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        <Description>DIVERSIFIED INVESTMENTS</Description>
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        <Description>INTERCOMPANY PAYABLE</Description>
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        <Identifier>FIN 48 FOOTNOTE - ASC 740: INCOME TAXES</Identifier>
        <ReturnReference>PART X, LINE 2.</ReturnReference>
        <Explanation>The Company adopted the provisions of FASB Interpretation No. 48 ("FIN 48") "Accounting for Uncertainties in Income Taxes - an interpretation of FASB Statement No. 109," now incorporated in Accounting Standards Codification ("ASC") 740. ASC 740-10 clarifies the accounting for uncertainty in tax positions taken or expected to be taken in a tax return, including issues relating to financial statement recognition and measurement. This section provides that the tax effects from an uncertain tax position can be recognized in the financial statements only if the position is "more-likely-than-not" to be sustained if the position were to be challenged by a taxing authority. The assessment of the tax position is based solely on the technical merits of the position, without regard to the likelihood that the tax position may be challenged. The Company is exempt from federal and New York income taxation by virtue of being an organization described in Section 501(c)(3) of the Internal Revenue Code and similar provisions of the New York State tax code. Nevertheless, the Company may be subject to tax on income unrelated to its exempt purpose, unless that income is otherwise excluded by the Code. The tax years ending June 30, 2009, 2010 and 2011 are still open to audit for both federal and state purposes. Management determined that there are no uncertain tax positions within its consolidated financial statements.</Explanation>
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      <RecordsMaintained>true</RecordsMaintained>
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        <Explanation>The prizes were awarded to the winners of a national competition developed to encourage innovative uses of digital media, in particular mobile and game-based applications to promote literacy learning. The winners and recipients of the prizes receive ongoing mentoring and evaluation support from Center staff. The Teachers and Developers participated in an open competition to design their educational videogames. An independent panel of expert judges reviewed the submissions for educational quality, creativity and potential market impact and selected finalists and winners.</Explanation>
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        <NamePerson>DARYL MINTZ</NamePerson>
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        <NamePerson>H MELVIN MING</NamePerson>
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        <CompBasedOnRelatedOrgs>428019</CompBasedOnRelatedOrgs>
        <BonusFilingOrg>0</BonusFilingOrg>
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      <Form990ScheduleJPartIII>
        <Identifier>supplemental non qualified retirement plan</Identifier>
        <ReturnReference>part 1 line 4b</ReturnReference>
        <Explanation>The 2011 compensation package of Gary Knell, President and CEO includes $84,500 [in column b(iii)] which represents a payout of a 2008 award deferred under the IRC 457(f) plan. Mr. Knell received an additional $9,514 in accrued interest; this amount is, likewise, reported in column (b)(iii). The $84,500 reported in column F represents the original award that was originally reflected in the 2008 IRS Form 990.</Explanation>
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      <Form990ScheduleJPartIII>
        <Identifier>non-fixed payment</Identifier>
        <ReturnReference>part I line 7</ReturnReference>
        <Explanation>the executive director participates in a targeted incentive program of sesame workshop, its parent organization. the target incentive compensation amount for each employee is based on a combination of job level, individual performance, departmental performance and company performance. the board of trustees of the joan ganz cooney center determines whether incentive compensation payments will be made for a given year and the total amount available for incentive compensation.</Explanation>
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        <Identifier>officers' compensation</Identifier>
        <ReturnReference>part II</ReturnReference>
        <Explanation>compensation listed for Gary knell, h. melvin ming, myung kang - huneke and daryl mintz represents compensation received from sesame workshop, the parent organization, for their role as officers of sesame workshop. Compensation for the Executive Director, Michael Levine, is paid by the Sesame Workshop as well, but for services rendered as Executive Director of the Joan Ganz Cooney Center for Educational Media and Research, Inc. ("JGC") Accordingly, the organization has reported this compensation as having been paid by JGC on Part VII and Schedule J.</Explanation>
