2017-07-13T12:05:34-05:00 2016-08-31 814234542 BPM LLP 2000 University Ave Ste 201 East Palo Alto CA 94303 990 2015-09-01 770485946 Positive Coaching Alliance POSI 8667250024 1001 N Rengstorff Ave No 100 Mountain View CA 94043 Cathlyn Whalen CFO 6502100806 2017-07-11 1 Carolyn R Amster P00189994 6508556800 2015 2021-01-29 14:40:06Z Cathlyn Whalen 1001 N Rengstorff Ave No 100 Mountain View CA 94043 10209964 0 X www.positivecoach.org X 1998 CA The mission of Positive Coaching Alliance (PCA) is to use youth and high school sports to develop "Better Athletes, Better People." Our training for youth and high school sports coaches, parents, leaders and student-athletes provides a positive, character-building youth sports experience. 21 20 82 19 0 0 9101578 6888578 2485488 2838043 0 -1664 -228752 -273630 11358314 9451327 181750 218250 0 0 5193997 5994637 0 0 1088061 2656121 4035169 8031868 10248056 3326446 -796729 8731928 8493996 1722377 2281174 7009551 6212822 X TRANSFORM THE CULTURE OF YOUTH SPORTS TO GIVE ALL YOUNG ATHLETES THE OPPORTUNITY FOR A POSITIVE, CHARACTER-BUILDING EXPERIENCE. 0 0 2273212 2541912 Partnership Sales - PCA generates roughly 30% of its operating budget through sales of PCA Partnerships to schools and youth sports organizations. Partnerships typically entail: live and online training for the Partner's coaches, sports parents, leaders and student-athletes, presented by a certified PCA Trainer and incorporating videos of nationally known coaches and athletes who serve on PCA's National Advisory Board; follow-up consultation; and year-round e-mail communication to reinforce our training principles. PCA can serve any partner in any sport anywhere in the U.S.; most of the 1,700 schools or organizations with which we have partnered are in the metro areas of our SEVENTEEN CHAPTER OFFICES (AS OF AUGUST 2016) AND TWO SATELLITE SALES OFFICES. MANY ARE UNDER THE UMBRELLAS OF OUR 20 NATIONAL PARTNER ORGANIZATIONS: AAU, AYSO, JR. NBA, LITTLE LEAGUE, MAJOR LEAGE BASEBALL, NSCAA, Pony Baseball and Softball, Scholastic Shooting Sports Foundation, USA Allstar Federation of Cheer & Dance, USA Baseball, USA WATER POLO, US LACROSSE, USA GYMNASTICS, SUPER Y LEAGUE, US CLUB SOCCER, US KIDS GOLF, US YOUTH SOCCER, USA FIELD HOCKEY, USA FOOTBALL AND USPTA. 1572293 319171 Training Fulfillment - PCA delivers its training primarily through live workshops led by certified PCA Trainers. This network of 100+ men and women includes several dedicated staff, but consists mainly of contracted sports psychologists, coaches and teachers, who are stringently auditioned and required to deliver at least one workshop per month in order to maintain certification. PCA also delivers training via online courses, which are highly interactive and rich in video featuring nationally known coaches and athletes who serve on PCA's National Advisory Board. 3752900 208250 Program Delivery - includes all grant-funded programs such as the following: the Triple-Impact Competitor Scholarship Program Sponsored by Deloitte and Thrive Foundation for Youth which awarded $208,250 for the current year. Other programs include our Bechtel funded partnership with the Amateur Athletic Union (AAU) who mandates that all of their coaches complete our online PCA's Double-Goal Coach training; and the partnership with the University Interscholastic League (Texas) where an abbreviated version of our Double-Goal Coach training is embedded in the mandated UIL training for every high school and middle school coach in Texas. 