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        <Description>Sustainable agriculture - The Sustainable Agriculture Program is the leading model for effective implementation of social and environmental best management practices. Our goal is to promote sustainable agriculture worldwide through our internationally credible, proactive and responsive certification system that remains accessible to large agribusinesses and small farmers alike. In the pursuit of global sustainable agriculture, we are committed to developing our program into the leading model for effective implementation of social and environmental best management practices. Our goal is to promote sustainable agriculture worldwide through our internationally credible, proactive and responsive certification system that remains accessible to large agribusinesses and small farmers alike. As we continue to maximize, document and share the conservation and community benefits of our standards, we have encouraged the increased demand for sustainable agriculture products. Highlights in 2011 include: - By year's end, 2.8 million acres of farmland were Rainforest Alliance Certified-an area that includes 250,000 farms in 33 countries around the world. - Rainforest Alliance certification now covers more than 30 crops, including coffee, cocoa, bananas, pineapples, citrus and flowers. In 2011, the first palm oil plantation, located in Guatemala, won certification. - More than 6 percent of the world's tea is Rainforest Alliance Certified, and in 2011, a group of South African farms that grow rooibos (red bush tea) earned the first Rainforest Alliance certification for that crop. - Many new Rainforest Alliance Certified products made it onto the market in 2011, including Tetley tea, Magnum ice creams (the UK's number one brand) and Sweden's Marabou chocolate. In all, 510 new companies registered to buy and sell goods grown on certified farms during 2011, a 24 percent growth from the previous year, bringing the total to 2,692. - El Platanillo coffee farm in San Marcos, Guatemala, became the world's first Rainforest Alliance CertifiedTM farm to earn verification for its compliance with climate-friendly criteria. - In Ghana, we teamed up with Olam International Ltd. to begin producing climate-friendly cocoa. - We launched the Greening the Cocoa Industry project, together with the Global Environment Facility and the UN Environment Programme; the project aims to bring 10 percent of the world's cocoa production into more sustainable practices in six years. - In Ecuador, a new chocolate bar made with cocoa from the Cofn indigenous community is helping farmers improve productivity and living standards, while protecting biodiversity on nearly 10,000 acres of land. - We launched an online training platform, an important step toward establishing a global training system to scale up our work with farmers around the world. - With the debut of SealYourCup.org - a website featuring videos, slideshows and accounts from the field - we are educating consumers about the on-the-ground benefits of certified coffee. - In 2011, our community forestry program assisted 175 operations in 10 countries. This work benefited 30,000 people and led to the certification or improved management of about 4.6 million acres of forests. - We launched an ambitious multi-year initiative to transform community forestry across Latin America. Community and indigenous groups in Peru and Bolivia have already sold more than $2 million of Brazil nuts and timber, diversifying their income sources while conserving forests. - We sent a delegation of climate and forestry experts to COP17, the major global climate change conference. Our team promoted support for climate mitigation strategies that include plans to Reduce Emissions from Deforestation and Degradation (REDD), which have the potential to protect biodiversity while helping to lift impoverished forest communities out of poverty. - The Rainforest Alliance and 16 leading conservation nonprofits launched the Alliance for Global REDD+ Capacity, a collaborative effort to ensure stakeholder and community engagement in the development of REDD systems.</Description>
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        <Description>Trees - The Rainforest Alliance's TREES program focuses on (TR)aining, (E)xtension, (E)nterprises and (S)ourcing activities. We help communities and small and medium enterprises (SMEs) harvest and produce forest products in a sustainable way, and sell their goods to conscientious consumers in the global marketplace. The Rainforest Alliance has pioneered sustainable forestry on a global scale, helping to make working forests sustainable, and - by promoting responsible management - helping sustain and enhance the livelihoods derived from them. Highlights in 2011 included: - Our community forestry program assisted 175 operations in 10 countries, benefiting 30,000 people and leading to certification or improved management of about 4.6 million acres of forests. - We continued work on an ambitious multi-year initiative that aims to transform community forestry across Latin America. Community and indigenous groups in Peru and Bolivia have already sold more than $2 million of Brazil nuts and timber.</Description>
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        <ContributorAddressUS>
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          <City>RESTRICTED</City>
          <State>RESTRICTED</State>
