2019-08-15T15:20:31-05:00 2018-09-30 410746479 CLIFTONLARSONALLEN LLP 402 SOUTH KENTUCKY AVENUE SUITE 600 LAKELAND FL 338015354 990 2017-10-01 592529118 TAMPA BAY CONVENTION AND VISITORS BUREAU INC TAMP 8008268358 201 NORTH FRANKLIN STREET NO 2900 TAMPA FL 33602 SANTIAGO CORRADA PRESIDENT AND CEO 8008268358 2019-08-15 1 LAUREN BALLARD CPA P01451787 8636805600 2019-08-13 67.137.57.251 2019-08-15 15:19:43 ED P 0FA37CE34EDFE58DB410E6F490D69C2898079F18 F1182AAFBB19C83AF8D46BB5B2B624905D121B11 2017 2019-02-21 02:37:17Z VISIT TAMPA BAY SANTIAGO CORRADA 201 NORTH FRANKLIN STREET NO 2900 TAMPA FL 33602 15390352 0 X WWW.VISITTAMPABAY.COM X 1985 FL PROMOTE THE HILLSBOROUGH COUNTY DESTINATION TO TOURISTS NATIONALLY AND INTERNATIONALLY 25 24 90 100 0 45550 13486901 495608 979557 14769746 0 0 223127 48093 14689585 15313447 1136229 466801 0 0 4727279 4519106 0 0 0 8410846 9079603 14274354 14065510 415231 1247937 6452038 6878913 3552832 3564368 2899206 3314545 X TO MARKET AND PROMOTE THE HILLSBOROUGH COUNTY DESTINATION TO TOURISTS NATIONALLY AND INTERNATIONALLY 0 0 VISIT TAMPA BAY IS THE DESTINATION MARKETING ORGANIZATION WHOSE MISSION IS TO CREATE VIBRANT ECONOMIC DEVELOPMENT BY COLLABORATIVELY INCREASING VISITATION TO TAMPA BAY." FOR FISCAL YEAR 17-18 WITH A BUDGET OF APPROXIMATELY $14.9 MILLION, VISIT TAMPA BAY IMPLEMENTED STRATEGIC SALES, MARKETING CAMPAIGNS, PUBLIC RELATIONS AND MEMBERSHIP INITIATIVES THAT DIRECTLY CONTRIBUTED TO THE LOCAL COMMUNITY'S ECONOMIC DEVELOPMENT, BUSINESS CLIMATE, AND QUALITY OF LIFE. IN ITS ROLE AS AN ECONOMIC DEVELOPMENT ORGANIZATION, VISIT TAMPA BAY SUPPORTS THE LOCAL HOSPITALITY AND TOURISM COMMUNITY, WHICH IS THE AREA'S TOP INDUSTRY THROUGH SEVERAL AVENUES, WHICH ARE HIGHLIGHTED LATER IN THE RETURN. THE FINANCIAL IMPACT OF OUR EFFORTS IN THE TOURISM INDUSTRY DIRECTLY REACHES LOCAL HOTELS, RESTAURANTS, ATTRACTIONS, MUSEUMS, SHOPPING CENTERS, AIRPORTS, CRUISE LINES, TRANSPORTATION COMPANIES, ETC. IN ADDITION, TOURISM ALSO INDIRECTLY SUPPORTS LOCAL BUSINESSES LIKE DRY CLEANERS, DOCTOR'S OFFICES, AND GROCERY STORES BY PROVIDING EMPLOYMENT FOR RESIDENTS, WHICH IN TURN, HELPS TO MAINTAIN A STRONG AND VIBRANT LOCAL ECONOMY, AND BY BRINGING CONSUMERS INTO THE MARKET WHO MAY NEED ACCESS TO THESE SERVICES DURING THEIR STAY. IN FISCAL YEAR 17-18, VISIT TAMPA BAY PLAYED A LEADERSHIP ROLE IN SHAPING TOURISM AND WAS RESPONSIBLE FOR 91 SPEAKING ENGAGEMENTS TO SHARE OUR MESSAGING AND GARNER SUPPORT. WE HOSTED 52 LOCAL PARTNER EVENTS. WE DIRECTLY BOOKED 543,704 CONVENTION AND MEETING ROOM NIGHTS. THE TEAM HOSTED 337 SITES AND FAMS, BRINGING THOUSANDS OF PEOPLE HERE TO SHOWCASE OUR ASSETS TO CLIENTS AND