2017-05-09T16:43:47-05:00 2016-12-31 Kundinger Corder & Engle PC 475 Lincoln Street Suite 200 Denver CO 80203 990 2016-01-01 840382392 Denver Metro Convention & Visitors Bureau DENV 3038921112 1555 California Street No 300 Denver CO 80202 Richard Scharf President and CEO 3038921112 2017-05-09 1 Steve Corder P01363943 3035345953 50.78.203.69 2017-05-09 15:43:32 MD P 6C9B1A35775087DBDB8A6D25ECA509C7F6C27838 AFB07EEAF3D48E08074994E36D975E68554D47DE 2016 2021-01-29 14:40:06Z Visit Denver Richard Scharf 1555 California Street No 300 Denver CO 80202 26094479 0 X www.visitdenver.org X 1909 CO See Part III line 1 42 42 84 48 1550775 -199184 21301406 23170293 2960708 2793115 101748 87230 9333 10147 24373195 26060785 0 0 0 0 6838069 6807429 0 0 0 15922075 17697125 22760144 24504554 1613051 1556231 16075886 17418280 3382687 3102972 12693199 14315308 To bring conventions & leisure visitors to Denver for the economic benefit of the City, the community, and our membership. 0 0 Conventions - Responsible for marketing Denver as a meeting and convention destination. Also responsible for providing assistance to conventions and meetings coming to Denver by acting as a liaison between members, city facilities, and planners. Further, Visit Denver facilitates any needs the client may have to ensure that the group returns to the City of Denver for future meetings. Tourism - Responsible for promoting Denver as a year-round leisure destination to domestic and international travelers. Marketing, guides and information centers - Develops and integrates marketing program to promote Metro Denver as a premier travel destination for conventions, meetings and leisure travel. 0 1 0 1 0 0 0 0 0 1 0 0 0 0 1 0 1 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 1 1 0 0 1 162 0 1 84 1 1 1 0 0 0 0 0 0 0 X 42 42 0 0 0 0 1 1 1 1 1 0 0 1 1 1 1 1 1 1 1 0 X Jeff Ruffe 3038921112 1555 California Street No 300 Denver CO 80202 Navin Dimond Chair 1.00 X X 0 0 0 Cindy Parsons Past Chair 1.00 X X 0 0 0 Rob Cohen Chair-Elect 1.00 X X 0 0 0 Shannon Block Secretary 1.00 X X 0 0 0 Joe Ellis Treasurer 1.00 X X 0 0 0 Jerome Davis Vice Chair 1.00 X X 0 0 0 Nick LeMasters Vice Chair 1.00 X X 0 0 0 Greg Leonard Vice Chair 1.00 X X 0 0 0 Todd Munson Vice Chair 1.00 X X 0 0 0 Dan Scherer Vice Chair 1.00 X X 0 0 0 Scott Bemis Vice Chair 1.00 X X 0 0 0 Bruce James Vice Chair 1.00 X X 0 0 0 Walter Isenberg Vice Chair 1.00 X X 0 0 0 Julie Underdahl Vice Chair 1.00 X X 0 0 0 Barry Hirschfeld Vice Chair, Lifetime Member-voting 1.00 X X 0 0 0 Joy Burns Lifetime Member-voting 1.00 X 0 0 0 Edward A Robinson Lifetime Member-voting 1.00 X 0 0 0 Galen Drake Lifetime Member-voting 1.00 X 0 0 0 Ed Gerrity Lifetime Member-voting 1.00 X 0 0 0 Jerry Goodwin Lifetime Member-voting 1.00 X 0 0 0 Albus Brooks Director 1.00 X 0 0 0 Rob Venus Director 1.00 X 0 0 0 Randy Loveland Director 1.00 X 0 0 0 Jack Finlaw Director 1.00 X 0 0 0 Jennifer Nealson Director 1.00 X 0 0 0 Pat Lee Musselman Director 1.00 X 0 0 0 Richard Wiscott Director 1.00 X 0 0 0 Kevin Taylor Director 1.00 X 0 0 0 Greg Feasel Director 1.00 X 0 0 0 George Sparks Director 1.00 X 0 0 0 Tom Curley Director 1.00 X 0 0 0 Brent Fedrizzi Director 1.00 X 0 0 0 Christopher Herndon Director 1.00 X 0 0 0 Christopher Kozina Director 1.00 X 0 0 0 Jim Martin Director 1.00 X 0 0 0 Allen Paty Director 1.00 X 0 0 0 Annette Quintana Director thru November 2016 1.00 X 0 0 0 Steve Sander Director 1.00 X 0 0 0 Frank Schultz Director 1.00 X 0 0 0 Paul Andrews Director 1.00 X 0 0 0 Sid Wilson Director 1.00 X 0 0 0 Robin Krakowsky Director thru June 2016 1.00 X 0 0 0 Brad Whittle Director thru June 2016 1.00 X 0 0 0 John Kennedy Vice Chair thru August 2016 1.00 X X 0 0 0 Janice Sindon Director thru August 2016 1.00 X 0 0 0 Shane Stickel Director 1.00 X 0 0 0 Paul Washington Director thru January 2016 1.00 X 0 