2020-11-15T17:47:34-06:00 2019-12-31 582676261 Rogers & Company PLLC 8300 Boone Boulevard Suite 600 Vienna VA 22182 990 2019-01-01 953523323 Airline Passenger Experience Association AIRL 2122972177 355 Lexington Avenue 15th Floor New York NY 10017 Joan Filippini Treasurer 2122972177 2020-11-15 1 Jie Chen CPA P01049760 7038930300 2020-11-15 173.73.98.186 2020-11-15 18:44:44 ES P 4E34592AB1F6423AB9D06C25827E64500E8BEDD1 63C1C0B9F93C8B40CBCDC4B3DDBC3363D21A7384 2019 2021-04-22 16:20:28Z Joan Filippini 355 Lexington Avenue 15th Floor New York NY 10017 4352593 0 X http://apex.aero/ X 1980 CA Strengthen the industry and enable business opportunities through education, innovation, networking and recognition. 11 11 0 62 6400 0 0 0 3360483 4233094 103465 92326 0 0 3463948 4325420 0 0 0 0 0 0 0 0 0 3540343 3633854 3540343 3633854 -76395 691566 2591289 3791654 786881 1071238 1804408 2720416 X Strengthen the industry and enable business opportunities through education, innovation, networking and recognition. 0 0 The APEX EXPO is an industry event where airlines and vendors meet to participate in educational sessions and to see the latest and most comprehensive display of airline related technologies, products and services in the EXPO hall. Board Leadership - The APEX Board has determined that retaining a public-facing CEO will significantly improve the association's ability to 1) grow airline membership and participation in APEX; 2) increase active support of APEX, as exhibitors in particular, among all vendors touching the passenger experience; and 3) generally increase awareness of APEX benefits to the industry overall. Communications - Send daily aggregate email to members and non-members; publish magazine (5 times per year) to keep members informed of latest developments of the passenger experience; and keep the website up to date. The Multi Media Market Conference is the only global industry event focused specifically on bringing together IFE TV buyers with the leading world-wide distributors of short-subject and TV movie programming. The conference was expanded in 2013 to include non-appointment exhibits from movie, app, GUI and gaming companies. Technology - Where leading experts address the technical issues of onboard equipment, systems, connectivity, and other developments impacting the industry. Each year, APEX presents the AVION Award for excellence in passenger experience and technology. The Passenger Choice Awards honor the world's best airlines via an online passenger survey. Other awards given out include Newcomer, Outstanding Contribution and Lifetime Achievement Awards. Membership - A network of the world's leading airlines, suppliers and related companies committed to elevating the level of the passenger experience. Educational Meetings - Intensive, highly-interactive sessions focusing on the latest passenger trends, inflight applications, and operational issues crucial to the airline passenger experience professional. 0 0 0 1 0 0 0 0 0 1 0 0 0 0 1 1 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 1 14 0 1 0 1 1 0 0 0 0 0 0 0 X 11 11 0 1 0 0 1 1 1 1 1 0 0 0 1 0 0 1 1 1 0 0 X Kellen Company 2122972177 355 Lexington Avenue 15th Floor New York NY 10018 X Juha Jarvinen President 1.00 X X 0 0 0 Anton Vidgen Vice President 1.00 X X 0 0 0 Maura Chacko Secretary 1.00 X X 0 0 0 Joan Filippini Treasurer 1.00 X X 0 0 0 Brian Richardson Past President 1.00 X X 0 0 0 Andres Castaneda Ochoa Director 1.00 X 0 0 0 Ingo Wuggetzer Director 1.00 X 0 0 0 Babar Rahman Director 1.00 X 0 0 0 Zina Neophytou Director 1.00 X 0 0 0 Akira Mitsumasu Director 1.00 X 0 0 0 Michael Childers Director 1.00 X 0 0 0 Russ Lemieux Chief Operating Officer 40.00 X 0 0 0 Katie Goshgarian Executive Director 40.00 X 0 0 0 Joe Leader Chief Executive Officer 40.00 X 0 0 0 0 0 0 0 0 0 0 Kellen Company 3200 Windy Hill Road SE Suite 600W Atlanta GA 30339 Management Services, Digital, Sales, PR 1462959 APEX Georgia LLC 2167 Bogans Lake