2015-11-12T10:28:49-06:00 2014-12-31 410746749 CLIFTONLARSONALLEN LLP 1301 W 22ND ST STE 1100 OAK BROOK IL 60523 990 2014-01-01 431337863 YELLOW PAGES INTEGRATED MEDIA ASSOCIATION YELL 9082862386 920 KIRTS BOULEVARD NO 100 TROY MI 48084 NEGLEY J NORTON PRESIDENT 9082862386 2015-11-09 1 GREGORY S ADAMS P00095597 6305738600 2014 2016-02-25 16:41:14Z LOCAL SEARCH ASSOCIATION NEGLEY J NORTON 920 KIRTS BOULEVARD NO 100 TROY MI 48084 7746159 0 X WWW.LOCALSEARCHASSOCIATION.ORG X 1975 DE SEE SCHEDULE O. 12 12 22 150 0 0 0 0 8437285 7602611 142872 131615 24189 11933 8604346 7746159 0 0 0 0 3249554 2457844 0 0 0 4997319 5391833 8246873 7849677 357473 -103518 10638421 10606898 1618431 1719464 9019990 8887434 X OUR PRIMARY EXEMPT PURPOSE IS TO FOSTER & ENHANCE THE PRINT AND ONLINE YELLOW PAGES AND OTHER LOCAL SEARCH AND MARKETING SERVICES OFFERED BY OUR MEMBERS TO LOCAL AND NATIONAL BUSINESSES; DISSEMINATING INFORMATION TO THE PUBLIC AND ITS MEMBERS ABOUT THE USEFULNESS OF THESE ADVERTISING AND MARKETING SERVICES. 0 0 NATIONAL ORDER PROCESSING SYSTEMS - THE ASSOCIATION MANAGES RATES & DATA AND ELITE, TWO PROGRAMS THAT ARE CRITICAL TO THE DAY-TO-DAY FUNCTIONS OF THE INDUSTRY. RATES & DATA PROVIDES RATES AND ASSOCIATED INFORMATION ABOUT YELLOW PAGES PRODUCTS THAT ARE AVAILABLE IN ASSOCIATION MEMBER AND NON-MEMBER DIRECTORIES. THE RATES & DATA SYSTEM PROVIDES CERTIFIED MARKETING REPRESENTATIVES (CMRS), PUBLISHERS AND ADVERTISERS EASY ACCESS TO ADVERTISING RATES, COVERAGE AND MAPS FOR APPROXIMATELY 6,300 DIRECTORIES. THE ELITE SYSTEM IS A COMPUTER SYSTEM USED FOR THE TRANSMISSION OF NATIONAL ADVERTISING ORDER DATA BETWEEN CMRS AND ASSOCIATION PUBLISHERS, MEMBERS AND NON-MEMBERS FOR PRINT OR INTERNET YELLOW PAGE DIRECTORIES. THE ASSOCIATION MAINTAINS THE ELITE SYSTEM THROUGH A CONTRACT WITH A THIRD PARTY PROVIDER. THE USER BASE IS CURRENTLY LOCATED IN THE US, CANADA, AND MEXICO. THE SYSTEM ALSO INCLUDES A DIRECTORIES ONLINE COMPONENT WHICH INCLUDES COPIES OF DIRECTORIES FOR USE BY CMRS. THE ASSOCIATION CONDUCTS TRAINING CLASSES AS REQUIRED TO PROVIDE EDUCATION ON INDUSTRY SYSTEMS, STANDARDS, RESEARCH, SELLING TECHNIQUES, AND CO-OP ADVERTISING. RESEARCH - THE ASSOCIATION COMMISSIONS RESEARCH ABOUT THE YELLOW PAGES AND OTHER LOCAL MEDIA TO MEASURE AND UNDERSTAND CONSUMER BEHAVIOR WITH RESPECT TO MEDIA USAGE. THE RESEARCH INCLUDES AN INDUSTRY USAGE STUDY TO MEASURE CONSUMER USAGE OF BOTH