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            <ZIPCd>30345</ZIPCd>
          </USAddress>
        </ContractorAddress>
        <ServicesDesc>Janitorial Services</ServicesDesc>
        <CompensationAmt>940765</CompensationAmt>
      </ContractorCompensationGrp>
      <ContractorCompensationGrp>
        <ContractorName>
          <BusinessName>
            <BusinessNameLine1Txt>On Event Services LLC</BusinessNameLine1Txt>
          </BusinessName>
        </ContractorName>
        <ContractorAddress>
          <USAddress>
            <AddressLine1Txt>1327 Northbrook Pkwy</AddressLine1Txt>
            <CityNm>Suwanee</CityNm>
            <StateAbbreviationCd>GA</StateAbbreviationCd>
            <ZIPCd>30024</ZIPCd>
          </USAddress>
        </ContractorAddress>
        <ServicesDesc>Event Production/Staging Services</ServicesDesc>
        <CompensationAmt>367573</CompensationAmt>
      </ContractorCompensationGrp>
      <ContractorCompensationGrp>
        <ContractorName>
          <BusinessName>
            <BusinessNameLine1Txt>Proof of the Pudding</BusinessNameLine1Txt>
          </BusinessName>
        </ContractorName>
        <ContractorAddress>
          <USAddress>
            <AddressLine1Txt>6400 Sugarloaf Pkwy</AddressLine1Txt>
            <CityNm>Duluth</CityNm>
            <StateAbbreviationCd>GA</StateAbbreviationCd>
            <ZIPCd>30136</ZIPCd>
          </USAddress>
        </ContractorAddress>
        <ServicesDesc>Catering Services</ServicesDesc>
        <CompensationAmt>311583</CompensationAmt>
      </ContractorCompensationGrp>
      <ContractorCompensationGrp>
        <ContractorName>
          <BusinessName>
            <BusinessNameLine1Txt>Russell Landscape LLC</BusinessNameLine1Txt>
          </BusinessName>
        </ContractorName>
        <ContractorAddress>
          <USAddress>
            <AddressLine1Txt>4300 Woodward Way</AddressLine1Txt>
            <CityNm>Sugar Hill</CityNm>
            <StateAbbreviationCd>GA</StateAbbreviationCd>
            <ZIPCd>30518</ZIPCd>
          </USAddress>
        </ContractorAddress>
        <ServicesDesc>Landscaping &amp; Maintenance Services</ServicesDesc>
        <CompensationAmt>294190</CompensationAmt>
      </ContractorCompensationGrp>
      <CntrctRcvdGreaterThan100KCnt>6</CntrctRcvdGreaterThan100KCnt>
      <GovernmentGrantsAmt>3315292</GovernmentGrantsAmt>
      <TotalContributionsAmt>3315292</TotalContributionsAmt>
      <ProgramServiceRevenueGrp>
        <Desc>Rental Income</Desc>
        <BusinessCd>531120</BusinessCd>
        <TotalRevenueColumnAmt>4530333</TotalRevenueColumnAmt>
        <RelatedOrExemptFuncIncomeAmt>4530333</RelatedOrExemptFuncIncomeAmt>
      </ProgramServiceRevenueGrp>
      <ProgramServiceRevenueGrp>
        <Desc>Catering</Desc>
        <BusinessCd>531120</BusinessCd>
        <TotalRevenueColumnAmt>1866898</TotalRevenueColumnAmt>
        <RelatedOrExemptFuncIncomeAmt>1866898</RelatedOrExemptFuncIncomeAmt>
      </ProgramServiceRevenueGrp>
      <ProgramServiceRevenueGrp>
