2016-09-12T16:51:03-05:00 2016-04-30 BRUCE E BERNSTIEN & ASSOCIATES 10440 N CENTRAL EXPRESSWAY STE 1040 DALLAS TX 75231 990 2015-05-01 750863843 COTTON BOWL ATHLETIC ASSOCIATION % MARTY MACINNIS COTT 8178924800 One ATT Way arlington TX 76011 RICK BAKER PRESIDENT/CEO 2016-09-12 true BRUCE E BERNSTIEN P01424343 2147060840 2015 2017-02-10 21:41:12Z Rick Baker One ATT Way arlington TX 76011 12889279 false X www.cottonbowl.com X 1937 TX TO PRESENT THE MOST INNOVATIVE OF ALL COLLEGE FOOTBALL BOWL GAMES AND TO BE THE LEADER IN CREATING PREMIER COLLEGE SPORTS EXPERIENCES FOR Univ, STUDENT ATHLETES,sponsors & comm. 104 103 77 100 0 1334490 1676920 9763426 10574779 325478 0 580772 637580 12004166 12889279 1436208 2247513 0 0 2664054 3350236 0 0 0 4772145 5432931 8872407 11030680 3131759 1858599 21193009 23071493 1844946 1947268 19348063 21124225 X THE MISSION IS TO PRESENT THE MOST INNOVATIVE OF ALL COLLEGE FOOTBALL BOWL GAMES AND TO BE THE LEADER IN CREATING PREMIER COLLEGE SPORTS EXPERIENCES FOR UNIVERSITIES, STUDENT ATHLETES, SPONSORS AND THE COMMUNITY. false false 10183200 2247513 11098977 From Slingin Sammy Baugh to Troy Aikman and Johnny Manziel, the annual Cotton Bowl Classic continues to rank among Americas great sports endeavors. For nearly eight (8) decades, the Cotton Bowl has been the shining star of postseason collegiate sports in Texas. The December 31, 2015 game marked the 80th anniversary of this historic event featuring college football at its finest. Two of the nations top four teams University of Alabama and Michigan State traveled to North Texas to do battle for the right to play in the National Championship game in Phoenix, Arizona. Over 82,000 people witness a dominating performance by the Crimson Tide who continued on to become the 2016 National Champion. The Cotton Bowl Classic is more than a game, however. Over eight decades, the Classic has given more than $200 million to higher education. The Cotton Bowl also produces many events surrounding the game, including an annual free youth football clinic at AT&T Stadium, childrens hospital visits, band concerts and Hall of Fame ceremonies. When the game week gets here, huge crowds of college football fans converge on North Texas to participate in the festive pre-game activities, and the generous Texas-style hospitality. These enthusiastic visitors generated over $30 million in direct economic impact for the region. Special civic and volunteer committees work year-round to provide the best in hospitality and entertainment for the players, media and the institutions official party. Nearly ten (10) million more fans watched game activities on ESPN that included a pre-game spectacular, a half-time extravaganza and some of college footballs finest hours. And no matter the outcome of the game, no matter the year, it is a special and unique event that garners the attention of the nation and keeps the rich tradition of post-season college football in North Texas alive for past, present and future generations. Founded in 1936, the first Cotton Bowl Classic was played January 1, 1937, between Texas Christian University and Marquette University. The Frogs, behind legendary quarterback Sammy Baugh, defeated