2014-06-23T16:00:16-05:00 2013-12-31 MAIER MARKEY & JUSTIC LLP 222 BLOOMINGDALE ROADSTE 400 WHITE PLAINS NY 10605 990 2013-01-01 131761633 KEEP AMERICA BEAUTIFUL INC % REBECCA LYONS KEEP 2036593000 1010 WASHINGTON BLVD Suite STAMFORD CT 06901 REBECCA LYONS CHIEF OPERATING OFFICER 2036593006 2014-06-23 true BERNADETTE SCHOPFER 9146449200 2013 2015-11-30 17:44:51Z JENNIFER JEHN 1010 WASHINGTON BLVD STAMFORD CT 06901 16509181 false X WWW.KAB.ORG X 1953 CT KAB'S MISSION IS TO ENGAGE INDIVIDUALS IN TAKING GREATER RESPONSIBILITY FOR IMPROVING THEIR COMMUNITY'S ENVIRONMENTS. 26 24 55 0 7744647 9327816 360839 789746 68066 152529 17812 -1194 8191364 10268897 2459976 3678806 0 0 3722978 3308637 0 0 715331 2825357 3688428 9008311 10675871 -816947 -406974 8535764 8023615 1167781 527513 7367983 7496102 X Keep America Beautiful is the nation's leading nonprofit that brings people together to build and sustain vibrant communities. With our national network of community-based affiliates, we work with millions of volunteers who take action in their communities to transform public spaces into beautiful places. Through our programs and public-private partnerships, we engage individuals to take greater responsibility for improving their community's environment. true false 1331276 0 1025762 I Want To Be Recycled Campaign For the first time in 40 years, Keep America Beautiful (KAB) and the Ad Council partnered to launch a breakthrough public service advertising (PSA) campaign designed to raise awareness about a critical social issue: recycling. Despite heightened visibility of public recycling bins and more curbside programs, national recycling rates continue to hover at 34.5 percent. On average, Americans recycle 1.5 pounds out of the 4.4 pounds of trash they generate daily. Clearly, there's an urgent need for consistent messaging and education to raise recycling rates. The "I Want To Be Recycled" campaign aims to motivate Americans to recycle every day. Created by San Francisco-based ad agency Pereira & O'Dell, the campaign illustrates that recyclable materials can be given another life when someone chooses to recycle. This landmark campaign is the only national bilingual multimedia campaign that is raising awareness about the benefits of recycling while providing educational tools and resources on how to recycle and recycle right. The campaign targets sporadic recyclers with the goal to make recycling a daily social norm. Sporadic recyclers are people who recycle the easy stuff, but require more tangible benefits and emotional motivations to make it a habit. The barriers to recycling - lack of convenience; lack of infrastructure; or lack of understanding about what, when and how to recycle right - is readily understood. After exhaustive secondary research and expert interviews, motivation to recycle was identified as the thread tying all the barriers and solutions together. This campaign: makes recycling easier to understand; makes recycling more enjoyable; makes recycling "cool"; makes recycling easier to do; and, as important, makes recycling count on a personal level. Add it all up and it's about making recycling matter on an emotional level, striking that emotional chord - providing the motivation of "let's not be wasteful." When talking with consumers about the barriers and solutions to recycling, the most motivating concept was the actual lifecycle of a product, if recycled. Or said differently: "The Potential of Trash." For example, when you recycle a steel can, it can become a bike. When you recycle a plastic bottle, it can become a bench. This "Potential of Trash" concept appealed to consumers' rational need for facts, while opening their hearts through the emotional and imaginative representation of the product lifecycle. We took this strategic concept of "Potential of Trash" and paired it with a comprehensive educational and informational component - akin to a Recycling 101 course filled with facts and figures. Based on our research, it was evident that there is a strong need for a central, organized destination for recycling information - information about the general process, as well as directions by materials (what to recycle) and location (where to recycle). With this expert knowledge and research in hand, we are well equipped to tackle an old challenge in a new way by revitalizing the "recycling" brand. The campaign's objective is to educate and motivate people to recycle more -- turning recycling into a daily social norm. And the critical call to action: Give Your Garbage Another