        <Desc>Service Income</Desc>
        <BusinessCd>551120</BusinessCd>
        <TotalRevenueColumnAmt>1340669</TotalRevenueColumnAmt>
        <RelatedOrExemptFuncIncomeAmt>1340669</RelatedOrExemptFuncIncomeAmt>
      </ProgramServiceRevenueGrp>
      <ProgramServiceRevenueGrp>
        <Desc>Ticket Incentives</Desc>
        <BusinessCd>531120</BusinessCd>
        <TotalRevenueColumnAmt>1097611</TotalRevenueColumnAmt>
        <RelatedOrExemptFuncIncomeAmt>1097611</RelatedOrExemptFuncIncomeAmt>
      </ProgramServiceRevenueGrp>
      <ProgramServiceRevenueGrp>
        <Desc>Facilities Fees</Desc>
        <BusinessCd>531120</BusinessCd>
        <TotalRevenueColumnAmt>897176</TotalRevenueColumnAmt>
        <RelatedOrExemptFuncIncomeAmt>897176</RelatedOrExemptFuncIncomeAmt>
      </ProgramServiceRevenueGrp>
      <TotalOthProgramServiceRevGrp>
        <TotalRevenueColumnAmt>5077995</TotalRevenueColumnAmt>
        <RelatedOrExemptFuncIncomeAmt>5077995</RelatedOrExemptFuncIncomeAmt>
      </TotalOthProgramServiceRevGrp>
      <TotalProgramServiceRevenueAmt>14810682</TotalProgramServiceRevenueAmt>
      <InvestmentIncomeGrp>
        <TotalRevenueColumnAmt>3834</TotalRevenueColumnAmt>
        <ExclusionAmt>3834</ExclusionAmt>
      </InvestmentIncomeGrp>
      <GrossAmountSalesAssetsGrp>
        <OtherAmt>18475</OtherAmt>
      </GrossAmountSalesAssetsGrp>
      <LessCostOthBasisSalesExpnssGrp>
        <OtherAmt>0</OtherAmt>
      </LessCostOthBasisSalesExpnssGrp>
      <GainOrLossGrp>
        <OtherAmt>18475</OtherAmt>
      </GainOrLossGrp>
      <NetGainOrLossInvestmentsGrp>
        <TotalRevenueColumnAmt>18475</TotalRevenueColumnAmt>
        <ExclusionAmt>18475</ExclusionAmt>
      </NetGainOrLossInvestmentsGrp>
      <TotalRevenueGrp>
        <TotalRevenueColumnAmt>18148283</TotalRevenueColumnAmt>
        <RelatedOrExemptFuncIncomeAmt>14810682</RelatedOrExemptFuncIncomeAmt>
        <UnrelatedBusinessRevenueAmt>0</UnrelatedBusinessRevenueAmt>
        <ExclusionAmt>22309</ExclusionAmt>
      </TotalRevenueGrp>
      <InfoInScheduleOPartIXInd>X</InfoInScheduleOPartIXInd>
      <CompCurrentOfcrDirectorsGrp>
        <TotalAmt>929350</TotalAmt>
        <ProgramServicesAmt>836415</ProgramServicesAmt>
        <ManagementAndGeneralAmt>92935</ManagementAndGeneralAmt>
      </CompCurrentOfcrDirectorsGrp>
      <OtherSalariesAndWagesGrp>
        <TotalAmt>2757539</TotalAmt>
        <ProgramServicesAmt>2481785</ProgramServicesAmt>
        <ManagementAndGeneralAmt>275754</ManagementAndGeneralAmt>
      </OtherSalariesAndWagesGrp>
      <PensionPlanContributionsGrp>
        <TotalAmt>148734</TotalAmt>
        <ProgramServicesAmt>133861</ProgramServicesAmt>
        <ManagementAndGeneralAmt>14873</ManagementAndGeneralAmt>
      </PensionPlanContributionsGrp>
      <OtherEmployeeBenefitsGrp>
        <TotalAmt>722302</TotalAmt>
        <ProgramServicesAmt>650072</ProgramServicesAmt>
        <ManagementAndGeneralAmt>72230</ManagementAndGeneralAmt>
      </OtherEmployeeBenefitsGrp>
      <PayrollTaxesGrp>
