2026-02-17T14:53:25-06:00 2025-09-30 382157642 MANER COSTERISAN PC 2425 E GRAND RIVER SUITE 1 LANSING MI 489123291 990 2024-10-01 382814494 CHERRY MARKETING INSTITUTE INC CHER 5176694264 2900 WEST ROAD 102 EAST LANSING MI 48823 AMY COHN PRESIDENT 5176694264 2026-02-17 1 1 AMBER RATHBUN CPA P01786612 5173237500 2026-02-18 2024 2025-03-06 01:10:19Z AMY COHN 2900 WEST ROAD 102 EAST LANSING MI 48823 1645954 0 X WWW.USACHERRIES.COM X 1988 MI TO PROMOTE THE CHERRY INDUSTRY. 7 7 3 8 0 0 597646 745485 788665 885476 -7117 13651 5779 1342 1384973 1645954 0 0 0 0 337421 269098 0 0 0 970406 1571980 1307827 1841078 77146 -195124 1711152 1791644 82314 357930 1628838 1433714 X TO PROMOTE THE SALE OF CHERRIES AND CHERRY PRODUCTS IN DOMESTIC AND FOREIGN MARKETS, THROUGH NEW AND INNOVATIVE CONSUMER-ORIENTED MARKETING TECHNIQUES AND NEW PRODUCT RESEARCH; TO CREATE APPLICATIONS AND PRODUCTS WHICH WILL INCREASE THE CONSUMPTION OF CHERRIES AND CHERRY PRODUCTS; AND TO OTHERWISE DO ALL THINGS AND TAKE ALL ACTIONS NECESSARY TO PROMOTE AND ENHANCE THE CHERRY INDUSTRY. 0 0 MARKET PROMOTION PROGRAM. ESTABLISHED EXPORT MARKET FOR CHERRIES. BENEFITED APPROXIMATELY 416 GROWERS. PROMOTION OF VARIOUS CHERRY PRODUCTS TO CONSUMERS. BENEFITED APPROXIMATELY 416 GROWERS. DEVELOPMENT OF NEW TART AND SWEET CHERRY VARIETIES FOR CONSUMER CONSUMPTION. BENEFITED APPROXIMATELY 416 GROWERS. GROWER RELATION PROGRAM. COMMUNICATE WITH MEMBERS ON ISSUES RELATING TO THE CHERRY INDUSTRY. BENEFITED APPROXIMATELY 416 GROWERS. 0 1 0 1 0 0 0 0 0 1 0 0 1 1 1 1 0 0 1 1 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 0 1 3 1 0 0 0 0 0 0 0 0 X 7 7 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 1 1 1 0 0 X MICHELLE WRIGHT 5176694264 2900 WEST ROAD 102 EAST LANSING MI 48823 X GREG SHOOKS DIRECTOR 1.00 X 0 0 0 DARYL PETERSON DIRECTOR 1.00 X 0 0 0 MARK SCHILLING DIRECTOR 1.00 X 0 0 0 TERRY SORENSON SECRETARY 1.00 X X 0 0 0 JOSH MCMULLIN TREASURER 1.00 X X 0 0 0 MELANIE LAPERRIERE VICE CHAIR 1.00 X X 0 0 0 EMILY MIEZIO CHAIR 1.00 X X 0 0 0 AMY COHN PRESIDENT 45.00 X 0 0 0 JULIE GORDON FORMER PRESIDENT 1.00 X 154347 0 20526 154347 0 20526 1 1 1 0 MICHIGAN STATE UNIVERSITY 426 AUDITORIUM ROAD EAST LANSING MI 48824 RESEARCH 148376 1 503198 242287 745485 MCC SERVICE CONTRACT 900099 885476 885476 885476 13651 13651 1342 0 1342 1342 1342 1645954 885476 0 14993 90128 125780 14606 23094 15490 7485 20100 47699 16376 683 35790 3007 15945 1707 5674 NATIONAL PROMOTION PROG 568151 MARKET ACCESS PROGRAM 447340 PRODUCTION RESEARCH 179568 MDARD-SCBG 107458 114997 1841078 