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      <GeneralExplanation>
        <Identifier>Delegation of Duties</Identifier>
        <ReturnReference>part VI, section A, line 3</ReturnReference>
        <Explanation>The Joan Ganz Cooney Center delegates certain management functions to Sesame Workshop, a related entity.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>membership</Identifier>
        <ReturnReference>part VI section a, Line 6, line 7a and 7b</ReturnReference>
        <Explanation>Sesame workshop is the sole member of the organization. it has the right to elect or remove directors as well as approve any amendments to the bylaws of the organization.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>process for reviewing form 990</Identifier>
        <ReturnReference>part VI, section B, line 11A</ReturnReference>
        <Explanation>The form 990 is prepared and reviewed by Sesame Workshop's internal finance department. A secondary review is done by the General Counsel, Independent Accountants and Executive Officers. Subsequently, the 990 is circulated to the Board of directors for review and comment.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>process for review of compensation</Identifier>
        <ReturnReference>part VI section b; line 15a</ReturnReference>
        <Explanation>The executive director of the Joan Ganz Cooney Center was hired in April 2007 at the Center's inception. Compensation at that time was established based on comparable market rates. Beginning in tax year 2009, the executive director's compensation is reviewed annually by an independent compensation consultant and presented to the Board of Directors for approval based on comparable market data.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>compensation of other officers</Identifier>
        <ReturnReference>part VI section b; line 15a</ReturnReference>
        <Explanation>officers other than the executive director are compensated by sesame workshop, the parent organization.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Documents Made Available to the Public</Identifier>
        <ReturnReference>part VI, section c, line 19</ReturnReference>
        <Explanation>the joan ganz cooney's form 990 is available on its website (http://joanganzcooneycenter.org) and on the internet at www.guidestar.org. A full copy of the consolidated audited financial statements of Sesame WOrkshop which include the joan ganz cooney center are available upon request from the office of the cfo of sesame workshop. the joan ganz cooney's governing documents and conflict of interest policy are available upon written request.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>compliance with the conflict of interest</Identifier>
        <ReturnReference>part VI section b, line 12c</ReturnReference>
        <Explanation>All directors and officers are required to review the Conflict of Interest policy annually, and disclose any real or potential conflict of interest in response to a Conflict of Interest Questionnaire. The completed questionnaires are reviewed by the General Counsel/Secretary to the Board. In the event of a real or potential conflict,the Board and the General Counsel/Secretary shall enforce the Conflict of Interest Policy's requirement of recusal from participating in any deliberations and decisions relevant to the disclosures.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>Other Program Services</Identifier>
        <ReturnReference>Page 2, Part III , Line 4d</ReturnReference>
        <Explanation>(D) Dissemination of research, best practices and policy to influence the field of research media. a. Online dissemination: The Center used various digital media platforms to extend its knowledge to other institutions and individuals using its website, YouTube channel, Facebook page and live webcasts of its major events. b. Speaking engagements: The Center has presented its research and publications at various conferences nationally across various sectors. Thirty-five presentations were delivered this year. Audiences this year included major industry conferences such as the International Consumer Electronics Show, and The Wireless ED Generation at Qualcomm presentation to the National State Board of Education, the Federal Communications Commission, and academic and research conferences.</Explanation>
      </GeneralExplanation>
      <GeneralExplanation>
        <Identifier>PART XI RECONCILIATION OF NET ASSETS</Identifier>
        <ReturnReference>LINE 5</ReturnReference>
