2024-02-15T08:21:15-06:00 2023-06-30 571157523 APRIO LLP 2002 SUMMIT BOULEVARD SUITE 120 ATLANTA GA 30319 990 2022-07-01 680217381 VISIT NAPA VALLEY INC VISI 7072265813 1001 SECOND STREET NO 330 NAPA CA 94559 LINSEY GALLAGHER PRESIDENT/CEO 7072265813 2024-02-09 1 LINSEY GALLAGHER 999009999 1 STACY CULLEN P00974308 4048929651 2024-02-09 3 AAL1 IAL1 2022 2023-04-26 12:10:37Z LINSEY GALLAGHER 1001 SECOND STREET NO 330 NAPA CA 94559 9994442 0 X WWW.VISITNAPAVALLEY.COM X 1990 CA THE MISSION OF VISIT NAPA VALLEY IS TO PROMOTE, PROTECT, AND ENHANCE THE NAPA VALLEY DESTINATION. 17 16 40 17 0 0 508931 521598 8384347 8834076 1371 45698 162527 379070 9057176 9780442 117750 270000 0 0 2021973 2614561 0 0 0 3925263 6273615 6064986 9158176 2992190 622266 10680406 12187352 3049249 3933929 7631157 8253423 X THE MISSION OF VISIT NAPA VALLEY IS TO PROMOTE, PROTECT, AND ENHANCE THE NAPA VALLEY DESTINATION. 0 0 VISIT NAPA VALLEY, INC. IS A NOT-FOR-PROFIT ORGANIZATION THATLEADS COUNTYWIDE TOURISM MARKETING AND SALES EFFORTS, TARGETING SPECIFIC SEGMENTS OF VISITORS, AS WELL AS SPECIFIC TIMES OF THE WEEK, FOR VISITATION. ATTRACTING BOTH LEISURE AND GROUP/BUSISINESS TRAVELERS IS IMPORTANT FOR VISIT NAPA VALLEY TO ACHIEVE ITS STRATEGIC OBJECTIVES. VISIT NAPA VALLEY'S EFFORTS SINCE 2010 HAVE RESULTED IN AN INCREASE IN MARKETING PARTNERS - FROM SIX PAYING TO 400 PAYING PARTNERS. IN ADDITION, NOT-FOR-PROFIT (NON-PAYING) PARTNERSHIPS HAVE GROWN FROM FEWER THAN FIVE TO MORE THAN 40, INCLUDING ALL FIVE CHAMBER OF COMMERCE AND CITY COUNCILS, AS WELL AS NAPA COUNTY BOARD OF SUPERVISORS. NAPA VALLEY WELCOMED A TOTAL OF 3.85 MILLION VISITORS.THE TOURISM INDUSTRY GENERATED $85.1 MILLION IN TAX RELIEF TO RESIDENTS, AN INCREASE OF 5.8% FROM 2016.THE TOURISM INDUSTRY GENERATED $2.23 BILLION IN TOTAL VISITOR SPENDING INSIDE NAPA COUNTY, ALMOST 70% FROM OVERNIGHT HOTEL GUESTS, WHO SPEND AN AVERAGE OF $446 IN NAPA COUNTY PER GUEST, PER DAY.DIRECT VISITOR SPENDING WITHIN THE COUNTY INCREASED 15.9% SINCE 2016, OUTPACING VISITOR GROWTH OF 8.9% IN THE SAME TIME PERIOD.THE TOURISM INDUSTRY REMAINS THE SECOND LARGEST EMPLOYER IN NAPA COUNTY (AFTER THE WINE INDUSTRY), SUPPORTING THE LIVELIHOOD OF AN ESTIMATED 15,872 PEOPLE IN THE COMMUNITY, WITH A COMBINED PAYROLL OF $492 MILLION.OVERNIGHT VISITATION GREW 13.7% FROM 2016 (1.2 MILLION), OUTPACING DAY TRIP GROWTH AT 5.3% (2.4 MILLION). 0 0 0 1 0 0 0 0 0 1 1 0 1 1 1 1 0 0 0 0 0 0 0 0 0 0 1 0 1 0 0 0 0 0 0 0 0 0 0 0 1 0 0 1 47 0 1 40 1 0 0 0 0 0 0 0 0 0 0 X 17 16 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 1 1 1 1 0 CA X TERESA COLEMAN 7072600081 1001 SECOND STREET NO 330 NAPA CA 94559 LINSEY GALLAGHER PRESIDENT/CEO 40.00 0.50 X X 510314 0 24606 TOM DAVIES CHAIR 0.10 X X 0 0 0 THOMAS BENSEL CHAIR ELECT 0.10 X X 0 0 0 EMMA SWAIN VICE CHAIR 0.10 X X 0 0 0 GARY BUFFO SECRETARY/TREASURER 0.10 X X 0 0 0 MICHAEL COLLINS PAST CHAIR 0.10 X X 0 0 0 ALAIN NEGUELOUA DIRECTOR 0.10 X 0 0 0 JOE LEINACKER DIRECTOR 0.10 X 0 0 0 PETE ALLES DIRECTOR 