2025-05-15T16:43:52-04:00 2024-06-30 930819646 JONES & ROTH PC PO BOX 10086 EUGENE OR 97440 990 2023-07-01 930751310 EUGENESPRINGFIELD CONVENTION & VISITORS BUREAU INC EUGE 5414845307 754 OLIVE ST EUGENE OR 97401 SAMARA PHELPS PRESIDENT & CEO 5414845307 2025-05-13 true true FRITZ S DUNCAN P00036435 5416872320 2025-05-13 2023 2025-03-06 01:10:19Z TRAVEL LANE COUNTY SAMARA PHELPS 754 OLIVE ST EUGENE OR 97401 4671110 false X WWW.TRAVELLANECOUNTY.ORG X 1979 OR THE MISSION OF TRAVEL LANE COUNTY IS TO INCREASE THE NUMBER OF OVERNIGHT VISITORS TO THE EUGENE, CASCADES & COAST REGION. TRAVEL LANE COUNTY IS A RECOGNIZED LEADER IN ACHIEVING YEAR-ROUND ECONOMIC GROWTH THROUGHOUT THE EUGENE, CASCADES & COAST REGION THROUGH INNOVATIVE DESTINATION MARKETING, PRODUCT DEVELOPMENT AND EXCEPTIONAL VISITOR EXPERIENCES. EUGENE, CASCADES AND COAST IS ONE OF THE MOST PREFERRED TRAVEL DESTINATIONS IN THE PACIFIC NORTHWEST. 30 30 29 40 45784 116863 101990 4147959 4485723 27443 81889 3246 1508 4295511 4671110 22343 56467 0 1690239 1841469 0 0 2072922 1925589 3785504 3823525 510007 847585 5197818 6058507 907553 920657 4290265 5137850 X THE MISSION OF TRAVEL LANE COUNTY IS TO INCREASE THE NUMBER OF OVERNIGHT VISITORS TO THE EUGENE, CASCADES & COAST REGION. TRAVEL LANE COUNTY IS A RECOGNIZED LEADER IN ACHIEVING YEAR-ROUND ECONOMIC GROWTH THROUGHOUT THE EUGENE, CASCADES & COAST REGION THROUGH INNOVATIVE DESTINATION MARKETING, PRODUCT DEVELOPMENT AND EXCEPTIONAL VISITOR EXPERIENCES. EUGENE, CASCADES AND COAST IS ONE OF THE MOST PREFERRED TRAVEL DESTINATIONS IN THE PACIFIC NORTHWEST. false false 1193139 TOURISM MARKETING - POSITION THE EUGENE, CASCADES & COAST REGION AS A LEISURE TRAVEL DESTINATION WHICH INCLUDES MARKETING TO INDIVIDUAL TRAVELERS, TRAVEL TRADE AND MEDIA THROUGH ADVERTISING, TRADE SHOWS, DIRECT SALES, PUBLIC RELATIONS, SOCIAL MEDIA AND OTHER INTERNET BASED COMMUNICATIONS. THE TOURISM MARKETING DEPARTMENT SERVES AS THE LOCAL LIAISON FOR THE OREGON FILM & VIDEO OFFICE. DURING 2024, PAID ADVERTISING GENERATED 66.8 MILLION IMPRESSIONS AND 314,000 CLICKS. ESTIMATED EARNED MEDIA IMPRESSIONS TOPPED 1.7 BILLION, LARGELY DUE TO KEY SYNDICATED PLACEMENTS FROM MAJOR CONNECTED MEDIA OUTLETS SUCH AS YAHOO AND MSN. 585167 INTEGRATED MARKETING - MANAGE AND MAXIMIZE CAPABILITIES OF CENTRALIZED TECHNOLOGY PLATFORMS (CRM, CMS, WEBSITES, E-MAIL AND YOUTUBE). MANAGE PHOTOS, VIDEOS AND GRAPHICS. HIGHLIGHTS INCLUDE A RECORD SETTING 1.1 MILLION USERS VISITED THE WEBSITE WITH MORE THAN 2.7 MILLION PAGEVIEWS OVER THE FISCAL YEAR. 539890 SPORTS MARKETING - PROMOTES LANE COUNTY AS A SPORTS EVENT SITE THROUGH