2015-12-08T08:36:17-06:00 2015-06-30 621142155 PUGH & COMPANY PC 315 N CEDAR BLUFF RD SUITE 200 KNOXVILLE TN 37923 990 2014-07-01 201710722 KNOXVILLE CONVENTION & VISITORS BUREAU INC KNOX 8653429103 301 S GAY STREET KNOXVILLE TN 379021102 KATHY WILLIAMS CHIEF FINANCIAL OFFICER 8653429103 2015-12-03 1 RE FOUST P00745365 8657690660 2014 2016-04-25 22:37:26Z VISIT KNOXVILLE KIM BUMPAS 301 S GAY STREET KNOXVILLE TN 379021102 4241165 0 X WWW.VISITKNOXVILLE.COM X 2004 TN TO AID AND SUPPORT GOVERNMENTS AND CITIZENS OF THE CITY OF KNOXVILLE AND KNOX COUNTY. 11 11 32 128 0 0 3690230 3687749 196549 486101 -5851 386 22794 31991 3903722 4206227 0 0 0 0 1389854 1536511 0 0 0 2626120 2421790 4015974 3958301 -112252 247926 4015839 4430884 112794 280229 3903045 4150655 X TO AID AND SUPPORT THE GOVERNMENTS AND CITIZENS OF THE CITY OF KNOXVILLE, TENNESSEE AND OF KNOX COUNTY, TENNESSEE BY PROMOTING THE SOCIAL WELFARE, LESSENING THE BURDENS OF LOCAL GOVERNMENT AND SERVING SUCH CONSTITUENCIES WITH REGARD TO THE PROMOTION OF TOURISM, SPORTS AND RECREATIONAL ACTIVITIES IN THE AREA AND WITH REGARD TO ADVERTISING THE COMMERCIAL, SOCIAL, AGRICULTURAL, INDUSTRIAL, SCENIC, RECREATIONAL, HISTORICAL, EDUCATIONAL AND OTHER ADVANTAGES, POINTS OF INTEREST AND ATTRACTIONS OF KNOXVILLE AND/OR KNOX COUNTY. THE FOCUS OF SUCH EFFORTS SHOULD, AMONG OTHER GOALS, ENHANCE THE QUALITY OF LIFE FOR THE CITIZENS OF KNOXVILLE AND KNOX COUNTY, AND OTHERWISE ENHANCE, PROMOTE AND STIMULATE ECONOMIC AND COMMUNITY DEVELOPMENT WITHIN KNOXVILLE AND KNOX COUNTY. 0 0 1150217 518092 IN THE 2015 FISCAL YEAR, THE VISIT KNOXVILLE WEBSITE WAS VISITED OVER A HALF A MILLION TIMES WITH 65% OF THE AUDIENCE VISITS COMING FROM OUTSIDE OF KNOXVILLE. VISIT KNOXVILLE'S DIGITAL ADVERTISING FOR LEISURE TRAVEL EXCEEDED INDUSTRY AVERAGES. PRINT ADVERTISING AND PROMOTION FOR BOTH LEISURE AND GROUP PRODUCED NEARLY 6,000 CALLS TO THE VISIT KNOXVILLE OFFICES. SOCIAL MEDIA CHANNELS EXPERIENCED IMPRESSIVE GROWTH, ESPECIALLY INSTAGRAM WHICH LOGGED A 456% INCREASE IN FOLLOWERS. VISIT KNOXVILLE WORKED WITH A NUMBER OF TRAVEL JOURNALISTS TO PRODUCE A TOTAL OF $469,878.73 WORTH OF PUBLICITY. OVERALL, THE ORGANIZATION GENERATED MORE THAN $2 MILLION WORTH OF UNPAID MEDIA. VISITOR GUIDE DISTRIBUTION TOTALED 114,341. 894478 OPERATIONS:OTHER PROGRAM SERVICES ARE FOR OTHER SALARIES AND WAGES AND RELATED PAYROLL COSTS, OFFICE EXPENSE, INFORMATION TECHNOLOGY, ETC. RELATED TO THE ORGANIZATION'S EXEMPT PURPOSE. 676820 SALES:THE ORGANIZATION HOSTED APPROXIMATELY 43 SITE VISITS REPRESENTING ORGANIZATIONS FROM ALL OVER THE COUNTRY. FOUR (4) GROUP FAMILIARIZATION TOURS HOSTED A TOTAL OF 40 MEETING PLANNERS WHO EXPERIENCED ALL THAT KNOXVILLE HAS TO OFFER TO MEETING ATTENDEES. THE SALES STAFF ATTENDED 22 TRADE SHOWS/CITY BLITZES, PROMOTING KNOXVILLE TO MEETING PLANNERS. OUR EFFORTS GENERATED 319 SALES LEADS AND BOOKED 103 GROUPS. 202221 EVENTS:THE ORGANIZATION SUPPORTS QUALIFYING CHARITABLE ORGANIZATIONS WHO HOST EVENTS WITHIN KNOXVILLE AND/OR KNOX COUNTY. 