        <TotalAmt>268679</TotalAmt>
        <ProgramServicesAmt>241811</ProgramServicesAmt>
        <ManagementAndGeneralAmt>26868</ManagementAndGeneralAmt>
      </PayrollTaxesGrp>
      <AdvertisingGrp>
        <TotalAmt>86786</TotalAmt>
        <ProgramServicesAmt>78107</ProgramServicesAmt>
        <ManagementAndGeneralAmt>8679</ManagementAndGeneralAmt>
      </AdvertisingGrp>
      <DepreciationDepletionGrp>
        <TotalAmt>916135</TotalAmt>
        <ProgramServicesAmt>916135</ProgramServicesAmt>
      </DepreciationDepletionGrp>
      <OtherExpensesGrp>
        <Desc>Direct Event Related Se</Desc>
        <TotalAmt>2702193</TotalAmt>
        <ProgramServicesAmt>2702193</ProgramServicesAmt>
        <ManagementAndGeneralAmt>0</ManagementAndGeneralAmt>
      </OtherExpensesGrp>
      <OtherExpensesGrp>
        <Desc>Overhead</Desc>
        <TotalAmt>2027002</TotalAmt>
        <ProgramServicesAmt>1824302</ProgramServicesAmt>
        <ManagementAndGeneralAmt>202700</ManagementAndGeneralAmt>
      </OtherExpensesGrp>
      <OtherExpensesGrp>
        <Desc>Ancillary Services</Desc>
        <TotalAmt>1880024</TotalAmt>
        <ProgramServicesAmt>1861222</ProgramServicesAmt>
        <ManagementAndGeneralAmt>18802</ManagementAndGeneralAmt>
      </OtherExpensesGrp>
      <OtherExpensesGrp>
        <Desc>Administration</Desc>
        <TotalAmt>1617950</TotalAmt>
        <ProgramServicesAmt>1456155</ProgramServicesAmt>
        <ManagementAndGeneralAmt>161795</ManagementAndGeneralAmt>
      </OtherExpensesGrp>
      <AllOtherExpensesGrp>
        <TotalAmt>3205036</TotalAmt>
        <ProgramServicesAmt>3042426</ProgramServicesAmt>
        <ManagementAndGeneralAmt>162610</ManagementAndGeneralAmt>
      </AllOtherExpensesGrp>
      <TotalFunctionalExpensesGrp>
        <TotalAmt>17261730</TotalAmt>
        <ProgramServicesAmt>16224484</ProgramServicesAmt>
        <ManagementAndGeneralAmt>1037246</ManagementAndGeneralAmt>
        <FundraisingAmt>0</FundraisingAmt>
      </TotalFunctionalExpensesGrp>
      <SavingsAndTempCashInvstGrp>
        <BOYAmt>9593069</BOYAmt>
        <EOYAmt>12970312</EOYAmt>
      </SavingsAndTempCashInvstGrp>
      <AccountsReceivableGrp>
        <BOYAmt>1896296</BOYAmt>
        <EOYAmt>1701087</EOYAmt>
      </AccountsReceivableGrp>
      <PrepaidExpensesDefrdChargesGrp>
        <BOYAmt>356594</BOYAmt>
        <EOYAmt>405991</EOYAmt>
      </PrepaidExpensesDefrdChargesGrp>
      <LandBldgEquipCostOrOtherBssAmt>12668719</LandBldgEquipCostOrOtherBssAmt>
      <LandBldgEquipAccumDeprecAmt>9061886</LandBldgEquipAccumDeprecAmt>
      <LandBldgEquipBasisNetGrp>
        <BOYAmt>3292387</BOYAmt>
        <EOYAmt>3606833</EOYAmt>
      </LandBldgEquipBasisNetGrp>
      <OtherAssetsTotalGrp>
        <BOYAmt>37031</BOYAmt>
        <EOYAmt>32317</EOYAmt>
      </OtherAssetsTotalGrp>
      <TotalAssetsGrp>
        <BOYAmt>15175377</BOYAmt>
        <EOYAmt>18716540</EOYAmt>
      </TotalAssetsGrp>
      <AccountsPayableAccrExpnssGrp>
        <BOYAmt>1825166</BOYAmt>
        <EOYAmt>2126476</EOYAmt>