the Golden Avalanche that day 16-6 before 17,000 spectators at Fair Park Stadium. It was the beginning of a great tradition. The idea for a post-season football classic belonged to the late J. Curtis Sanford, a Dallas oil man, who promoted that first game as a private enterprise and covered expenses with $6,000 out of his own pocket. With an economic depression still gripping the country, and tremors of global unrest becoming more apparent, Sanfords dream of a Texas sports spectacle was deemed unrealistic by many observers. Time has vindicated Sanfords vision. The honor role of gridiron greats who have appeared in the Cotton Bowl through the years include such standouts as: Bo Jackson, Russell Maryland, Troy Aikman, Tim Brown, Chris Spielman, Doug Flutie, Earl Campbell, Bart Starr, Joe Theismann, Joe Montana, Eric Dickerson, Roger Staubach, Doak Walker, Jim Brown, Kenny Stabler, John Cappelletti, Dan Marino, Dicky Maegle, Sammy Baugh, Bryon "Whizzer" White, James Street, Jim Swink, Lance Alworth, Davey OBrien, Bob Lilly, Norm Van Brocklin, Bobby Layne, John Kimbrough, Tommy Nobis, Duke Carlisle, Ernie David, Eli Manning and Johnny Manziel. The list of coaches is equally impressive: legends such as Paul "Bear" Bryant, Darrell Royal, General Bob Neyland, Bobby Dodd, Frank Leahy, Jess Neely, Frank Broyles, Bob Devaney, Ara Parseghian, Vince Dooley, Joe Paterno, Gene Stallings, Ben Schwartzwalder, John Robinson, Johnny Vaught, Lou Holtz, Johnny Majors, Lavell Edwards, Mack Brown, Nick Saban, Bob Stoops, Bill Snyder and Les Miles. A new era began this year, as the Cotton Bowl Classic became one of the New Years Six Bowls, along with the Rose, Sugar, Orange, Peach and Fiesta Bowls. These six (6) games are part of the College Football Playoff (CFP), the most prestigious bowls in the post-season. As part of this partnership, five (5) of the six New Years Six Bowls, including the Cotton Bowl, assigns its television and major sponsorship rights to the CFP (the Rose has a separate contract). These rights were bundled and along with a National Championship Game, sold to ESPN for an average of $470 million a year. The portion of the $470 million that is generated by the Cotton Bowl TV and sponsor rights, and in past years would have been given by the Cotton Bowl to the two (2) participating teams as grants, are now distributed to all 128 football Bowl Subdivision schools through the CFP. Either governmental or other 501(c)3 institutions are the ultimate recipients. 10183200 true true false false false false false false false false true false false true false true true false false false false false false false false false false true false true false false false false false false false true false false false false false true true false false false true 72 0 true 77 true false false false false false false false false false false X 104 103 true false false false false false false true true false false true true true true true true true true false X X MARTY MACINNIS 8178924800 ONE ATT WAY Arlington TX 76011 Carl Baggett Director 1.0 0.0 X 0 0 0 Thomas Bain Director 1.0 1.0 X 0 0 0 Craig Baker Director 1.0 0.0 X 0 0 0 Read Ballew Director 1.0 0.0 X 0 0 0 Andrew Barker Director 