ADVERTISING, TRADE SHOWS, SOCIAL MEDIA, E-NEWS AND DIRECT SALES. SERVICE STAFF PROVIDE PERSONAL CONTACT AND ASSISTANCE FOR EVENT PLANNERS WHO HAVE CONFIRMED LANE COUNTY AS THE SITE FOR THEIR SPORTING EVENT. HIGHLIGHTS INCLUDE 21 CONFIRMED EVENTS RESULTING IN 59,548 ROOM NIGHTS. THE ECONOMIC IMPACT OF SPORTS INCREASTED FROM 13.6 MILLION IN FY23 TO A TOTAL ESTIMATED ECONOMIC IMPACT OF 36.6 MILLION. THE SPORTS COMMISSION WAS THE FIRST SUSTAINABILITY SPONSOR OF THE SPORTS ETA SYMPOSIUM IN PORTLAND. THE REGION HOSTED SEVERAL KEY EVENTS INCLUDING THE US ROWING NW REGIONAL MASTERS CHAMPIONSHIPS AND OREGON BICYCLE RACING ROAD CHAMPIONSHIPS. 1200679 56467 STAKEHOLDER RELATIONS - RESPONSIBLE FOR PARTNERSHIP SALES AND SUPPORT AND INCREASING AWARENESS ABOUT TRAVEL LANE COUNTY AND THE VISITOR INDUSTRY TO LOCAL ELECTED OFFICIALS, PARTNERS, EMPLOYEES, AREA MEDIA AND THE GENERAL PUBLIC. STAKEHOLDER RELATIONS PROVIDES INTERNAL AND EXTERNAL REPORTING THROUGH THE DEVELOPMENT OF SEMI-ANNUAL AND ANNUAL REPORTS AND MONTHLY INDUSTRY UPDATES. STAFF SUPPORTS THE EFFORTS OF CONVENTION, SPORTS AND LEISURE SALES. IN THE PAST YEAR ORGANIZATION MEMBERSHIP ENDED AT 566 PARTNERS. ACCESSIBILITY PROJECTS INCLUDED HEARING SUPPORT LOOPS FOR OVER 20 MEMBERS INCLUDING THE WILDISH THEATER AND TWO ALL-TERRAIN OUTDOOR MOBILITY CHAIRS THROUGH DAVID'S CHAIR. CONVENTION SALES & SERVICE - PROMOTES THE EUGENE, CASCADES & COAST REGION AS A CONVENTION/MEETING EVENT SITE. ADVERTISING, TRADE SHOWS, SOCIAL MEDIA, E-NEWS, FAMILIARIZATION AND SITE INSPECTION TRIPS, PUBLIC RELATIONS, AND DIRECT SALES ARE ALL USED TO SELL MEETING AND EVENT PLANNERS WHO HAVE CONFIRMED LANE COUNTY AS THE SITE FOR THEIR CONVENTION OR EVENT. SOME OF THE SERVICES PROVIDED BY THE DEPARTMENT INCLUDE REGISTRATION ASSISTANCE, CONVENTION PLANNING, PUBLICITY, INFORMATION DESKS, SPOUSE/LEISURE ACTIVITIES & TOURS, AND HOUSING COORDINATION. HIGHLIGHTS INCLUDED 32 CONFIRMED EVENTS RESULTING IN 9,820 ROOM NIGHTS. THE ESTIMATED ECONOMIC IMPACT WAS 5.4 MILLION. THERE WERE 87 NEW GROUPS CONVENTIONS WORKED WITH AND A 30% EMAIL NEWSLETTER OPEN RATE VISITOR SERVICES - PROVIDES EXPERTISE ON LANE COUNTY AND THE ENTIRE STATE OF OREGON TO VISITORS TO THE AREA THROUGH OUR VISITOR CENTER. IN A NORMAL YEAR, INFORMATION IS ALSO PROVIDED THROUGH MOBILE OUTREACH SERVICES WITH OUR VISITOR VAN AND INFORMATION BOOTHS AT EVENTS. 