Life. The campaign artfully shows that recyclable materials can be given another life and become something new when someone chooses to recycle. Showing that a bottle or a can or other materials have dreams to become something new is a very powerful yet simple way to deliver the message. The campaign is called "I Want To Be Recycled," and includes TV, radio, outdoor, online, social and mobile. We have TV and radio spots in both English and Spanish. The English-language campaign directs audiences to IWantToBeRecycled.org, while the new Spanish PSAs drive to Quieroserreciclado.org. Here, people can find information about recycling, including a localized search tool showing nearby recycling locations either at their curbside or their nearest recycling center. Users can also follow the campaign on Facebook, Twitter, YouTube or Tumblr to share their own stories and receive inspirational and educational content about recycling. While the campaign has only been available since July 2013, we know we're gaining huge momentum. The campaign has successfully secured an estimated $23 million in donated media through March 2014. Cities are partnering with us - Austin, Chicago, Akron and Madison, among others. Waste haulers are wrapping their trucks with our campaign. Grocery outlets are putting our "I Want To Be Recycled" logos on their boxes and bags. Our social media campaign is cultivating and engaging a large and growing community of recyclers. National sponsors of the "I Want To Be Recycled" campaign include Alcoa Foundation, American Chemistry Council, Anheuser-Busch, City of Austin, Institute of Scrap Recycling Industries, Nestl Waters North America, Niagara Bottling, Unilever and Waste Management. 1288440 1241750 1340000 Keep America Beautiful, the Coca-Cola Foundation and the City of Chicago Curbside Recycling: In 2013, KAB partnered with The Coca-Cola Foundation to provide 25,000, 96-gallon recycling roll carts to the City of Chicago to expand opportunities for city residents to conveniently recycle in their homes. From April through October, recycling roll carts were distributed in Chicago's south side and northeast neighborhoods. In the 10 months since the initial delivery of the roll carts, residents recycled nearly 8,000 tons of recyclables with projections indicating an additional 5,700 tons of recyclables being recovered from the roll carts annually. Additionally, KAB is working with the city to use it's "I Want To Be Recycled" public service advertising campaign to raise awareness of the new roll cart recycling program. Moreover, KAB worked with The Coca-Cola Foundation on the 2013 KAB/Coca-Cola Bin Grant Program, which awarded 5,000 recycling bins to 154 different organizations.The bin grant program selected 114 public space grantees with more than 1,800 bins being distributed for use. Forty colleges and universities were awarded more than 1,800 recycling bins for public space areas; with an additional 1,300 smaller six-gallon bins being used in college offices and residence halls. Muskegon Community College in western Michigan used its 40 indoor recycling bins to make recycling available for the first time in its student union and many of its academic buildings, while Timpanogos High School in Orem, Utah, expanded its school recycling program to include cans, bottles and plastic. The City of Dayton, Ohio, chose a different style of bin for use at its community athletic fields where large numbers of beverage containers are generated. With funding from The Coca-Cola Foundation, the grant program is providing convenient recycling opportunities for more than 1 million people on a daily basis. 906247 833000 1000000 Lowe's Charitable and Education Foundation: In 2013, Keep America Beautiful received a $1 million donation from the Lowe's Charitable and Educational Foundation to support Keep America Beautiful's mission to build and sustain vibrant communities. This was Lowe's Charitable and Educational Foundation's second $1 million contribution to Keep America Beautiful to engage volunteers to take action to benefit local communities across the country. The Lowe's Charitable and Educational Foundation awarded 75 grants, from $5,000 to $20,000, to Keep America Beautiful affiliates and participating organizations for community improvement projects. Nearly 350 Lowe's Heroes were among the volunteers who donated more than 66,000 hours of service to their local communities through Lowe's-supported projects. Together, Lowe's Charitable and Educational Foundation and Keep America Beautiful completed