1.0 0.0 X 0 0 0 Kevin Bartholomew Director 1.0 0.0 X 0 0 0 Jamie Barton Director 1.0 0.0 X 0 0 0 Mike Berry Director 1.0 0.0 X 0 0 0 William A Blase Jr Director 1.0 0.0 X 0 0 0 Nick Briner Director 1.0 0.0 X 0 0 0 Derrick Boyd Director 1.0 0.0 X 0 0 0 Roland Burns Director 1.0 0.0 X 0 0 0 Charles A Burton Director 1.0 0.0 X 0 0 0 Lance R Byrd Director 1.0 0.0 X 0 0 0 J Larry Cantrell Director 1.0 0.0 X 0 0 0 David Cole Director 1.0 2.0 X 0 0 0 Betty Crawford Director 1.0 0.0 X 0 0 0 John F Crawford Director 1.0 1.0 X 0 0 0 AR Buddy Dike Director 1.0 0.0 X 0 0 0 Bill Duvall Director 1.0 0.0 X 0 0 0 Mike Dwyer Director 1.0 0.0 X 0 0 0 Gayle M Earls Director 1.0 0.0 X 0 0 0 Fred Euler Director 1.0 0.0 X 0 0 0 Jeffrey D Fehlis Director 1.0 0.0 X 0 0 0 Michael Flynn Director 1.0 0.0 X 0 0 0 R Bruce Gadd Director 1.0 0.0 X 0 0 0 John Gavin Director 1.0 0.0 X 0 0 0 Andy Geisse Director 1.0 0.0 X 0 0 0 JJ Gomez Director 1.0 0.0 X 0 0 0 Jose Gutierrez Director 1.0 0.0 X 0 0 0 Bruce Hardy Director 1.0 0.0 X 0 0 0 Steve Head Director 1.0 0.0 X 0 0 0 Jon W Heidtke Director 1.0 0.0 X 0 0 0 Mike Henderson Director 1.0 0.0 X 0 0 0 Terrance Henderson Director 1.0 0.0 X 0 0 0 Cindy Hourigan Director 1.0 0.0 X 0 0 0 Kristi Sherrill Hoyl Director 1.0 2.0 X 0 0 0 William D Jackman Director 1.0 0.0 X 0 0 0 J Stephen Jones Director 1.0 0.0 X 0 0 0 Mark Keiffer Director 1.0 2.0 X 0 0 0 Bob Kembel Director 1.0 0.0 X 0 0 0 Ron Kirk Director 1.0 0.0 X 0 0 0 Seth Klugherz Director 1.0 0.0 X 0 0 0 Lori Lee Director 1.0 0.0 X 0 0 0 Greg Leftwich Director 1.0 0.0 X 0 0 0 Melissa Macatee Director 1.0 1.0 X 0 0 0 Ross Martin Director 1.0 0.0 X 0 0 0 Charles Matthews Director 1.0 0.0 X 0 0 0 Russell Maryland Director 1.0 0.0 X 0 0 0 Fred McClure Director 1.0 0.0 X 0 0 0 Nick Merrick Director 1.0 0.0 X 0 0 0 Michael Miles Director 1.0 0.0 X 0 0 0 Bill Montgomery Director 1.0 0.0 X 0 0 0 Craig Moore Director 1.0 0.0 X 0 0 0 John David Moritz Director 1.0 0.0 X 0 0 0 Mark Nickells Director 1.0 0.0 X 0 0 0 Susan Nix Director 1.0 0.0 X 0 0 0 Philip Norwood Director 1.0 0.0 X 0 0 0 Mary Martha Pickens Director 1.0 0.0 X 0 0 0 Jack B Prince Director-Ex Officio 1.0 0.0 X 0 0 0 Jesse K Pruitt Director 1.0 0.0 X 0 0 0 Harold Rapoza Director 1.0 0.0 X 0 0 0 Holly Reed Director 1.0 0.0 X 0 0 0 Scott Rogers Director 1.0 0.0 X 0 0 0 Christopher T Roy Director 1.0 0.0 X 0 0 0 Tod A Ruble Director 1.0 0.0 X 0 0 0 Kathy Saunders Director 1.0 2.0 X 0 0 0 John Field Scovell Director 1.0 0.0 X 0 0 0 King Scovell Director 1.0 0.0 X 0 0 0 Brad Sham Director 1.0 1.0 X 0 0 0 Courtney Slater Director 1.0 0.0 X 0 0 0 Kevin Smart Director 1.0 0.0 X 0 0 0 G Stacy Smith Director 1.0 0.0 X 0 0 0 Jim Ray Smith Director 1.0 0.0 X 0 0 0 Robert Smith III Director 1.0 0.0 X 0 0 0 Bill Spicer Director 1.0 0.0 X 0 0 0 John Stankey Director 1.0 0.0 X 0 0 0 Jeff Stroud Director 1.0 0.0 X 0 0 0 John T Stuart III Director 1.0 0.0 X 0 0 0 Mike Sweet Director 1.0 0.0 X 0 0 0 Gary Thomas Director 1.0 0.0 X 0 0 0 Jim Trebilcock Director 1.0 0.0 X 0 0 0 Alvin Wade Director 1.0 1.0 X 0 0 0 Mike Wainwright Director 1.0 0.0 X 0 0 0 S Denton Walker III Director 1.0 0.0 X 0 0 0 Alan White Director 1.0 0.0 X 0 0 0 Del Williams Director 1.0 