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        <AggregateContributions>RESTRICTED</AggregateContributions>
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    </IRS990ScheduleB>
    <IRS990ScheduleC documentId="IRS990ScheduleC">
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        <FilingOrganizationsTotals>3423</FilingOrganizationsTotals>
      </TotalGrassrootsLobbying>
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        <FilingOrganizationsTotals>3423</FilingOrganizationsTotals>
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      <OtherExemptPurposeExpenditures>
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        <CurrentYearMinus1>10616</CurrentYearMinus1>
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        <CurrentYear>3423</CurrentYear>
        <Total>18380</Total>
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        <CurrentYearMinus1>250000</CurrentYearMinus1>
        <CurrentYear>250000</CurrentYear>
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      <GrassrootsCeilingAmount>1125000</GrassrootsCeilingAmount>
      <GrassrootsLobbyingExpenditures>
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        <CurrentYearMinus1>10616</CurrentYearMinus1>
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        <Total>18380</Total>
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      <HeldWorksOfArtAmts />
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        <EndOfYearBalance>1058766</EndOfYearBalance>
      </CurrentYear>
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      </CurrentYearMinus1Year>
      <CurrentYearMinus2Years>
        <Contributions>1000000</Contributions>
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      </CurrentYearMinus2Years>
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      <EndowmentsHeldByUnrelatedOrgs>false</EndowmentsHeldByUnrelatedOrgs>
      <EndowmentsHeldByRelatedOrgs>false</EndowmentsHeldByRelatedOrgs>
      <Land />
      <Buildings />
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        <OtherCostOrOtherBasis>60275</OtherCostOrOtherBasis>
        <Depreciation>29933</Depreciation>
        <BookValue>30342</BookValue>
      </LeaseholdImprovements>
      <Equipment>
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        <BookValue>0</BookValue>
      </Equipment>
      <OtherLandBuildings>
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        <Depreciation>490842</Depreciation>
        <BookValue>118106</BookValue>
      </OtherLandBuildings>
      <TotalOfBookValueLandBuildings>148448</TotalOfBookValueLandBuildings>
      <FederalIncomeTaxLiability>0</FederalIncomeTaxLiability>
      <OtherLiabilities>
        <Description>DEFERRED RENT LIABILITY</Description>
        <Amount>72162</Amount>
      </OtherLiabilities>
      <TotalOfAmounts>72162</TotalOfAmounts>
      <TotalRevenue>38388406</TotalRevenue>
      <TotalExpenses>36870229</TotalExpenses>
      <ExcessOrDeficitForYear>1518177</ExcessOrDeficitForYear>
      <NetUnrealizedGLOnInvestments>-26931</NetUnrealizedGLOnInvestments>
      <TotalAdjustments>-26931</TotalAdjustments>
      <ExcessOrDeficitPerFS>1491246</ExcessOrDeficitPerFS>
      <TotRevenueEtcAuditedFinclStmt>39412182</TotRevenueEtcAuditedFinclStmt>
      <NetUnrealizedGainsInvestments>-26931</NetUnrealizedGainsInvestments>
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      <OtherRevenues>133683</OtherRevenues>
      <RevenueNotRptdF990>1023776</RevenueNotRptdF990>
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      <TotalExpensesPerForm990>36870229</TotalExpensesPerForm990>
      <Form990ScheduleDPartXIV>
        <Identifier>Organization's liability for uncertain tax positions under FIN 48</Identifier>
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      </Form990ScheduleDPartXIV>
      <Form990ScheduleDPartXIV>
        <Identifier>Reconciliation of expenses</Identifier>
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        <Explanation>Donated supplies of $133,683 related to the special event gala were included as expenses in the statement of functional expenses but were netted against the revenue for the presentation in form 990.</Explanation>
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        <NumberOfEmployees>30</NumberOfEmployees>
        <TypeOfActivitiesConducted>Program Services</TypeOfActivitiesConducted>
        <SpecificServicesProvided>See Part V</SpecificServicesProvided>
        <TotalExpenditures>4356440</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <AcctsActvsOutUSTable>
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        <NumberOfOffices>1</NumberOfOffices>
        <NumberOfEmployees>8</NumberOfEmployees>
        <TypeOfActivitiesConducted>Program Services</TypeOfActivitiesConducted>
        <SpecificServicesProvided>See Part V</SpecificServicesProvided>
        <TotalExpenditures>3466819</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <AcctsActvsOutUSTable>
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        <TypeOfActivitiesConducted>Program Services</TypeOfActivitiesConducted>
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        <TotalExpenditures>6211322</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <AcctsActvsOutUSTable>
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        <NumberOfOffices>1</NumberOfOffices>
        <NumberOfEmployees>13</NumberOfEmployees>
        <TypeOfActivitiesConducted>Program Services</TypeOfActivitiesConducted>