0.10 X 0 0 0 DON SHINDLE DIRECTOR 0.10 X 0 0 0 TODD SHALLAN DIRECTOR 0.10 X 0 0 0 CARMEN CRUZ DIRECTOR 0.10 X 0 0 0 LINDA REIFF DIRECTOR 0.10 X 0 0 0 EDWARD COSTA DIRECTOR 0.10 X 0 0 0 WHITNEY DIVER-MCEVOY DIRECTOR 0.10 X 0 0 0 JASON SCOGGINS DIRECTOR 0.10 X 0 0 0 JENNY TOOMER DIRECTOR 0.10 X 0 0 0 TERESA COLEMAN CONTROLLER 40.00 X 189479 0 21107 699793 0 45713 2 0 1 0 THE SHIPYARD 5000 BIRCH STREET SUITE 9000 NEWPORT BEACH CA 92660 ADVERTISING PRODUCTION 2274039 HR OPTIONS DEPT LA 25161 PASADENA CA 91185 HR SERVICES 238397 PORETTA & ORR 450 EAST ST DOYLESTOWN PA 18901 EVENT/PROGRAM MGMT 136030 SIMPLEVIEW 8950 N ORACLE RD 100 TUCSON AZ 85707 SOFTWARE LICENSING 129777 4 500000 21598 21598 521598 MARKETING PROGRAM INCO 812900 8479165 8479165 MEMBERSHIP DUES 900099 354911 354911 8834076 45698 45698 385929 214000 171929 171929 OTHER REVENUE 900099 207141 207141 207141 9780442 9213146 0 45698 270000 699793 1510711 61011 192001 151045 89465 35000 304036 3593113 196804 437308 175713 398397 175277 18213 R&D EXPENSES 244028 MEMBER EXPENSES 209871 PARTNERSHIP EXPENSES 173005 TOURIST COSTS 110036 113349 9158176 4120729 3352687 451216 251368 2390552 3118541 54412 59158 57800 148235 1538229 670232 975393 867997 1000000 2791000 36229 28136 1594075 1570230 10680406 12187352 763210 1844590 170273 190866 2115766 1898473 3049249 3933929 X 7631157 8253423 7631157 8253423 10680406 12187352 622266 0 X X 0 1 X 1 0 1 0 0 827532 670232 157300 211534 211534 499163 499163 867997 INVESTMENTS 2791000 C 2791000 SECURITY DEPOSIT 2000 RIGHT OF USE ASSET 1568230 1570230 LEASE LIABILITY 1609574 CURRENT PORTION OF LEASE LIABILITY - OPERATING 288899 1898473 X 9994442 214000 214000 9780442 0 9780442 9372176 214000 214000 9158176 0 9158176 PART X, LINE 2: VNV IS EXEMPT FROM FEDERAL AND STATE INCOME TAXES UNDER THE INTERNAL REVENUE CODE SECTION 501(C)(6) AND SECTION 23701(D) OF THE CALIFORNIA REVENUE AND TAXATION CODE, EXCEPT ON NET INCOME DERIVED FROM UNRELATED BUSINESS ACTIVITIES. VNV DOES NOT BELIEVE IT HAS UNRELATED BUSINESS INCOME TO BE REPORTED FOR INCOME TAX PURPOSES. IN ADDITION, VNV BELIEVES IT HAS APPROPRIATE SUPPORT FOR ANY TAX POSITIONS TAKEN THROUGH JUNE 30, 2023 AND, THEREFORE, HAS NO RELATED INCOME TAX DUE FOR ALL YEARS WHERE THE STATUTE OF LIMITATIONS REMAINS OPEN, WHICH IS GENERALLY THREE YEARS FOR FEDERAL FILINGS AND FOUR YEARS FOR CALIFORNIA FILINGS. PART XI, LINE 2D - OTHER ADJUSTMENTS: COST OF GOOD SOLD ARE NETTED IN THE FORM 990. 214,000. PART XII, LINE 2D - OTHER ADJUSTMENTS: COST OF GOOD SOLD ARE NETTED IN THE FORM 990. 214,000. 