0.0 X 0 0 0 Jeff Williams Director 1.0 2.0 X 0 0 0 Jim Williams Jr Director 1.0 0.0 X 0 0 0 Reed Williams Director 1.0 0.0 X 0 0 0 Derrick Wilson Director 1.0 0.0 X 0 0 0 Ramsay Woodall Director 1.0 0.0 X 0 0 0 John Yeaman Director 1.0 0.0 X 0 0 0 Larry D Young Director 1.0 0.0 X 0 0 0 John Zogg Director 1.0 0.0 X 0 0 0 Jay McAuley Chairman 5.0 3.0 X X 0 0 0 Daniel P Novakov Vice Chairman 2.0 3.0 X X 0 0 0 Thomas C Bain Jr Immediate Past Chairman 2.0 2.0 X X 0 0 0 Dave Brown Vice Chairman 2.0 1.0 X X 0 0 0 Bry Patton Vice Chairman 2.0 0.0 X X 0 0 0 Carl Ice Vice Chairman 2.0 0.0 X X 0 0 0 W Mike Baggett Legal Council 2.0 2.0 X 0 0 0 Finley Ewing III Playoff Comm. Chair 2.0 2.0 X 0 0 0 Rick Baker President / CEO 40.0 9.0 X X 1005819 0 194727 Marty MacInnis COO / CFO 40.0 7.0 X 596505 0 74478 Michael Konradi Senior VP External Affairs 40.0 0.0 X 366137 0 52619 Amy Scott VP of Ticket Sales & Services 40.0 0.0 X 190809 0 23297 Charlie Fiss VP Communications 40.0 0.0 X 171184 0 33861 Kelly Hembree VP of Creative & Guest Service 40.0 0.0 X 140725 0 17132 Nancy Mills VP of Executive Services 40.0 0.0 X 139008 0 39709 Andrew Klingsporn VP Operations & Team Logistics 40.0 0.0 X 124029 0 24060 2734216 0 459883 8 false true false 0 1676920 15000 1676920 GAME RELATED INCOME 900099 10574779 10574779 10574779 0 0 0 113382 113382 0 113382 113382 0 0 0 0 SEMI-FINAL INCOME 900099 247440 247440 POSTAGE 900099 66586 66586 MISC OTHER 900099 210172 210172 524198 12889279 11098977 113382 2247513 2247513 0 0 0 2076224 1502413 573811 0 0 671215 532654 138561 0 152269 144656 7613 0 342058 324955 17103 0 108470 102886 5584 0 0 6355 6037 318 0 59679 2984 56695 0 0 0 0 0 100859 95414 5445 0 116501 110676 5825 0 37469 34957 2512 0 0 0 55193 52433 2760 0 0 45126 45126 0 0 0 0 282914 268768 14146 0 82639 78507 4132 0 GAME RELATED OPERATIONS 3289245 3289245 0 0 GAME RELATED ENTERTAINMENT 1097466 1097466 0 0 PRINTING & PUBLICATIONS 95352 90584 4768 0 VIDEO SERVICES/DESIGN/PHOTOS 48935 46488 2447 0 115198 109438 5760 11030680 10183200 847480 0 8402825 10384156 2130421 2140231 0 0 519902 164876 0 0 0 0 0 0 0 0 157074 166157 1908801 1143127 633250 765674 0 0 0 0 0 0 240000 509109 9109537 8941290 21193009 23071493 374678 516110 0 0 1470268 1431158 0 0 0 0 0 0 0 0 0 0 0 0 1844946 1947268 X 18907263 20759425 440800 364800 0 0 19348063 21124225 21193009 23071493 1858599 -82437 X false true X true false X 4612025 4387400 4105975 1334490 1676920 16116810 8576535 10175507 9115148 9763426 10574779 48205395 0 0 0 13188560 14562907 13221123 11097916 12251699 64322205 4963050 4588050 4478050 200000 239500 14468650 0 4963050 4588050 4478050 200000 239500 14468650 49853555 337138 159046 167279 407374 113382 1184219 0 337138 159046 167279 407374 113382 1184219 0 0 0 100000 0 100000 53130 51274 50533 248876 524198 928011 13578828 14773227 13438935 11854166 12889279 66534435 0.74929 0.69018 0.01780 0.01756 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 1000000 608661 391339 908801 534466 374335 765674 FUNDS HELD IN TRUST BY OTHERS 5576490 CONTRIBUTED RENT RECEIVABLE 364800 RECEIVABLE FROM AFFILIATE 3000000 8941290 0 0 X 12806842 -82437 -82437 12889279 12889279 11030680 11030680 11030680 Uncertain Tax