638658 73201 638658 73201 8237063 1 1 0 0 0 0 0 0 0 0 1 0 0 0 1 0 1 0 0 0 1 0 0 0 1 1 0 0 1 1 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 1 96 0 82 1 0 0 0 0 0 1 1 0 0 0 0 X 21 20 0 0 0 0 0 0 0 1 1 0 1 1 1 1 1 1 1 1 1 0 0 CA IL MA OH MN CO X Cathlyn Whalen 6502100806 1001 N Rengstorff Avenue Suite 100 Mountain View CA 94043 Blair LaCorte Board Member 1.00 X 0 0 0 Dan Whalen Board Member 1.00 X 0 0 0 Doug Galen Board Member 1.00 X 0 0 0 Gary Petersmeyer Board Chair 1.00 X 0 0 0 Jason Wheeler Board Member 1.00 X 0 0 0 Karen Francis Board Member 1.00 X 0 0 0 Larry Varellas Board Member 1.00 X 0 0 0 Laura Hazlett Board Member 1.00 X 0 0 0 Leo Redmond Board Member 1.00 X 0 0 0 Lisle Payne Board Member 1.00 X 0 0 0 Marc Compton Board Member 1.00 X 0 0 0 Mindy Rogers Board Member 1.00 X 0 0 0 Pulin Sanghvi Board Member 1.00 X 0 0 0 Ray Purpur Board Member 1.00 X 0 0 0 Rodger Rickard Board Member 1.00 X 0 0 0 Scott Chapman Board Member 1.00 X 0 0 0 Steven Zuckerman Board Member 1.00 X 0 0 0 Tamar Pichette Board Member 1.00 X 0 0 0 Tom Cassutt Board Member 1.00 X 0 0 0 Wendy Fenton McAdam Board Member 1.00 X 0 0 0 James Thompson Exec. Director 40.00 X X 181758 0 12433 Cathlyn Whalen Chief Financial Officer 40.00 X 146732 0 13418 Christina Syer Chief Impact Officer 40.00 X 156444 0 0 David Shapiro Chief Revenue Officer (to 3/10/15) 40.00 X 43785 0 2315 Heana Simpson Chief Operations Officer 40.00 X 161749 0 9195 Dawn Angelo Chief Revenue Officer (from 6/8/15) 40.00 X 65000 0 0 Jeff Dale Director of Field Operations 40.00 X 114763 0 11578 Marc Hatch National Director of Partner Development 40.00 X 113711 0 14436 Benjamin Rose Director of Field Operations 40.00 X 118115 0 6217 1102057 0 69592 7 0 1 0 0 1384608 5503970 265548 6888578 PARTNERSHIPS/WORKSHOPS 611710 2541372 2541372 CONSULTING FEES 900099 289281 289281 SPEAKING FEES 900099 6850 6850 Coaches Fee 900099 540 540 2838043 53 53 22500 22500 5895 0 5895 5895 5895 166536 168253 -1717 -1717 -1717 164037 1384608 572863 -408826 -408826 38500 4900 33600 33600 2512 12621 -10109 -10109 REIMBURSED EXPENSES 900099 47326 47326 Shipping Income 900099 26637 26637 Workshop Cancelation Fees 900099 8300 8300 1047 1047 83310 9451327 2911244 0 -348495 X 10000 10000 208250 208250 768945 524850 98160 145935 4393366 2998729 560835 833802 389958 273116 50036 66806 442368 293276 59014 90078 1182028 1152843 12453 16732 233307 226001 1484 5822 28934 22498 1713 4723 390957 292946 44582 53429 649715 603197 10109 36409 100567 68953 21199 10415 40902 29217 4856 6829 CONTRACT LABOR 509088 504488 4600 ADMINISTRATIVE FEES 430710 341239 22848 66623 PRINTING AND PUBLICATIO 361923 337278 3211 21434 EQUIPMENT 235897 188169 21267 26461 -128859 162013 11165 -302037 10248056 8237063 922932 1088061 3774882 5128425 4378738 2614349 246832 192527 5539 10664 120281 111818 1124692 748902 151260 375790 54396 60423 8731928 8493996 261031 649081 942059 903091 519287 729002 1722377 2281174 X 897757 1448145 6101794 4754677 10000 10000 7009551 6212822 8731928 8493996 -796729 0 X 0 1 X 1 0 X 3868642 3749691 5843494 9101578 