      </AccountsPayableAccrExpnssGrp>
      <DeferredRevenueGrp>
        <BOYAmt>1820159</BOYAmt>
        <EOYAmt>1716041</EOYAmt>
      </DeferredRevenueGrp>
      <OtherLiabilitiesGrp>
        <BOYAmt>4257045</BOYAmt>
        <EOYAmt>6714463</EOYAmt>
      </OtherLiabilitiesGrp>
      <TotalLiabilitiesGrp>
        <BOYAmt>7902370</BOYAmt>
        <EOYAmt>10556980</EOYAmt>
      </TotalLiabilitiesGrp>
      <OrganizationFollowsSFAS117Ind>X</OrganizationFollowsSFAS117Ind>
      <UnrestrictedNetAssetsGrp>
        <BOYAmt>7273007</BOYAmt>
        <EOYAmt>8159560</EOYAmt>
      </UnrestrictedNetAssetsGrp>
      <TotalNetAssetsFundBalanceGrp>
        <BOYAmt>7273007</BOYAmt>
        <EOYAmt>8159560</EOYAmt>
      </TotalNetAssetsFundBalanceGrp>
      <TotLiabNetAssetsFundBalanceGrp>
        <BOYAmt>15175377</BOYAmt>
        <EOYAmt>18716540</EOYAmt>
      </TotLiabNetAssetsFundBalanceGrp>
      <ReconcilationRevenueExpnssAmt>886553</ReconcilationRevenueExpnssAmt>
      <OtherChangesInNetAssetsAmt>0</OtherChangesInNetAssetsAmt>
      <InfoInScheduleOPartXIIInd>X</InfoInScheduleOPartXIIInd>
      <MethodOfAccountingAccrualInd>X</MethodOfAccountingAccrualInd>
      <AccountantCompileOrReviewInd>0</AccountantCompileOrReviewInd>
      <FSAuditedInd>1</FSAuditedInd>
      <FSAuditedBasisGrp>
        <SeparateBasisFinclStmtInd>X</SeparateBasisFinclStmtInd>
      </FSAuditedBasisGrp>
      <AuditCommitteeInd>1</AuditCommitteeInd>
      <FederalGrantAuditRequiredInd>0</FederalGrantAuditRequiredInd>
    </IRS990>
    <IRS990ScheduleD documentId="RetDoc1040000001">
      <LeaseholdImprovementsGrp>
        <OtherCostOrOtherBasisAmt>2789446</OtherCostOrOtherBasisAmt>
        <DepreciationAmt>1995280</DepreciationAmt>
        <BookValueAmt>794166</BookValueAmt>
      </LeaseholdImprovementsGrp>
      <EquipmentGrp>
        <OtherCostOrOtherBasisAmt>7293465</OtherCostOrOtherBasisAmt>
        <DepreciationAmt>5216987</DepreciationAmt>
        <BookValueAmt>2076478</BookValueAmt>
      </EquipmentGrp>
      <OtherLandBuildingsGrp>
        <OtherCostOrOtherBasisAmt>2585808</OtherCostOrOtherBasisAmt>
        <DepreciationAmt>1849619</DepreciationAmt>
        <BookValueAmt>736189</BookValueAmt>
      </OtherLandBuildingsGrp>
      <TotalBookValueLandBuildingsAmt>3606833</TotalBookValueLandBuildingsAmt>
      <OtherLiabilitiesOrgGrp>
        <Desc>Advance Ticket Sales</Desc>
        <Amt>6302399</Amt>
      </OtherLiabilitiesOrgGrp>
      <OtherLiabilitiesOrgGrp>
        <Desc>Advance Deposits</Desc>
        <Amt>412064</Amt>
      </OtherLiabilitiesOrgGrp>
      <TotalLiabilityAmt>6714463</TotalLiabilityAmt>
      <FootnoteTextInd>X</FootnoteTextInd>
      <TotalRevEtcAuditedFinclStmtAmt>18148283</TotalRevEtcAuditedFinclStmtAmt>
      <RevenueNotReportedAmt>0</RevenueNotReportedAmt>
      <RevenueSubtotalAmt>18148283</RevenueSubtotalAmt>
      <RevenueNotReportedFinclStmtAmt>0</RevenueNotReportedFinclStmtAmt>
      <TotalRevenuePerForm990Amt>18148283</TotalRevenuePerForm990Amt>
      <TotExpnsEtcAuditedFinclStmtAmt>17261730</TotExpnsEtcAuditedFinclStmtAmt>