Positions under FIN 48 (ASC 740) Schedule D, Part X, line 2: THE ASSOCIATION IS EXEMPT FROM FEDERAL INCOME TAXES UNDER SECTION 501(A) OF THE INTERNAL REVENUE CODE (IRC) OF 1986, AS AMENDED, AS AN ORGANIZATION DESCRIBED IN SECTION 501(C)(3) OF THE IRC. HOWEVER, INCOME GENERATED FROM ACTIVITIES UNRELATED TO THE ASSOCIATION'S EXEMPT PURPOSE IS SUBJECT TO TAX UNDER IRC SECTION 511. THE ASSOCIATION DID NOT HAVE ANY MATERIAL UNRELATED BUSINESS INCOME TAX LIABILITY FOR THE YEARS ENDED APRIL 30, 2016 AND 2015. THE ASSOCIATION'S TAX POSITIONS ARE HIGHLY LIKELY TO BE SUSTAINED IF EXAMINED BY THE TAXING AUTHORITY FOR THE YEAR ENDED APRIL 30, 2016. true COLLEGE FOOTBALL PLAYOFF ADMINISTRATION LLC 545 E John Carpenter FWY Irving TX 75062 352475702 2247513 COLLEGE FOOTBALL 1 PROCEDURES FOR MONITORING THE USE OF GRANT FUNDS IN THE US SHCEUDLE I, PART I, LINE 2: THE GRANT OR DISTRIBUTION TO THE COLLEGE FOOTBALL PLAYOFF ADMINISTRATION AND THE EXPECTATION SHALL BE THAT THE GRANT OR DISTRIBUTION MEETS, AT A MINIMUM, THE PARTICIPATING TEAMS' REASONABLE CONTRACTUAL TRAVEL OBLIGATIONS AND PARTICIPATION EXPENSES. X X X X false false false false false false false false false Rick Baker President / CEO 445819 0 560000 0 0 0 83333 0 111394 0 1200546 0 0 0 Marty MacInnis COO / CFO 246505 0 350000 0 0 0 15000 0 59478 0 670983 0 0 0 Michael Konradi Senior VP External Affairs 156137 0 210000 0 0 0 15000 0 37619 0 418756 0 0 0 Amy Scott VP of Ticket Sales & Services 90809 0 100000 0 0 0 0 0 23297 0 214106 0 0 0 Charlie Fiss VP Communications 116184 0 55000 0 0 0 0 0 33861 0 205045 0 0 0 Kelly Hembree VP of Creative & Guest Service 85725 0 55000 0 0 0 0 0 17132 0 157857 0 0 0 Nancy Mills VP of Executive Services 84008 0 55000 0 0 0 0 0 39709 0 178717 0 0 0 Mike Wainwright BOARD MEMBER 358378 hotel false Harold Rapoza BOARD MEMBER 297420 hotel false J Stephen Jones Jeff Stroud BOARD MEMBER 292250 catering and merchandising false BUSINESS TRANSACTIONS INVOLVING INTERESTED PERSONS SOME BOARD MEMBERS OF THE ORGANIZATION ARE ALSO EMPLOYEES OF ORGANIZATIONS THAT QUALIFY TO RECEIVE GRANTS. THE ORGANIZATION HAS STRICT POLICIES REGARDING THE REVIEW AND GRANT AWARD APPROVAL PROCESS. A VOLUNTEER REVIEW PANEL IS FORMED FOR THE PURPOSE OF EVALUATING AND RECOMMENDING WHICH ORGANIZATIONS SHOULD RECEIVE GRANT FUNDS. THE MEMBERS OF THIS PANEL MUST CONFIRM THAT THEY HAVE NO CONFLICT OF INTEREST IN THESE DECISIONS. THEIR RECOMMENDATIONS ARE SENT TO THE INDIVIDUAL BOARD FOR APPROVAL. ANY BOARD MEMBER WHO IS ALSO A MEMBER OF THE ORGANIZATIONS BEING RECOMMENDED TO RECEIVE GRANT FUNDS ABSTAINS FROM ANY DISCUSSION, OR VOTING ON THE APPROVAL OF GRANT AWARDS. FAMILY RELATIONSHIP AND BUSINESS RELATIONSHIP FORM 990, PART VI, LINE 2: W. Mike Baggett - Related to Carl Baggett (Father) and Ramsey Woodall (Father in Law) William A. Blase, Jr. - Works at AT&T with Holly Reed, Andy Geisse, Jos Gutirrez, Chris Roy, Jamie Barton, John Stankey and Lori Lee Jos Gutirrez - Works at AT&T with Holly Reed, Andy Geisse, Bill Blase, Chris Roy, Jamie Barton, Lori Lee and John Stankey J. Stephen Jones - Works with Bruce Hardy and Jeff Stroud Holly Reed - Works at AT&T with Bill Blaise, Andy Geisse, Jos Gutirrez, Lori Lee, Chris Roy, Jamie