1200679 56467 3518875 false false false false false false false false false true false false true true false false false false false false false false false false false false true false true false false false false false false true false false false false false false false true 10 0 29 true true true false false false false false false false X 30 30 false false false false false false false true true false false true true true true true true true true false X X SAMARA PHELPS 5414845307 754 OLIVE ST EUGENE OR 97401 KARI WESTLUND PRESIDENT, C 40.00 X 142922 0 11094 DANA TURELL CHAIR 2.00 X X 0 0 0 SARAH SMITH VICE CHAIR 2.00 X X 0 0 0 PAM WHYTE TREASURER 2.00 X X 0 0 0 JULIE JOHNS PAST CHAIR 2.00 X X 0 0 0 IRENE ALLTUCKER DIRECTOR 1.00 X 0 0 0 JOHN BAROFSKY DIRECTOR 1.00 X 0 0 0 RICHARD BOYLES DIRECTOR 1.00 X 0 0 0 COREY BULLER DIRECTOR 1.00 X 0 0 0 ROBERT CANAGA DIRECTOR 1.00 X 0 0 0 JULIE COLLINS DIRECTOR 1.00 X 0 0 0 IAN DOBSON DIRECTOR 1.00 X 0 0 0 MIKE DRENNAN DIRECTOR 1.00 X 0 0 0 TOM DRISCOLL DIRECTOR 1.00 X 0 0 0 MIKE DUNCAN DIRECTOR 1.00 X 0 0 0 GREG EVANS DIRECTOR 1.00 X 0 0 0 JONNIE HELFRICH DIRECTOR 1.00 X 0 0 0 LYNDA KAMERRER DIRECTOR 1.00 X 0 0 0 COMMISSIONER DAVID LOVEALL DIRECTOR 1.00 X 0 0 0 JERI MCPHERSON DIRECTOR 1.00 X 0 0 0 RON MOORE DIRECTOR 1.00 X 0 0 0 MICHAEL NEWMAN DIRECTOR 1.00 X 0 0 0 LORRIE NORMANN DIRECTOR 1.00 X 0 0 0 TINA PATEL DIRECTOR 1.00 X 0 0 0 DAVID PENILTON DIRECTOR 1.00 X 0 0 0 KARI PRESTON DIRECTOR 1.00 X 0 0 0 GEORGE ROGER DIRECTOR 1.00 X 0 0 0 BEV SMITH DIRECTOR 1.00 X 0 0 0 PAT STRAUBE DIRECTOR 1.00 X 0 0 0 TRACY SUNFLOWER DIRECTOR 1.00 X 0 0 0 MAYOR LUCY VINIS DIRECTOR 1.00 X 0 0 0 MICHELLE WEBBER DIRECTOR 1.00 X 0 0 0 142922 11094 1 false true false SOJERN PO BOX 87105 LINCOLN NE 68501 DIGITAL MARKET 157042 SPARKLOFT MEDIA 225 SW BROADWAY SUITE 400 PORTLAND OR 97205 MEDIA 119000 SIMPLEVIEW INC 8950 N ORACLE RD TUSCON AZ 85704 DIGITAL SVCS 114148 8TH & OLIVE LLC 115 WEST 8TH AVE EUGENE OR 97401 RENT 101008 4 101990 101990 101990 LANE COUNTY ROOM TAX 900099 4288098 4288098 MEMBERSHIP DUES 813990 72002 72002 CO-OP AND MISCELLANEOUS 813990 64530 64530 ADVERTISING 541800 45784 45784 EVENT HOSTING 561920 15309 15309 4485723 81889 81889 PUBLICATION SALES 451211 1508 1508 1508 4671110 4441447 45784 81889 56467 56467 167021 143636 23385 1275413 1145939 129474 73698 63755 9943 191728 165902 25826 133609 115574 18035 19868 19868 6624 6624 746952 746952 182084 169918 12166 102522 91459 11063 74835 70677 4158 607 546 61 7796 7027 769 MEETINGS, HOSTINGS, MKTG 199252 192866 6386 COLLATERAL 180689 180425 264 TRADE SHOWS 97396 97396 RESEARCH 96484 96484 210480 173852 36628 3823525 3518875 304650 0 220 220 2676169 3118759 1737883 2122921 40820 71925 84224 28749 98089 110781 110327 1061 454 681811 593020 5197818 6058507 224213 325345 683340 595312 907553 920657 X 3521829 4278460 768436 859390 4290265 