PRINT AND INTERNET YELLOW PAGES; A METERED AD STUDY; THE ASSOCIATION, IN TURN, WILL DISSEMINATE THIS INFORMATION TO A VARIETY OF AUDIENCES INCLUDING OUR MEMBERS, THE PRESS, ADVERTISERS AND ADVERTISING AGENCIES. BY DOING THIS, THE ASSOCIATION IS ABLE TO PROVE THE VALUE OF THE YELLOW PAGES AND OTHER LOCAL MEDIA TO ALL OF THESE VARIOUS CONSTITUENCIES. THE ANNUAL CONFERENCE IS OPEN TO ALL MEMBERS AND NON-MEMBERS. IT SUPPORTS THE BASIC GOALS OF OUR ASSOCIATION BY PROVIDING EDUCATION, RESEARCH ANALYSIS, ENVIRONMENTAL INFORMATION, OPEN DIALOGUE AND ADDRESSES THE ISSUES FACING OUR INDUSTRY ON A DAILY BASIS. THE CONFERENCE IS AN OPPORTUNITY FOR MEMBERS AND NON-MEMBERS TO INTRODUCE NEW PRODUCTS AND SERVICES FOR THE INDUSTRY. 0 0 0 1 0 0 0 0 0 1 0 0 0 0 1 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 33 0 22 1 0 0 0 0 0 0 X 12 12 0 1 0 0 1 1 1 1 1 0 0 0 1 1 1 1 1 1 0 0 X NEGLEY J NORTON 9082862386 820 KIRTS BOULEVARD TROY MI 48084 BILL DINAN CHAIRMAN 5.00 X X 0 0 0 GEORGE HANNA VICE CHAIRMAN 5.00 X X 0 0 0 SHARON SWEENEY SECRETARY/TREASURER 5.00 X X 0 0 0 JULIEN BILLOT DIRECTOR 5.00 X 0 0 0 ANDREA CANCRO DIRECTOR 5.00 X 0 0 0 JAMES CONTINENZA DIRECTOR 5.00 X 0 0 0 NORM HAGARTY DIRECTOR 5.00 X X 0 0 0 KATY HUNTER DIRECTOR 5.00 X 0 0 0 KEVIN JASPER DIRECTOR 5.00 X 0 0 0 JOE WALSH DIRECTOR 5.00 X 0 0 0 ERIC WEBB DIRECTOR 5.00 X 0 0 0 BEN WOOD DIRECTOR 5.00 X 0 0 0 PETER MCDONALD DIRECTOR 5.00 X 0 0 0 CHRIS CUMMINGS DIRECTOR 5.00 X 0 0 0 BOB GREGERSON DIRECTOR 5.00 X 0 0 0 NEGLEY J NORTON PRESIDENT 60.00 X 401422 0 37629 WESLEY YOUNG VP - PUBLIC AFFAIRS 60.00 X 181140 0 34053 ROBERT W ZINK JR MANAGING DIRECTOR 60.00 X 158066 0 25418 VALERIE ONYSKI MANAGING DIRECTOR 60.00 X 113562 0 22462 854190 0 119562 3 0 1 0 GLOBAL EXCHANGE SERVICES 9711 WASHINGTON BLVD GAITHERSBURG MD 20878 ELITE HOSTING 827086 BURKE INCORPORATED 500 WEST 7TH STREET CINCINNATI OH 45203 LOCAL MEDIA TRACKING 539825 SAGEKEY 1531 FAIRVIEW ROAD PENTICTON CANADA CA V2A6P6 SOFTWARE SERVICES 469015 FLEISHMAN HILLARD INTERNATIONAL PO BOX 771733 ST LOUIS MO 63177 PUBLIC RELATIONS 364225 SMITHBUCKLIN 330 N WABASH CHICAGO IL 60611 FINANCIAL SERVICES 342878 11 NATIONAL ORDER PROCESS 900099 4843487 4843487 MEMBERSHIP DUES 900099 1962209 1962209 SALES DEVELOPMENT PROG 900099 458433 458433 INDUSTRY CONFERENCE 900099 338482 338482 7602611 131615 131615 OTHER MISCELLANEOUS 900099 11433 11433 INITIATION FEES 900099 500 500 11933 