        <Explanation>UNREALIZED GAINS: $1,090,849 Gains from Investments in Limited partnerships - $114,936</Explanation>
      </GeneralExplanation>
    </IRS990ScheduleO>
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        </NameOfDisregardedEntity>
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          <City>new york</City>
          <State>NY</State>
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        </AddressUS>
        <EIN>132655731</EIN>
        <PrimaryActivities>edu.media</PrimaryActivities>
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          <BusinessNameLine1>galli galli sim sim educational initiati</BusinessNameLine1>
        </NameOfDisregardedEntity>
        <AddressForeign>
          <AddressLine1>c/o s banerjee/e-1a kailash</AddressLine1>
          <City>new delhi</City>
          <Country>IN</Country>
        </AddressForeign>
        <PrimaryActivities>edu. media</PrimaryActivities>
        <LegalDomicileForeignCountry>IN</LegalDomicileForeignCountry>
        <DirectControllingEntityName>
          <BusinessNameLine1>na</BusinessNameLine1>
        </DirectControllingEntityName>
        <ControlledOrg>false</ControlledOrg>
      </Form990ScheduleRPartII>
      <Form990ScheduleRPartIV>
        <NameOfRelatedOrg>
          <BusinessNameLine1>ctw communications inc</BusinessNameLine1>
        </NameOfRelatedOrg>
        <AddressUS>
          <AddressLine1>one lincoln plaza</AddressLine1>
          <City>new york</City>
          <State>NY</State>
          <ZIPCode>10023</ZIPCode>
        </AddressUS>
        <EIN>132422089</EIN>
        <PrimaryActivity>holding</PrimaryActivity>
        <LegalDomicileState>DE</LegalDomicileState>
        <DirectControllingEntityName>
          <BusinessNameLine1>sesame workshop</BusinessNameLine1>
        </DirectControllingEntityName>
        <TypeOfEntity>c corp.</TypeOfEntity>
        <ShareOfTotalIncome>0</ShareOfTotalIncome>
        <ShareOfEOYAssets>0</ShareOfEOYAssets>
      </Form990ScheduleRPartIV>
      <Form990ScheduleRPartIV>
        <NameOfRelatedOrg>
          <BusinessNameLine1>sesame workshop initiatives (india) plc</BusinessNameLine1>
        </NameOfRelatedOrg>
        <AddressForeign>
          <AddressLine1>4a pal mohan bhawan</AddressLine1>
          <City>110005 new delhi</City>
          <Country>IN</Country>
        </AddressForeign>
        <PrimaryActivity>educat. media</PrimaryActivity>
        <LegalDomicileForeignCountry>IN</LegalDomicileForeignCountry>
        <DirectControllingEntityName>
          <BusinessNameLine1>sesame workshop</BusinessNameLine1>
        </DirectControllingEntityName>
        <ShareOfTotalIncome>0</ShareOfTotalIncome>
        <ShareOfEOYAssets>0</ShareOfEOYAssets>
      </Form990ScheduleRPartIV>
      <ReceiptOfIntAnnRentsRoyalties>false</ReceiptOfIntAnnRentsRoyalties>
      <GiftGrantOrCapContrToOtherOrg>false</GiftGrantOrCapContrToOtherOrg>
      <GiftGrantOrCapContrFrOtherOrg>true</GiftGrantOrCapContrFrOtherOrg>
      <LoansOrGuaranteesToOtherOrg>false</LoansOrGuaranteesToOtherOrg>
      <LoansOrGuaranteesFromOtherOrg>false</LoansOrGuaranteesFromOtherOrg>
      <SaleOfAssetsToOtherOrg>false</SaleOfAssetsToOtherOrg>
      <PurchaseOfAssetsFromOtherOrg>false</PurchaseOfAssetsFromOtherOrg>
      <ExchangeOfAssets>false</ExchangeOfAssets>
      <RentalOfFacilitiesToOtherOrgs>false</RentalOfFacilitiesToOtherOrgs>
      <RentalOfFacilitiesFrOtherOrgs>false</RentalOfFacilitiesFrOtherOrgs>
      <PerformOfServicesForOtherOrgs>false</PerformOfServicesForOtherOrgs>
      <PerformOfServicesByOtherOrgs>true</PerformOfServicesByOtherOrgs>
      <SharingOfFacilities>true</SharingOfFacilities>
      <SharingOfPaidEmployees>true</SharingOfPaidEmployees>
      <ReimbursementPaidToOtherOrg>true</ReimbursementPaidToOtherOrg>
      <ReimbursementPaidByOtherOrg>false</ReimbursementPaidByOtherOrg>
      <OtherTransferToOtherOrg>false</OtherTransferToOtherOrg>
      <OtherTransferFromOtherOrg>false</OtherTransferFromOtherOrg>
      <TransactionsRelatedOrgsTable>
        <NameOfOtherOrganization>
          <BusinessNameLine1>Sesame Workshop</BusinessNameLine1>
        </NameOfOtherOrganization>
        <TransactionType>C</TransactionType>
        <AmountInvolved>4000000</AmountInvolved>
        <MethodOfAmtDetermination>cost</MethodOfAmtDetermination>
      </TransactionsRelatedOrgsTable>
      <TransactionsRelatedOrgsTable>
        <NameOfOtherOrganization>
          <BusinessNameLine1>Sesame Workshop</BusinessNameLine1>
        </NameOfOtherOrganization>
        <TransactionType>l &amp; O</TransactionType>
        <AmountInvolved>84332</AmountInvolved>
        <MethodOfAmtDetermination>cost</MethodOfAmtDetermination>
      </TransactionsRelatedOrgsTable>
    </IRS990ScheduleR>
  </ReturnData>
</Return>