      <ExpensesNotReportedAmt>0</ExpensesNotReportedAmt>
      <ExpensesSubtotalAmt>17261730</ExpensesSubtotalAmt>
      <ExpensesNotRptFinclStmtAmt>0</ExpensesNotRptFinclStmtAmt>
      <TotalExpensesPerForm990Amt>17261730</TotalExpensesPerForm990Amt>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Part X, Line 2:</FormAndLineReferenceDesc>
        <ExplanationTxt>Audit Note: "The GCVB is recognized as an organization exempt from Federal income taxes under Section 501(a) of the Internal Revenue Code (the "Code") as an organization described in Section 501(c)(6) of the Code, whereby only unrelated business income, as defined, by the Code, is subject to income taxes. Management evaluated the GCVB's positions and concluded the GCVB had maintained its tax-exempt status and had taken no uncertain tax positions that require adjustment to the financial statements. Therefore, no provision or liability for income taxes has been included in the financial statements."</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Part XI, Line 4b - Other Adjustments:</FormAndLineReferenceDesc>
        <ExplanationTxt>Realized Losses on Asset Disposals</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Part XII, Line 4b - Other Adjustments:</FormAndLineReferenceDesc>
        <ExplanationTxt>Rounding</ExplanationTxt>
      </SupplementalInformationDetail>
    </IRS990ScheduleD>
    <IRS990ScheduleJ documentId="RetDoc1042400001">
      <ClubDuesOrFeesInd>X</ClubDuesOrFeesInd>
      <WrittenPolicyRefTAndEExpnssInd>0</WrittenPolicyRefTAndEExpnssInd>
      <SubstantiationRequiredInd>1</SubstantiationRequiredInd>
      <BoardOrCommitteeApprovalInd>X</BoardOrCommitteeApprovalInd>
      <SeverancePaymentInd>0</SeverancePaymentInd>
      <SupplementalNonqualRtrPlanInd>0</SupplementalNonqualRtrPlanInd>
      <EquityBasedCompArrngmInd>0</EquityBasedCompArrngmInd>
      <RltdOrgOfficerTrstKeyEmplGrp>
        <PersonNm>PRESTON C WILLIAMS</PersonNm>
        <TitleTxt>CEO</TitleTxt>
        <BaseCompensationFilingOrgAmt>293063</BaseCompensationFilingOrgAmt>
        <CompensationBasedOnRltdOrgsAmt>0</CompensationBasedOnRltdOrgsAmt>
        <BonusFilingOrganizationAmount>30000</BonusFilingOrganizationAmount>
        <BonusRelatedOrganizationsAmt>0</BonusRelatedOrganizationsAmt>
        <OtherCompensationFilingOrgAmt>0</OtherCompensationFilingOrgAmt>
        <OtherCompensationRltdOrgsAmt>0</OtherCompensationRltdOrgsAmt>
        <DeferredCompensationFlngOrgAmt>11925</DeferredCompensationFlngOrgAmt>
        <DeferredCompRltdOrgsAmt>0</DeferredCompRltdOrgsAmt>
        <NontaxableBenefitsFilingOrgAmt>20076</NontaxableBenefitsFilingOrgAmt>
        <NontaxableBenefitsRltdOrgsAmt>0</NontaxableBenefitsRltdOrgsAmt>
        <TotalCompensationFilingOrgAmt>355064</TotalCompensationFilingOrgAmt>
        <TotalCompensationRltdOrgsAmt>0</TotalCompensationRltdOrgsAmt>
        <CompReportPrior990FilingOrgAmt>0</CompReportPrior990FilingOrgAmt>
        <CompReportPrior990RltdOrgsAmt>0</CompReportPrior990RltdOrgsAmt>
