2016-07-27T09:10:19-05:00 2015-09-30 651083521 Holyfield & Thomas LLC 125 Butler Street West Palm Beach FL 33407 990 2014-10-01 592321112 Discover Palm Beach Inc DISC 5612333000 1555 Palm Beach Lakes Blvd No 800 West Palm Beach FL 33401 Jorge Pesquera President & CEO 5612333000 2016-07-14 1 David J Thomas P00002419 5616896000 2014 2016-12-15 16:53:06Z Discover The Palm Beaches Jorge Pesquera 1555 Palm Beach Lakes Blvd No 800 West Palm Beach FL 33401 12074771 0 X Palmbeachfl.com X 1983 FL To promote tourism in Palm Beach County. 16 16 52 0 0 0 10328647 11719030 280298 355741 2 0 0 0 10608947 12074771 0 0 0 0 3721555 3908389 0 0 0 6807556 7978907 10529111 11887296 79836 187475 2623308 3387133 1993134 2569484 630174 817649 X To promote tourism in Palm Beach County, through the provision of accomodations, meals, hotels, and entrance fees for visiting travel agents. 0 0 10734247 355741 In order to promote tourism in Palm Beach County, the Organization maintains an extensive website that highlights the following activities and information guides:1. Vacation guide for hotels, resorts from luxury to bed and breakfast.2. Activities available by interest, for example: a. Cultural, heritage, golf, water sports, dining, etc. b. Family fun activities.3. Links to various tourist and visitor attractions and destinations.4. Calender of events.5. Maps and directory assistance.Other website links are for accessing visitor information for each city, town and village by name in Palm Beach County, and access to statewide visitor information. 10734247 0 1 0 0 0 0 0 0 0 0 0 0 0 0 1 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 5 0 1 52 1 0 0 0 0 0 0 X 16 16 0 0 0 0 0 0 0 1 1 0 0 0 1 1 1 1 1 1 1 0 FL X Mike Valdes VP Finance 5612333000 1555 Palm Beach Lakes Blvd West Palm Beach FL 33401 Vicki Chouris Chairman 4.00 X X 0 0 0 Joe Cardenas Vice Chairman 4.00 X X 0 0 0 Colin Clark Secretary/Treasurer 4.00 X X 0 0 0 Troy McLellan Immediate Past-Chair 4.00 X X 0 0 0 Jim Mostad Director 4.00 X X 0 0 0 Cheri Rutledge Director 4.00 X X 0 0 0 Jason Emmett Director 2.00 X 0 0 0 Patrick Franklin Director 2.00 X 0 0 0 Ken Kaylor Director 2.00 X 0 0 0 Michael King Director 2.00 X 0 0 0 William Murray Director 2.00 X 0 0 0 Yvonne Boice Director 2.00 X 0 0 0 Richard Hayduk Director 2.00 X 0 0 0 Harold Kramer Director 2.00 X 0 0 0 Sharon Merchant Director 2.00 X 0 0 0 Andre Verona Director 2.00 X 0 0 0 Jim Williams Director 2.00 X 0 0 0 David Burke Director 2.00 X 0 0 0 Rita Craig Director 2.00 X 0 0 0 Achim Kuhn Director 2.00 X 0 0 0 Wesley A Lauer Director 2.00 X 0 0 0 Dr Maria M Vallejo Director 2.00 X 0 0 0 Jorge Pesquera President/CEO 40.00 X 214986 0 25163 Michael Valdes VP - Finance 40.00 X 93603 0 15822 Don Kolodz VP - Operations 40.00 X 84610 0 14632 Doug McLain VP - Global Sales 40.00 X 134170 0 18477 Steve Crist Associate VP - Sales 40.00 X 91667 0 15128 Shirley Talbot VP - Marketing 40.00 X 23933 0 6872 642969 0 96094 2 0 1 0 Development Councelors Intl 215 Park AveSouth 1403 New York NY 10003 Marketing 333465 Delta Media 4016 Gateway Dr 100 Colleyville TX 76034 Marketing 255505 Levatas 11701 Lake Victoria Gardens 2202 Palm Beach Gardens FL 33408 Marketing 246010 Simpleview 7458 N La Cholla Blvd 100 Tucson AZ 85741 Marketing 162095 Visit Florida PO Box 1100 Tallahassee FL 32301 Advertising 151583 5 11719030 11719030 Membership Fees 900099 250337 250337 Special Promotion Activity 900099 105404 105404 355741 12074771 355741 0 0 897224 700590 196634 2153693 1686706 466987 120927 92438 28489 512549 391803 120746 223996 171226 52770 22596 7291 15305 33100 10682 22418 51068 26087 24981 5059456 5059456 105576 36559 69017 62292 3071 59221 294291 294291 37853 7438 30415 Marketing-Convention 762896 762896 Marketing-Services 743781 743781 Public Relations 481156 481156 Marketing-Tourisim 158374 158374 166468 100402 66066 11887296 10734247 1153049 0 500 500 613967 1130672 1817939 2095506 20254 27239 170648 133216 2623308 3387133 1742558 2322150 250576 247334 1993134 2569484 X 630174 817649 630174 817649 2623308 3387133 187475 0 X X 0 1 X 1 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 0 X 12220204 145433 145433 12074771 0 12074771 12032729 145433 145433 11887296 0 11887296 Part X, Line 2: The Organization is exempt from federal and state income taxes under Section 501(c)(6) of the Internal Revenue Code of 1986 and Chapter 220.13 of Florida Statutes. However, income from certain activities not directly related to the Organization's tax-exempt purpose is subject to taxation as unrelated business income. Management does not believe that the Organization engaged in any unrelated business activities during the years ended September 30, 2015, and accordingly there is no provision for income taxes reflected in the accompanying financial statements. The Organization follows FASB ASC 740-10, Accounting for Uncertainty in Income Taxes. This pronouncement seeks to reduce the diversity in practice associated with certain aspects of measurement and recognition in accounting for income taxes. It prescribes a recognition threshold and measurement attribute for financial statement recognition and measurement of a tax position that an entity takes or expects to take in a tax return. An entity may only recognize or continue to recognize tax positions that meet a "more likely than not" threshold. The Organization assesses its income tax positions based on management's evaluation of the facts, circumstances and information available at the reporting date. The Organization uses the prescribed "more likely than not" threshold when making its assessment. For the years ended September 30, 2014, the Organization did not accrue any interest expense or penalties related to tax positions, and there are no open Federal or State tax years currently under audit. X X X 0 0 0 Jorge Pesquera President/CEO 214986 0 0 0 0 0 15049 0 10114 0 240149 0 0 0 Doug McLain VP - Global Sales 134170 0 0 0 0 0 9392 0 9085 0 152647 0 0 0 Form 990, Part VI, Section B, line 11 The Organization provides a copy of Form 990 to the Board of Directors after it is filed. Any significant, recommended changes to the Form 990 will be addressed by amending the tax return. Form 990, Part VI, Section B, line 12c Annually, members of the board of directors and key management personnel are required to file a conflict of interest statement. Form 990, Part VI, Section B, line 15 The compensation of the President is reviewed and approved by the Board of Directors annually. The President reviews and approves compensation of key employees. Form 990, Part VI, Section C, line 18 The Organization makes its form 990 available to the public upon request. Form 990, Part VI, Section C, line 19 The Organization makes its governing documents, conflict of interest policy, and financial statements available to the public upon request. Part XII, Line 2c The audit report is reviewed annually at the audit report review meeting as presented by the independent auditor. The process has not changed from the prior year.