        <SpecificServicesProvided>See Part V</SpecificServicesProvided>
        <TotalExpenditures>1721489</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <AcctsActvsOutUSTable>
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        <TotalExpenditures>697630</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <AcctsActvsOutUSTable>
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        <NumberOfEmployees>32</NumberOfEmployees>
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        <TotalExpenditures>2972415</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <AcctsActvsOutUSTable>
        <Region>South Asia</Region>
        <NumberOfOffices>0</NumberOfOffices>
        <NumberOfEmployees>0</NumberOfEmployees>
        <TypeOfActivitiesConducted>Program Services</TypeOfActivitiesConducted>
        <SpecificServicesProvided>See Part V</SpecificServicesProvided>
        <TotalExpenditures>149006</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <AcctsActvsOutUSTable>
        <Region>Russia and the Newly Independent States</Region>
        <NumberOfOffices>0</NumberOfOffices>
        <NumberOfEmployees>0</NumberOfEmployees>
        <TypeOfActivitiesConducted>Program Services</TypeOfActivitiesConducted>
        <SpecificServicesProvided>See Part V</SpecificServicesProvided>
        <TotalExpenditures>259448</TotalExpenditures>
      </AcctsActvsOutUSTable>
      <SubtotalNumberOfOffices>11</SubtotalNumberOfOffices>
      <SubtotalNumberOfEmployees>177</SubtotalNumberOfEmployees>
      <TotalNumberOfOffices>11</TotalNumberOfOffices>
      <TotalNumberOfEmployees>177</TotalNumberOfEmployees>
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      <GrantsToOrgsOutsideUS>
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        <MannerOfCashDisbursement>EFT</MannerOfCashDisbursement>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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        <PurposeOfGrant>Sustainable Forestry</PurposeOfGrant>
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        <MannerOfCashDisbursement>EFT</MannerOfCashDisbursement>
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      <GrantsToOrgsOutsideUS>
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        <PurposeOfGrant>Sustainable Livelihood</PurposeOfGrant>
        <AmountOfCashGrant>7924</AmountOfCashGrant>
        <MannerOfCashDisbursement>EFT</MannerOfCashDisbursement>
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      <GrantsToOrgsOutsideUS>
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        <PurposeOfGrant>Sustainable Livelihoods</PurposeOfGrant>
        <AmountOfCashGrant>95973</AmountOfCashGrant>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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        <MannerOfCashDisbursement>EFT</MannerOfCashDisbursement>
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      <GrantsToOrgsOutsideUS>
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      <GrantsToOrgsOutsideUS>
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      </GrantsToIndOutsideUS>
      <TransferToForeignCorp>false</TransferToForeignCorp>
      <InterestInForeignTrust>false</InterestInForeignTrust>
      <OwnForeignCorp>true</OwnForeignCorp>
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      <ForeignPartnership>false</ForeignPartnership>
      <BoycottCountries>false</BoycottCountries>
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        <ReturnReference>Schedule F, Page 1, Part I, Item 2</ReturnReference>
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        <ReturnReference>Schedule F, Part I, 3(e), program activities by region</ReturnReference>
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      <AgreementRefFundraising>true</AgreementRefFundraising>
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      <LicensedStates>AK</LicensedStates>
      <LicensedStates>AZ</LicensedStates>
      <LicensedStates>AR</LicensedStates>
      <LicensedStates>CA</LicensedStates>
      <LicensedStates>CT</LicensedStates>
      <LicensedStates>FL</LicensedStates>
      <LicensedStates>GA</LicensedStates>
      <LicensedStates>HI</LicensedStates>
      <LicensedStates>IL</LicensedStates>
      <LicensedStates>KS</LicensedStates>
      <LicensedStates>KY</LicensedStates>
      <LicensedStates>MD</LicensedStates>
      <LicensedStates>MA</LicensedStates>
      <LicensedStates>MI</LicensedStates>
      <LicensedStates>MN</LicensedStates>
      <LicensedStates>MS</LicensedStates>
      <LicensedStates>NH</LicensedStates>
      <LicensedStates>NJ</LicensedStates>
      <LicensedStates>NM</LicensedStates>
      <LicensedStates>NY</LicensedStates>
      <LicensedStates>NC</LicensedStates>
      <LicensedStates>OH</LicensedStates>
      <LicensedStates>OK</LicensedStates>
      <LicensedStates>OR</LicensedStates>
      <LicensedStates>PA</LicensedStates>
      <LicensedStates>RI</LicensedStates>
      <LicensedStates>SC</LicensedStates>
      <LicensedStates>TN</LicensedStates>
      <LicensedStates>UT</LicensedStates>
      <LicensedStates>VA</LicensedStates>
      <LicensedStates>WV</LicensedStates>
      <LicensedStates>WI</LicensedStates>
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        <OtherDirectExpensesEvent1>133683</OtherDirectExpensesEvent1>
        <TotalNumberOfOtherEvents>0</TotalNumberOfOtherEvents>
        <GrossReceiptsTotal>1728364</GrossReceiptsTotal>
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      <RecipientTable>