      </RltdOrgOfficerTrstKeyEmplGrp>
      <RltdOrgOfficerTrstKeyEmplGrp>
        <PersonNm>Joseph L Dennis</PersonNm>
        <TitleTxt>General Manager GCC</TitleTxt>
        <BaseCompensationFilingOrgAmt>204794</BaseCompensationFilingOrgAmt>
        <CompensationBasedOnRltdOrgsAmt>0</CompensationBasedOnRltdOrgsAmt>
        <BonusFilingOrganizationAmount>19880</BonusFilingOrganizationAmount>
        <BonusRelatedOrganizationsAmt>0</BonusRelatedOrganizationsAmt>
        <OtherCompensationFilingOrgAmt>0</OtherCompensationFilingOrgAmt>
        <OtherCompensationRltdOrgsAmt>0</OtherCompensationRltdOrgsAmt>
        <DeferredCompensationFlngOrgAmt>10424</DeferredCompensationFlngOrgAmt>
        <DeferredCompRltdOrgsAmt>0</DeferredCompRltdOrgsAmt>
        <NontaxableBenefitsFilingOrgAmt>20076</NontaxableBenefitsFilingOrgAmt>
        <NontaxableBenefitsRltdOrgsAmt>0</NontaxableBenefitsRltdOrgsAmt>
        <TotalCompensationFilingOrgAmt>255174</TotalCompensationFilingOrgAmt>
        <TotalCompensationRltdOrgsAmt>0</TotalCompensationRltdOrgsAmt>
        <CompReportPrior990FilingOrgAmt>0</CompReportPrior990FilingOrgAmt>
        <CompReportPrior990RltdOrgsAmt>0</CompReportPrior990RltdOrgsAmt>
      </RltdOrgOfficerTrstKeyEmplGrp>
      <RltdOrgOfficerTrstKeyEmplGrp>
        <PersonNm>Stan Hall</PersonNm>
        <TitleTxt>Exec. Dir. Sports Commissi</TitleTxt>
        <BaseCompensationFilingOrgAmt>120404</BaseCompensationFilingOrgAmt>
        <CompensationBasedOnRltdOrgsAmt>0</CompensationBasedOnRltdOrgsAmt>
        <BonusFilingOrganizationAmount>17700</BonusFilingOrganizationAmount>
        <BonusRelatedOrganizationsAmt>0</BonusRelatedOrganizationsAmt>
        <OtherCompensationFilingOrgAmt>0</OtherCompensationFilingOrgAmt>
        <OtherCompensationRltdOrgsAmt>0</OtherCompensationRltdOrgsAmt>
        <DeferredCompensationFlngOrgAmt>6505</DeferredCompensationFlngOrgAmt>
        <DeferredCompRltdOrgsAmt>0</DeferredCompRltdOrgsAmt>
        <NontaxableBenefitsFilingOrgAmt>23749</NontaxableBenefitsFilingOrgAmt>
        <NontaxableBenefitsRltdOrgsAmt>0</NontaxableBenefitsRltdOrgsAmt>
        <TotalCompensationFilingOrgAmt>168358</TotalCompensationFilingOrgAmt>
        <TotalCompensationRltdOrgsAmt>0</TotalCompensationRltdOrgsAmt>
        <CompReportPrior990FilingOrgAmt>0</CompReportPrior990FilingOrgAmt>
        <CompReportPrior990RltdOrgsAmt>0</CompReportPrior990RltdOrgsAmt>
      </RltdOrgOfficerTrstKeyEmplGrp>
      <RltdOrgOfficerTrstKeyEmplGrp>
        <PersonNm>Lisa Anders</PersonNm>
        <TitleTxt>Exec. Dir. GCVB</TitleTxt>
        <BaseCompensationFilingOrgAmt>111814</BaseCompensationFilingOrgAmt>
        <CompensationBasedOnRltdOrgsAmt>0</CompensationBasedOnRltdOrgsAmt>
        <BonusFilingOrganizationAmount>16950</BonusFilingOrganizationAmount>
        <BonusRelatedOrganizationsAmt>0</BonusRelatedOrganizationsAmt>
        <OtherCompensationFilingOrgAmt>0</OtherCompensationFilingOrgAmt>
        <OtherCompensationRltdOrgsAmt>0</OtherCompensationRltdOrgsAmt>