POTENTIAL CUSTOMERS. IN ADDITION, THE COMPANY ATTENDED 238 TRADE SHOWS AND SALES TRIPS IN MARKETS BOTH DOMESTICALLY AND INTERNATIONALLY TO TELL TAMPA BAY'S STORY. WITH A FOCUS ON INCREASING EXPOSURE FOR TAMPA BAY, VISIT TAMPA BAY IMPLEMENTED A $2 MILLION ADVERTISING PLAN IN CONSUMER AND MEETINGS MEDIA, AS WELL AS ON TRAVEL-RELATED INTERNET SITES, GENERATING NEARLY 5 BILLION MARKETING IMPRESSIONS. THESE MARKETING AND ADVERTISING EFFORTS DIRECTLY GENERATED 97,000 ROOM NIGHTS IN AREA HOTELS, CREATING AN INCREMENTAL SPENDING IMPACT OF OVER $84 MILLION FOR HILLSBOROUGH COUNTY. PUBLIC RELATIONS EFFORTS GARNERED MORE THAN $24.9 MILLON IN NATIONAL AND INTERNATIONAL MEDIA COVERAGE. IN ADDITION, THE OFFICIAL TAMPA BAY VISITOR INFORMATION CENTER ASSISTED ALMOST 45,000 INDIVIDUALS WITH AREA RECOMMENDATIONS AND INFORMATION. AS A PARTNER-BASED ORGANIZATION, VISIT TAMPA BAY SERVED 800 AREA BUSINESSES BY PROVIDING SALES AND MARKETING OPPORTUNITIES THROUGHOUT 2017-18. PARTNERS RECEIVE MANY BENEFITS FROM VISIT TAMPA BAY, INCLUDING ACCESS TO SALES LEADS AND CLIENT REFERRALS FOR BUSINESS, WHICH IN TURN, PRODUCED OVER 1,775 PARTNER REFERRALS. IN ADDITION, PARTNERS RECEIVE BENEFITS THROUGH LISTINGS IN OFFICIAL TAMPA BAY PUBLICATIONS, AND OPPORTUNITIES TO PARTICIPATE IN SALES CALLS, TRADESHOWS, SALES MISSIONS, PROMOTIONS, CLIENT AND MEDIA FAMILIARIZATION TOURS, AND OTHER COOPERATIVE SALES AND MARKETING INITIATIVES. ALL THESE TARGETED SALES AND MARKETING TOUCH POINTS TO POTENTIAL VISITORS RESULTED IN:- 22.9 MILLION TOTAL TRIPS TO HILLSBOROUGH COUNTY IS ROUGHLY EQUIVALENT TO EVERYONE FROM THE STATE OF FLORIDA VISITING HILLSBOROUGH COUNTY DURING THE YEAR.- VISITOR SPENDING: THE $3.9 BILLION IN VISITOR SPENDING MEANS THAT ALMOST $449,000 WAS SPENT BY VISITORS EVERY HOUR IN HILLSBOROUGH COUNTY IN 2017.- EMPLOYMENT: THE NUMBER OF PEOPLE EMPLOYED DIRECTLY BY VISITORS (34,821) WOULD EXCEED THE CURRENT CAPACITY OF TROPICANA FIELD (31,042), AND THE EMPLOYEES SUSTAINED BY TOURISM'S INDIRECT AND INDUCED IMPACTS (14,998) WOULD FILL UP MOST OF AMALIE ARENA (19,092).- TAXES: TO MAKE UP FOR THE $377 MILLION IN STATE AND LOCAL TAXES GENERATED BY TOURISM, EACH HOUSEHOLD IN HILLSBOROUGH COUNTY WOULD NEED TO CONTRIBUTE AN ADDITIONAL $776 ANNUALLY TO MAINTAIN THE CURRENT LEVEL OF GOVERNMENT. 