2015-08-17T13:26:24-05:00 2014-09-30 LANE GORMAN TRUBITT PLLC 2626 HOWELL STREET SUITE 700 DALLAS TX 752044064 990 2013-10-01 752456622 DALLAS CONVENTION & VISITORS BUREAU % SHERRY ANDRUS DALL 2145711000 325 N ST PAUL STREET SUITE 700 Suite DALLAS TX 75201 PHILLIP JONES PRESIDENT & CEO 2145711012 2015-07-31 true Matthew D Peck P00029866 2145711012 2013 2016-03-07 17:11:31Z Phillip Jones 325 N St Paul St 700 Dallas TX 75201 32812734 false X www.VISITDALLAS.COM X 1992 TX CONVENTION & TOURISM PROMOTIONS, CONVENTION REGISTRATION SERVICES, OTHER CONVENTION SERVICES AND SPECIAL SPORTING EVENT PROMOTIONS. 45 45 91 0 0 -81359 4131157 2449833 25998681 28825702 8042 0 494637 1537199 30632517 32812734 0 0 0 0 8274122 8639203 0 0 0 17305337 17107161 25579459 25746364 5053058 7066370 16759036 21289890 8491577 5956061 8267459 15333829 CONVENTION & TOURISM PROMOTIONS, CONVENTION REGISTRATION SERVICES, OTHER CONVENTION SERVICES AND SPECIAL SPORTING EVENT PROMOTIONS. false false PROMOTING DALLAS AS A DESTINATION FOR BUSINESS AND PLEASURE TO THE REGIONAL, NATIONAL, AND INTERNATIONAL MARKETPLACE AND TO FAVORABLY IMPACT THE DALLAS ECONOMY THROUGH CONVENTIONS AND TOURISM. THE BUREAU'S EFFORTS HAVE SIGNIFICANTLY INCREASED AWARENESS OF DALLAS LOCALLY, NATIONALLY, AND INTERNATIONALLY AS A TOP CONVENTION CENTER. THE BUREAU UTILIZES THE INTERNET, QUARTERLY EVENT CALENDARS, ANNUAL-MEETING PROFESSIONAL GUIDES AND SEMI-ANNUAL-OFFICIAL VISITORS GUIDES AS WELL AS OTHER MEANS TO PROMOTE CURRENT EVENTS IN DALLAS AND PROMOTE DALLAS AS A TOP CONVENTION AND TOURISM LOCATION. false false false false false false false false false true false false true true true true false false false false false false false false false false false false true false false false false false true false false false false false false false false true 33 0 true 91 true false false false false false false false false false false X 45 45 false false false false false false false true true false false false true true true true true true true false X SHERRY ANDRUS 2145711013 325 N ST PAUL ST 700 DALLAS TX 75201 BILL BOYD IMMEDIATE PAST CHAIRMAN 2.0 X X STEPHAN PYLES DIRECTOR 1.0 X DAVE BROWN CHAIRMAN 2.0 X X LAL DASWANI DIRECTOR 1.0 X TAMMY DEMERY DIRECTOR 1.0 X FRED EULER DIRECTOR 1.0 X DEAN FEARING DIRECTOR 1.0 X PEG HALL CHAIR-ELECT/TREASURER 2.0 X X BILLY D HINES DIRECTOR 1.0 X LINDA KAO DIRECTOR 1.0 X RON KING DIRECTOR 1.0 X DALE MORRIS DIRECTOR 1.0 X HAROLD RAPOZA DIRECTOR 1.0 X PETE SCHENKEL DIRECTOR 1.0 X LAURIE SPROUSE DIRECTOR 1.0 X ALAN WALNE DIRECTOR 1.0 X MONICA ALONZO VICE-CHAIRMAN 3.0 X X MARTIN BURRELL DIRECTOR 1.0 X DR ELBA GARCIA DIRECTOR 1.0 X DEREK GEROW DIRECTOR 1.0 X LAURA MACNEIL DIRECTOR 1.0 X MITZI TALLY DIRECTOR 1.0 X JERONIMO VALDEZ DIRECTOR 1.0 X JEFFREY YARBROUGH DIRECTOR 1.0 X NEVIN GRINNELL DIRECTOR 1.0 X PAULINE MEDRANO DIRECTOR 1.0 X MARIE PERRY DIRECTOR 1.0 X DALE PETROSKEY DIRECTOR 1.0 X EDDIE W REEVES DIRECTOR 1.0 X KERRY TASSOPOULOS DIRECTOR 1.0 X TONY VEDDA DIRECTOR 1.0 X MARK WOELFFER DIRECTOR 1.0 X AMY HOFLAND DIRECTOR 1.0 X DANA WILLIAMS DIRECTOR 1.0 X TARA GREEN DIRECTOR 1.0 X LARRY MAGOR DIRECTOR 1.0 X ROBBIE BRIGGS DIRECTOR 1.0 X AMY W COWAN DIRECTOR 1.0 X DARLENE ELLISON DIRECTOR 1.0 X CECILE FERNANDEZ DIRECTOR 1.0 X SONNY GARCIA DIRECTOR 1.0 X BETTIE GARRETT DIRECTOR 1.0 X JENNIFER STAUBACH GATES DIRECTOR 1.0 X DARWIN GIBSON DIRECTOR 1.0 X SAM GILLILAND DIRECTOR 1.0 X PHILLIP JONES PRESIDENT/CEO 50.0 