202221 2923736 1 1 0 0 0 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 73 0 1 32 1 0 0 0 0 0 0 0 0 0 0 X 11 11 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 1 1 1 1 0 TN X KATHY WILLIAMS 8653429103 301 S GAY STREET KNOXVILLE TN 37902 BRAD ANDERS DIRECTOR 1.00 X 0 0 0 BO CONNER CHAIR 1.00 X 0 0 0 ANITA LANE DIRECTOR 1.00 X 0 0 0 BILL LYONS VICE CHAIR 1.00 X 0 0 0 CORTNEY PIPER TREASURER 1.00 X 0 0 0 DOROTHY STAIR DIRECTOR 1.00 X 0 0 0 CARMEN TEGANO SECRETARY 1.00 X 0 0 0 CRYSTAL WASHINGTON MARKETING COMMITTEE CHAIR 1.00 X 0 0 0 MARC BAUER DIRECTOR 1.00 X 0 0 0 MICHAEL RILEY SALES COMMITTEE CHAIR 1.00 X 0 0 0 BECKY HANCOCK DIRECTOR 1.00 X 0 0 0 KIM BUMPAS CDME CMP PRESIDENT 45.00 X 132464 0 19520 KATHY WILLIAMS MBA CHIEF FINANCIAL OFFICER 40.00 X 95564 0 15276 228028 0 34796 1 0 1 0 0 3684352 3397 3397 3687749 AD SALES 900099 206111 206111 CONCERT COMMISSIONS 900099 176884 176884 HOSTED EVENTS 900099 103106 103106 486101 742 742 356 -356 -356 -356 55307 34582 20725 20725 MISCELLANEOUS 900099 11266 11266 11266 4206227 518092 0 386 229561 229561 1025650 307695 717955 83729 42080 41649 102158 38142 64016 95413 28624 66789 10112 10112 21700 21700 29725 8917 20808 1150217 1150217 263626 224082 39544 64901 55166 9735 97488 82865 14623 57770 57770 44779 44779 166187 141259 24928 18041 15335 2706 SALES EXPENSE 295023 295023 EVENT EXPENSES 202221 202221 3958301 2923736 1034565 0 504515 917759 204275 1069307 1322370 12427 12967 90919 126259 3511040 1517464 2069423 1993576 62847 56344 2126 1609 4015839 4430884 111774 252914 1020 27315 112794 280229 X 3903045 4150655 3903045 4150655 4015839 4430884 247926 -316 0 X 0 1 X 1 0 X 3370904 3632874 3334328 3690230 3687749 17716085 3370904 3632874 3334328 3690230 3687749 17716085 17716085 222 4416 1611 1824 742 8815 91331 552585 238411 196775 497367 1576469 19301369 232526 0.91790 0.93690 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 2476524 678642 1797882 941161 770818 170343 93355 68004 25351 1993576 4325611 -316 119700 119384 4206227 0 4206227 4078001 119700 119700 3958301 0 3958301 X X X 0 0 0 0 0 0 0 0 0 KIM BUMPAS CDME CMP PRESIDENT 132464 0 0 0 0 0 14140 0 5380 0 151984 0 0 0 FORM 990, PART VI, SECTION B, LINE 11 THE FORM 990 WAS PREPARED BY AN UNRELATED ACCOUNTING FIRM AND REVIEWED INTERNALLY BY THE ORGANIZATION'S MANAGEMENT. A COMPLETE COPY OF THE FORM 990 WAS ALSO MADE AVAILABLE TO THE BOARD OF DIRECTORS PRIOR TO FILING WITH THE INTERNAL REVENUE SERVICE. FORM 990, PART VI, SECTION B, LINE 12C BOARD MEMBERS, MEMBERS OF MANAGEMENT, AND ALL FULL-TIME EMPLOYEES ARE REQUIRED TO COMPLETE AN ANNUAL WRITTEN FORM DISCLOSING ANY CONFLICTS OF INTEREST. ANY CONFLICTS DISCLOSED ARE REPORTED TO THE BOARD OF DIRECTORS OR ITS APPROPRIATE COMMITTEE, TO THE PRESIDENT, OR TO SUCH PERSON OR PERSONS AS THE PRESIDENT MAY DESIGNATE. ANY MATERIAL BUSINESS TRANSACTED WITH A BOARD MEMBER OR MEMBER'S RELATED COMPANY IS FIRST PUT OUT FOR BID AND THE BID RESULTS ARE REPORTED TO THE BOARD OPERATIONS COMMITTEE. FORM 990, PART VI, SECTION B, LINE 15 THE PRESIDENT'S SALARY IS DETERMINED BY THE EXECUTIVE BOARD COMMITTEE UTILIZING SALARIES OF COMPARABLE ORGANIZATIONS AS WELL AS SALARY SURVEYS FROM DESTINATION MANAGEMENT ASSOCIATION INTERNATIONAL ("DMAI"). ALL EMPLOYEE SALARIES ARE BASED ON DMAI SALARY SURVEYS OR SALARY SURVEYS FROM PAYSCALE, AN ONLINE SUBSCRIPTION PAYROLL MANAGEMENT SYSTEM, IF DMAI DATA IS UNAVAILABLE. SALARY RECOMMENDATIONS ARE REVIEWED AND APPROVED BY THE FINANCE BOARD COMMITTEE AND THEN BY THE FULL BOARD VIA BUDGET APPROVAL. FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION'S CONFLICT OF INTEREST POLICY IS INCLUDED IN ITS BYLAWS AND AVAILABLE FOR PUBLIC INSPECTION AT THE ORGANIZATION'S OFFICE LOCATION. THE ORGANIZATION'S FINANCIAL STATEMENTS ARE ALSO AVAILABLE FOR PUBLIC INSPECTION AT THE ORGANIZATION'S OFFICE LOCATION. PHOTOCOPIES ARE PROVIDED UPON WRITTEN REQUEST.