0 0 0 1 0 0 0 0 0 1 0 0 0 1 1 0 1 0 1 1 0 0 0 0 0 0 1 0 1 0 0 0 0 0 0 0 0 0 0 0 1 1 0 0 1 6 0 90 1 1 1 0 0 0 1 1 0 X 25 24 0 0 0 0 1 1 0 1 1 0 0 1 0 1 1 1 1 0 X JESSICA NOLL 8132183849 201 NORTH FRANKLIN STREET NO 2900 TAMPA FL 33602 BRUCE NARZISSENFELD BOARD CHAIR 1.00 0.00 X X 0 0 0 JEFF ANTONACCIO CHAIR ELECT 1.00 0.00 X X 0 0 0 TROY MANTHEY SECRETARY/TREASURER 1.00 0.00 X X 0 0 0 NABIL SALLOUM DIRECTOR 1.00 0.00 X 0 0 0 RON MCANAUGH DIRECTOR 1.00 0.00 X 0 0 0 STEWART CLARK DIRECTOR 1.00 0.00 X 0 0 0 ROGER GERMANN DIRECTOR 1.00 0.00 X 0 0 0 GREG HORWEDEL DIRECTOR 1.00 0.00 X 0 0 0 BOB MCDONAUGH DIRECTOR 1.00 1.00 X 0 0 0 BOB PASSWATERS DIRECTOR 1.00 0.00 X 0 0 0 ED FANDEL DIRECTOR 1.00 0.00 X 0 0 0 RON ALICANDRO DIRECTOR 1.00 0.00 X 0 0 0 KEN ANTHONY DIRECTOR 1.00 0.00 X 0 0 0 JIM BARTHOLOMAY DIRECTOR 1.00 0.00 X 0 0 0 JOE COLLIER DIRECTOR 1.00 0.00 X 0 0 0 JOE COUCEIRO DIRECTOR 1.00 0.00 X 0 0 0 STEVE GRIGGS DIRECTOR 1.00 0.00 X 0 0 0 ERIC HART DIRECTOR 1.00 0.00 X 0 0 0 ROB HIGGINS DIRECTOR 1.00 0.00 X 0 0 0 JOE LOPANO DIRECTOR 1.00 0.00 X 0 0 0 KEN LUCAS DIRECTOR 1.00 0.00 X 0 0 0 RAY MATHEWS DIRECTOR 1.00 0.00 X 0 0 0 BOB MORRISON DIRECTOR 1.00 0.00 X 0 0 0 PAM BARBER DIRECTOR 1.00 0.00 X 0 0 0 SANTIAGO CORRADA CEO 40.00 5.00 X X 350203 0 28387 JESSICA NOLL CONTROLLER 40.00 0.00 X 73792 0 25801 ALEX KAPTZAN SR. VP OF CONVENTION SALES 40.00 0.00 X 167264 0 19727 JOLYNN LOKEY CHIEF OPERATING OFFICER 40.00 0.00 X 161676 0 19094 PATRICK HARRISON CHIEF MARKETING OFFICER 40.00 0.00 X 143745 0 16524 JOYCE FISK THROUGH JUNE 2018 VP OF PARTNERSHIP 40.00 0.00 X 123707 0 16177 ADAM DEPIRO DIRECTOR OF CONVENTION SALES 40.00 0.00 X 121397 0 31977 1141784 0 157687 7 0 1 0 FKQ MARKETING INC 15351 ROOSEVELT BLVD CLEARWATER FL 33760 ADVERTISING 1746688 RUBICON GENERAL CONTRACTORS LLC 5946 BENJAMIN RD TAMPA FL 33634 GENERAL CONTRACTOR 1554008 MADDEN MEDIA 345 E TOOLE AVE TUCSON AZ 85701 ADVERTISING 933982 GENSLER 4541 COLLECTION CENTER DRIVE CHICAGO IL 60693 DESIGN AND PLANNING 215900 SIMPLEVIEW 8950 N ORACLE RD TUCSON AZ 85704 TECHNOLOGY 165465 6 495608 495608 SERVICE CONTRACTS 900099 13367219 13367219 PROMOTIONAL ACTIVITIES 900099 839607 839607 MEMBER EVENTS 900099 427196 427196 COMMISSIONS REVENUE 900099 104525 104525 MANAGEMENT FEE INCOME 561000 31199 31199 14769746 124973 76905 48068 48068 MISCELLANEOUS INCOME 900099 25 25 25 15313447 14817814 0 25 466801 485081 3306500 139803 325539 262183 38573 23287 514823 4166797 303436 404019 556129 957938 1493305 7712 368838 26201 DUES AND MEMBERSHIPS 143603 FULFILLMENT 69759 5183 14065510 1998198 3053710 741236 472528 580251 29283 61489 174488 295224 3558806 805356 2796896 2753450 239409 134789 6452038 6878913 2945710 2662592 273080 297166 334042 604610 3552832 3564368 X 2899206 3314545 2899206 3314545 6452038 6878913 1247937 -832598 0 X 0 1 X 1 0 0 1 0 2115112 213559 1901553 1067239 252319 814920 376455 339478 36977 2753450 PASS-THROUGH TOURIST DEVELOPMENT TAX 508891 DUE TO RELATED PARTY 95719 604610 X 15629124 208222 30550 238772 