X 596873 0 43322 SHERRY ANDRUS SECRETARY/VP ADMIN 50.0 X 204467 0 22791 MATTHEW JONES TREASURER/CFO/ EXECUTIVE VP 50.0 X 294028 0 35182 DARREN TEMPLE SR. VP SALES/SERVICE 50.0 X 283261 0 38523 RUBEN PEREZ VP SALES 50.0 X 185072 0 16428 NOELLE LEVEAUX SR. VP/ MARKETING OFFICER 50.0 X 219677 0 29085 MONICA PAUL VP SPORTS MARKETING 50.0 X 146474 0 21213 PATTI TOWELL DIRECTOR OF CONVENTION SALES 50.0 X 187081 0 13441 CHERYL RICHARDS VP STRATEGIC ALLIANCES 50.0 X 148362 0 26539 GAYLA FUSSELL DIRECTOR OF NATIONAL ACCOUNTS 50.0 X 139309 0 20189 KEVIN OWENS DIRECTOR OF NATIONAL ACCOUNTS 50.0 X 131960 0 13554 2536564 0 280267 17 false true false NONE 0 2449833 2449833 MEMBERSHIP DUES & ADMINISTRATION FEES 900099 910201 910201 FEES/CONTRACTS FROM GOVERNMENT AGENCIES 900099 15181892 15181892 TOURISM PUBLIC IMPROVEMENT DIST. FEES 900099 12732591 12732591 SERVICE FEES 900099 1018 1018 28825702 0 0 0 0 0 0 0 0 0 0 PARTNERSHIPS AND SPONSORSHIPS 900099 309876 309876 TICKET SALES 900099 131035 131035 REBATES 900099 1048952 1048952 47336 47336 1537199 32812734 30362901 0 0 0 0 1928489 0 5441083 181799 628214 459618 0 26373 78923 0 0 0 1154542 8203256 726463 16024 0 537947 1291288 0 469121 2256 0 454394 54088 SPONSORSHIPS 1586339 MEALS AND ENTERTAINMENT 523387 CREATIVE/PRODUCTION/RESEARCH 1000795 MISCELLANEOUS EXPENSES 645769 336196 25746364 X 4570469 11383254 660860 660860 0 0 5876784 4390608 0 0 0 0 2364786 2238650 0 0 258041 79214 1916813 1254780 814037 662033 0 0 0 0 0 0 0 0 2214059 1875271 16759036 21289890 5345625 3085132 0 0 2352078 2392800 0 0 0 0 0 0 215126 0 0 0 578748 478129 8491577 5956061 X 1788997 3793640 6478462 11540189 0 0 8267459 15333829 16759036 21289890 7066370 X false true X true false 432590 104564 328026 395802 304391 91411 1088421 845825 242596 662033 RENT DEPOSITS 51466 PREPAID RENT 1587500 TRADEMARKS & OTHER INTANGIBLES 236305 1875271 0 DEFERRED SUPPORT 366157 DEFERRED RENT 111972 478129 X 33260974 448240 448240 32812734 32812734 26194604 448240 448240 25746364 25746364 FIN 48 (ASC 740) FORM 990, SCHEDULE D, PART X, LINE 2 FOLLOWING IS THE TEXT FROM THE FOOTNOTES OF THE ORGANIZATION'S AUDITED FINANCIAL STATEMENTS: The Organization is exempt from federal income tax under 501(c)(6) of the United States Internal Revenue Code, except to the extent it has unrelated business income. For the years ended September 30, 2014 and 2013, unrelated business income did not result in any material net taxable income, therefore no provision for income tax has been provided in the accompanying financial statements. The Organization is required to file an annual Form 990-T with the United States Internal Revenue Service for any unrelated business income. The Organization evaluates tax positions taken or expected to be taken in the course of preparing the Organizations tax returns to determine whether the tax positions are more likely than not of being sustained by the applicable tax authority. Tax positions not deemed to meet the more-likely-than-not threshold would be recorded as a tax benefit or expense in the current year. As of September 30, 2014 and 2013, the Organization had no uncertain tax positions. The Organization is relying on its tax-exempt status and its adherence to all applicable laws and regulations to preserve that status. However, the conclusions regarding accounting for uncertainty in income taxes will be subject to review and may be adjusted at a later date based on