Path Atlanta GA 30338 Management Services 393879 Freeman 1600 Viceroy Rd Suite 100 Dallas TX 75235 Exhibit & Tradeshow services 158513 Spafax Airline Network Ltd 575 Anton Blvd Suite 1020 Costa Mesa CA 92626 Print/Digital Newletter 138144 4 Annual Conference 541800 2359379 2052378 307001 License fee 900099 953092 953092 Multi Media Market 541800 422225 390325 6400 25500 Membership 900099 288750 288750 Technology 900099 77115 60615 16500 132533 97533 35000 4233094 119499 119499 27173 -27173 -27173 -27173 4325420 3842693 6400 476327 X 1239460 3849 12180 496308 179924 206947 10942 187054 1136617 18157 Commissions 137417 Miscellaneous 4999 3633854 162723 373849 26610 24535 246420 1093659 159850 47404 120000 80000 0 40000 1995686 2212207 2591289 3791654 379794 262308 407087 808930 786881 1071238 X 1804408 2720416 1804408 2720416 2591289 3791654 691566 224442 0 X X 0 1 X 1 0 0 1 0 120000 80000 40000 40000 X 4575818 224442 25956 250398 4325420 0 4325420 3659810 25956 25956 3633854 0 3633854 Part X, Line 2: Management evaluated the Association's tax positions and concluded that the Association's financial statements do not include any uncertain tax positions. Europe (Including Iceland & Greenland) - Albania, Andorra, Austria, Belgium 0 0 Program services Meetings/events 260180 East Asia and the Pacific - Australia, Brunei, Burma, Cambodia, 0 0 Program services Meetings/events 41529 North America - Canada and Mexico, but not the United States 0 0 Program services Meetings/events 17326 0 0 0 0 0 0 319035 0 319035 0 0 0 0 0 0 Part III Accounting Method: APEX Georgia LLC Disregarded entity wholly owned by APEX's CEO Joe Leader. 393879 Management services 0 Form 990, Part VI, Section A, line 3 APEX has no employees. The Association retains the services of a management firm, Kellen Company, to provide management, back-office services, and use of office space and equipment. The Executive Director is an employee of Kellen Company, and as such, is provided compensation and benefits from Kellen Company. Management fees to the organization totaled $1,462,959 for the year ended December 31, 2019. Additionally, has a management services agreement with APEX GA, LLC to provide services to the organization. APEX GA, LLC is a disregarded entity wholly owned by Joe Leader who serves as CEO of the organization. The amounts paid to APEX GA, LLC for services totaled $393,879 for the year ended December 31, 2019. Form 990, Part VI, Section A, line 6 There are three categories of membership: Regular Airline, Regular Lessor, Regular Vendor, and Honorary. Only Regular Airline and Regular Vendor members (collectively referred to as "Regular Members") have voting rights. Form 990, Part VI, Section A, line 7a As per its Bylaws, the Association shall have eleven directors elected by the voting membership. Form 990, Part VI, Section A, line 7b Any amendments to the Bylaws shall be made either by affirmative vote of a simple majority of Regular members present and voting at the Annual Meeting or by affirmative vote of a simple majority of Regular members voting by ballot. Form 990, Part VI, Section B, line 11b A copy of the Form 990 is first reviewed and approved by the Executive Director. Upon the Executive Director's approval, it is forwarded to the finance committee, or an approved representative of the finance committee, to review the Form 990 prior to submission. Form 990, Part VI, Section B, line 15a The Organization's Board reviewed and approved compensation of the CEO. Additionally, the Organization used an independent consultant. Form 990, Part VI, Section C, line 19 The Association makes its governing documents and financial statements available to the public upon request. Form 990, Part IX, line 11g Consultants 496,308. Form 990, Part XII, Line 2c: The Association's finance committee is responsible for the oversight of the audit, including the selection of the independent accountant. The process is consistent with previous years.