5137850 5197818 6058507 847585 X false true X true false 110781 110327 454 454 OPERATING LEASE RIGHT-OF-USE ASSETS 593020 593020 OPERATING LEASE OBLIGATIONS 595312 595312 4671110 4671110 4671110 3823525 3823525 3823525 true TRAVEL LANE COUNTY CHARITABLE FUND 754 OLIVE STREET EUGENE OR 97401 934181231 501C3 30600 CHARITABLE FUND SCHEDULE I, PAGE 1, PART I, LINE 2 HEARING LOOP GRANT TRAVEL LANE COUNTY APPLIED TO TRAVEL OREGON FOR A GRANT TO HELP INSTALL HEARING LOOPS IN LOCATIONS THROUGHOUT LANE COUNTY. THE GRANT WAS AWARDED DECEMBER 21, 2022 IN THE AMOUNT NOT TO EXCEED 50,000. A COPY OF THE GRANT AGREEMENT IS SAVED ON OUR FILES UNDER CONTRACTS. ANDY VOBORA AND CONNOR NOLAN MAINTAIN A SPREADSHEET THAT DOCUMENTS ALL OF THE LOCATION WITHIN LANE COUNTY THAT HAS AGREED TO INSTALL HEARING LOOPS. EACH LOCATION, FOR EXAMPLE, A HOTEL, RECEIVES A QUOTE FROM THE INSTALLATION COMPANY, HEARING SUPPORT SULUTIONS, LLC. BASED ON THAT QUOTE, A SUBSIDY IS ESTABLISHED TO COMPLETE THE COST OF INSTALLATION. TRAVEL LANE COUNTY ISSUES A CHECK TO PAY FOR THE ENTIRE INSTALLATION AND THE LOCATION SUBSEQUENTLY REIMBURSES TRAVEL LANE COUNTY VIA AND INVOICE FOR THE AMOUNT AGREED UPON. TRAVEL LANE COUNTY CHARITABLE FUND TRAVEL LANE COUNTY ESTABLISHED A 501C3 OCTOBER 2023 CALLED THE TRAVEL LANE COUNTY CHARITABLE FUND. TRAVEL LANE COUNTY CHARITABLE FUND IS AN INCLUSIVE PUBLIC BENEFIT NONPROFIT ORGANIZATION ORGANIZED AND OPERATED EXCLUSIVELY FOR CHARITABLE AND EDUCATIONAL PURPOSES. THE PURPOSE OF THE FUND INCLUDE THE FOLLOWING: TO GROW A STRONGER NETWORK OF FACILITES, PROGRAMS, AND EVENTS THAT BENEFIT THE COMMUNITY AND ENHANCE ENGAGEMENT FOR RESIDENTS AND VISITORS, INCLUDING EDUCATION, ARTS AND CULTURE, HERTIAGE, HUMANITIES, FITNESS, AND SPORTS, HEALTH, INNOVATION, LOCAL SUSTAINABILITY, ACCESSIBILITY, DIVERSITY, EQUITY, AND INCLUSION. THE FUND RECEIVED GRANTS TO ESTABLISH THE FUND AND ESTABLISH THE EMERALD VALLEY PICKELBALL FOUNDATION. X false false false KARI WESTLUND PRESIDENT, CEO 142922 10446 648 154016 X 101990 VENDOR INVOICE false false false FORM 990 - ORGANIZATION'S MISSION THE MISSION OF TRAVEL LANE COUNTY IS TO INCREASE THE NUMBER OF OVERNIGHT VISITORS TO THE EUGENE, CASCADES & COAST REGION. TRAVEL LANE COUNTY IS A RECOGNIZED LEADER IN ACHIEVING YEAR-ROUND ECONOMIC GROWTH THROUGHOUT THE EUGENE, CASCADES & COAST REGION THROUGH INNOVATIVE DESTINATION MARKETING, PRODUCT DEVELOPMENT AND EXCEPTIONAL VISITOR EXPERIENCES. EUGENE, CASCADES AND COAST IS ONE OF THE MOST PREFERRED TRAVEL DESTINATIONS IN THE PACIFIC NORTHWEST. FORM 990, PAGE 2, PART III, LINE 4D STAKEHOLDER RELATIONS - RESPONSIBLE FOR