        <DeferredCompensationFlngOrgAmt>6199</DeferredCompensationFlngOrgAmt>
        <DeferredCompRltdOrgsAmt>0</DeferredCompRltdOrgsAmt>
        <NontaxableBenefitsFilingOrgAmt>23718</NontaxableBenefitsFilingOrgAmt>
        <NontaxableBenefitsRltdOrgsAmt>0</NontaxableBenefitsRltdOrgsAmt>
        <TotalCompensationFilingOrgAmt>158681</TotalCompensationFilingOrgAmt>
        <TotalCompensationRltdOrgsAmt>0</TotalCompensationRltdOrgsAmt>
        <CompReportPrior990FilingOrgAmt>0</CompReportPrior990FilingOrgAmt>
        <CompReportPrior990RltdOrgsAmt>0</CompReportPrior990RltdOrgsAmt>
      </RltdOrgOfficerTrstKeyEmplGrp>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Part I, Line 1a</FormAndLineReferenceDesc>
        <ExplanationTxt>The CEO and Executive Directors of the Convention Center and Visitors Bureau are provided with a dining club membership to the Gwinnett Chamber building's on-site restaurant which serves as a gathering point for Gwinnett business people.</ExplanationTxt>
      </SupplementalInformationDetail>
    </IRS990ScheduleJ>
    <IRS990ScheduleO documentId="RetDoc1044400001">
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Form 990, Part VI, Section A, line 2</FormAndLineReferenceDesc>
        <ExplanationTxt>THE BOARD OF DIRECTORS OF THE GWINNETT CONVENTION AND VISITORS BUREAU IS COMPOSED OF BUSINESS, GOVERNMENT AND COMMUNITY LEADERS IN THE LOCAL AREA. DUE TO EXTENSIVE INVOLVEMENT OF THESE COMMUNITY LEADERS IN BUSINESS AND OTHER COMMUNITY AFFAIRS, THE MEMBERS OF THE BOARD OF DIRECTORS MAY HAVE NORMAL BUSINESS RELATIONSHIPS THAT MIGHT BE EXPECTED OF LEADERS IN A SUBURBAN COMMUNITY. HOWEVER, THESE BUSINESS RELATIONSHIPS are arms-length transactions and WILL NOT IMPACT THE MISSION OR THE OPERATION OF THE BOARD OF DIRECTORS AS THE CONFLICT OF INTEREST POLICY REQUIRES.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Form 990, Part VI, Section B, line 11b</FormAndLineReferenceDesc>
        <ExplanationTxt>A Draft of the 990 is presented and discussed with the organization's treasurer, who is a member of the board, prior to the forms being filed. The "as filed" 990 is available to every board member before the filing of the retun if possible, and immediately thereafter if not.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Form 990, Part VI, Section B, line 12c</FormAndLineReferenceDesc>
        <ExplanationTxt>Based on the number of director's and size of the organization's staff, no formal monitoring mechanism exists, rather the small size of the organization allows employees and management alike to know when issues arise. It is then the obligation of the employee or manager to bring those issues forth in order to maintain employment or a directorship position.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Form 990, Part VI, Section B, line 15</FormAndLineReferenceDesc>
        <ExplanationTxt>Compensation is determined through the budgeting process and is approved by the budget committee and subsequently by the full board.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Form 990, Part VI, Section C, line 19</FormAndLineReferenceDesc>
