2024-11-15T15:44:13-05:00 2023-12-31 870516083 LARSON & COMPANY PC 11240 S RIVER HEIGHTS DR STE 300 SOUTH JORDAN UT 840955123 990 2023-01-01 870415106 VISIT SALT LAKE VISI 8015344999 90 SOUTH WEST TEMPLE SALT LAKE CITY UT 84101 BART BLAISDELL CFO 8015344999 2024-11-15 true true RICHARD SCORESBY CPA P00573067 8013131900 2024-11-15 2023 2024-10-15 13:58:12Z KAITLIN ESKELSON 90 SOUTH WEST TEMPLE SALT LAKE CITY UT 84101 19277254 false X WWW.VISITSALTLAKE.COM X 1984 UT PROMOTE SALT LAKE COUNTY AS A CONVENTION AND TOURIST DESTINATION. 21 21 83 102 0 250000 227500 16818110 18810685 64991 189394 27599 29101 17160700 19256680 0 0 6748150 7847147 0 0 11341189 11882662 18089339 19729809 -928639 -473129 5842717 5471558 3010548 3112518 2832169 2359040 PROMOTE SALT LAKE COUNTY AS A CONVENTION AND TOURIST DESTINATION. false false THE ORGANIZATION PROMOTES, SPONSORS, SUPPORTS, AND PARTICIPATES IN CONVENTIONS, TRADE SHOWS, EXHIBITIONS, COMPETITIONS, AND OTHER ACTIVITIES THAT PROMOTE SALT LAKE COUNTY. THE ORGANIZATION PROMOTES TOURISM TO SALT LAKE COUNTY THROUGH COORDINATED MARKETING EFFORTS TO PACKAGED TRAVEL ORGANIZERS. THE ORGANIZATION ALSO OPERATES A VISITOR INFORMATION CENTER IN SALT LAKE CITY AND A SKI VOUCHER PROGRAM. false true false true false false false false false true false false true true true true false false false false false false false false false false false false true false false false false false false false false false false false false false false true 72 0 true 83 true false false false false true true false false false X 21 21 false false false false true true true true true false false false true true true true true true true false X BART BLAISDELL 8015344999 90 SOUTH WEST TEMPLE SALT LAKE CITY UT 84101 KAITLIN ESKELSON PRESIDENT & 40.00 X 604897 0 43834 BART BLAISDELL CFO 40.00 X 272614 0 40378 MARK WHITE CHIEF SALES 40.00 X 264966 0 26139 TYLER GOSNELL CHIEF MARKET 40.00 X 234089 0 23258 TYSON LYBBERT CHIEF SALES 40.00 X 195742 0 34478 CLAY PARTAIN CHIEF SPORTS 40.00 X 181038 0 38134 DONNA ROGERS SALES MANAGE 40.00 X 184108 0 31035 JEFFREY GASSAWAY SALES MANAGE 40.00 X 174593 0 36348 KAREN STAPLES SALES MANAGE 40.00 X 173764 0 20032 KRISTA PARRY CHIEF DEVELO 40.00 X 128275 0 15585 TESSA ARNESON TRUSTEE 0.31 X 0 0 0 ARLYN BRADSHAW TRUSTEE 0.31 X 0 0 0 ERIN COSMANO TRUSTEE 0.31 X 0 0 0 CHRIS ERICKSON TRUSTEE 0.31 X 0 0 0 SCOTT GEORGE EXECUTIVE CO 0.69 X X 0 0 0 CAROLINE KLEIN TRUSTEE 0.31 X 0 0 0 BRENT LANGE TRUSTEE 0.31 X 0 0 0 SARAH LEHMAN TRUSTEE 0.31 X 0 0 0 ERIN LITVACK TRUSTEE 0.69 X 0 0 0 CHRIS MCCANDLESS PAST CHAIR 0.69 X X 0 0 0 HOANG NGUYEN TRUSTEE 0.31 X 0 0 0 GARRETT PARKER CHAIR 1.04 X X 0 0 0 PINA PURPERO SECRETARY 0.69 X X 0 0 0 LISA BENNION RASMUSSEN TRUSTEE 0.31 X 0 0 0 CHRIS REDGRAVE TRUSTEE 0.31 X 0 0 0 RYAN RITCHIE TRUSTEE 0.31 X 0 0 0 SIDNI SHORTER TRUSTEE 0.31 X 0 0 0 ROBERT SPENDLOVE TRUSTEE 0.31 X 0 0 0 LEVI THORN TRUSTEE 