0 0 David Corsun Director 1.00 X 0 0 0 Richard Scharf President & CEO 60.00 X 445968 0 58193 Jeff Ruffe V.P. - Finance & Administra 60.00 X 178331 0 28209 Rachel Benedick V.P. - Sales & Services 60.00 X 241791 0 27862 Justin Bresler V.P. - Marketing & Busines 60.00 X 163336 0 25377 Jayne Buck V.P. - Tourism 60.00 X 190145 0 24803 Antonia Kosaris Sales Director-Chicago 50.00 X 135009 0 20067 Jason Lusk Associate V.P. - Conventions 50.00 X 153716 0 22275 Matthew Payne Executive Director - Denver Sports 50.00 X 132943 0 9231 1641239 0 216017 14 0 1 0 Karsh & Hagan 685 S Broadway Denver CO 80209 Advertising 8063007 SimpleView 7458 N La Cholla Blcvd Ste 100 Tucson AZ 85741 Software Services 323069 Point of Contact Media LLC 6815 W 29th Ave Wheatridge CO 80033 Advertising 277000 MAKS LLC 8220 Chase Way Arvada CO 80003 Graphic Design Services 255091 Network System Architects Inc 6547 N Academy Blvd Colorado Springs CO 80918 Computer Consulting 170201 10 22728293 442000 23170293 Membership dues 900099 1034609 1034609 Visitors Guides 541800 784184 784184 Denver promotion/mktg. 900004 412120 207731 204389 Web advertising 541800 338126 338126 Brochures/backlit ads 541800 204988 204988 19088 19088 2793115 108521 108521 21291 -21291 -21291 -21291 22550 12403 10147 10147 26060785 1252487 1550775 87230 980354 4564573 327228 547551 387723 5674 62840 6691 1231046 11684005 669510 218229 615245 1745681 562497 70790 Dues & registrations 320766 Advertising commissions 309953 Research 133693 Miscellaneous 60505 24504554 2641131 2072385 4787082 6689500 2907614 2818555 24882 21560 559334 755474 4738402 2808788 2173328 1929614 2982515 3119562 11630 16075886 17418280 1797979 1585803 1550344 1517169 34364 0 3382687 3102972 X 12693199 14315308 12693199 14315308 16075886 17418280 1556231 65878 0 X X 0 1 X 1 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 0 0 0 1034609 310383 -310383 1743282 1094021 649261 2914286 1714767 1199519 80834 80834 1929614 X Part X, Line 2: The Bureau adopted the Accounting for Uncertainty in Income Taxes accounting standard which requires both entities to determine whether a tax position (and the related tax benefit) of one of the entities is more likely than not to be sustained upon examination by the applicable taxing authority, based solely on the technical merits of the position. The tax benefit to be recognized is measured as the largest amount of benefit that is greater than fifty percent likely of being realized upon settlement, presuming that the tax position is examined by the appropriate taxing authority that has full knowledge of all relevant information. Based on its continued analysis, the Bureau has determined that the adoption of this standard does not have a material impact on the financial statements, therefore, no amounts have been recognized as of December 31, 2016 and 2015. X X 1 1 X X X X 0 0 0 Richard Scharf President & CEO 341950 0 97500 0 6518 0 22980 0 35213 0 504161 0 0 0 Jeff Ruffe V.P. - Finance & Administra 138237 0 33417 0 6677 0 16312 0 11897 0 206540 0 0 0 Rachel Benedick V.P. - Sales & Services 185164 0 50236 0 6391 0 19048 0 8814 0 269653 0 0 0 Justin Bresler V.P. - Marketing & Busines 125369 0 31586 0 6381 0 13514 0 11863 0 188713 0 0 0 Jayne Buck V.P. - Tourism 148055 0 34239 0 7851 0 16264 0 8539 0 214948 0 0 0 Antonia Kosaris Sales Director-Chicago 114172 0 19881 0 956 0 11504 0 8563 0 155076 0 0 0 Jason Lusk Associate V.P. - Conventions 128023 0 23639 0 2054 0 13653 0 8622 0 175991 0 0 0 Form 990, Part VI, Section A, line 6 The organization draws members from business enterprises and other organizations with an interest in the City of Denver. Form 990, Part VI, Section A, line 7a The members elect the board of directors at the annual meeting. Form 990, Part VI, Section A, line 7b Certain decisions made by the board of directors are