7746159 7614544 0 131615 837728 1143375 44094 278752 153895 3098667 236777 328786 366100 102697 36095 261044 195712 125413 132238 196135 18445 49631 OTHER 244093 7849677 961403 1018579 9029473 9129045 404293 58171 190217 225046 1650885 1474828 53035 176057 10638421 10606898 818112 819145 799060 900319 1259 0 1618431 1719464 X 9019990 8887434 9019990 8887434 10638421 10606898 -103518 -29038 0 X X 0 1 X 1 0 0 1 0 226148 226148 0 1381366 1238083 143283 43371 10597 32774 176057 X 7717121 -29038 -29038 7746159 0 7746159 7849677 0 7849677 0 7849677 PART X, LINE 2: THE ASSOCIATON IS EXEMPT FROM FEDERAL AND STATE INCOME TAXES UNDER SECTION 501(C)(6) OF THE INTERNAL REVENUE CODE. THE ASSOCIATION IS SUBJECT TO INCOME TAX, HOWEVER, ON ANY UNRELATED BUSINESS INCOME. THERE WERE NO TAXES OWED FOR THE YEARS ENDED DECEMBER 31, 2014 AND 2013. THE ASSOCIATION FOLLOWS THE REQUIREMENTS FOR ACCOUNTING FOR UNCERTAIN TAX POSITIONS. THE ASSOCIATION HAS DETERMINED THAT IT IS NOT REQUIRED TO RECORD A LIABILITY RELATED TO UNCERTAIN TAX POSITIONS. THE FEDERAL AND STATE TAX RETURNS OF THE ASSOCIATION FOR 2011, 2012, AND 2013 ARE SUBJECT TO EXAMINATION BY THE INTERNAL REVENUE SERVICE AND STATE TAXING AUTHORITIES, GENERALLY FOR THREE YEARS AFTER THEY WERE FILED. X 0 0 0 NEGLEY J NORTON PRESIDENT 321422 0 80000 0 0 0 12480 0 25149 0 439051 0 0 0 WESLEY YOUNG VP - PUBLIC AFFAIRS 181140 0 0 0 0 0 8904 0 25149 0 215193 0 0 0 ROBERT W ZINK JR MANAGING DIRECTOR 158066 0 0 0 0 0 7656 0 17762 0 183484 0 0 0 FORM 990, PART VI, SECTION A, LINE 3 SMITHBUCKLIN CORPORATION IS A MANAGEMENT COMPANY WHICH MANAGES ALL FINANCIAL SERVICES OF THE ORGANIZATION IN ACCORDANCE WITH THE ORGANIZATION'S BYLAWS AND POLICIES. FORM 990, PART VI, SECTION A, LINE 6 THE ASSOCIATION IS A COMPANY MEMBERSHIP ORGANIZATION. PROSPECTS OF THE YELLOW PAGES (LOCAL SEARCH) INDUSTRY APPLY FOR MEMBERSHIP TO THE ASSOCIATION. ONCE THEY MEET ALL REQUIREMENTS AND ARE APPROVED BY THE BOARD, THEY BECOME MEMBERS OF THE ASSOCIATION. FORM 990, PART VI, SECTION A, LINE 7A THE BY-LAWS STATE THAT "DIRECTORS NOMINATED FOR ELECTION SHALL BE ELECTED BY THE CLASS MEMBERSHIP REPRESENTED BY SUCH DIRECTORS. FORM 990, PART VI, SECTION A, LINE 7B AS DETAILED IN THE BYLAWS, THE FOLLOWING ITEMS REQUIRE THE APPROVAL OF THE MEMBERSHIP: AN AMENDMENT TO THE BYLAWS THAT WOULD MATERIALLY AND ADVERSELY AFFECT A CLASS OF MEMBERSHIP AND DISSOLUTION. FORM 990, PART VI, SECTION