0.31 X 0 0 0 TAYLOR VRIENS EXECUTIVE CO 0.69 X X 0 0 0 LINDA WARDELL VICE CHAIR 0.69 X X 0 0 0 2414086 309221 24 false true false LOVE COMMUNICATIONS LLC 546 SOUTH 200 WEST SALT LAKE CITY UT 84101 MARKETING SRVCS 1278488 BVK 250 WEST COVENTRY COURT STE 300 MILWAUKEE WI 53217 MARKETING SRVCS 621400 SNOW COUNTRY LIMOUSINE INC PO BOX 681596 PARK CITY UT 84068 TRANSPORTATION 472175 SIMPLEVIEW 8950 NORTH ORACLE ROAD TUSCON AZ 85704 MARKETING SRVCS 248208 ZARTICO INC 26 SOUTH RIO GRANDE STREET STE 2072 SALT LAKE CITY UT 84101 MARKETING SRVCS 150000 19 227500 227500 CONVENTION & TOURISM SERVICES 900099 16038869 16038869 TICKETING PROGRAMS 900099 2225990 2225990 PARTNER DEVELOPMENT/MEMBERSHI 900099 544080 544080 OTHER PROGRAM SERVICE REVENUE 900099 1746 1746 18810685 189394 189394 49675 20574 29101 29101 19256680 18839786 189394 1654035 4832424 199793 675513 485382 31530 154325 275699 5099059 436379 358795 346314 621959 4290904 10333 EDUCATION & AWARENESS 240035 STAFF DEVELOPMENT 17330 19729809 0 0 0 1550 76047 4740707 3825034 759088 505469 16197 139 9550 201035 344774 181008 67340 124001 113668 597016 5842717 5471558 2156806 2012859 853742 478166 621493 3010548 3112518 X 2832169 2359040 2832169 2359040 5842717 5471558 X -473129 X false true X true false RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED false false true 307214 38203 185847 224050 122885 101165 155000 41332 113668 26008 26008 113668 RIGHT-OF-USE ASSET 597016 597016 LEASE LIABILITY 621493 621493 X 19531454 274774 274774 19256680 19256680 20004583 274774 274774 19729809 19729809 SCHEDULE D, PAGE 3, PART X MANAGEMENT EVALUATES TAX POSITIONS TAKEN OR EXPECTED TO BE TAKEN IN PREPARATION OF THE ORGANIZATIONS TAX RETURNS TO DETERMINE IF THE POSITIONS ARE MORE-LIKELY-THAN-NOT OF BEING SUSTAINED IF EXAMINED BY THE TAXING AUTHORITIES. MANAGEMENT HAS DETERMINED THERE ARE NO UNCERTAIN INCOME TAX POSITIONS. THE ORGANIZATIONS RETURNS OF ORGANIZATION EXEMPT FROM INCOME TAX (FORM 990) GENERALLY REMAIN SUBJECT TO EXAMINATION BY THE INTERNAL REVENUE SERVICE FOR THREE YEARS AFTER THEY ARE FILED. SCHEDULE D, PAGE 4, PART XI, LINE 2D COST OF GOODS SOLD 20,574 DONATED RENT 254,200 SCHEDULE D, PAGE 4, PART XII, LINE 2D COST OF GOODS SOLD 20,574 DONATED RENT 254,200 X true true X X X X false false false KAITLIN ESKELSON PRESIDENT & CEO 405300 199597 15082 28752 648731 BART BLAISDELL CFO 224093 48521 9560 30818 312992 MARK WHITE CHIEF SALES OFFICER 214542 50424 5544 20595 291105 TYLER GOSNELL CHIEF MARKETING OFFI 204704 29385 7318 15940 257347 TYSON LYBBERT CHIEF SALES DIRECTOR 163145 32597 6965 27513 230220 CLAY PARTAIN CHIEF SPORTS OFFICER 151295 29743 6672 31462 219172 DONNA ROGERS SALES MANAGER 144033 40075 2832 28203 215143 JEFFREY GASSAWAY SALES MANAGER 137084 37509 5949 30399 210941 KAREN STAPLES SALES MANAGER 138093 35671 5575 14457 193796 FORM 990, PAGE 6, PART VI, LINE 6 MEMBERS ARE MADE UP OF OWNERS AND/OR