nearly 500 community improvements projects in 2013. The impact was seen from coast to coast and included: *102,248 pounds of litter collected *13,023 volunteers recruited *205 acres of parks and public land cleaned *39 miles of shoreline, 27 miles of roads and 10 acres of wetlands cleaned *973 trees planted *869,208 flowers and bulbs planted *55 playgrounds restored *174 beautification and community greening projects completed *458 community gardens planted The grant encouraged KAB affiliates to engage with their local Lowe's Heroes program, a company-wide volunteer initiative that offers Lowe's employees the opportunity to work on projects in their own community, thereby furthering KAB's mission of making communities cleaner, greener and safer places to live, work and play. Some 2013 project highlights include: Keep Sevier Beautiful, TN: Gardens at King Library Project Description Grant monies were used to build four community gardens. The gardens are furthering the services provided by the library to the community and offer a new platform for education. Master Gardeners from the community are conducting outdoor classes in the learning garden for different ages through a variety of different programs. The garden nurtures the idea that everyone learns in a different way, reinforcing the text beyond the book to provide substantive experiences for visual or visceral learners. The gardens also enable Sevier County residents to be exposed to fresh vegetables and will allow disadvantaged residents to get fresh vegetables through volunteering. Keep Detroit Beautiful, MI: Baseball Field Renovations Project Description Keep Detroit Beautiful has renovated the four baseball fields at Stoepel Park No. 1 in northwest Detroit. The goal of the project was to make these baseball fields safe and competitive for the 500+ youth who participate in the local baseball league. Renovations included installing a walking path, removing dead trees, installing fencing, re-grading the fields, installing outfield distance signage, creating a Green Infrastructure Plan for the park, and installing bleachers as well as warning tracks in three of the outfields. Clean Kentucky: Kentucky Garden Initiative Project Description The creative initiative consisted of a series of edible and ornamental gardens at three different and very diverse locations: 1) The first location was an educational garden in Louisville associated with the National FFA Organization's "Food for All" campaign, which produces food to be donated to local charities. 2) The second was located in Lexington and this garden serves as an educational laboratory for public and private school students. In addition to vegetable production, this site included educational displays such as beehives, bird and bat habitats, as well as composting. 3) The third location was a USDA "People's Garden" in rural Hodgenville, KY. This tribute garden included both period and modern vegetable plantings and engages many volunteers. Keep Terrebonne Beautiful, LA: Floating Islands Project Description This is Phase II of the "Floating Islands Marsh Creation Project" along Island Road that created 800 linear feet of new protective shoreline. This innovative restoration method proves that shorelines could quickly be restored utilizing recycled material to create floating islands. This project has a major positive impact on the Native American island inhabitants, enabling them continued road access to their homes before and after storm events, as well as positive socio-economic and cultural impacts for local people who engage in subsistence fishing along Island Road. Additionally the project protects the new road, which was built after the last major hurricane. 5464695 1604056 5697477 OTHER PROGRAMS 5464695 1604056 5697477 8990658 true true false false false false false false true true false false false true true true false false false false false false false true false false true false true false false false false false false false false false false false false false false false false false true 45 0 true 55 true false false false false false true true false false false false X 26 24 false false false false false false false true true false true false true true true true true true true true false CT NY X X X REBECCA LYONS 2036593000 1010 WASHINGTON BLVD STAMFORD CT 06901 MATTHEW M MCKENNA PRESIDENT & CEO 40.0 X X 215104 0 707 DREW BECHER DIRECTOR 1.0 X 0 0 0 BARRY H CALDWELL DIRECTOR 1.0 X 0 0 0 AL CAREY DIRECTOR 1.0 X 0 0 0 KATHY CASSO DIRECTOR 1.0 X 0 0 0 GREGORY CRAWFORD