Barton and John Stankey John Field Scovell - Related to King Scovell (Father) Courtney Slater - Related to John Crawford (Daughter) & Betty Crawford (Daughter) - Works with Jeff Montgomery & Ryan Hefton John T. Stuart III - Related to Melissa Macatee (Father) Mike Sweet - Business Relationship with AT&T Stadium through Ben E. Keith Del Williams - Works with Mike Berry at Hillwood Ramsay Woodall - Related to Mike Baggett (Son-in-law) Chris Roy - Works at AT&T with Holly Reed, Andy Geisse, Jos Gutirrez, Lori Lee, Bill Blase, Jamie Barton and John Stankey J.J. Gomez - employee of PlainsCapital Bank Jeff Williams provides engineering services for Bob Kembil and John David Moritz Jamie Barton - Works at AT&T with Holly Reed, Andy Geisse, Jos Gutirrez, Bill Blase, Chris Roy and John Stankey Alan White - Chairman PlainsCapital Bank Lori Lee - Works at AT&T with Holly Reed, Jamie Barton, Andy Geisse, Jos Gutirrez, Bill Blase, Chris Roy and John Stankey Tommy Bain & Thomas Bain -Father and Son Seth Klugherz -Employee of Goodyear - the Game Title Sponsor Mike Dwyer - Employee of Goodyear -the Game Title Sposnor Scott Rogers - Employee of Goodyear -the Game Title Sposnor FORM 990 REVIEW PROCESS FORM 990, PART VI, LINE 11B: The tax return is provided to the audit committee for review. It is then forwarded to the executive committee for review and approval. The organization provides a copy of this form 990 to all board members before filing the form. MONITORING AND ENFORCEMENT COMPLIANCE WITH CONFLICT OF INTEREST POLICY FORM 990, PART VI, LINE 12c: The Organization produces a bi-annual survey requiring all employees, board members, committee members and key volunteers to inform on conflicts. Any reported conflicts are reported to the board of directors for review and action, where appropriate. In addition, those same people have the obligation to update the conflict of interest statements during the year. PROCESS FOR DETERMINING COMPENSATION FORM 990, PART VI, LINE 15: COMPENSATION IS ANALYZED YEARLY. THE ASSOCIATION ENGAGED ERNST & YOUNG TO CONDUCT A TOTAL COMPENSATION ANALYSIS IN NOVEMBER 2015. THE EXECUTIVE COMMITTEE USED THE TOTAL COMPENSATION ANALYSIS AND THE FOOTBALL BOWL ASSOCIATION ANNUAL SALARY SURVEY. THE EXECUTIVE COMMITTEE RECOMMENDS SALARIES AND ANY INCREASE/BONUS TO THE BOARD OF DIRECTORS. ALL COMPENSATION RECOMMENDATIONS ARE APPROVED/DISAPPROVED BY THE BOARD OF DIRECTORS AT THE COTTON BOWL ATHLETIC ASSOCIATIONS APRIL BOARD MEETING. AVAIL OF GOV DOCS, CONFLICT OF INTEREST POLICY, & FIN STMTS TO GEN PUBLIC FORM 990, PART VI, LINE 19: The organization's financial statements, the Form 990, the articles of incorporation and other governing documents are made available to the public upon request. CB EVENTS One ATT Way Arlington TX 76011 800604075 charitable TX 501(c)(3) 7 N/A false COTTON BOWL FOUNDATION One ATT Way ARLINGTON TX 76011 461433388 FUND RAISING TX 501(C)(3) 11 type I CBAA true Stadium Events Organizing Committee One ATT Way ARLINGTON TX 76011 371662252 charitable TX 501(c)(6) N/A false false false false true false false false false false false false false false true true false false false false Stadium Events Organizing Committee 1D 3000000 COST