factors including, but not limited to, ongoing analysis of tax laws, regulations, and interpretations thereof. The Organization recognizes interest and penalties, if any, related to uncertain tax positions as income tax expense. The Organizations informational returns are generally subject to examination for three years after the later of the due date or date of filing. As a result, the Organization is no longer subject to income tax examinations by tax authorities for years prior to 2011. X true true X X X X false false false PHILLIP JONES PRESIDENT/CEO 388322 0 208551 0 0 0 12500 0 30822 0 640195 0 0 0 SHERRY ANDRUS SECRETARY/VP ADMIN 166307 0 38160 0 0 0 6736 0 16055 0 227258 0 0 0 MATTHEW JONES TREASURER/CFO/ EXECUTIVE VP 227822 0 66206 0 0 0 9663 0 25519 0 329210 0 0 0 DARREN TEMPLE SR. VP SALES/SERVICE 227942 0 55319 0 0 0 11600 0 26923 0 321784 0 0 0 RUBEN PEREZ VP SALES 143019 0 42053 0 0 0 6817 0 9611 0 201500 0 0 0 MONICA PAUL VP SPORTS MARKETING 115401 0 31073 0 0 0 5551 0 15662 0 167687 0 0 0 PATTI TOWELL DIRECTOR OF CONVENTION SALES 130185 0 56896 0 0 0 4959 0 8482 0 200522 0 0 0 CHERYL RICHARDS VP STRATEGIC ALLIANCES 121418 0 26944 0 0 0 4750 0 21789 0 174901 0 0 0 NOELLE LEVEAUX SR. VP/ MARKETING OFFICER 178457 0 41220 0 0 0 6841 0 22244 0 248762 0 0 0 GAYLA FUSSELL DIRECTOR OF NATIONAL ACCOUNTS 94298 0 45011 0 0 0 5047 0 15142 0 159498 0 0 0 Benefits to Listed Persons Form 990, Schedule J, Part I, Line 1(a) The organization provides a wellness benefit for 24HR fitness for all employees if they choose to use it, and a YMCA membership for Phillip Jones, President/CEO. These benefits are taxable since they are reimbursed on their paycheck for the benefit. AMERICAN AIRLINES CENTER DIRECTOR, DAVE BROWN 250000 SUITE RENTAL false BUSINESS TRANSACTIONS INVOLVING INTERESTED PERSON SCHEDULE L, PART IV Dave Brown, a DCVB director, is the Chairman of the Board of Directors of the American Airlines Center (AAC). DCVB annually rents a suite from the AAC to entertain clients in the suite for sporting events and concerts. Form 990 Review Process Form 990, Part VI, Line 11B The Form 990 is provided to the board upon request by Sherry Andrus. Compliance with Written Conflict of Interest Policy Form 990, Part VI, Section B, Line 12c Annually, employees receive a revised Policy and Procedures Manual and must sign a form stating they have read and understand all policies and guidelines set forth in the manual. If something is brought to the attention of the officers and directors, it is investigated and appropriate action is taken. Compensation Review Of Management Form 990, Part VI, Section B, Line 15(a) and 15(b) The Finance Committee reviews the President/Chief Executive Officer's goals and sets the annual compensation. All other employees are reviewed by their managers in a formal compensation review process based on performance by goals and objectives. The VP of Administration reviews all rated forms for consistency of ratings across the organization. The Executive VP reviews questionable ratings and both review those with the managers for further backup and explanation or corrections are made. Documents Available to Public Form 990, Part VI, Section C, Line 19 The organization makes its governing documents, conflict of interest policy, and financial statements available to the public by accepting requests in writing and scheduling an appointment to review the requested documents.