DIRECTOR 1.0 X 0 0 0 CAROLYN CRAYTON DIRECTOR 1.0 X 0 0 0 TROY A ELLIS DIRECTOR 1.0 X 0 0 0 PASCAL A FERNANDEZ DIRECTOR 1.0 X 0 0 0 TIMOTHY GARDNER CHAIRMAN 1.0 X X 0 0 0 CAREY HAMILTON DIRECTOR 1.0 X 0 0 0 KIM JEFFERY DIRECTOR 1.0 X 0 0 0 ANNE JOHNSON DIRECTOR 1.0 X 0 0 0 BRIAN KELLEY DIRECTOR 1.0 X 0 0 0 CONNIE LIBRENJAK DIRECTOR 1.0 X 0 0 0 BILL MORRISSEY DIRECTOR 1.0 X 0 0 0 BRIAN PEACE DIRECTOR 1.0 X 0 0 0 ANDY PHAROAH DIRECTOR 1.0 X 0 0 0 ROBERT PHELPS DIRECTOR 1.0 X 0 0 0 HARVEY P SASS DIRECTOR 1.0 X 0 0 0 JOHN ROSENOW DIRECTOR 1.0 X 0 0 0 JILL SCANDRIDGE DIRECTOR 1.0 X 0 0 0 WES SCHULTZ DIRECTOR 1.0 X 0 0 0 THOMAS H TAMONEY JR DIRECTOR/SECRETARY 1.0 X X 0 0 0 TOM WALDECK DIRECTOR 1.0 X 0 0 0 HOWARD UNGERLEIDER DIRECTOR 1.0 X 0 0 0 GAIL CUNNINGHAM SENIOR VICE PRESIDENT 40.0 X 144335 0 52237 REBECCA LYONS CHIEF OPERATING OFFICER 40.0 X 176932 0 39824 SUSAN FOSTER SENIOR VICE PRESIDENT 40.0 X 167161 0 55090 BRENDA PULLEY SENIOR VICE PRESIDENT 40.0 X 140094 0 24939 ANN MARKLEY Senior Vice President 40.0 X 163672 0 12178 1007298 0 184975 6 false true false CONE COMMUNICATIONS LLC 885 BOYSTON ST BOSTON MA 02116 PUBLIC RELATIONS 181119 SNAP MARKETING LLC 2561 GOLFVIEW ROAD DECORAH IA 52101 PUBLIC RELATIONS 154026 2 454250 8873566 12018 9327816 CERTIFICATION FEES 51000 51000 PROGRAM SERVICE FEES 107200 107200 PROGRAM ADMINISTRATIVE FEES 411500 411500 STATE RECYCLING FEES 15560 15560 PUBLICATION SALES 19297 19297 185189 185189 789746 176897 176897 0 7114 7114 0 0 0 6112885 6137253 -24368 -24368 -24368 87500 454250 103031 -15531 -15531 0 0 OTHER INCOME 900099 7223 7223 7223 10268897 796969 144112 3678806 3678806 0 0 0 1192273 788668 230459 173146 0 1561697 1020111 257001 284585 61532 42331 11800 7401 308907 220243 46009 42655 184228 114066 40152 30010 0 34917 26828 4710 3379 123635 87542 16473 19620 0 0 33154 0 33154 0 12522 7789 3045 1688 176835 170619 500 5716 100746 70464 16930 13352 157301 132620 14175 10506 0 500766 401237 46153 53376 294504 212380 49835 32289 0 70920 30001 36929 3990 0 0 52829 40288 6477 6064 45894 31524 5277 9093 CONSULTANTS 1765003 1647337 117666 0 PRINTING 75220 74566 333 321 PREMIUM INCENTIVES 69013 69013 0 0 DUES & SUBSCRIPTIONS 57043 36698 14317 6028 118126 87527 18487 12112 10675871 8990658 969882 715331 1056746 1287382 1146128 1695292 220500 1431441 0 0 0 0 0 0 0 0 0 0 330942 261884 341817 288914 93652 52903 5687796 3294713 0 0 0 0 0 0 0 0 8535764 8023615 798240 433397 0 0 334541 79533 0 0 0 0 0 0 0 0 0 0 35000 14583 1167781 527513 X 3571666 3944543 3796317 3551559 0 0 7367983 7496102 8535764 8023615 X -406974 285093 250000 X false true X true false X false false false 9694529 8712321 7804036 7744647 9327816 43283349 0 0 9694529 8712321 7804036 7744647 9327816 43283349 16219163 27064186 165340 198559 290035 276125 184011 1114070 0 40703 13419 15862 30432 7223 107639 44505058 2860549 0.60811 0.60914 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 2448455 415689 23106 2841038 2192792 4941 271567 20845 2448455 2220461 -7856 19813 2192792 2066584 172475 18598 2220461 1679766 400274 13456 2066584 1.00000 341817 288914 52903 52903 0 DEFERRED COMPENSATION 14583 14583 X 10675441 285093 121451 406544 10268897 10268897 10547322 -128549 -128549 10675871 10675871 SCHEDULE D, PART X, LINE 2 THE ORGANIZATION FOLLOWS THE FASB'S GUIDANCE ON UNCERTAIN TAX POSITIONS THAT MAY REQUIRE FINANCIAL STATEMENT RECOGNITION. THE ORGANIZATION ANALYZED ITS TAX FILING POSITIONS IN ALL JURISDICTIONS IT IS REQUIRED TO FILE TAX RETURNS, AS WELL AS OPEN TAX YEARS IN THESE JURISDICTIONS. BASED ON THIS REVIEW, NO RESERVES FOR UNCERTAIN TAX POSITIONS WERE REQUIRED TO HAVE BEEN RECORDED IN ACCORDANCE WITH GAAP IN EITHER 2013 OR 2012. IN ADDITION, THE ORGANIZATION DETERMINED THAT IT DID NOT NEED TO RECORD ANY TAX-RELATED INTEREST OR PENALTIES IN EITHER YEAR. THE ORGANIZATION WILL CONTINUE TO REVIEW THE RELEVANT AUTHORITATIVE GUIDANCE AS SUCH RELATES TO ITS FINANCIAL STATEMENTS AND CONCLUSIONS REACHED REGARDING UNCERTAIN TAX POSITIONS, WHICH MAY BE SUBJECT TO REVIEW AND ADJUSTMENT AT A LATER DATE BASED ON ONGOING ANALYSES OF TAX LAWS, REGULATIONS, AND INTERPRETAIONS THEREOF. TO THE EXTENT THAT THE ASSESSMENT OF THE CONCLUSIONS REACHED REGARDING UNCERTAIN TAX POSITION CHANGES, SUCH CHANGE IN ESTIMATE WILL BE RECORDED IN THE PERIOD IN WHICH SUCH DETERMINATION IS MADE. SCHEDULE D, PART V, LINE #4 THE PURPOSE OF THE FUND IS TO HELP ENSURE THE LONG-TERM CONTINUITY OF KAB AND ITS FUTURE ABILITY TO CARRY OUT ITS CHARITABLE MISSION. THE FUND IS ADMINISTERED BY THE EXECUTIVE COMMITTEE OF THE BOARD