2023-03-13T01:08:45-00:00 2022-06-30 scott piskin 130 East 59th St 1102 New York NY 10022 990 2021-07-01 043815653 FY Eye Inc FYEY 2128329170 Grand Central Station PO Box 409 New York NY 101630409 Lorin Silverman President 2128329170 2022-11-02 true Lorin Silverman XXX-XX-XXXX scott piskin P02385260 2128329170 2022-11-02 X 3 AAL1 IAL1 2021 2023-04-26 12:10:37Z Lorin Silverman 130 East 59th Street STE 1102 New York NY 10022 707526 false X https://www.fyeye.org/ X 2005 NY See Schedule O For Organizations Mission. 4 4 6 13 0 154694 26433 185690 415028 54104 72154 0 394488 513615 12965 12712 0 162885 363693 0 0 40040 70379 215890 446784 178598 66831 1059797 2448782 11410 1471430 1048387 977352 X See Schedule O For Organizations Mission. false false 389470 12712 415028 F.Y. Eye is a nonprofit media agency that works with other nonprofits and government organizations to build public awareness about a variety of important social, civic, educational and health- based issues in order to get trusted and reliable information to marginalized and vulnerable populations. F.Y. Eye achieves this mission through a variety of low-cost and free media services, the cornerstone of which is their PSA network, Public Service Announcements, a free digital out of home advertising network located in nonprofit spaces across NYC and the country. F.Y. Eye provides nonprofits with a variety of low-cost creative services including outreach campaigns, digital media strategies, media buying and donated media placements. F.Y. Eyes innovative model also includes its Impact Artist Network, a community of socially engaged photographers, illustrators, painters, sculptors and more who partner with us to create the most powerful and successful amplification possible for its clients. 389470 true true false false false false false false true false true false false false false false true false false false false false false false false false false true false false false false false false false false false false false false false false false false false false false true 17 0 true 6 true false false false false false false false false false false false false false X 4 4 true false false false false false false true true false false true true true true true false true true false NY X Lorin Silverman 2128329170 130 East 59th Street Suite 1102 New York NY 10022 Jessica Toledano Executive Director 040.00 X 94868 0 0 Lorin Silverman President 004.00 X X 0 0 0 Mark Cohen Secretary 003.00 X X 0 0 0 Eva Kantrowitz Director 001.00 X 0 0 0 Grace Chung Director 001.00 X 0 0 0 94868 false false false 26433 26433 PSAs/Advertising/Graphic Design/Media Buys 519100 415028 415028 415028 33932 33932 232133 193911 38222 38222 38222 513615 415028 72154 12712 12712 0 0 0 155895 140306 15589 0 145604 131043 14561 3888 3499 389 33202 29882 3320 25104 22594 2510 0 0 8900 8900 0 3736 3736 2482 2394 88 2726 2726 0 15439 15439 0 15266 11450 3816 1202 901 301 0 9733 9733 0 0 3399 3399 3420 2735 685 Payroll Processing Service 2176 1958 218 Utilities 1900 1425 475 0 446784 389470 57314 0 237257 345580 34072 43563 4405 4405 788468 2059639 1059797 2448782 11410 141221 1330209 11410 1471430 X 1041228 977352 7159 1048387 977352 1059797 2448782 66831 -137866 X false true X false false X 715798 5 25620 154694 26433 922550 715798 5 25620 154694 26433 922550 922550 13956 32053 28802 24413 33932 133156 1055706 630265 0.87390 0.89890 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED false true X 4405 4405 Financial derivatives and other financial products Closely-held equity interests Federal income taxes 375749 -137866 -137866 513615 513615 446784 446784 446784 IV 2a A five year Term Endowment, with restrictions of 1,330,209, as of fiscal year end true JASA 247 West 37th St New York NY 10018 132620896 501c3 5603 PSA Host SAGE 305 7th Ave 15th fl New York NY 10001 132947657 501c3 7109 PSA Host 2 Part I Line 2 F.Y. Eye is a New York based and focused nonprofit media agency that works with other nonprofits and government organizations to build awareness about important social, civic and educational resources and programs. Their signature program is the digital PSA Network, an ecosystem of over 100 indoor and outdoor digital billboards strategically placed in high-visibility public and nonprofit spaces we all encounter in our daily lives including hospitals, community colleges, recreational facilities, concert venues, public health clinics, community centers, libraries, and more. This network of screens was created specifically and exclusively for social impact messaging and public service announcements and they offer nonprofits and select government agencies access to this media channel for free. F.Y. Eye currently offers digital communications grants to organizations interested in obtaining digital signage. Form 990, Part III, Line 1 and 4a F.Y. Eye is a NFP media agency intersecting art advertising to amplify social issues. Our mission is to build public awareness on a variety of important social, civic, educational health based issues to get trusted and reliable information to marginalized and vulnerable populations. F.Y. Eye achieves our mission through low-cost and free media services, the cornerstone is the PSA Network. Form 990, Part III, Line 1 and 4a F.Y. Eyes innovative model also includes its Impact Artist Network, a community of socially engaged photographers, illustrators, painters, sculptors, graphic artist and more who partner with us to create the most powerful and successful amplification campaigns possible for its clients. Form 990, Part VI, Section A, Line 2 In a separate capacity, Mark Cohen as an attorney performs professional services for which he is compensated by entities in which Lorin Silverman has an ownership interest. Form 990, Part VI, Section B, Line 11B The organization has provided a copy of Form 990 to all board members, prior to filing. Form 990, Part VI, Section B, Line 12C F.Y. Eye, Inc. has a written conflict of interest policy which it enforces by having its directors complete and sign an annual conflict of interest questionnaire. Form 990, Part VI, Section B, Line 15A B The board reviews salary and benefit package to comparables in industry, on an ongoing basis. Form 990, Part VI, Section B, Line 19 The organizations governing documents, financial statements, conflict of interest policy, and whistleblower policies are all available upon request. Form 990, Part III, Line 1 and 4a This free digital advertising platform is located in and run by and for NFP across the country. F.Y. Eye also brings NFP messages to the public by providing creative strategy with media planning buying support.