15390352 -76905 -76905 15313447 14381187 208222 107455 315677 14065510 0 14065510 PART X, LINE 2: THE ORGANIZATION HAS ADOPTED THE STANDARD FOR ACCOUNTING FOR UNCERTAIN TAX POSITIONS. PART XI, LINE 2D - OTHER ADJUSTMENTS: PASSTHROUGH DONATIONS 30,550. PART XI, LINE 4B - OTHER ADJUSTMENTS: COST OF SALES -76,905. PART XII, LINE 2D - OTHER ADJUSTMENTS: COST OF SALES 76,905. PASSTHROUGH DONATIONS 30,550. SOUTH AMERICA 1 1 PROGRAM SERVICES PROMOTING TAMPA/HILLSBOROUGH COUNTY AS A CONVENTION AND TOURIST DESTINATION 60007 EUROPE 3 3 PROGRAM SERVICES PROMOTING TAMPA/HILLSBOROUGH COUNTY AS A CONVENTION AND TOURIST DESTINATION. 308837 4 4 0 0 4 4 368844 0 368844 0 0 0 0 0 0 0 ASAE FOUNDATION 1575 I STREET NW WASHINGTON DC 20005 521300485 501(C)(3) 10000 EVENT SPONSORSHIPS COPPERHEAD CHARITIES INC 36750 US HIGHWAY 19 NORTH PALM HARBOR FL 34684 592319162 501(C)(3) 25000 EVENT SPONSORSHIP FLORIDA SOCIETY OF ASSOCIATION EXECUTIVES INC 2410 MAHAN DRIVE SUITE 2 TALLAHASSEE FL 32308 596140583 501(C)(6) 31875 EVENT SPONSORSHIPS MEETING PROFESSIONALS INTERNATIONAL 2711 LBJ FREEWAY SUITE 600 DALLAS TX 75234 237256168 501(C)(3) 8750 EVENT SPONSORSHIP TAMPA BAY BOWL ASSOCIATION INC 4211 W BOY SCOUT BLVD SUITE 560 TAMPA FL 33607 592643123 501(C)(3) 100000 BOWL GAME SPONSORSHIP PROFESSIONAL CONVENTION MANAGEMENT ASSOCIATION 35 E WACKER DRIVE SUITE 500 CHICAGO IL 60601 362597526 501(C)(6) 10000 EVENT SPONSORSHIPS RELIGIOUS CONFERENCE MANAGEMENT ASSOCIATION INC 7702 WOODLAND DRIVE 120 INDIANAPOLIS IN 46278 311051699 501(C)(3) 6500 EVENT SPONSORSHIPS SOCIETY OF GOVERNMENT MEETING PROFESSIONALS INC 3337 DUKE STREET ALEXANDRIA VA 22314 521343672 501(C)(6) 10000 EVENT SPONSORSHIPS TAMPA BAY BUSINESS JOURNAL 4890 W KENNEDY BLVD SUITE 850 TAMPA FL 33609 431366184 N/A 27000 EVENT SPONSORSHIP TAMPA BAY SPORTS COMMISSION 201 N FRANKLIN STREET SUITE 2900 TAMPA FL 33602 593468367 501(C)(3) 150000 EVENT SPONSORSHIPS TAMPA HILLSBOROUGH FILM & DIGITAL MEDIA COMMISSION INC 201 N FRANKLIN STREET SUITE 2900 TAMPA FL 33602 472085299 501(C)(6) 25000 SPONSORSHIP 6 5 X 0 0 X X X X X X 0 0 0 SANTIAGO CORRADA CEO 272373 0 71830 0 6000 0 0 0 28387 0 378590 0 0 0 ALEX KAPTZAN SR. VP OF CONVENTION SALES 139067 0 28197 0 0 0 8363 0 11364 0 186991 0 0 0 JOLYNN LOKEY CHIEF OPERATING OFFICER 134447 0 27229 0 0 0 8084 0 11010 0 180770 0 0 0 PATRICK HARRISON CHIEF MARKETING OFFICER 119721 0 24024 0 0 0 7187 0 9337 0 160269 0 0 0 ADAM DEPIRO DIRECTOR OF CONVENTION SALES 101117 0 20280 0 0 0 6070 0 25907 0 153374 0 0 0 PART I, LINE 1A SOCIAL CLUB DUES ARE PAID FOR THE CEO FOR THE PURPOSE OF BUSINESS MEALS FORM 990, PART VI, SECTION A, LINE 1 THE EXECUTIVE COMMITTEE