IN ACCORDANCE WITH POLICIES ADOPTED BY THE BOARD. AS THE FUND IS BOARD DESIGNATED, THE AMOUNTS ARE INCLUDED IN UNRESTRICTED NET ASSETS. ALL INTEREST AND DIVIDEND EARNINGS ARE REINVESTED INTO THE FUND AS THEY ARE EARNED. FORM 990, SCH D, PART XI, LINE 2D & PART XII, LINE 2D $250,000 relates to reversal of deferred revenue that was included in revenue on Form 990 in 2009 but not included in revenue on the audited financial statements until 2013. $128,549 relates to amounts that were allocated to the benefit dinner on the audited financial statements that are not direct expenses of the dinner. this amount has been moved to the fundraising expense column in part ix of the 990. The net amount is $121,451 VISION DINNER 541750 454250 87500 55889 125 47017 0 541750 454250 87500 55889 125 47017 103031 -15531 true Bartlett Arboretum and Gardens 151 Brookdale Road Stamford CT 06903 066079591 501(C)(3) 18000 CASH Lowes Grant BoatUs Foundation 147 Old Solomons Island Annapolis MD 21401 541156448 501(C)(3) 10000 CASH CLPP Bridging The Gap 1427 W 9th St Kansas City MO 64101 431610645 501(C)(3) 18000 CASH Lowes Grant Burlington Recreation Commission 507 Valley Ave Burlington MD 58722 450402868 501(C)(3) 18000 CASH Lowes Grant Captain Planet Foundation 133 Luckie St Atlanta GA 30303 581959421 501(C)(3) 18000 CASH Lowes Grant Charleston Parks Conservancy P O Box 21000 Charleston SC 29413 208375561 501(C)(3) 18000 CASH Lowes Grant City Slicker Farms 1625 16th Street Oakland CA 94607 262216581 501(C)(3) 18000 CASH LOWES GRANT City Year Washington DC 1875 Connecticut Ave Washington DC 20009 222882549 501(C)(3) 18000 CASH Lowes Grant Clean Kentucky 200 Fair Oaks Lane Frankfort KY 40601 610600439 501(C)(3) 18000 CASH Lowes Grant DOWNTOWN CLEVELAND ALLIANCE 55 Public Square CLEVELAND OH 44115 204254904 501(C)(3) 6000 CASH CLPP Friends of the National Forests & Glasslands PO Box 631512 Nacogdoches TX 75963 263822165 501(C)(3) 18000 CASH Lowes Grant KAB OF NASH & EDGECOMBE COUNTIES P O Box 1180 Rocky Mount NC 27802 566001323 501(C)(3) 6000 CASH CLPP KEEP AKRON BEAUTIFUL 850 E MARKET ST AKRON OH 44305 341341298 501(C)(3) 18000 CASH Lowes Grant KEEP ATHENS-LIMESTONE BEAUTIFUL P O Box 1089 ATHENS AL 35612 630736502 501(C)(3) 18000 CASH Lowes Grant KEEP AUSTIN BEAUTIFUL 55 North I 35 AUSTIN TX 78702 742387512 501(C)(3) 6000 CASH Special Pass Through Grant (SXSW Grant) Keep Broward Beautiful 115 S Andrews Ave Fort Lauderdale FL 33301 590000531 501(C)(3) 9000 CASH WM Think Green Grant KEEP BRUNSWICK COUNTY BEAUTIFUL P O Box 249 BOLIVIA NC 28422 300384879 501(C)(3) 18000 CASH Lowes Grant KEEP BULLOCH BEAUTIFUL 17315 Highway 301 N STATESBORO GA 30458 586000789 501(C)(3) 18000 CASH Lowes Grant KEEP CHARLOTTE BEAUTIFUL 600 East Trade St Charlotte NC 28202 566000221 501(C)(3) 9000 CASH WM Think Green Grant KEEP CHICAGO BEAUTIFUL 25 E WASHINGTON CHICAGO IL 60602 363529780 501(C)(3) 20000 CASH Bin Grant KEEP CINCINNATI BEAUTIFUL 801 PLUM STREET CINCINNATI OH 45202 310948219 501(C)(3) 18000 CASH Lowes Grant Keep Clinton Beautiful 527 Springridge Rd Clinton MS 39056 646000260 501(C)(3) 9000 CASH WM Think Green Grant Keep Detroit Beautiful 19800 Grand River Ave Detroit MI 48223 382885952 501(C)(3) 27000 CASH VARIOUS Keep Fayetteville Beautiful Arkansas 113 W Mountain Street Fayetteville AR 72701 716018462 501(C)(3) 10000 CASH UPS Community Tree Planting Grant KEEP GENESSEE COUNTY BEAUTIFUL 1509 E Court St Flint MI 48503 381359516 501(C)(3) 18000 CASH Lowes Grant KEEP GLENDALE BEAUTIFUL 633 East Broadway Ave GLENDALE CA 91206 260253365 501(C)(3) 18000 CASH Lowes Grant Keep Greenville Beautiful 1500 Beatty St GREENVILLE NC 27834 753251895 501(C)(3) 18000 CASH Lowes Grant Keep Greenwood County Beautiful 110 Phoenix Street Greenwood SC 29646 571091636 501(C)(3) 18000 CASH Lowes Grant KEEP INDIANAPOLIS BEAUTIFUL 1029 Fletcher Ave Indianapolis IN 46203 311005792 501(C)(3) 18000 CASH Lowes Grant KEEP KANSAS CITY BEAUTIFUL 1427 W 9th Street KANSAS CITY MO 64101 431610645 501(C)(3) 18000 CASH Lowes Grant KEEP LEE COUNTY BEAUTIFUL P O BOX 9244 FORT MEYERS FL 33902 592977558 501(C)(3) 23000 CASH VARIOUS KEEP MCALLEN BEAUTIFUL PO Box 220 McAllen TX 78505 742690768 501(C)(3) 18000 CASH Lowes Grant KEEP MESQUITE BEAUTIFUL PO BOX 850137 MESQUITE TX 75185 752254312 501(C)(3) 18000 CASH LOWES GRANT Keep Michigan Beautiful Inc 1094 Grayton Grosse Pointe Park MI 48230 381842114 501(C)(3) 10000 CASH CLPP KEEP OAKLAND BEAUTIFUL P O Box 3469 OAKLAND CA 94609 942750152 501(C)(3) 14000 CASH VARIOUS KEEP OHIO BEAUTIFUL INC PO BOX 13135 Fairlawn OH 