PARTNERSHIP SALES AND SUPPORT AND INCREASING AWARENESS ABOUT TRAVEL LANE COUNTY AND THE VISITOR INDUSTRY TO LOCAL ELECTED OFFICIALS, PARTNERS, EMPLOYEES, AREA MEDIA AND THE GENERAL PUBLIC. STAKEHOLDER RELATIONS PROVIDES INTERNAL AND EXTERNAL REPORTING THROUGH THE DEVELOPMENT OF SEMI-ANNUAL AND ANNUAL REPORTS AND MONTHLY INDUSTRY UPDATES. STAFF SUPPORTS THE EFFORTS OF CONVENTION, SPORTS AND LEISURE SALES. IN THE PAST YEAR ORGANIZATION MEMBERSHIP ENDED AT 566 PARTNERS. ACCESSIBILITY PROJECTS INCLUDED HEARING SUPPORT LOOPS FOR OVER 20 MEMBERS INCLUDING THE WILDISH THEATER AND TWO ALL-TERRAIN OUTDOOR MOBILITY CHAIRS THROUGH DAVID'S CHAIR. CONVENTION SALES & SERVICE - PROMOTES THE EUGENE, CASCADES & COAST REGION AS A CONVENTION/MEETING EVENT SITE. ADVERTISING, TRADE SHOWS, SOCIAL MEDIA, E-NEWS, FAMILIARIZATION AND SITE INSPECTION TRIPS, PUBLIC RELATIONS, AND DIRECT SALES ARE ALL USED TO SELL MEETING AND EVENT PLANNERS WHO HAVE CONFIRMED LANE COUNTY AS THE SITE FOR THEIR CONVENTION OR EVENT. SOME OF THE SERVICES PROVIDED BY THE DEPARTMENT INCLUDE REGISTRATION ASSISTANCE, CONVENTION PLANNING, PUBLICITY, INFORMATION DESKS, SPOUSE/LEISURE ACTIVITIES & TOURS, AND HOUSING COORDINATION. HIGHLIGHTS INCLUDED 32 CONFIRMED EVENTS RESULTING IN 9,820 ROOM NIGHTS. THE ESTIMATED ECONOMIC IMPACT WAS 5.4 MILLION. THERE WERE 87 NEW GROUPS CONVENTIONS WORKED WITH AND A 30% EMAIL NEWSLETTER OPEN RATE VISITOR SERVICES - PROVIDES EXPERTISE ON LANE COUNTY AND THE ENTIRE STATE OF OREGON TO VISITORS TO THE AREA THROUGH OUR VISITOR CENTER. IN A NORMAL YEAR, INFORMATION IS ALSO PROVIDED THROUGH MOBILE OUTREACH SERVICES WITH OUR VISITOR VAN AND INFORMATION BOOTHS AT EVENTS. FORM 990, PAGE 6, PART VI, LINE 11B MANAGEMENT AND THE BOARD TREASURER WILL REVIEW THE 990. THE FINAL 990 WILL BE PROVIDED TO THE BOARD OF DIRECTORS BEFORE IT IS FILED. FORM 990, PAGE 6, PART VI, LINE 12C THE ORGANIZATION REGULARLY AND CONSISTENTLY MONITORS THE CONFLICT OF INTEREST POLICY. THEY ANNUALLY FOLLOW UP WITH OFFICERS, DIRECTORS, AND EMPLOYEES ON ANY CONFLICTS OF INTEREST. FORM 990, PAGE 6, PART VI, LINE 15A ANNUAL EVALUATION IS SENT TO ALL BOARD MEMBERS. EVALUATIONS ARE RETURNED TO THE BOARD TREASURER FOR COMPILATION INTO ONE SUMMARY DOCUMENT. THE SUMMARY DOCUMENT IS REVIEWED BY THE EXECUTIVE COMMITTEE. ANY CHANGE IN COMPENSATION IS RECOMMENDED AND APPROVED BY THE EXECUTIVE COMMITTEE AND THEN PRESENTED TO THE CEO BY THE BOARD CHAIR. FORM 990, PAGE 6, PART VI, LINE 15B THE CEO CONDUCTS A REVIEW OF COMPARABILITY DATA BY POSITION; THE BOARD APPROVES COMPENSATION IN TOTAL. FORM 990, PAGE 6, PART VI, LINE 19 AVAILABLE UPON REQUEST