OF THE BOARD OF DIRECTORS SHALL BE EMPOWERED AND AUTHORIZED TO EXERCISE ALL OF THE POWERS AND AUTHORITY OF THE BOARD OF DIRECTORS AT ALL TIMES, EXCEPT DURING TIMES WHEN THE BOARD OF DIRECTORS IS IN SESSION. THE EXECUTIVE COMMITTEE SHALL BE COMPRISED OF THE OFFICERS OF THE CORPORATION, THE IMMEDIATE PAST CHAIR OF THE CORPORATION, THE CHAIR OF THE FINANCE COMMITTEE AND THREE ADDITIONAL MEMBERS OF THE BOARD OF DIRECTORS SELECTED BY THE BOARD. FORM 990, PART VI, SECTION A, LINE 6 THE CORPORATION SHALL HAVE MEMBERS WHO SHALL BE THOSE PERSONS, CORPORATIONS, LIMITED LIABILITY COMPANIES, PARTNERSHIPS, ASSOCIATIONS, OR FIRMS ELECTED TO MEMBERSHIP BY THE BOARD OF DIRECTORS. FORM 990, PART VI, SECTION A, LINE 7A THE DIRECTORS SHALL BE ELECTED BY A MAJORITY VOTE OF THE MEMBERS OF THE CORPORATION PRESENT AND VOTING AT THE ANNUAL MEETING OF MEMBERS. FORM 990, PART VI, SECTION B, LINE 11B THE FORM 990 IS PREPARED BY THE ORGANIZATION'S PUBLIC ACCOUNTING FIRM BASED ON DATA SUPPLIED BY THE ORGANIZATION. ONCE A REVIEW IS PERFORMED BY MANAGEMENT OF THE ORGANIZATION, THE FORM 990 IS PRESENTED TO THE FINANCE COMMITTEE FOR THEIR FINAL REVIEW AND APPROVAL. IN ADDITION, A COPY OF THE FORM 990 IS MADE AVAILABLE TO ALL MEMBERS OF THE BOARD OF DIRECTORS PRIOR TO FILING. FORM 990, PART VI, SECTION B, LINE 12 THE CORPORATION'S POLICIES AND PROCEDURES MANUAL CONTAINS A SECTION ON BUSINESS ETHICS AND CONDUCT THAT APPLIES TO ALL EMPLOYEES, OFFICERS AND DIRECTORS. THIS POLICY CONTAINS A PROHIBITION AGAINST CONFLICTS OF INTEREST AND PROCEDURES FOR REPORTING VIOLATIONS. IN ADDITION, A CONFLICT OF INTEREST QUESTIONNAIRE IS DISTRIBUTED ANNUALLY IN CONNECTION WITH THE YEAR END AUDIT PROCEDURES THAT REQUIRES AN AFFIRMATIVEE RESPONSE FROM BOARD MEMBERS. FORM 990, PART VI, SECTION B, LINE 15 THE ORGANIZATION HAS AN ACTIVE COMPENSATION COMMITTEE THAT REVIEWS AND APPROVES THE COMPENSATION PLAN FOR THE ENTIRE ORGANIZATION, INCLUDING DIRECT PAY AND BENEFITS. THE COMPENSATION PLAN INCLUDES BENCHMARK COMPARISONS OF PAY AND BENEFITS FOR EACH POSITION IN THE ORGANIZATION TO INDUSTRY AND GEOGRAPHIC DATA. IN ADDITION, THE COMPENSATION COMMITTEE AND THE EXECUTIVE COMMITTEE REVIEW AND APPROVE THE COMPENSATION PACKAGE FOR THE CEO. FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION'S GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY AND FINANCIAL STATEMENTS ARE MADE AVAILABLE TO THE PUBLIC UPON REQUEST. TAMPA HILLSBOROUGH FILM AND DIGITAL MEDIA COMMISSION INC 201 NORTH FRANKLIN STREET SUITE 290 TAMPA FL 33602 472085299 PROMOTE FILM INDUSTRY IN HILLS. COUNTY FL 501(C)(6) TAMPA BAY CONVENTION AND VISITORS BUREAU 1 0 1 0 0 0 0 0 0 0 0 0 1 0 1 1 0 0 0 0