255 1376352 1358809 96747 306025 62304 3922 6755 22130 12381 6624 9749 18229 257025 1711152 1791644 64085 99007 18229 258923 82314 357930 X 1628838 1433714 1628838 1433714 1711152 1791644 -195124 0 X 0 1 X 1 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 1 1 0 22130 12381 9749 9749 OPERATING LEASE RIGHT-OF-USE ASSETS 257025 257025 OPERATING LEASE LIABILITIES 258923 258923 X 1645954 0 1645954 0 1645954 1841078 0 1841078 0 1841078 PART X, LINE 2: IN THE PREPARATION OF TAX RETURNS, TAX POSITIONS ARE TAKEN BASED ON INTERPRETATION OF FEDERAL, STATE AND LOCAL INCOME TAX LAWS. MANAGEMENT PERIODICALLY REVIEWS AND EVALUATES THE STATUS OF UNCERTAIN TAX POSITIONS AND MAKES ESTIMATES OF AMOUNTS, INCLUDING INTEREST AND PENALTIES, ULTIMATELY DUE OR OWED. NO AMOUNTS HAVE BEEN IDENTIFIED, OR RECORDED, AS UNCERTAIN TAX POSITIONS. FEDERAL AND STATE TAX RETURNS GENERALLY REMAIN OPEN FOR EXAMINATION BY THE VARIOUS TAXING AUTHORITIES FOR A PERIOD OF THREE TO FOUR YEARS. EAST ASIA AND THE PACIFIC - AUSTRALIA, BRUNEI, BURMA, CAMBODIA, 0 2 PROGRAM SERVICES PROMOTE INDUSTRY 275839 NORTH AMERICA - CANADA AND MEXICO, BUT NOT THE UNITED STATES 0 2 PROGRAM SERVICES PROMOTE INDUSTRY 75588 0 4 0 0 0 4 351427 0 351427 1 0 0 0 0 0 X 1 1 X 0 0 0 JULIE GORDON FORMER PRESIDENT 154347 0 0 0 0 0 7717 0 12809 0 174873 0 0 0 FORM 990, PART VI, SECTION B, LINE 11B THE 990 IS RECEIVED BY THE ORGANIZATION'S PRESIDENT, WHO REVIEWS THE RETURN FOR ACCURACY. UPON THE PRESIDENT'S APPROVAL, THE 990 IS MADE AVAILABLE TO THE BOARD OF DIRECTORS IN ELECTRONIC FORMAT. AFTER ANY CONCERNS PRESENTED BY THE BOARD ARE ADDRESSED DURING THE JANUARY BOARD MEETING, THE PRESIDENT SIGNS AND FILES THE RETURN. FORM 990, PART VI, SECTION B, LINE 12C THE CONFLICT OF INTEREST POLICY AND PROCEDURES ARE PRESENTED AT THE JANUARY BOARD MEETING EACH YEAR. ALL BOARD MEMBERS ARE REQUIRED TO REVIEW AND SIGN THE POLICY. IN ADDITION, ALL DIRECTORS ARE REQUIRED TO DISCLOSE AND TO NOTIFY THE BOARD OF ANY CONFLICTS THAT MAY ARISE THROUGHOUT THE YEAR. A DIRECTOR WITH A CONFLICT WILL REFRAIN FROM VOTING ON ANY ASSOCIATED MATTERS. FORM 990, PART VI, SECTION B, LINE 15A THE BOARD OF DIRECTORS DETERMINES THE COMPENSATION OF THE PRESIDENT. THE BOARD OF DIRECTORS UTILIZES INFORMATION BASED ON SERVICE TO VARIOUS AGRICULTURE COMMITTEES. A RECORD OF THE MEETING AND DECISION BY THE BOARD OF DIRECTORS IS RETAINED BY THE ORGANIZATION. THE PRESIDENT'S SALARY IS REVIEWED AT THE JANUARY BOARD MEETING EACH YEAR. FORM 990, PART VI, SECTION C, LINE 19 ALL INFORMATION IS AVAILABLE UPON REQUEST.