6888578 29451983 3868642 3749691 5843494 9101578 6888578 29451983 6388818 23063165 6000 6090 6255 28448 46793 86212 56670 55928 184123 83310 466243 29965019 11226039 0.76970 0.73210 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 10000 10000 10000 10000 0.00000 1.00000 0.00000 1 0 9781 9781 0 362746 290242 72504 752165 448879 303286 375790 ACCRUED PAYROLL LIABILITIES 682901 ACCRUED TRAINER FEES PAYABLE 10750 ACCRUED RENT 32378 Sales Tax Payable 2973 729002 10424135 472087 500721 972808 9451327 0 9451327 11220864 472087 500721 972808 10248056 0 10248056 Part XI, Line 2d - Other Adjustments: COST OF GOOD SOLD - LINE 10B, PART VIII 12,621. Fundraising Expense - LINE 8B, PART VIII 488,100. Part XII, Line 2d - Other Adjustments: COST OF GOOD SOLD - LINE 10B, PART VIII 12,621. Fundraising Expense - LINE 8B, PART VIII 488,100. EUROPE (INCLUDING ICELAND & GREENLAND) Licenses use of PCA materials. PCA received royalties of $22,500 for FY15 ROYALTY ARRANGEMENT. 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 NYSA Dinner 479663 427149 52514 195745 SF Bay Area 237079 204274 32805 89004 11 831903 753185 78718 288114 1548645 1384608 164037 572863 572863 -408826 38500 4900 1 1.00000 38500 4900 4900 33600 CA 1 0 0 0 0.00000 1.00000 Cathie Whalen 1001 N Rengstorff Ave Suite 100 Mountain View CA 94043 0 0 1 SCHOLARSHIPS AWARDED IN AUGUST 2015, WILL BE PAID IN AUGUST 2016 156 220250 Part III, column (b) SCHOLARSHIPS ARE AWARDED TO HIGH SCHOOL JUNIORS PRIOR TO THEIR SENIOR YEAR. THE SCHOLARSHIPS ARE PAID AFTER GRADUATION AND ARE CONTINGENT UPON ENROLLMENT IN COLLEGE OR TRADE SCHOOL. X X X X 0 0 0 1 0 0 0 1 0 James Thompson Exec. Director 181758 0 0 0 0 0 0 0 12433 0 194191 0 0 0 Cathlyn Whalen Chief Financial Officer 136732 0 10000 0 0 0 0 0 13418 0 160150 0 0 0 Christina Syer Chief Impact Officer 148944 0 7500 0 0 0 0 0 0 0 156444 0 0 0 Heana Simpson Chief Operations Officer 147913 0 13836 0 0 0 0 0 9195 0 170944 0 0 0 Part I, Line 5 David Shapiro and Marc Hatch receive salaries & commissions. Their commissions are based on sales revenue. Part I, Line 7 Bonuses for David Shapiro, Heana Simpson, Dawn Angelo, Jeff Dale, March Hatch and Benjamin Rose are based on revenue goals. Bonuses for Cathlyn Whalen and Christina Syer are performance based. X 10 166536 X AUCTION ITEMS 89 99012 FMV 0 1 0 Form 990, Part VI, Section B, line 11 PCA RETAINS A PROFESSIONAL CPA FIRM TO PREPARE THE FORM 990, WHICH IS REVIEWED IN DETAIL BY THE CHIEF FINANCIAL OFFICER AND CONTROLLER. A COPY IS MADE AVAILABLE TO ALL BOARD MEMBERS. Form 990, Part VI, Section B, line 12c THE OFFICERS, TRUSTEES AND KEY EMPLOYEES ARE REQUIRED TO DISCLOSE OR UPDATE ANNUALLY INTERESTS THAT COULD GIVE RISE TO A CONFLICT OF INTEREST. Form 990, Part VI, Section B, line 15a THE GOVERNANCE COMMITTEE CONDUCTS A SALARY EVALUATION OF THE CHIEF EXECUTIVE OFFICER'S POSITION BY REVIEWING THE COMPENSATIONS OF COMPARABLE POSITIONS AT OTHER NON-PROFIT ORGANIZATIONS OF EQUAL SIZE. Form 990, Part VI, Section C, line 19 UPON WRITTEN REQUEST THE GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY AND FINANCIAL STATEMENTS ARE MADE AVAILABLE. Form 990, Part IX, line 11g Professional Fees: Program service expenses 1,152,843. Management and general expenses 12,453. Fundraising expenses 16,732. Total expenses 1,182,028.