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          <State>NY</State>
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        <PurposeOfGrant>Sustainable Forestry</PurposeOfGrant>
      </RecipientTable>
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        <ReturnReference>Schedule I, Page 1, Part 1, Item 2</ReturnReference>
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        <Identifier>Conflict of Interest Policy</Identifier>
        <ReturnReference>Page 6, Section B, Item 12c., Conflict of interest policy</ReturnReference>
        <Explanation>A copy of our conflict of interest policy, along with a conflict of interest disclosure statement, is furnished to each director,officer and staff member of the Rainforest Alliance upon undertaking the duties of such office, and annually thereafter for the term of such person's service to the organization. Any disclosures are reviewed by an internal committee made up of the President, Vice President of Finance and Administration, Chief Financial Officer and the General Counsel, and are reported on a quarterly basis to the Audit and Risk Committee. The Audit and Risk Committee has among its responsibilities the duty of reviewing the organization's performance in maintaining full independence. In addition, a detailed Form 990 Disclosure Statement, with respect to disclosures required to be reported on Form 990 about any transactions between the organization and those who serve it in various volunteer and paid capacities, and about any transactions among those persons, is distributed annually to members of the committee that awards Kleinhans fellowships and the Rainforest Alliance's directors, officers and key employees.</Explanation>
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      <GeneralExplanation>
        <Identifier>Organization's Documents</Identifier>
        <ReturnReference>990, Page 6, Part VI, Section C, Line 19, Public Availability of Documents</ReturnReference>
        <Explanation>The Organization's governing documents, conflict of interest policy, and financial statements are available to the public upon written request to management. In addition, the Organization's audited financial statements, conflict of interest and whistleblower policies, and summaries of all of its policies and procedures to ensure independence, are available on its Website.</Explanation>
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      <GeneralExplanation>
        <Identifier>Compensation Policy</Identifier>
        <ReturnReference>990, Page 6, Part VI, Section B, Line 15b, Compensation Policy</ReturnReference>
        <Explanation>The organization has developed Salary Administration Guidelines (the "Guidelines") that apply in setting the compensation of all of its employees, including its President, officers, and key employees. Under the Guidelines, the organization conducts an annual salary review for all employees. The organization participates in several salary surveys with similarly sized, international non-profit organizations to ensure that its salaries are within the range of those of comparable organizations. Generally, the midpoint of the organization's salary ranges falls within the salary range averages of comparable non-profit organizations. Performance reviews are then used to establish an individual employee's compensation within the range set by comparability data. The Executive Committee of the Board of Directors approves modification of compensation that extends to substantially all employees. The Guidelines also require the Executive Committee to review and approve separately the compensation of the President and Vice President of Finance and Operations, unless such individuals receive a modification of compensation that extends to substantially all employees. The Treasurer of the organization does not receive any compensation, and is therefore not subject to any review. In 2011, a market survey was done for much of the organization to the extent that reliable and current data was available through NGO salary surveys. This resulted in market-related adjustments to the salaries of the President, Executive Vice President, Senior Vice Presidents, Vice President and CFO and General Counsel.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Form 990 Review Process</Identifier>
        <ReturnReference>990, Page 6, Section B, Line 11b, Review and approval of Form 990</ReturnReference>
        <Explanation>The VP of Finance and Administration, CFO initially reviews the organization's draft Form 990. The Office of General Counsel, including the General Counsel in her capacity as attorney and as Secretary of the organization, reviews the draft 990 with respect to any questions involving legal matters. The draft Form 990 is distributed to each of the organization's officers and directors in advance of the filing. Each officer and director is asked to review the draft Form 990, and raise any questions or comments. The VP of Finance and Administration, CFO oversees any revisions before the final Form 990 is filed.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Foreign Payroll Taxes and Fringe Benefits</Identifier>
        <ReturnReference>990, Page 10, Part IX, Line 9, Foreign payroll taxes and benefits</ReturnReference>
        <Explanation>Given the fact that in certain countries in which Rainforest Alliance operates pension plan contributions are mandatory, we combine Pension Contributions, Payroll Taxes and Other Employee Benefits in line 9 - Other Employee Benefits.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Other Program Services Description and Highlights -Communication/education</Identifier>