44334 311775229 501(C)(3) 10000 CASH VARIOUS KEEP PENNSYLVANIA BEAUTIFUL 105 West 4th St Greensburg PA 15601 251645291 501(C)(3) 33000 CASH VARIOUS KEEP PHILADELPHIA BEAUTIFUL 100 N 20th St PHILADELPHIA PA 19103 222694769 501(C)(3) 9000 CASH WM Think Green Grant Keep Pike County Beautiful P O Box 2161 McComb MS 39649 020667694 501(C)(3) 9000 CASH WM Think Green Grant KEEP SOUTHWEST VIRGINIA BEAUTIFUL P O Box 2359 Abingdon VA 24212 272294945 501(C)(3) 18000 CASH Lowes Grant Keep Tampa Bay Beautiful P O Box 2104 Tampa FL 33601 593156012 501(C)(3) 18000 CASH Lowes Grant Keep Terrebonne Beautiful 2715 Bayou Dularge Rd Theriot LA 70397 680507302 501(C)(3) 18000 CASH Lowes Grant KEEP TEXAS BEAUTIFUL 8850 Business Park Dr AUSTIN TX 78759 747055759 501(C)(3) 18000 CASH Lowes Grant KEEP TUPELO BEAUTIFUL 71 East Troy Tupelo MS 38801 646001140 501(C)(3) 18000 CASH Lowes Grant Keep Virginia Beautiful P O Box 73503 Richmond VA 23235 540831204 501(C)(3) 24000 CASH VARIOUS Keep Westmoreland County Beautiful 226 Donohue Road Greensburg PA 15601 203253257 501(C)(3) 23000 CASH VARIOUS KEEP WINSTON-SALEM BEAUTIFUL 650 Rams Drive WINSTONSALEM NC 27101 581394451 501(C)(3) 18000 CASH WM Think Green Grant Lantrip Elementary Lantrip Blooms 100 Telephone Road Houston TX 77023 746001255 501(C)(3) 18000 CASH Lowes Grant Mayor's Fund of New York City 125 WORTH ST NEW YORK NY 10013 136400434 501(c)(3) 14000 CASH VARIOUS Mount Ranier National Park 55210 238th Avenue East Ashford WA 98304 140001849 501(C)(3) 10000 CASH GAC Grant Orange County Coastkeeper 3151 Airway Avenue Costa Mesa CA 92626 330847892 501(C)(3) 18000 CASH Lowes Grant Recyclemania Inc 3718 Cate Avenue Knoxville TN 37919 452772614 501(C)(3) 7500 CASH Support Grant SHREVEPORT GREEN 3625 SOUTHERN AVE SHREVEPORT LA 71104 720970610 501(C)(3) 18000 CASH Lowes Grant Sustainable South Bronx 1231 Lafayette Ave Bronx NY 10474 020535999 501(C)(3) 13500 CASH Lowes Grant SCHEDULE I, PART I LINE 2 KAB PRIMARILY MAKES GRANTS TO ITS AFFILIATE ORGANIZATIONS (BUT NOT EXCLUSIVELY). IN ORDER FOR AN AFFILIATE TO BE ELIGIBLE TO RECEIVE A GRANT, THEY MUST BE DEEMED "IN GOOD STANDING" OR IN COMPLIANCE WITH SPECIFIC KAB REGULATIONS. IN MOST INSTANCES, ONCE A GRANT IS DISTRIBUTED, THE RECIPIENT ORGANIZATION NEEDS TO COMPLETE A REPORT TO INDICATE THAT THE PROCEEDS OF THE GRANT WERE SPENT AS INTENDED AND MEASURE CERTAIN OUTCOMES OR METRICS. IF THE GRANT RECIPIENT CANNOT FULFILL THE GRANT AS INTENDED, THEY WILL RETURN THE PROCEEDS BACK TO KAB. X X X false false false false false false false true false MATTHEW M MCKENNA PRESIDENT & CEO 114506 0 95000 0 5598 0 0 0 707 0 215811 0 0 0 GAIL CUNNINGHAM SENIOR VICE PRESIDENT 144335 0 0 0 0 0 7523 0 44714 0 196572 0 0 0 REBECCA LYONS CHIEF OPERATING OFFICER 151684 0 25248 0 0 0 9037 0 30787 0 216756 0 0 0 SUSAN FOSTER SENIOR VICE PRESIDENT 167161 0 0 0 0 0 8755 0 46335 0 222251 0 0 0 BRENDA PULLEY SENIOR VICE PRESIDENT 127382 0 12712 0 0 0 7075 0 17864 0 165033 0 0 0 ANN MARKLEY Senior Vice President 143672 0 20000 0 0 0 0 0 12178 0 175850 0 0 0 SCHEDULE J, LINE 7 BONUSES ARE BASED ON PERFORMANCE. THE PRESIDENT RECOMMENDS THE BONUS AMOUNT FOR OFFICERS (DIRECT REPORTS) AND THE COMPENSATION COMMITTEE CAN EITHER APPROVE OR REVISE THE RECOMMENDED AMOUNTS. FORM 990, PART VI, LINE 15 THE PROCESS FOR DETERMINING COMPENSATION INCLUDES A RECOMMENDATION THAT IS PROPOSED BY THE PRESIDENT AND THE CHIEF OPERATING OFFICER. THOSE RECOMMENDATIONS ARE REVIEWED BY THE COMPENSATION COMMITTEE OF THE BOARD OF DIRECTORS AND EITHER APPROVED OR REVISED. THE COMPENSATION COMMITTEE REVIEWS COMPARABLE DATA ON OTHER NON-PROFIT ORGANIZATIONS IN THE TRI-STATE AREA. THIS PROCESS WAS LAST UNDERTAKEN IN FEBRUARY 2014. AT THAT TIME, THE COMPENSATION COMMITTEE APPROVED THE RECOMMENDED SALARY INCREASES THAT THE PRESIDENT PROPOSED FOR KEY OFFICERS AND EMPLOYEES. The former President & CEO declined salary increases in each year of his term. FORM 990, PART VI, LINE 19 AUDITED FINANCIAL STATEMENTS ARE PROVIDED TO THE PUBLIC AS REQUESTED AND ARE ALSO AVAILABLE ON KAB'S WEBSITE AS WELL AS VIA SPECIFIC NON-PROFIT DATABASES. GOVERNING DOCUMENTS AND THE CONFLICT OF INTEREST POLICY WOULD BE AVAILABLE AS REQUESTED. FORM 990, PART VI, LINE 11A THE FORM 990 IS REVIEWED BY KAB'S CHIEF OPERATING OFFICER, PRESIDENT, FINANCE DIRECTOR AND ACCOUNTANT PRIOR TO ITS FILING. BEFORE THE PRESIDENT OF KAB SIGNS THE RETURN AND PRIOR TO ITS FILING, THE FORM 990 IS SHARED WITH THE FULL BOARD OF DIRECTORS. FORM 990, PART VI, LINE 10B THE LOCAL AFFILIATES ARE SEPARATE NONPROFIT ENTITIES AND/OR