B, LINE 11 THE FORM 990 IS REVIEWED BY THE FINANCE COMMITTEE AND THEN PRESENTED TO THE BOARD MEMBERS WITH COMMENTS FOR APPROVAL BEFORE FILING. FORM 990, PART VI, SECTION B, LINE 12C ALL PRINCIPAL OFFICERS AND COMMITTEE MEMBERS MUST DISCLOSE ANY CONFLICT OF INTEREST, INCLUDING ALL MATERIAL FACTS, TO THE DIRECTORS AND COMMITTEE MEMBERS WHO WILL THEN DECIDE IF A CONFLICT OF INTEREST EXISTS AND TAKE APPROPRIATE DISCIPLINARY AND CORRECTIVE ACTION, IF NECESSARY. ON AN ANNUAL BASIS, EACH PRINCIPAL OFFICER AND COMMITTEE MEMBER SHALL SIGN A STATEMENT WHICH AFFIRMS SUCH PERSON HAS RECEIVED A COPY OF THE CONFLICT OF INTEREST POLICY, HAS READ AND UNDERSTANDS THE POLICY, HAS AGREED TO COMPLY WITH THE POLICY, AND UNDERSTANDS THE ORGANIZATION IS CHARITABLE AND IN ORDER TO MAINTAIN ITS FEDERAL TAX EXEMPTION IT MUST ENGAGE PRIMARILY IN ACTIVITIES WHICH ACCOMPLISH ONE OR MORE OF ITS TAX-EXEMPT PURPOSES. FORM 990, PART VI, SECTION B, LINE 15A THE PRESIDENT'S SALARY AND TARGET BONUS OPPORTUNITY IS SET FORTH IN A WRITTEN EMPLOYMENT AGREEMENT. THE BOARD OF DIRECTORS ANNUALLY ESTABLISHES WRITTEN GOALS FOR THE PRESIDENT. THE EXECUTIVE COMMITTEE OF THE BOARD OF DIRECTORS, ACTING AS THE COMPENSATION AND BENEFITS COMMITTEE, CONSISTING OF THE CHAIR, VICE CHAIR AND SECRETARY/TREASURER, ANNUALLY REVIEW THE ACCOMPLISHMENTS OF THE PRESIDENT COMPARED TO THE GOALS ESTABLISHED BY THE BOARD. THE COMMITTEE DETERMINES THE BASE SALARY INCREASE, IF ANY, FOR THE PRIOR YEAR'S PERFORMANCE BASED UPON ACCOMPLISHMENT OF THESE GOALS, THE FINANCIAL CONDITIONS OF THE ASSOCIATION AND ITS MEMBERS, AND CONSULTATION WITH INDEPENDENT HUMAN RESOURCES PROFESSIONAL, THE DECISION OF THE COMPENSATION AND BENEFITS COMMITTEE IS REPORTED TO THE BOARD OF DIRECTORS AND IS REFLECTED IN CONTEMPORANEOUSLY RECORDED MINUTES OF THEIR MEETINGS. ALL OTHER STAFF ARE PART OF THE ANNUAL REVIEW AND EVALUATION PROCESS. MERIT INCREASE AMOUNTS FOR THE YEAR ARE APPROVED BY THE BOARD OF DIRECTORS DURING THE BUDGET PROCESS. THE PERCENTAGE IS BASED ON A REVIEW OF MERIT INCREASES AT BOARD COMPANIES AND SIMILAR ASSOCIATIONS. FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICTS OF INTEREST POLICY AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBIC UPON REQUEST. PART XII, LINE 2C THE ASSOCIATION HAS AN AUDIT COMMITTEE THAT ASSUMES RESPONSIBILITY FOR OVERSIGHT OF THE AUDIT OF THE FINANCIAL STATEMENTS AND THE SELECTION OF THE INDEPENDENT AUDITORS.