        <ReturnReference>990, Page 2, Part III, Line 4d (1 of 2)</ReturnReference>
        <Explanation>Communications/Education The Rainforest Alliance's Communications/Education Program works to promote the work of the Rainforest Alliance worldwide, and to develop and expand our distinctive and innovative learning materials and implement our environmental education curricula at elementary schools with large populations of Latino students in specific US cities. Highlights in 2011 include: - By year's end a total of 99 schools had participated in our school partnership program, resulting in 3,000 teachers trained and reaching 30,000 students. - We launched "Rainforest Survival Challenge," our first mobile application for kids, and the Rainforest Alliance Learning Site receives more than one million views and downloads each year-including 100,000 visits to the kid-friendly interactive TreeHouse. - We created curricula, activities and training tools to teach students about the role of forests and carbon projects in climate change. During 2011, we led workshops for over 400 Guatemalan students, teachers, and community members.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Other Program Services Description and Highlights - Sustainable Tourism</Identifier>
        <ReturnReference>990, Page 2, Part III, Line 4d (2 of 2)</ReturnReference>
        <Explanation>Sustainable Tourism The Rainforest Alliance's Sustainable Tourism Program is working to help tourism entrepreneurs conserve their environments and contribute to local livelihoods, while improving their own bottom line. The Rainforest Alliance is leading a global effort to help define, standardize and scale up sustainable tourism. Partnering with industry associations, nonprofits, and government agencies, we promote higher environmental and social standards for the tourism industry and government tourism policy. We have been working with small and medium-sized businesses, as well as indigenous and community groups in Latin America, to educate them on the opportunities that exist to incorporate on-site conservation measures into their operations, thereby minimizing their impact on local wildlife and landscapes. Highlights in 2011 include: - By the end of 2011, our sustainable tourism program staff had worked with nearly 590 tourism companies in seven countries throughout Latin America, and we've trained 7,000 tourism entrepreneurs on how to manage their businesses sustainably. In the Peruvian and Ecuadorian Amazon alone, we've helped 72 tourism operations conserve 2.7 million acres of land through the implementation of best management practices. - During 2011, the Rainforest Alliance provided support for the launch of the Global Sustainable Tourism Council's accreditation standard, which will ensure that tourism certification programs meet minimum sustainability criteria. - As part of our efforts to educate travelers about responsible tourism and support sustainable businesses, our online presence now includes a tri-lingual eco-travel website for consumers, SustainableTrip.org, and a new interactive virtual hotel room, SmartLodge, which teaches tourists and hotel owners about sustainability. - We launched Tour Operators Promoting Sustainability (TOPS), a global network of tour operators dedicated to supporting responsible tourism. Inbound operators must apply for Rainforest Alliance verification, while outbound operators must commit to having at least 30 percent of their suppliers be sustainably managed</Explanation>
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        <ReturnReference>990, Page 2, Part III, Line 2</ReturnReference>
        <Explanation>Climate Initiative - The Rainforest Alliance provides a range of verification services to confirm that carbon projects are conservation-oriented and meet established international standards for carbon sequestration. This enables company- and community-run projects to benefit from payments for carbon credits. We also train local organizations to design and develop effective forestry and agroforestry-based carbon sequestration projects. In addition, we work to encourage governments to adopt climate policies that address the causes of deforestation and reward the reduction of greenhouse gas emissions through forest conservation and reforestation. Highlights in 2011 included: - The Rainforest Alliance has emerged as a premier auditor of forest carbon credit-generating projects and an expert in carbon accounting and methodology. Over the past year, we've doubled the number of carbon project audits we've completed, for a total of 32 audits in 16 countries. These projects manage and conserve more than 2.1 million acres, and it's estimated that they'll sequester more than 4 million tons of carbon dioxide.</Explanation>
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        <Identifier>Update to bylaws</Identifier>
        <ReturnReference>Part VI, Section A, number 4 - changes to governing documents</ReturnReference>
        <Explanation>The organization's certificate of incorporation was amended by resolution of the Board. A copy of the amendment is attached. The organization's bylaws were amended and restated by resolution of the Board. A copy of the amended and restated bylaws is attached.</Explanation>
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