subject to approval by all members. Form 990, Part VI, Section B, line 11b Board members and certain other members are provided with a copy of the 990 prior to filing the return. Form 990, Part VI, Section B, line 12c Board members annually and upon assumption of responsibilities as a board member review the conflict of interst policy and sign a conflict of interest disclosure statement. Form 990, Part VI, Section B, line 15 During 1st quarter, President/CEO outlines performance criteria to include board approved goals/objectives of the annual marketing plan, budget, projects specified from previous evaluation year and job description responsibilities. - During 4th quarter, the President/CEO prepares a self evaluation which includes accomplishments and performance against goals. This information is submitted to the review committee (Board Chair,Immediate Past Chair and Incoming Chair) for inclusion in their annual review process. - During 4th quarter, the HR Director completes a compensation analysis of the President/CEO position using data from various sources within the CVB, non-profit and for-profit industries. This information is then compiled and submitted to the review committee. - Prior to the end of the evaluation year, the review committee evaluates and assesses the performance of the President/CEO based on progress toward established goals and the working relationship with staff and membership. The review committee then meets with President/CEO to discuss the evaluation. The evaluation is documented and signed by the Board Chair and President/CEO. - Upon review of compensation analysis data, the Board Chair will make a recommendation to the Executive Committee as to whether or not there will be a base wage merit increase for the next year and incentive plan payment for the evaluation year. Once approved, the Board Chair submits official documentation to HR for processing and recordkeeping purposes. Wage Analysis Process Visit Denver is quite complex when it comes to comparing wages/positions to other organizations. Depending upon the position, the applicant pool is derived from various industries such as non-profit, private, hotel and/or CVB. On an annual basis, a wage market analysis is completed using data available from Mountain States Employers Council (MSEC). Depending upon the position, the data is derived from Non-Profit, Executive, Private and Hotel industries across the Denver Metro area. Every two years, a wage analysis specific to the CVB industry is conducted by two separate organizations, DMAI and Performance Management, Inc. Each organization breaks down their analysis depending on organization and/or budget size. Based on a detailed compilation of the above information, an appropriate wage range is created for each of our positions. Each incumbent's wage placement is reviewed against the wage range to ensure proper placement. -Annual Wage Increase Review Each year, Visit Denver obtains information from MSEC for the average projected increase rates for the upcoming year from the non-profit and service industries in the Denver/Boulder area, as well as all industries across the same geographic region. If an individual does not require a "market wage adjustment", then Visit Denver utilizes their performance review score as a guideline to determine the merit increase percentage using a scale, which is based upon the MSEC data and available payroll budget increase. Form 990, Part VI, Section C, line 19 Governing documents are made available upon request. Form 990, Part XII, Line 2c: There has been no change in the oversight process since the prior year. Denver Metro Convention and Visitors Bureau Foundation 1555 California St 300 Denver CO 80202 841340416 Fundraising for scholarships CO 501 (c)(3) Line 10 N/A 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0