        <ExplanationTxt>Governing documents and internal policies are given to employees when theY are hired by the organization and are available within the organization's office to those who fall under their covenents, but as proprietary information of the organization, they and the financial statements are not made available to the general public.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Form 990, Part IX, line 24e</FormAndLineReferenceDesc>
        <ExplanationTxt>Operations, Repairs &amp; Maintenance: Program service expenses 1,358,012. Management and general expenses 0. Fundraising expenses 0. Total expenses 1,358,012. Premium Seating: Program service expenses 667,298. Management and general expenses 74,144. Fundraising expenses 0. Total expenses 741,442. Marketing &amp; Promotions: Program service expenses 487,754. Management and general expenses 54,195. Fundraising expenses 0. Total expenses 541,949. Naming Rights Conversion - Arena: Program service expenses 220,918. Management and general expenses 0. Fundraising expenses 0. Total expenses 220,918. Trade Shows &amp; Conventions: Program service expenses 132,125. Management and general expenses 14,681. Fundraising expenses 0. Total expenses 146,806. Programs &amp; Memberships: Program service expenses 79,437. Management and general expenses 8,826. Fundraising expenses 0. Total expenses 88,263. Executive Expenses: Program service expenses 59,013. Management and general expenses 6,557. Fundraising expenses 0. Total expenses 65,570. Finance Department: Program service expenses 26,120. Management and general expenses 2,902. Fundraising expenses 0. Total expenses 29,022. Box Office Expenses: Program service expenses 11,749. Management and general expenses 1,305. Fundraising expenses 0. Total expenses 13,054.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>Form 990, Part XII, Line 2c:</FormAndLineReferenceDesc>
        <ExplanationTxt>The process by which an independent auditor is chosen and the financials statements are reviewed has not changed since the prior year.</ExplanationTxt>
      </SupplementalInformationDetail>
    </IRS990ScheduleO>
    <IRS990ScheduleR documentId="RetDoc1043400001">
      <IdDisregardedEntitiesGrp>
        <DisregardedEntityName>
          <BusinessNameLine1Txt>Sugarloaf Gwinnett Center LLC</BusinessNameLine1Txt>
        </DisregardedEntityName>
        <USAddress>
          <AddressLine1Txt>6500 Sugarloaf Pkwy Ste 200</AddressLine1Txt>
          <CityNm>Duluth</CityNm>
          <StateAbbreviationCd>GA</StateAbbreviationCd>
          <ZIPCd>30097</ZIPCd>
        </USAddress>
        <EIN>263603850</EIN>
        <PrimaryActivitiesTxt>Management of the operations of the Convention Center</PrimaryActivitiesTxt>
        <LegalDomicileStateCd>GA</LegalDomicileStateCd>
        <TotalIncomeAmt>14810957</TotalIncomeAmt>
        <EndOfYearAssetsAmt>12580154</EndOfYearAssetsAmt>
      </IdDisregardedEntitiesGrp>
    </IRS990ScheduleR>
  </ReturnData>
</Return>