MANAGERS OF BUSINESSES IN THE SALT LAKE COUNTY HOSPITALITY COMMUNITY. FORM 990, PAGE 6, PART VI, LINE 7A THE MEMBERS ELECT THE BOARD OF TRUSTEES AND THE BOARD OF TRUSTEES ESTABLISHES THE BYLAWS FOR THE ORGANIZATION AND ELECTS AN EXECUTIVE COMMITTEE TO ACT IN PLACE OF THE BOARD OF TRUSTEES TO ESTABLISH POLICIES AND PROCEDURES FOR THE ORGANIZATION AND TO ASSURE THAT SUCH POLICIES AND PROCEDURES ARE IMPLEMENTED. FORM 990, PAGE 6, PART VI, LINE 7B INDIRECTLY, YES, BECAUSE THE MEMBERS ELECT THE BOARD OF TRUSTEES WHO IN TURN ELECTS THE EXECUTIVE COMMITTEE WHO MAKES DECISIONS REGARDING THE ORGANIZATION. FORM 990, PAGE 6, PART VI, LINE 11B THE FORM 990 IS FIRST REVIEWED BY THE CONTROLLER AND CFO OF THE ORGANIZATION. THE FORM 990 IS THEN PRESENTED TO THE FINANCE COMMITTEE, A SUBCOMMITTEE OF THE EXECUTIVE COMMITTEE (THE ORGANIZATION'S GOVERNING BODY). THE FINANCE COMMITTEE REVIEWS THE 990 AND REPORTS TO THE EXECUTIVE COMMITTEE. FORM 990, PAGE 6, PART VI, LINE 12C THE ORGANIZATION REVIEWS COMPLIANCE WITH THE POLICY AND REMINDS MEMBERS OF THE EXECUTIVE COMMITTEE OF THE POLICY AT SCHEDULED MEETINGS. FORM 990, PAGE 6, PART VI, LINE 15A THE COMPENSATION COMMITTEE REVIEWS THE COMPENSATION OF THE PRESIDENT ON AN ANNUAL BASIS. THE PRESIDENT REVIEWS THE COMPENSATION OF KEY EMPLOYEES ON AN ANNUAL BASIS. THE COMPENSATION COMMITTEE AND PRESIDENT COMPARE SALARIES OF OTHER CONVENTION AND VISITORS BUREAUS USING SALARY DATA OBTAINED FROM THE WESTERN ASSOCIATION OF CONVENTION AND VISITORS BUREAU AND DESTINATION MARKETING ASSOCIATION INTERNATIONAL. THE SALARY THAT IS DETERMINED AS A RESULT OF THIS ANALYSIS IS DOCUMENTED USING AN INTERNAL FORM CALLED A "PERSONNEL ACTION FORM". THE PERSONNEL ACTION FORM IS SIGNED BY THE PRESIDENT FOR APPROVING SALARIES OF KEY EMPLOYEES AND THE PERSONNEL ACTION FORM IS SIGNED BY THE CHAIRMAN OF THE COMPENSATION COMMITTEE FOR APPROVING THE SALARY OF THE PRESIDENT. FORM 990, PAGE 6, PART VI, LINE 15B THE COMPENSATION COMMITTEE REVIEWS THE COMPENSATION OF THE PRESIDENT ON AN ANNUAL BASIS. THE PRESIDENT REVIEWS THE COMPENSATION OF KEY EMPLOYEES ON AN ANNUAL BASIS. THE COMPENSATION COMMITTEE AND PRESIDENT COMPARE SALARIES OF OTHER CONVENTION AND VISITORS BUREAUS USING SALARY DATA OBTAINED FROM THE WESTERN ASSOCIATION OF CONVENTION AND VISITORS BUREAU AND DESTINATION MARKETING ASSOCIATION INTERNATIONAL. THE SALARY THAT IS DETERMINED AS A RESULT OF THIS ANALYSIS IS DOCUMENTED USING AN INTERNAL FORM CALLED A "PERSONNEL ACTION FORM". THE PERSONNEL ACTION FORM IS SIGNED BY THE PRESIDENT FOR APPROVING SALARIES OF KEY EMPLOYEES AND THE PERSONNEL ACTION FORM IS SIGNED BY THE CHAIRMAN OF THE COMPENSATION COMMITTEE FOR APPROVING THE SALARY OF THE PRESIDENT. FORM 990, PAGE 6, PART VI, LINE 19 THE DOCUMENTS ARE POSTED ON THE ORGANIZATION'S WEBSITE. FORM 990, PART XI, LINE 9 COST OF GOODS SOLD 20,574 DONATED RENT 254,200 COST OF GOODS SOLD -20,574 DONATED RENT -254,200