AGENCIES OF LOCAL GOVERNMENTS THAT ARE NOT CONTROLLED BY KAB AND, THEREFORE, KAB DOES NOT HAVE WRITTEN POLICIES AND PROCEDURES IN PLACE TO GOVERN THE ACTIVITIES OF THESE AfFILIATES. FORM 990, PART XI, LINE 9 $250,000 relates to reversal of deferred revenue that was included in revenue on Form 990 in 2009 but not included in revenue on the audited financial statements until 2013. FORM 990, PART VI, LINE 12C if any conflict were to arise, those conflicts would be reviewed with the internal Management Committee and the Board of Directors. FORM 990, PART III, LINE 2 Game Day Challenge: Encouraging collegiate recycling events during the 2013 collegiate football season, more than 85 schools across the nation took on the challenge to collect cans and bottles, cardboard, food scraps and more from the tailgate areas, stadium seating and concessions during at least one home game. Schools measured and reported their results along with game attendance for ranking in five categories. The winners of the 2013 Game Day Recycling Challenge were: * Waste Minimization Champion (least amount of waste generated per attendee) - Central Connecticut State University * Diversion Rate Champion (greatest combined recycling and composting rate)-Ohio State University * Greenhouse Gas Reduction Champion (greenhouse gas emissions prevented by diverting waste) - Franklin College * Recycling Champion (greatest recycling per attendee) - Franklin College * Organics Reduction Champion (greatest organics recovery per attendee) - University of Akron More than just a competition, Game Day Challenge was an opportunity for participating schools to demonstrate to students and team supporters that recycling and reducing waste are not activities limited to the home or office. Many participating schools deployed teams of volunteers to collect cans and bottles from pre-game tailgaters. Other schools engaged their mascots, set up zero-waste stations inside the stadiums to collect food scraps and more, or arranged for special recycling messages to be announced during the game. Still others used the opportunity to celebrate and raise awareness of America Recycles Day, which takes place on Nov. 15. Encouraging collegiate sporting events can save energy and reduce greenhouse gas emissions. During this year's competition, 6.4 million fans at 88 participating schools kept nearly 1.5 million pounds of game-day waste out of landfills, which prevented approximately 1,980 metric tons of carbon dioxide from being released. That's equivalent to removing 413 cars from the road for a year. The 2013 Game Day Challenge was administered by the College & University Recycling Coalition (CURC), Keep America Beautiful and RecycleMania, Inc., with support from the U.S. Environmental Protection Agency (EPA). Recycling @ Work: Just one year after Recycling @ Work launched, nearly 550 pledge partners have committed to increase recycling at their businesses, schools, universities and government entities. Part of Keep America Beautiful's joint Clinton Global Initiative with Alcoa Foundation, the Recycling @ Work program focuses on providing practical tools, resources, and best practices techniques to support office green teams in engaging with their colleagues to recycle more. To simplify the process, the Recycling @ Work website includes a 10-step action plan to help pledge partners plan their approach. Recycling at Work's pledge campaign objectives include: * Increase awareness and commitment level among businesses, government and institutional workplaces to increase recycling over two years for common office generated recyclables (e.g. paper, cardboard, beverage containers, batteries, electronics, and, optionally, food waste) * Engage employees to recycle more at work * Demonstrate support and momentum among the business community for increasing recycling at work * Report the results of the combined efforts, including the economic, environmental and social benefits of recycling at work Development of the program in 2014 will include a monthly e-newsletter and quarterly webinars for all pledge partners as well as other enhanced online resources, including an interactive Recycling Mythbusters presentation and a tool for making custom recycling bin signs. Furthermore, KAB will be working with its network to invite businesses and organizations across the country to become pledge partners. Keep America Beautiful will compile data and issue a comprehensive report in 2015, fulfilling its 2012 Clinton Global Initiative commitment made in partnership with Alcoa and