Educator, Honorary and Student member). All members have voting rights except Student members. Form 990, Part VI, Section A, line 7a The members elect the board members. Form 990, Part VI, Section A, line 7b Members approve the Articles of Incorporation and may amend the Bylaws under certain circumstances. Form 990, Part VI, Section B, line 11 Form is filed by independent accountant, review of the Form 990 is a joint effort between the executive committee, the CEO and the staff to ensure acccuracy, completeness and overall compliance. Any issues regarding accuracy, or completeness are corrected prior to issuance of the Form 990. Form 990, Part VI, Section B, line 12c Any conflicts of interest are identified and monitored throughout the year and any deviations or concerns are brought to the Board of Directors's attention for further review and resolution. Form 990, Part VI, Section B, line 15a Compensation paid to the CEO is negotiated between the compensation committee of the Board of Directors and the CEO benchmarking against salary survey data. Such issues as base compensation and bonuses, if any, are determined at the time of the negotiations and included in the terms of the contract. Performance is reviewed on an annual basis by the Executive Committee and brought to the full Board for approval, to determine compliance and pay bonuses based upon that performance. Form 990, Part VI, Section C, line 19 Governing documents and the Association's conflict of interest policy are provided to interested parties upon request. Financial statements are available upon request, provided the request is in writing and a resonable amount of time allowed to gather the information and to deliver it to the requester. Form 990 is available to all interested parties by accessing the Guidestar Website. Changes in Net Assets or Fund Balances: Form 990, Part XI, line 5: Net unrealized losses on investments: -44,289. Prior period adjustments: 35,690. Total to Form 990, Part XI, Line 5: -8,599. Form 990, Part XII, Line 2c The Association's Executive Committee assumes responsibility for oversight of the audit of its financial statements and selection of an independent accountant. The process is consistent with previous years.