0 NAPA VALLEY VINE TRAIL COALITION 3299 CLAREMONT WAY STE 5 NAPA CA 94558 263426758 501(C)(3) 150000 0 FMV PROMOTE TOURISM AND ENHANCE TOURIST OFFICE PROMOTE TOURISM AND ENHANCE TOURIST OFFICE AMERICAN CANYON CHAMBER OF COMMERCE 3427 BROADWAY STREET F3 AMERICAN CANYON CA 94503 680322395 501(C)(6) 30000 0 FMV PROMOTE TOURISM AND ENHANCE TOURIST OFFICE PROMOTE TOURISM AND ENHANCE TOURIST OFFICE YOUNTVILLE CHAMBER OF COMMERCE 6484 WASHINGTON STREET YOUNTVILLE CA 94599 680010763 501(C)(6) 30000 0 FMV PROMOTE TOURISM AND ENHANCE TOURIST OFFICE PROMOTE TOURISM AND ENHANCE TOURIST OFFICE ST HELENA CHAMBER OF COMMERCE 657 MAIN STREET ST HELENA CA 94574 940830930 501(C)(6) 30000 0 FMV PROMOTE TOURISM AND ENHANCE TOURIST OFFICE PROMOTE TOURISM AND ENHANCE TOURIST OFFICE CALISTOGA CHAMBER OF COMMERCE 1133 WASHINGTON STREET CALISTOGA CA 95411 942159988 501(C)(6) 30000 0 FMV PROMOTE TOURISM AND ENHANCE TOURIST OFFICE PROMOTE TOURISM AND ENHANCE TOURIST OFFICE 1 4 X X 0 0 0 LINSEY GALLAGHER PRESIDENT/CEO 303294 0 150000 0 57020 0 12132 0 12474 0 534920 0 0 0 TERESA COLEMAN CONTROLLER 164479 0 25000 0 0 0 6579 0 14528 0 210586 0 0 0 PART I, LINE 3 THE COMPENSATION OF THE CEO IS DETERMINED BY THE EXECUTIVE COMMITTEE OF THE BOARD OF DIRECTORS CONSISTING OF THE BOARD CHAIR, CHAIR-ELECT, & SECRETARY/TREASURER. THIS PROCEDURE WAS ADOPTED IN 2009 AND TAKES INTO ACCOUNT INDUSTRY COMPARISON AND LOCAL WAGE SCALES. FORM 990, PART VI, SECTION B, LINE 11B THE CHIEF EXECUTIVE OFFICER AND DIRECTOR OF FINANCE SHALL WORK IN CONJUNCTION WITH THE OUTSIDE ACCOUNTING FIRM ENGAGED TO PREPARE THE FORM 990 TO REVIEW ITS ACCURACY PRIOR TO REVIEW AND SUBMISSION. THE FINANCE COMMITTEE SHALL REVIEW AND APPROVE THE IRS FORM 990 ANNUAL TAX FILING AND SUBMISSION. IT IS THE DUTY OF THE FINANCE COMMITTEE TO REPORT ITS FINDINGS CONCERNING THE FORM 990 TO THE EXECUTIVE COMMITTEE PRIOR TO SUBMISSION. A BOARD RESOLUTION IS NOT REQUIRED BEFORE FILING. FORM 990, PART VI, SECTION B, LINE 12C ANNUALLY EACH DIRECTOR, PRINCIPAL OFFICER AND MEMBER OF A COMMITTEE WITH BOARD-DELEGATED POWERS SHALL SIGN A "CONFLICT OF INTEREST POLICY ANNUAL AFFIRMATION STATEMENT" IF A CONFLICT OF INTEREST DOES EXIST THE EMPLOYEE OR BOARD MEMBER MAY NOT BE PERMITTED TO PARTICIPATE IN THE TRANSACTION DECISION. SHOULD THERE BE ANY DISPUTE AS TO WHETHER A CONFLICT OF INTEREST EXISTS, THE BOARD OF DIRECTORS SHALL DETERMINE WHETHER A CONFLICT OF INTEREST EXISTS AND SHALL DETERMINE THE APPROPRIATE RESPONSE. FORM 990, PART VI, SECTION B, LINE 15 THE COMPENSATION OF THE CEO IS DETERMINED BY THE EXECUTIVE COMMITTEE OF THE BOARD OF DIRECTORS CONSISTING OF THE BOARD CHAIR, CHAIR-ELECT, & SECRETARY/TREASURER. THIS PROCEDURE WAS ADOPTED IN 2009 AND TAKES INTO ACCOUNT INDUSTRY COMPARISON AND LOCAL WAGE SCALES. FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION WILL MAKE THE 990 AVAILABLE UPON REQUEST. FORM 990, XII, LINE 2C: THE BOARD HAS AN AUDIT COMMITTEE AND NO CHANGES HAVE BEEN MADE TO PRIOR YEAR PROCESSES. FORM 990, PART XII, LINE 2C: THE ORGANIZATION HAS NOT CHANGED ANY OF ITS PROCESSES FROM THE PRIOR YEAR. NAPA VALLEY TOURISM CORPORATION 1001 SECOND STREET SUITE 330 NAPA CA 94559 273207209 NAPA VALLEY TOURISM CORPORATION FUNCTIONS AS A CONDUIT FOR FUNDING RECEIVED CA 501(C)(6) N/A 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 1 0 0 0 NAPA VALLEY TOURISM CORPORATION P 5160 ACTUAL COST NAPA VALLEY TOURISM CORPORATION L 8749165 ACTUAL COST