the Alcoa Foundation. The Recycling @ Work Pledge initiative is sponsored by the Alcoa Foundation, Microsoft and PepsiCo Recycling. Recycling at State Fairs: As part of its "Action to Accelerate Recycling" Clinton Global Initiative commitment, Keep America Beautiful (KAB) partnered with one state fair and two county fairs to identify specific measures to enhance recycling at the special events. Keep America Beautiful worked with the Indiana State Fair; the Kitsap (Wash.) County Fair; and the Arlington (Va.) County Fair on this pilot program. In addition to providing funds to enhance recycling infrastructure, KAB staff provided expert programmatic support to plan and implement enhanced recycling and composting at each of the fairs. In addition, KAB conducted one aspect of behavior-change research per fair. The program focused on addressing a host of issues, including placing recycling bins next to trash bins, improving recycling bin signage, engaging vendors in the initiative, and honing the communication to all fair participants. The effort reached more than 1 million fair-goers, with a total of 75 tons being recycled or composted, an increase of 14 percent over previous results. A host of tools, templates and operating manuals have been developed for each of the participating fairs, and are being offered to other special event recycling coordinators. These materials can be found at americarecyclesday.org/recyclingatfairs. The Recycling at Fairs initiative was made possible by an Alcoa Foundation grant and is part of a commitment the two organizations have with the Clinton Global Initiative. Dr Pepper Snapple/KAB Public Park Recycling Bin Grant Program: In its first year, the Dr Pepper Snapple/KAB Public Park Recycling Bin Grant awarded 710 durable, permanent recycling bins to 33 local and state governments. Focusing on increasing recycling in city, regional and state public parks across the country, the DPS/KAB Public Park Recycling Bin Grant was designed to establish or expand recycling opportunities in different settings in neighborhood parks with playgrounds, athletic fields, and regional parks with trails and natural settings. As a result of this bin program, the newly-installed recycling bins will make recycling much more convenient for nearly 50,000 public park visitors on a daily basis. Give and Go: Move Out! Nearly 3 million students live in on-campus housing at 2,100 colleges and universities across the U.S. Vacating the dorms for summer presents students with a challenge when they are left with excess goods. Keep America Beautiful (KAB) and Goodwill's 2013 five-campus "Give and Go: Move Out" pilot program empowered students to donate responsibly and recognize their social impact, by collecting items for re-use and recycling. The result: 60,000 pounds of items were donated to Goodwill and local food banks. During the traditional spring move-out week, KAB and Goodwill encouraged and enabled students to recapture the value of their unwanted clothing and goods, books, electronics, non-perishable foods, and dorm room items as they left campus for summer break.Through pre-promotion efforts, clear signage, convenient drop-off locations, volunteer engagement, and careful planning, schools greatly reduced move-out waste. The results of the pilot collection events are being documented in a report, which will serve as tool for additional schools to use as a model in future years. During the 2013 pilot, a reported 60,185 pounds of materials were collected with donations translating to more than 1,750 hours of Goodwill job training services. The program has been expanded to include 15 schools for the 2013/2014 school year. "Give and Go" is a Clinton Global Initiative University commitment KAB made to increase recycling on college campuses. The program is a partnership between KAB and Goodwill Industries International with program support from the College and University Recycling Coalition. FORM 990, PART III, LINE 4D SOME OF THE OTHER MAJOR PROGRAM SERVICES INCLUDE THE FOLLOWING: "I Want to be Recylced" Ad Council Campaign Alcoa Public Space Recycling Bin Grant Program America Recycles Day National Planting Day Coca Cola College Public Space Recycling Bin Grant Program Coca Cola Public Space Recycling Bin Grant Program Graffiti Hurts Littering is Wrong Too Advertising Campaign Recyclebowl Recyclemania UPS Community Tree Planting Grant Program Waste Management Think Green Grant Program Wrigley Foundation Waste in Place Program Cigarette Litter Prevention Program Great American Clean Up